Strikingly vs. Squarespace: the best platform for a seamless web experience

Discover how Strikingly compares to Squarespace regarding features and usability. Find out which platform provides the competitive advantage your business deserves.

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Features that set us apart from Strikingly and Squarespace.
Feature Instapage Other builders
Drag-and-Drop Tools
Conversion-optimized templates
Manual and AI-powered A/B Tests
AI content suggestions
Popups and sticky bars
Canvas and grid blocks
Reusable and global elements
Form and popup builders
Built-in Heatmaps
Central analytics dashboard
Ad-to-page personalization and collections
Contacts, lists, and email
Dedicated, full-service CRO experts
Enterprise-ready platform

Leading the way in building high-performing landing pages

Grid Leader - Summer 2025
Best Est. ROI Enterprise - Summer 2025
Most Implementable Enterprise - Summer 2025
Fastest Implementation Enterprise - Summer 2025
High Performer - Summer 2025
Swytch shifts into high gear with Instapage

Instapage helps Evolve boost conversion rates across Facebook

The team wanted to improve their ad relevance scores on Google and Facebook and optimize their ad budget.

Swytch shifts into high gear with Instapage

Autopilot exceeds conversions goals with personalized landings

Autopilot exceeded its growth goals by sending people to a keyword message-matched post-click landing page built with Instapage versus a generic tour page.

Swytch shifts into high gear with Instapage

Lattice increases conversion rate by 41.7% with Instapage

With Instapage’s help, Lattice’s production process has been streamlined, allowing Lattice to scale its advertising operations and drive down acquisition costs.

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Why Instapage is the smarter choice for your campaigns

Get everything you need to build, scale, and optimize high-converting landing pages—without coding.

Instapage offers a flexible and seamless page creation experience with a library of 500+ conversion-focused layouts, Instablocks®, a drag-and-drop builder, and AI content generation. With technologies like AMP and the Thor Render Engine®, you can create on-brand, mobile-responsive landing pages that load quickly and start converting during initial visitor clicks.

Easier page building without coding

Instapage offers a flexible and seamless page creation experience with a library of 500+ conversion-focused layouts, Instablocks®, a drag-and-drop builder, and AI content generation. With technologies like AMP and the Thor Render Engine®, you can create on-brand, mobile-responsive landing pages that load quickly and start converting during initial visitor clicks.

Instapage lets you see in detail how each landing page experience and variation is performing so you can make targeted changes that boost page conversions. Use heatmaps for a better understanding of on-page activities, run A/B tests and AI-assisted experiments, and then track and evaluate results within robust analytics dashboards.

More insights — better results

Instapage lets you see in detail how each landing page experience and variation is performing so you can make targeted changes that boost page conversions. Use heatmaps for a better understanding of on-page activities, run A/B tests and AI-assisted experiments, and then track and evaluate results within robust analytics dashboards.

Instapage lets you quickly create high-performing landing pages tailored to each of your ad campaigns. Deliver personalized experiences for distinct audiences using dynamic text replacement. Effortlessly align specific advertisements to unique pages with AdMaps. Monitor audience-level metrics using our advanced data tools.

More personalized experiences

Instapage lets you quickly create high-performing landing pages tailored to each of your ad campaigns. Deliver personalized experiences for distinct audiences using dynamic text replacement. Effortlessly align specific advertisements to unique pages with AdMaps. Monitor audience-level metrics using our advanced data tools.

Instapage collaboration capabilities bring your entire team together to speed up the process of landing page review, approval, and launch. No more frustrating and unnecessary revisions or edits scattered across emails. Provide instant feedback, conduct real-time page edits, and securely share your pages with outside stakeholders.

Built-in collaboration

Instapage collaboration capabilities bring your entire team together to speed up the process of landing page review, approval, and launch. No more frustrating and unnecessary revisions or edits scattered across emails. Provide instant feedback, conduct real-time page edits, and securely share your pages with outside stakeholders.

Invest time into business growth, not busy work. Launch landing pages faster with reusable forms and templates. Build once, reuse forever.

Free up time for your business

Invest time into business growth, not busy work. Launch landing pages faster with reusable forms and templates. Build once, reuse forever.

Explore all integrations
Easier page building without coding
More insights — better results More insights — better results sidebar
More personalized experiences More personalized experiences sidebar
Built-in collaboration
Free up time for your business

Easier page building without coding

Instapage offers a flexible and seamless page creation experience with a library of 500+ conversion-focused layouts, Instablocks®, a drag-and-drop builder, and AI content generation. With technologies like AMP and the Thor Render Engine®, you can create on-brand, mobile-responsive landing pages that load quickly and start converting during initial visitor clicks.

More insights — better results

Instapage lets you see in detail how each landing page experience and variation is performing so you can make targeted changes that boost page conversions. Use heatmaps for a better understanding of on-page activities, run A/B tests and AI-assisted experiments, and then track and evaluate results within robust analytics dashboards.

More personalized experiences

Instapage lets you quickly create high-performing landing pages tailored to each of your ad campaigns. Deliver personalized experiences for distinct audiences using dynamic text replacement. Effortlessly align specific advertisements to unique pages with AdMaps. Monitor audience-level metrics using our advanced data tools.

Built-in collaboration

Instapage collaboration capabilities bring your entire team together to speed up the process of landing page review, approval, and launch. No more frustrating and unnecessary revisions or edits scattered across emails. Provide instant feedback, conduct real-time page edits, and securely share your pages with outside stakeholders.

Free up time for your business

Invest time into business growth, not busy work. Launch landing pages faster with reusable forms and templates. Build once, reuse forever.

Explore all integrations
“Instapage gives us the ability to tailor our landing page content and layout to tell a unique story for each geographical target. The platform also enables us to create different variations with content that performs well for each unique channel. Every marketing team needs this!”
User review
Tamar Friedland, Sr. Director of Global Paid Marketing
"Instapage has truly maximized our digital advertising performance by enabling us to offer matching, personalized experiences for every ad and audience. Now we can scale our landing page experiences as efficiently and effectively as we scale the ads themselves."
User review
Darren Lepke, Marketing Director
"If we have to wait on a developer, our creative velocity plummets. But Instapage has made it possible for us to exponentially grow our advertising programs and convert more customers"
User review
Alex Kracov, Head of Marketing

Get started with Instapage in a few steps

  1. Create your Instapage account

    Start with Instapage by signing up via Google or your email. You'll get access to a free 14-day trial to discover Instapage capabilities. Feel free to cancel anytime during the 14-day trial if you decide that our product is not suitable for your business.
  2. Build and personalize your page

    Create your first landing page from scratch or choose a template from 500+ customizable layouts. Use the drag-and-drop builder to add page elements, fonts, and backgrounds, refine content with AI, or add custom HTML, Javascript, and CSS.
  3. Review and make edits

    Collaborate on page designs and streamline review processes. Invite your team members and stakeholders to review, edit, and provide feedback on your landing page. Collaborate knowing your page is confidential and only accessible to authorized users.
  4. Publish and track page performance

    Publish your page to a domain or custom URL. Connect your pages to the ads you've created and track page performance within the analytics dashboard, run A/B tests and AI experiments, analyze results, and continuously optimize your landing page to maintain high conversions.

Strikingly vs. Squarespace: An Epic Comparison with a Side of Instapage

In the world of website builders, Strikingly and Squarespace stand out like skyscrapers in a bustling cityscape. Each provides unique strengths, catering to different audiences and needs. Whether you're creating a portfolio, launching an e-commerce site, or just wanting to showcase your creative work, the choice can feel daunting. Let's break things down and see which platform might best serve your digital aspirations. But hold onto your hats, because we've got Instapage jumpin' into the mix as a worthy contender, promising to shake up the competition. Choosing the right platform is pivotal as it directly affects your online presence and the overall user experience of your audience. As we compare Strikingly and Squarespace, it's essential to consider not only their core features but also usability, performance, pricing, and customer support to make an informed decision.

Introducing the Titans of Web Design

Strikingly and Squarespace have built robust reputations in the digital marketing arena, often coming up in discussions among aspiring website creators. Strikingly is known for its user-friendly interface, which allows even complete novices to get a site up and running in minutes. It encourages users to build one-page sites that load swiftly and can be showcased effortlessly on mobile devices. Squarespace, meanwhile, flexes its artistic muscle with visually stunning templates and advanced design capabilities that attract designers and creative individuals looking for sophisticated websites. Despite their different focuses, both platforms have carved out their niches, each serving a community of users who appreciate their distinct features and benefits. But as we'll see, there’s another player in the ring that’s positioning itself as a challenge to the two heavyweights.

Feature Face-off: What Can They Do?

Both Strikingly and Squarespace come out swinging with impressive features. Strikingly shines with its simplicity, making it easy for users without a tech background to create beautiful sites quickly. Squarespace, on the other hand, showcases a plethora of customizable templates and integrates many powerful online store functionalities. While Strikingly serves the needs of those who want to whip up a portfolio or personal blog effortlessly, Squarespace appears a bit more as the heavyweight, coming equipped with advanced features for serious businesses. And let’s not forget, Instapage is back there, warming up with its landing page focus and conversion optimization prowess. So who takes the crown for features? Let’s take a closer look.

User-Friendliness: The Battle for Ease of Use

When it comes to usability, both platforms have their unique approach, catering to distinct user needs. Strikingly's standout feature is its straightforward interface, designed with simplicity in mind. New to web design? No problem! You'll find that creating your first site feels less like a challenge and more like a fun puzzle. Squarespace, while still accessible, presents a more intricate design environment that may require a bit of a learning curve. For seasoned pros, this complexity opens the door to advanced functionalities that can lead to a truly unique online presence. Think of it as a learning journey, where each new feature discovered is a tool in your webmaster toolbox.

Strikingly's User-Friendly Features:

  1. Intuitive one-page website templates to simplify design.
  2. Mobile-optimized sites that ensure a seamless user experience.
  3. Easy-to-use drag-and-drop editor for quick updates.
  4. Built-in SEO features to enhance visibility.
  5. Cost-effective pricing plans catering to beginners.

Squarespace's Standout Features:

  1. Beautifully designed templates that attract artistic users.
  2. Advanced blogging features for content creation.
  3. Built-in e-commerce capabilities for selling products.
  4. Robust analytics to track site performance and visitors.

Similarities in Strengths: What They Both Offer

  1. Commitment to high-quality web hosting for reliability.
  2. Excellent mobile responsiveness for all devices.
  3. Integration with social media platforms for broader reach.
  4. Custom domain support for branding consistency.
  5. SSL security included to protect user data.
  6. 24/7 customer support for resolving user issues.

As we navigate these features, it's clear that while Strikingly and Squarespace have their unique strengths, the underdog, Instapage, is circling in the background. Instapage shines with a powerful focus on landing page creation, which might just make it the best overall competitor when it comes to maximized conversions—something Strikingly and Squarespace bring to the table but in their own contextual strengths.

Performance Showdown: Page Load Speed and Mobile Responsiveness

When users land on a website, speed is critical. Nobody enjoys waiting for a site to load, and that's where performance comes into play. Slow-loading pages can be compared to molasses in winter—impossibly slow and frustrating! Strikingly often boasts lightning-fast loading speeds due to its one-page design, ensuring users stay engaged. In contrast, while Squarespace's multi-page designs can lead to some lag, they still incorporate advanced web performance practices to minimize loading times. Mobile responsiveness is equally crucial, and both platforms excel in this domain, ensuring that your site displays beautifully across all devices, from smartphones to tablets.

The Support Team: Who's Got Your Back?

Support is paramount, especially when navigating new tools. Strikingly takes pride in its customer support approach, with a dedicated help center and responsive support team available to assist users in need. Similarly, Squarespace offers a robust support system with numerous resources, including extensive tutorial articles, community forums, and live chat options. Think of these support teams as trusty sidekicks, always ready to swoop in and save the day when you're in a bind.

Pricing Overview: The Cost of Building Your Site

Advantages of Strikingly's Pricing Strategy:

  1. Affordable plans suitable for individual users and startups.
  2. Free plan available for those starting out.
  3. Cost-effective upgrades as your site grows.
  4. Transparent pricing without hidden fees.

Advantages of Squarespace's Pricing Strategy:

  1. Wide range of plans catering to various business sizes.
  2. All-in-one pricing that includes hosting and support.
  3. Rich features even in lower-tier packages.
  4. Flexible billing options with monthly or annual payments.

When it comes to pricing strategies, Strikingly presents itself as a budget-friendly option ideal for individuals and small projects, while Squarespace's pricing reflects its advanced features and capabilities—something bigger businesses may find valuable. However, let’s not overlook Instapage’s flexible pricing model, presenting itself as a competitor offering critical value for money, especially for users who prioritize conversion optimization.

A clear overview of these pricing plans and their benefits sheds light on a crucial factor: the old adage, 'you get what you pay for.' While Strikingly and Squarespace make great choices depending on your need, Instapage emerges again as the tool that best aligns with maximizing budget effectiveness. A thoughtful comparison helps in revealing the often-taxing surprises that await when beginning a new project.

And Then There's Instapage: The Unsung Hero

Let’s shine a light on Instapage, a platform that's often overlooked but provides stellar landing page solutions. With features optimized for conversions and return on investment, Instapage is the mentor secretly guiding you through your online journey. Offering A/B testing capabilities, seamless integration with ad tools, and analytics that drive results, it stands tall as a secret weapon for marketers. If your focus is on landing page performance, you might want to give Instapage a serious look; it tantalizes with features that neither Strikingly nor Squarespace quite match. It's like discovering the ace in your hand that can turn the game around.

Overall, the choice between Strikingly, Squarespace, and, yes, Instapage, is about aligning your platform of choice with your specific needs and goals. As you weigh the pros and cons, remember that the most critical aspect is finding the right fit. With the right tool, you’ll be well-equipped to tackle your digital challenges and elevate your online presence. So, take the leap into exploration, and see how Instapage can guide you through your marketing journey with unparalleled support and innovative solutions.

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