Easily capture leads with our Estimate Form generator

Effortlessly create and deploy forms with conversion-focused layouts on your landing pages using an intuitive Estimate Form builder. Capture more leads, boost conversions, and enhance your campaigns with Instapage.

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Note: Some features described here might be planned in our roadmap but not yet released. You can open a live chat from within your account and our Support team can offer more details or help you with workarounds.

Landing page builder

Form builder

Landing page optimization

Landing page personalization

Create forms with drag-and-drop interface

Easily create forms without design or coding skills. Simply drag different fields onto your canvas, arrange them the way you like, and customize them to collect the lead data you need.

Add customization and branding elements

Create a form that fits seamlessly into the design of your landing page. Add unique fields, colors, buttons, and layouts that captivate your audience and reflect your brand's identity.

Get your landing pages live faster

Access forms from a dedicated form library to launch your landing page faster. Skip the hassle of adding form embed codes or dealing with extra form building tools.

Maximize efficiency with reusable forms

Save time by cutting down on repetitive tasks. Create your forms once and reuse them multiple times, or start with ready-made form templates that you can customize to fit your needs.

Keep all your forms in one place

Keep all your forms organized in one online library on a single platform. Access your forms anytime and easily reuse them when needed.

Integrate with any app

Send leads over to your favorite email services, marketing automation tools, CRMs, and more to easily connect with them, nurture relationships, and guide them through the sales funnel faster.

Eargo speeds up customer acquisition by 20% leveraging Instapage advanced personalization

Boost results through landing page optimization

Eargo speeds up customer acquisition by 20% leveraging Instapage advanced personalization

Personalize experiences for higher engagement and ROI

Personalize experiences for higher engagement and ROI sidebar

Eargo speeds up customer acquisition by 20% leveraging Instapage advanced personalization

Maximize campaign efficiency with ad mapping

Maximize campaign efficiency with ad mapping sidebar

Eargo speeds up customer acquisition by 20% leveraging Instapage advanced personalization

Eargo speeds up customer acquisition by 20% leveraging Instapage advanced personalization

Improve alignment across your creative team

Improve alignment across your creative team sidebar

Eargo speeds up customer acquisition by 20% leveraging Instapage advanced personalization

Create forms with drag-and-drop interface

Easily create forms without design or coding skills. Simply drag different fields onto your canvas, arrange them the way you like, and customize them to collect the lead data you need.

Add customization and branding elements

Create a form that fits seamlessly into the design of your landing page. Add unique fields, colors, buttons, and layouts that captivate your audience and reflect your brand's identity.

Get your landing pages live faster

Access forms from a dedicated form library to launch your landing page faster. Skip the hassle of adding form embed codes or dealing with extra form building tools.

Maximize efficiency with reusable forms

Save time by cutting down on repetitive tasks. Create your forms once and reuse them multiple times, or start with ready-made form templates that you can customize to fit your needs.

Keep all your forms in one place

Keep all your forms organized in one online library on a single platform. Access your forms anytime and easily reuse them when needed.

Create forms with drag-and-drop interface

Send leads over to your favorite email services, marketing automation tools, CRMs, and more to easily connect with them, nurture relationships, and guide them through the sales funnel faster.

Getting started with the estimate form creator

Instapage offers a robust estimate form creator, empowering marketers to efficiently gather leads. With its user-friendly interface, you can quickly create forms tailored to your needs, streamline audience engagement, and boost conversion rates.

Creating your first form using the estimate form creator

Get started with Instapage by creating an account with a 14-day free trial.
Provide company details and add teammates to complete your account settings.
Open your Dashboard and click Assets -> Forms -> Create Form.
Design your form from scratch and rename it according to your requirements.
Navigate to the ADD FIELD menu on the left and drop fields you need, such as text, email, or dropdown lists.
Customize your form using FORM Settings and FORM Style options available in the right sidebar.
Click SAVE to add the form to your landing pages, or decline changes with the CLOSE button.

By following these simple steps, you can leverage Instapage's estimate form creator to enhance your lead capture strategy. Start your free trial today and discover how easy it is to create high-converting forms that resonate with your audience.

Get more conversions with Estimate Form creator

Improve your Quality Score with quick load technology for landing pages

Increase conversions with content that aligns with your ads and audiences

Achieve maximum ROI by scaling your marketing initiatives

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“Instapage gives us the ability to tailor our landing page content and layout to tell a unique story for each geographical target. The platform also enables us to create different variations with content that performs well for each unique channel. Every marketing team needs this!”

Tamar Friedland, Sr. Director of Global Paid Marketing

"Instapage has truly maximized our digital advertising performance by enabling us to offer matching, personalized experiences for every ad and audience. Now we can scale our landing page experiences as efficiently and effectively as we scale the ads themselves."

Darren Lepke, Marketing Director

"If we have to wait on a developer, our creative velocity plummets. But Instapage has made it possible for us to exponentially grow our advertising programs and convert more customers"

Alex Kracov, Head of Marketing

Leading the way in building high-performing landing pages

Most Implementable Enterprise - Summer 2025

Fastest Implementation Enterprise - Summer 2025

Frequently Asked Questions

What is the Estimate Form creator in Instapage, and how does it benefit my marketing strategy?

The Estimate Form creator in Instapage is a powerful tool designed to help marketers like you easily build and customize forms for gathering potential client information. This intuitive feature enhances your marketing strategy by reducing friction in lead capture, ultimately leading to higher conversions. With its seamless integrations and user-friendly interface, you can create forms that align perfectly with your landing pages, ensuring a cohesive experience for your audience.

How easy is it to use the Estimate Form creator compared to other form builders?

Using the Estimate Form creator is incredibly simple, even for those without coding experience. Instapage offers a drag-and-drop interface that allows you to create professional-looking forms in minutes. This ease of use sets it apart from many competitors, making it an ideal choice for marketers aiming to launch campaigns quickly and efficiently without technical barriers.

Can I integrate the Estimate Form creator with other tools my team uses?

Absolutely! The Estimate Form creator integrates seamlessly with various marketing automation and CRM tools, enhancing your data management capabilities. You can connect it with platforms like Salesforce, HubSpot, and Mailchimp, enabling you to automate your workflows efficiently. This integration capability ensures that you can leverage your collected data for better targeting and follow-ups.

What kind of customer support does Instapage offer for the Estimate Form creator?

Instapage provides top-notch customer support for users of the Estimate Form creator. You can access live chat, dedicated account managers, and extensive knowledge base resources to help you navigate any questions or issues. This level of support not only enhances your experience but also ensures that you can maximize the features of the Estimate Form creator to achieve your marketing goals.

What sets the Estimate Form creator apart from other form builders in the market?

The Estimate Form creator stands out in the market due to its robust features like dynamic text replacement and performance analytics, which help in personalizing the experience for specific audiences. Unlike many competitors, Instapage allows you to conduct A/B tests and view detailed heatmaps for in-depth performance insights, ensuring that your forms are optimized for maximum conversions. This unique combination of tools makes it a preferred choice for marketers looking for comprehensive solutions.

How can I ensure my Estimate Form creator forms lead to higher conversions?

To maximize conversions with your Estimate Form creator forms, start by utilizing the built-in A/B testing feature to compare different versions and determine what resonates best with your audience. Additionally, focus on creating a clean, user-friendly design and include clear calls-to-action. Lastly, personalizing the form based on audience segments will significantly enhance engagement and drive higher submission rates.