Seamlessly design online form with custom branding

Transform potential into conversions with smart single, multi-step, or pop-up forms. Use Instapage to seamlessly design online form with custom branding without coding. Improve user engagement and boost conversion rates effortlessly and efficiently.

Get started

Note: Some features described here might be planned in our roadmap but not yet released. You can open a live chat from within your account and our Support team can offer more details or help you with workarounds.

Landing page builder

Form builder

Landing page optimization

Landing page personalization

Create forms with drag-and-drop interface

Easily create forms without design or coding skills. Simply drag different fields onto your canvas, arrange them the way you like, and customize them to collect the lead data you need.

Add customization and branding elements

Create a form that fits seamlessly into the design of your landing page. Add unique fields, colors, buttons, and layouts that captivate your audience and reflect your brand's identity.

Get your landing pages live faster

Access forms from a dedicated form library to launch your landing page faster. Skip the hassle of adding form embed codes or dealing with extra form building tools.

Maximize efficiency with reusable forms

Save time by cutting down on repetitive tasks. Create your forms once and reuse them multiple times, or start with ready-made form templates that you can customize to fit your needs.

Keep all your forms in one place

Keep all your forms organized in one online library on a single platform. Access your forms anytime and easily reuse them when needed.

Integrate with any app

Send leads over to your favorite email services, marketing automation tools, CRMs, and more to easily connect with them, nurture relationships, and guide them through the sales funnel faster.

Zero In maximizes Google Ads campaign performance for clients by 34% using Instapage

Boost results through landing page optimization

Zero In maximizes Google Ads campaign performance for clients by 34% using Instapage

Personalize experiences for higher engagement and ROI

Personalize experiences for higher engagement and ROI sidebar

Zero In maximizes Google Ads campaign performance for clients by 34% using Instapage

Maximize campaign efficiency with ad mapping

Maximize campaign efficiency with ad mapping sidebar

Zero In maximizes Google Ads campaign performance for clients by 34% using Instapage

Zero In maximizes Google Ads campaign performance for clients by 34% using Instapage

Improve alignment across your creative team

Improve alignment across your creative team sidebar

Zero In maximizes Google Ads campaign performance for clients by 34% using Instapage

Create forms with drag-and-drop interface

Easily create forms without design or coding skills. Simply drag different fields onto your canvas, arrange them the way you like, and customize them to collect the lead data you need.

Add customization and branding elements

Create a form that fits seamlessly into the design of your landing page. Add unique fields, colors, buttons, and layouts that captivate your audience and reflect your brand's identity.

Get your landing pages live faster

Access forms from a dedicated form library to launch your landing page faster. Skip the hassle of adding form embed codes or dealing with extra form building tools.

Maximize efficiency with reusable forms

Save time by cutting down on repetitive tasks. Create your forms once and reuse them multiple times, or start with ready-made form templates that you can customize to fit your needs.

Keep all your forms in one place

Keep all your forms organized in one online library on a single platform. Access your forms anytime and easily reuse them when needed.

Create forms with drag-and-drop interface

Send leads over to your favorite email services, marketing automation tools, CRMs, and more to easily connect with them, nurture relationships, and guide them through the sales funnel faster.

How to design online form with custom branding using Instapage

Creating forms that reflect your brand is essential for enhancing customer engagement. With Instapage's Form Builder, you can easily design online forms with custom branding that resonate with your audience. This guide will walk you through the steps to get started with this powerful tool.

Steps to design online form with custom branding

Sign up with Instapage and start your 14-day free trial to explore all the platform’s capabilities.
Create and set up a Workspace. Add team members for better collaboration and streamline your workflow.
In the left menu of the Dashboard, select Assets, then click on Forms -> Create Form to begin designing your form.
Use the drag-and-drop feature to add various fields, dropdown lists, and radio buttons from the sidebar to customize your form according to your needs.
Enhance the aesthetics of your form by customizing labels and buttons in the Form Style section, ensuring they align with your brand identity.
Access the Form Settings menu to configure submission steps and define actions that happen after the form is submitted.
Click SAVE to preserve all your changes, or SUBMIT to activate and implement the form on your landing page.

By following these steps, you can effectively design online forms with custom branding that will help improve conversions and user experience. Start your free trial today and explore how Instapage can elevate your marketing strategy!

Get more conversions with design online form with custom branding

Improve your Quality Score with quick load technology for landing pages

Increase conversions with content that aligns with your ads and audiences

Achieve maximum ROI by scaling your marketing initiatives

Get started

“Instapage gives us the ability to tailor our landing page content and layout to tell a unique story for each geographical target. The platform also enables us to create different variations with content that performs well for each unique channel. Every marketing team needs this!”

Tamar Friedland, Sr. Director of Global Paid Marketing

"Instapage has truly maximized our digital advertising performance by enabling us to offer matching, personalized experiences for every ad and audience. Now we can scale our landing page experiences as efficiently and effectively as we scale the ads themselves."

Darren Lepke, Marketing Director

"If we have to wait on a developer, our creative velocity plummets. But Instapage has made it possible for us to exponentially grow our advertising programs and convert more customers"

Alex Kracov, Head of Marketing

Leading the way in building high-performing landing pages

Most Implementable Enterprise - Summer 2025

Fastest Implementation Enterprise - Summer 2025

Frequently Asked Questions

How can I design an online form with custom branding using Instapage's Form Builder?

With Instapage's intuitive drag-and-drop Form Builder, you can easily design online forms with custom branding. Simply drag the fields you need, such as text boxes and dropdowns, into your form layout. Once you've added your fields, you can customize the buttons and styles in the Form Style menu to match your brand's aesthetic, ensuring a cohesive brand experience.

What types of fields can I include when I design an online form with custom branding?

You can include a variety of fields when you design an online form with custom branding using Instapage. Options include text inputs, email fields, dropdown lists, radio buttons, and more. This flexibility ensures that you can collect the exact information you need from your audience, enhancing your marketing efforts significantly.

Are there any integrations available for forms created with Instapage?

Yes, Instapage offers various integrations that enhance your form-building capabilities. When you design an online form with custom branding, you can connect it with popular marketing tools and CRMs, ensuring seamless data flow and enhanced campaign efficiency. This flexibility sets Instapage apart from other form builders that may have limited integration options.

What kind of customer support does Instapage provide for Form Builder users?

Instapage prioritizes customer support for users of its Form Builder, offering resources like detailed tutorials, live chat, and email support. When you design an online form with custom branding, you can always rely on their knowledgeable team to assist you. This level of support ensures that you can build and optimize forms without any hassles, making it easier compared to some competitors.

How easy is it to manage the forms I create with Instapage?

Managing forms in Instapage is straightforward thanks to the central Form Library, where all your designed forms are stored. After you design an online form with custom branding, you can easily locate, edit, and reuse any form across multiple landing pages. This centralized management saves you time and effort, especially when compared to platforms that require rebuilding forms from scratch.

Can I optimize my forms to increase conversions with Instapage?

Absolutely! Instapage’s Form Builder allows you to optimize your forms for higher conversions through A/B testing and detailed analytics. By designing online forms with custom branding that aligns with your audience's preferences, you can track performance and iteratively improve your forms. This capability uniquely positions Instapage as a powerful tool for marketers looking to enhance their conversion rates.