Enhance conversions with generator with A/B testing

Take your forms to the next level by leveraging form builder with A/B testing. See a significant increase in conversions and leads.

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Build landing pages Build landing pages Create forms with drag-and-drop interface

Easily create forms without design or coding skills. Simply drag different fields onto your canvas, arrange them the way you like, and customize them to collect the lead data you need.

Boost results Boost results Add customization and branding elements

Create a form that fits seamlessly into the design of your landing page. Add unique fields, colors, buttons, and layouts that captivate your audience and reflect your brand's identity.

Build landing pages Build landing pages Get your landing pages live faster

Access forms from a dedicated form library to launch your landing page faster. Skip the hassle of adding form embed codes or dealing with extra form building tools.

Maximize campaign Maximize campaign Maximize efficiency with reusable forms

Save time by cutting down on repetitive tasks. Create your forms once and reuse them multiple times, or start with ready-made form templates that you can customize to fit your needs.

Power up landing Power up landing Keep all your forms in one place

Keep all your forms organized in one online library on a single platform. Access your forms anytime and easily reuse them when needed.

Improve alignment across Improve alignment across Integrate with any app

Send leads over to your favorite email services, marketing automation tools, CRMs, and more to easily connect with them, nurture relationships, and guide them through the sales funnel faster.

Build landing pages that get results
Lattice increases advertising conversion rates by 41% after partnering with Instapage
Boost results through landing page optimization Boost results through landing page optimization sidebar
Lattice increases advertising conversion rates by 41% after partnering with Instapage
Personalize experiences for higher engagement and ROI Personalize experiences for higher engagement and ROI sidebar
Lattice increases advertising conversion rates by 41% after partnering with Instapage
Maximize campaign efficiency with ad mapping Maximize campaign efficiency with ad mapping sidebar
Lattice increases advertising conversion rates by 41% after partnering with Instapage
Power up landing pages with AI Power up landing pages with AI sidebar
Lattice increases advertising conversion rates by 41% after partnering with Instapage
Improve alignment across your creative team sidebar
Lattice increases advertising conversion rates by 41% after partnering with Instapage
Build landing pages Create forms with drag-and-drop interface
Easily create forms without design or coding skills. Simply drag different fields onto your canvas, arrange them the way you like, and customize them to collect the lead data you need.
Boost results Add customization and branding elements
Create a form that fits seamlessly into the design of your landing page. Add unique fields, colors, buttons, and layouts that captivate your audience and reflect your brand's identity.
Build landing pages Get your landing pages live faster
Access forms from a dedicated form library to launch your landing page faster. Skip the hassle of adding form embed codes or dealing with extra form building tools.
Maximize campaign Maximize efficiency with reusable forms
Save time by cutting down on repetitive tasks. Create your forms once and reuse them multiple times, or start with ready-made form templates that you can customize to fit your needs.
Power up landing Keep all your forms in one place
Keep all your forms organized in one online library on a single platform. Access your forms anytime and easily reuse them when needed.
Improve alignment across Integrate with any app
Send leads over to your favorite email services, marketing automation tools, CRMs, and more to easily connect with them, nurture relationships, and guide them through the sales funnel faster.

Getting started with the form creator with A/B testing

Instapage's Form Builder is a robust tool designed to enhance your online marketing campaigns. By empowering marketers to create custom forms with A/B testing capabilities, you can optimize your conversion rates and improve customer engagement. This guide will walk you through the essential steps to get started with Instapage's Form Builder, ensuring you harness its full potential.

Steps to use the form creator with A/B testing

  1. Get a free Instapage account and sign up for a free 14-day trial.
  2. Configure your account and provide your company details.
  3. When in your account, click Assets -> Forms -> Create Form.
  4. Create your form from scratch and customize it to your needs.
  5. Choose various fields from the ADD FIELD menu on the left: add text, email, dropdown, radio buttons, etc.
  6. Use FORM Settings and FORM Style menus from the right to set up and customize your form.
  7. Click SAVE to retain your changes or select CLOSE to discard your edits without saving.

By following these steps, you can easily create and optimize forms tailored to your audience’s needs. Start leveraging the power of A/B testing in your forms today, and boost your marketing efforts with Instapage.

Get more conversions withform creator with A/B testing

Easily create custom forms using drag-and-drop builder — no code required

Launch pages faster by reusing forms instead of creating them from scratch

Save and manage reusable forms and pre-built templates in the form library

Get started
“Instapage gives us the ability to tailor our landing page content and layout to tell a unique story for each geographical target. The platform also enables us to create different variations with content that performs well for each unique channel. Every marketing team needs this!”
User review
Tamar Friedland, Sr. Director of Global Paid Marketing
"Instapage has truly maximized our digital advertising performance by enabling us to offer matching, personalized experiences for every ad and audience. Now we can scale our landing page experiences as efficiently and effectively as we scale the ads themselves."
User review
Darren Lepke, Marketing Director
"If we have to wait on a developer, our creative velocity plummets. But Instapage has made it possible for us to exponentially grow our advertising programs and convert more customers"
User review
Alex Kracov, Head of Marketing

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Frequently Asked Questions

How to form creator with A/B testing

How to form creator with A/B testing

welcome everybody to the pirate skills meetup this time all about a b testing where we have something new and shiny baked up for you to make better data driven decisions got the a b testing blueprint this is a complete mirror board that you can copy free of charge if you go to piratesgoods.com a b testing and let me just show you around a little bit you see this big board at the top where you can track your own a b tests i give you a short introduction into how to set up your ib testing with some recommended videos and tutorials to watch you can get my best insights from how to develop strong a b testing ideas like creating a customer journey map which tools inspire me for good ideas and the frameworks iʼm using or that i can highly recommend to use to you as well and if you want to really go deep i have a lot of learning resources on the a b testing blueprint this time so you can go as deep as you like into this rabbit hole down to calculating your sample size and your statist

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Build and reuse custom forms that engage and convert

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Build landing pages that get results Build landing pages that get results Build landing pages that get results

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