SurveyGizmo vs. Canva: the best platform for a seamless web experience

Discover how SurveyGizmo compares to Canva regarding features and usability. Find out which platform provides the competitive advantage your business deserves.

Get started
1200+ reviews from
Hello fresh
Honey
Zendesk
Vimeo
Garthner
Master class

See how Instapage stacks up against
the competition

Features that set us apart from SurveyGizmo and Canva.
Feature Instapage Other builders
Drag-and-Drop Tools
Conversion-optimized templates
Manual and AI-powered A/B Tests
AI content suggestions
Popups and sticky bars
Canvas and grid blocks
Reusable and global elements
Form and popup builders
Built-in Heatmaps
Central analytics dashboard
Ad-to-page personalization and collections
Contacts, lists, and email
Dedicated, full-service CRO experts
Enterprise-ready platform

Leading the way in building high-performing landing pages

Grid Leader - Summer 2025
Best Est. ROI Enterprise - Summer 2025
Most Implementable Enterprise - Summer 2025
Fastest Implementation Enterprise - Summer 2025
High Performer - Summer 2025
Swytch shifts into high gear with Instapage

Instapage helps Evolve boost conversion rates across Facebook

The team wanted to improve their ad relevance scores on Google and Facebook and optimize their ad budget.

Swytch shifts into high gear with Instapage

Autopilot exceeds conversions goals with personalized landings

Autopilot exceeded its growth goals by sending people to a keyword message-matched post-click landing page built with Instapage versus a generic tour page.

Swytch shifts into high gear with Instapage

Lattice increases conversion rate by 41.7% with Instapage

With Instapage’s help, Lattice’s production process has been streamlined, allowing Lattice to scale its advertising operations and drive down acquisition costs.

Review platform 1
4.3/5
472+ real reviews
Review platform 2
4.5/5
363+ real reviews
Review platform 3
4.5/5
363+ real reviews
Review platform 4
7.7/10
56+ real reviews

Why Instapage is the smarter choice for your campaigns

Get everything you need to build, scale, and optimize high-converting landing pages—without coding.

Instapage offers a flexible and seamless page creation experience with a library of 500+ conversion-focused layouts, Instablocks®, a drag-and-drop builder, and AI content generation. With technologies like AMP and the Thor Render Engine®, you can create on-brand, mobile-responsive landing pages that load quickly and start converting during initial visitor clicks.

Easier page building without coding

Instapage offers a flexible and seamless page creation experience with a library of 500+ conversion-focused layouts, Instablocks®, a drag-and-drop builder, and AI content generation. With technologies like AMP and the Thor Render Engine®, you can create on-brand, mobile-responsive landing pages that load quickly and start converting during initial visitor clicks.

Instapage lets you see in detail how each landing page experience and variation is performing so you can make targeted changes that boost page conversions. Use heatmaps for a better understanding of on-page activities, run A/B tests and AI-assisted experiments, and then track and evaluate results within robust analytics dashboards.

More insights — better results

Instapage lets you see in detail how each landing page experience and variation is performing so you can make targeted changes that boost page conversions. Use heatmaps for a better understanding of on-page activities, run A/B tests and AI-assisted experiments, and then track and evaluate results within robust analytics dashboards.

Instapage lets you quickly create high-performing landing pages tailored to each of your ad campaigns. Deliver personalized experiences for distinct audiences using dynamic text replacement. Effortlessly align specific advertisements to unique pages with AdMaps. Monitor audience-level metrics using our advanced data tools.

More personalized experiences

Instapage lets you quickly create high-performing landing pages tailored to each of your ad campaigns. Deliver personalized experiences for distinct audiences using dynamic text replacement. Effortlessly align specific advertisements to unique pages with AdMaps. Monitor audience-level metrics using our advanced data tools.

Instapage collaboration capabilities bring your entire team together to speed up the process of landing page review, approval, and launch. No more frustrating and unnecessary revisions or edits scattered across emails. Provide instant feedback, conduct real-time page edits, and securely share your pages with outside stakeholders.

Built-in collaboration

Instapage collaboration capabilities bring your entire team together to speed up the process of landing page review, approval, and launch. No more frustrating and unnecessary revisions or edits scattered across emails. Provide instant feedback, conduct real-time page edits, and securely share your pages with outside stakeholders.

Invest time into business growth, not busy work. Launch landing pages faster with reusable forms and templates. Build once, reuse forever.

Free up time for your business

Invest time into business growth, not busy work. Launch landing pages faster with reusable forms and templates. Build once, reuse forever.

Explore all integrations
Easier page building without coding
More insights — better results More insights — better results sidebar
More personalized experiences More personalized experiences sidebar
Built-in collaboration
Free up time for your business

Easier page building without coding

Instapage offers a flexible and seamless page creation experience with a library of 500+ conversion-focused layouts, Instablocks®, a drag-and-drop builder, and AI content generation. With technologies like AMP and the Thor Render Engine®, you can create on-brand, mobile-responsive landing pages that load quickly and start converting during initial visitor clicks.

More insights — better results

Instapage lets you see in detail how each landing page experience and variation is performing so you can make targeted changes that boost page conversions. Use heatmaps for a better understanding of on-page activities, run A/B tests and AI-assisted experiments, and then track and evaluate results within robust analytics dashboards.

More personalized experiences

Instapage lets you quickly create high-performing landing pages tailored to each of your ad campaigns. Deliver personalized experiences for distinct audiences using dynamic text replacement. Effortlessly align specific advertisements to unique pages with AdMaps. Monitor audience-level metrics using our advanced data tools.

Built-in collaboration

Instapage collaboration capabilities bring your entire team together to speed up the process of landing page review, approval, and launch. No more frustrating and unnecessary revisions or edits scattered across emails. Provide instant feedback, conduct real-time page edits, and securely share your pages with outside stakeholders.

Free up time for your business

Invest time into business growth, not busy work. Launch landing pages faster with reusable forms and templates. Build once, reuse forever.

Explore all integrations
“Instapage gives us the ability to tailor our landing page content and layout to tell a unique story for each geographical target. The platform also enables us to create different variations with content that performs well for each unique channel. Every marketing team needs this!”
User review
Tamar Friedland, Sr. Director of Global Paid Marketing
"Instapage has truly maximized our digital advertising performance by enabling us to offer matching, personalized experiences for every ad and audience. Now we can scale our landing page experiences as efficiently and effectively as we scale the ads themselves."
User review
Darren Lepke, Marketing Director
"If we have to wait on a developer, our creative velocity plummets. But Instapage has made it possible for us to exponentially grow our advertising programs and convert more customers"
User review
Alex Kracov, Head of Marketing

Get started with Instapage in a few steps

  1. Create your Instapage account

    Start with Instapage by signing up via Google or your email. You'll get access to a free 14-day trial to discover Instapage capabilities. Feel free to cancel anytime during the 14-day trial if you decide that our product is not suitable for your business.
  2. Build and personalize your page

    Create your first landing page from scratch or choose a template from 500+ customizable layouts. Use the drag-and-drop builder to add page elements, fonts, and backgrounds, refine content with AI, or add custom HTML, Javascript, and CSS.
  3. Review and make edits

    Collaborate on page designs and streamline review processes. Invite your team members and stakeholders to review, edit, and provide feedback on your landing page. Collaborate knowing your page is confidential and only accessible to authorized users.
  4. Publish and track page performance

    Publish your page to a domain or custom URL. Connect your pages to the ads you've created and track page performance within the analytics dashboard, run A/B tests and AI experiments, analyze results, and continuously optimize your landing page to maintain high conversions.

SurveyGizmo vs. Canva: A Clash of Titans with a Striking Surprise

Navigating the competitive landscape of digital tools is no easy feat, especially when comparing two of the most significant players: SurveyGizmo and Canva. SurveyGizmo bursts onto the scene with its robust capabilities for surveys and data collection, while Canva dazzles with its incredible design features, making it easier than ever to create stunning visuals. Both platforms cater to businesses looking to amp up their marketing strategies, but in this showdown, we must also keep a close eye on a promising contender lurking in the shadows—Instapage. With its unique approach, Instapage might just redefine how we engage with audiences online. As we dissect the core features, usability, performance, pricing, and support, we’ll explore which platform truly reigns supreme and where Instapage fits into this battle for marketing supremacy.

Introducing the Giants of the Game

SurveyGizmo and Canva stand tall in the digital marketing arena, each claiming their share of the spotlight. SurveyGizmo, celebrated for its exceptional survey-building capabilities, offers users the ability to gather insights through a powerful suite of features. Its user-friendly interface ensures that even non-techies can craft compelling surveys without breaking a sweat. On the other hand, Canva has revolutionized graphic design, democratizing the creation of visually appealing content. With a drag-and-drop interface and a vast library of templates, it empowers users to design everything from social media posts to professional presentations with ease. Both giants have carved out their niches, but can they hold their ground against Instapage, known for its elegant landing page solutions? We’ll find out as we dive into the details.

Feature Showdown: Who Packs the Bigger Punch?

When it comes to features, both SurveyGizmo and Canva bring their A-game. SurveyGizmo’s arsenal includes tools for creating surveys, conducting polls, and analyzing data, making it an invaluable asset for researchers and marketers alike. Canva, meanwhile, excels in providing graphic design features that allow users to produce visually striking content quickly. As we dive deeper, it becomes clear that while both platforms have impressive offerings, something tells us there’s a rising star in the wings—Instapage is more than just a bystander in this feature fest. Could its streamlined landing page capabilities be the secret ingredient needed for effective marketing? Let’s unravel the specifics.

Usability: A User-Friendly Experience for All Skill Levels

Usability is a crucial factor for anyone selecting a digital marketing tool. SurveyGizmo focuses on enhancing user experience in survey creation, making it accessible for users ranging from beginners to industry veterans. The fun learning curve invites newbies to jump right in, while seasoned pros will appreciate the advanced customization options. Canva equally shines with its design workflow, where dragging and dropping elements makes creating stunning graphics feel like a walk in the park. As the battle wages on, we can't ignore Instapage, which keeps user experience at the forefront with its intuitive drag-and-drop editing functionalities, blending ease with robust functionality.

The Features That Make SurveyGizmo Shine:

  1. Comprehensive survey creation tools that cater to both beginners and advanced users.
  2. Built-in analytics for immediate data interpretation and actionable insights.
  3. Customizable templates to ensure branding consistency across surveys.
  4. Multi-channel distribution options across email, social media, and web.
  5. Integration capabilities with other platforms like Google Analytics and Mailchimp.

What Makes Canva a Favorite Among Designers:

  1. A vast library of templates that fit various purposes, from marketing to personal projects.
  2. User-friendly interface that allows for easy design creation, even for novices.
  3. Access to millions of stock photos and graphics to elevate design quality.
  4. Collaboration features that enable team brainstorming and feedback on designs.

Common Strengths: The Shared Power of Both Platforms

  1. User-friendly interfaces designed for all skill levels.
  2. Robust customer support options for troubleshooting and assistance.
  3. Integration with popular tools and platforms for seamless workflows.
  4. Templates that help streamline the design process and enhance productivity.
  5. Mobile-friendly designs that ensure content looks great on any device.
  6. Versatile pricing plans to suit various budgets and organizational needs.

As this contest unfolds, one thing is clear: while SurveyGizmo and Canva are formidable competitors, Instapage might just steal the spotlight. Offering landing pages crafted for conversions, it presents itself as a robust alternative worth considering for marketers of all stripes. Could it be the missing piece in your marketing puzzle?

Performance Comparison: A Race for Speed and Responsiveness

Performance is essential in determining the effectiveness of any platform. SurveyGizmo and Canva excel in responsiveness; however, it’s crucial to consider loading speeds as they significantly impact user experience. Slow-loading pages are akin to molasses in winter—nobody wants to face that sticky situation! Both platforms boast excellent performance, yet subtle differences exist, especially under heavy traffic. Instapage’s architecture, optimized for speed, further enhances its appeal for users concerned about processing and responding quickly to customer inquiries. Fast load times can lead to higher engagement rates, making this aspect a critical point of differentiation.

Support: Are You in Good Hands?

Customer support channels can make or break a user’s experience with a platform. SurveyGizmo shines with its dedicated customer support team and a comprehensive knowledge base. Canva similarly offers extensive resources, including tutorial videos and an active user community. With both competitors demonstrating a commitment to assisting their clients, Instapage also deserves attention for providing robust support options, ensuring that users can navigate challenges confidently.

Pricing: A Closer Look at the Cost Structures

SurveyGizmo's Pricing Strategy: No Hidden Fees, Just Value

  1. Flexible pricing plans that cater to small businesses and enterprises alike.
  2. Pay-as-you-go options, allowing users to only pay for what they need.
  3. Custom pricing packages for those needing extended features.
  4. No long-term contracts, enabling users to upgrade or downgrade easily.

Canva's Affordable Pricing: Quality at Every Level

  1. Free version that provides access to scalable design features.
  2. Affordable subscription plans for teams needing extra functionality.
  3. Transparent pricing with no surprise fees.
  4. Access to premium assets under a budget-friendly plan.

When it comes to pricing, SurveyGizmo and Canva offer unique advantages while ensuring value. However, Instapage sets itself apart with a pricing strategy that focuses on flexibility and measurable ROI, making it an attractive choice for those looking for the best value for money.

A transparent layout of these pricing plans reveals much about user expectations—higher quality often means higher costs. Yet, both SurveyGizmo and Canva manage to bring forth cost-effective solutions with plenty of surprises in store. With a wise choice, you can enjoy an affordable yet powerful marketing solution that meets your needs.

Instapage: The Unsung Hero of Digital Marketing?

As we close this comparison, it’s time to acknowledge Instapage as a game-changer in the industry. With its powerful landing page features, unmatched customization capabilities, and a focus on conversion optimization, it presents a compelling case for anyone serious about enhancing their online presence. It's not just a matter of competing; Instapage brings unique value propositions into play and positions itself as an essential tool that empowers businesses to achieve their digital marketing objectives more efficiently. While SurveyGizmo and Canva have their strengths, neither offers the same tailored experiences or comprehensive solutions that Instapage delivers.

In conclusion, thriving in the digital landscape requires informed decision-making. As you assess your business goals, remember that the right platform can significantly impact your success. With that, embrace the opportunity to explore Instapage further, possibly finding the ally you didn't know you were missing on your marketing journey.

FAQs

Try the most advanced landing page platform today