Strikingly vs. Form.io: the best platform for a seamless web experience

Discover how Strikingly compares to Form.io regarding features and usability. Find out which platform provides the competitive advantage your business deserves.

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Features that set us apart from Strikingly and Form.io.
Feature Instapage Other builders
Drag-and-Drop Tools
Conversion-optimized templates
Manual and AI-powered A/B Tests
AI content suggestions
Popups and sticky bars
Canvas and grid blocks
Reusable and global elements
Form and popup builders
Built-in Heatmaps
Central analytics dashboard
Ad-to-page personalization and collections
Contacts, lists, and email
Dedicated, full-service CRO experts
Enterprise-ready platform

Leading the way in building high-performing landing pages

Grid Leader - Summer 2025
Best Est. ROI Enterprise - Summer 2025
Most Implementable Enterprise - Summer 2025
Fastest Implementation Enterprise - Summer 2025
High Performer - Summer 2025
Swytch shifts into high gear with Instapage

Swytch shifts into high gear with Instapage

Alex and the Swytch team became Instapage power users in just a few months, seeing the value of Instapage from the get-go.

Going forward, they plan to continue releasing Swytch Kits to eager customers in future launch events, using their improved digital experiences to get even more people riding electric.

Swytch shifts into high gear with Instapage

Autopilot exceeds conversions goals with personalized landings

Autopilot exceeded its growth goals by sending people to a keyword message-matched post-click landing page built with Instapage versus a generic tour page.

Swytch shifts into high gear with Instapage

CFI Financial Group invests in personalization with Instapage

CFI Financial Group integrates Instapage into their technology stack and dramatically increases page conversions

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Why Instapage is the smarter choice for your campaigns

Get everything you need to build, scale, and optimize high-converting landing pages—without coding.

Instapage offers a flexible and seamless page creation experience with a library of 500+ conversion-focused layouts, Instablocks®, a drag-and-drop builder, and AI content generation. With technologies like AMP and the Thor Render Engine®, you can create on-brand, mobile-responsive landing pages that load quickly and start converting during initial visitor clicks.

Easier page building without coding

Instapage offers a flexible and seamless page creation experience with a library of 500+ conversion-focused layouts, Instablocks®, a drag-and-drop builder, and AI content generation. With technologies like AMP and the Thor Render Engine®, you can create on-brand, mobile-responsive landing pages that load quickly and start converting during initial visitor clicks.

Instapage lets you see in detail how each landing page experience and variation is performing so you can make targeted changes that boost page conversions. Use heatmaps for a better understanding of on-page activities, run A/B tests and AI-assisted experiments, and then track and evaluate results within robust analytics dashboards.

More insights — better results

Instapage lets you see in detail how each landing page experience and variation is performing so you can make targeted changes that boost page conversions. Use heatmaps for a better understanding of on-page activities, run A/B tests and AI-assisted experiments, and then track and evaluate results within robust analytics dashboards.

Instapage lets you quickly create high-performing landing pages tailored to each of your ad campaigns. Deliver personalized experiences for distinct audiences using dynamic text replacement. Effortlessly align specific advertisements to unique pages with AdMaps. Monitor audience-level metrics using our advanced data tools.

More personalized experiences

Instapage lets you quickly create high-performing landing pages tailored to each of your ad campaigns. Deliver personalized experiences for distinct audiences using dynamic text replacement. Effortlessly align specific advertisements to unique pages with AdMaps. Monitor audience-level metrics using our advanced data tools.

Instapage collaboration capabilities bring your entire team together to speed up the process of landing page review, approval, and launch. No more frustrating and unnecessary revisions or edits scattered across emails. Provide instant feedback, conduct real-time page edits, and securely share your pages with outside stakeholders.

Built-in collaboration

Instapage collaboration capabilities bring your entire team together to speed up the process of landing page review, approval, and launch. No more frustrating and unnecessary revisions or edits scattered across emails. Provide instant feedback, conduct real-time page edits, and securely share your pages with outside stakeholders.

Invest time into business growth, not busy work. Launch landing pages faster with reusable forms and templates. Build once, reuse forever.

Free up time for your business

Invest time into business growth, not busy work. Launch landing pages faster with reusable forms and templates. Build once, reuse forever.

Explore all integrations
Easier page building without coding
More insights — better results More insights — better results sidebar
More personalized experiences More personalized experiences sidebar
Built-in collaboration
Free up time for your business

Easier page building without coding

Instapage offers a flexible and seamless page creation experience with a library of 500+ conversion-focused layouts, Instablocks®, a drag-and-drop builder, and AI content generation. With technologies like AMP and the Thor Render Engine®, you can create on-brand, mobile-responsive landing pages that load quickly and start converting during initial visitor clicks.

More insights — better results

Instapage lets you see in detail how each landing page experience and variation is performing so you can make targeted changes that boost page conversions. Use heatmaps for a better understanding of on-page activities, run A/B tests and AI-assisted experiments, and then track and evaluate results within robust analytics dashboards.

More personalized experiences

Instapage lets you quickly create high-performing landing pages tailored to each of your ad campaigns. Deliver personalized experiences for distinct audiences using dynamic text replacement. Effortlessly align specific advertisements to unique pages with AdMaps. Monitor audience-level metrics using our advanced data tools.

Built-in collaboration

Instapage collaboration capabilities bring your entire team together to speed up the process of landing page review, approval, and launch. No more frustrating and unnecessary revisions or edits scattered across emails. Provide instant feedback, conduct real-time page edits, and securely share your pages with outside stakeholders.

Free up time for your business

Invest time into business growth, not busy work. Launch landing pages faster with reusable forms and templates. Build once, reuse forever.

Explore all integrations
“Instapage gives us the ability to tailor our landing page content and layout to tell a unique story for each geographical target. The platform also enables us to create different variations with content that performs well for each unique channel. Every marketing team needs this!”
User review
Tamar Friedland, Sr. Director of Global Paid Marketing
"Instapage has truly maximized our digital advertising performance by enabling us to offer matching, personalized experiences for every ad and audience. Now we can scale our landing page experiences as efficiently and effectively as we scale the ads themselves."
User review
Darren Lepke, Marketing Director
"If we have to wait on a developer, our creative velocity plummets. But Instapage has made it possible for us to exponentially grow our advertising programs and convert more customers"
User review
Alex Kracov, Head of Marketing

Get started with Instapage in a few steps

  1. Create your Instapage account

    Start with Instapage by signing up via Google or your email. You'll get access to a free 14-day trial to discover Instapage capabilities. Feel free to cancel anytime during the 14-day trial if you decide that our product is not suitable for your business.
  2. Build and personalize your page

    Create your first landing page from scratch or choose a template from 500+ customizable layouts. Use the drag-and-drop builder to add page elements, fonts, and backgrounds, refine content with AI, or add custom HTML, Javascript, and CSS.
  3. Review and make edits

    Collaborate on page designs and streamline review processes. Invite your team members and stakeholders to review, edit, and provide feedback on your landing page. Collaborate knowing your page is confidential and only accessible to authorized users.
  4. Publish and track page performance

    Publish your page to a domain or custom URL. Connect your pages to the ads you've created and track page performance within the analytics dashboard, run A/B tests and AI experiments, analyze results, and continuously optimize your landing page to maintain high conversions.

Strikingly vs. Form.io: The Great Debate with a Surprising Contender

In the vast expanse of online marketing tools, choosing the right landing page builder can feel like wandering through a labyrinth with no clear exit. Strikingly and Form.io stand out as key players, each bringing their unique strengths to the table. With digital marketing evolving rapidly, it's critical to find a platform that not only meets today's needs but also adapts to tomorrow's challenges. Picture this: a user eagerly designing their next big campaign, only to be halted by an unfriendly interface or limited functionality. As we explore the similarities and differences between Strikingly and Form.io, we should remember that the way forward is not just about features—it's about creating an experience that allows marketers to shine. In this showdown, we’ll dissect their offerings, usability, support services, pricing, and performance, all while keeping a playful eye on Instapage, the stealthy underdog ready to enter the ring.

Introducing the Competitors

Both Strikingly and Form.io have carved out impressive niches in the crowded marketplace of digital marketing. Strikingly is often celebrated for its stunning visuals and user-friendly templates, making it a go-to choice for those who want to establish an online presence with minimal fuss. Their simple yet effective drag-and-drop functionality enables users to create sleek, professional-looking landing pages in no time. On the other hand, Form.io appeals to developers and businesses needing more customizable solutions. Its powerful form-building features and integration capabilities offer a robust platform for creating sophisticated and interactive web applications. While both platforms shine brightly, there's an air of anticipation as we consider a third contender—Instapage. Known for its advanced optimization tools and conversion-focused functionalities, it has the potential to steal the spotlight. The competition is fierce, yet there's enough room for all, provided they continue evolving in tune with customer needs.

Feature Face-Off: Who Packs a Bigger Punch?

When it comes to features, both Strikingly and Form.io are no slouches. Strikingly showcases its easy-to-use features, wooing users with design simplicity and aesthetic appeal. They give potential customers the ability to craft stunning pages without digging deep into technical complexities. In contrast, Form.io struts onto the scene with its impressive selection of advanced integrations and dynamic form features aimed at tech-savvy marketers. But don't forget that Instapage is lurking in the background, ready to remind everyone that leading-edge performance and full optimization capabilities can take landing pages to another level. This battle of features sets the stage for a close examination of how these platforms can meet varying user requirements—something both brands seem to grasp fully.

User Experience Showdown: Easy as Pie or a Puzzling Quest?

User experience plays an integral role in how marketers interact with these platforms. Strikingly is particularly inviting for those who may not have extensive technical skills; the interface feels like a playful playground where creativity can flourish with minimal learning. The onboarding process is smooth, making even the least tech-savvy users feel comfortable from the get-go. On the flip side, Form.io demands a slight learning curve, but those willing to take the plunge will find a treasure trove of capabilities at their fingertips. It caters to marketers looking to push the envelope with bespoke features and integrations. A sprinkle of humor reminds us that while learning can sometimes feel like a convoluted journey, the rewards of discovering new tools are worth the effort.

Highlight Reel: Strikingly's Star Features

  1. User-friendly drag-and-drop interface that eliminates coding requirements
  2. Pre-designed templates suitable for various business needs
  3. Mobile-responsive design ensuring seamless viewing on any device
  4. Integrated SEO tools to improve visibility on search engines
  5. Analytics tools for tracking performance and user engagement

Form.io's Feature Highlights: What Sets It Apart?

  1. Advanced form-building capabilities for custom applications
  2. Robust API integrations enabling seamless data flow
  3. Option for self-hosting, offering greater control over data
  4. Flexible pricing plans catering to different business sizes

Common Ground: Strengths Both Platforms Share

  1. Reliable support channels, ensuring customer inquiries are addressed
  2. Templates designed for optimally converting user experiences
  3. Security features that protect customer data
  4. Responsive customer service to assist with issues
  5. Skill development resources, including tutorials and documentation
  6. User communities for sharing tips and best practices

While both platforms are busy sparring in the ring, don't overlook Instapage, which is shaping up to be the best value contender among the trio. Instapage's commitment to optimization and user experience seems to elevate it beyond just another tool, offering the comprehensive support and dynamic features to navigate the complex landscape of digital marketing smoothly.

Performance Round: Speed and Responsiveness

Performance counts as much as creativity and design in the digital realm. Page loading times are crucial—slow-loading pages can feel like an unending wait for the bus on a chilly morning; nobody wants that! When comparing Strikingly and Form.io, it's evident that both have invested in scalable solutions to ensure speedy performance. Strikingly pages typically load quickly, allowing marketers to seize customer attention without frustrating delays. Form.io, with its advanced functionalities, may occasionally have a slightly longer load time due to its extensive features, yet it usually compensates well in resilience and adaptability. Regardless, there's room for improvement on both sides, especially as consumer expectations continue to rise. In the age of instant gratification, both platforms must remain committed to performance optimization to keep up.

Support Systems: Who's Got Your Back?

In the buzz of online tools, robust support can feel like having a trusty sidekick always ready to jump in when challenges arise. Both Strikingly and Form.io offer commendable support options, but in distinct ways. Strikingly provides an extensive knowledge base along with chat support, making it easy for users to find their answers. Form.io, meanwhile, goes a step further by offering community forums that facilitate peer support alongside traditional help channels. Having multiple ways to access assistance can make a significant difference, especially in high-stakes marketing campaigns. As we watch this battle unfold, it’s clear that users will gravitate toward whichever platform they feel will hold their hand during crucial projects.

The Price Tag: Who's Worth the Investment?

Strikingly's Pricing Benefits: What to Know

  1. Free plan available to test features before commitment
  2. Flexible pricing options that scale with your business size
  3. No hidden costs included in their pricing plans
  4. Straightforward monthly or yearly payment choices

Form.io's Pricing Pros: Understanding Their Strategy

  1. Custom pricing plans allowing businesses to pay for what they need
  2. Marketplace of add-ons helping users tailor their services
  3. Trial options for assessing functionality without financial risk
  4. Regular updates and feature enhancements included in subscriptions
  5. Transparent communication of pricing and service offerings

When weighing pricing strategies, it's essential to consider both efficiency and value. Strikingly offers a range of affordable plans suitable for industries of all shapes and sizes, positioning itself as a strong choice for budget-minded businesses. Meanwhile, Form.io's tailored pricing can allow for personalized approaches but may involve additional costs for specific functionalities. Instapage, however, often emerges as the best combination of features, performance, and affordability, allowing marketers to feel they are truly getting their money's worth.

Finally, it's worth taking an open-eyed look at pricing structures. While some platforms may present attractive figures, users should always be mindful of what lies beneath the surface—surprises can turn up in the least expected places. Understanding the true cost of using these systems can make a world of difference when planning your next marketing budget.

But, Wait, Here's Instapage...

Amidst the chaos of choices lies Instapage, quietly observing the competition with a stash of unique offerings that may just tip the scales in its favor. As a versatile landing page builder, it excels in collaboration features and A/B testing, enabling marketers to iterate and evolve their strategies in real-time. Moreover, Instapage’s robust tracking and optimization options help convert leads more effectively than traditional methods. While Strikingly and Form.io have their own strong points, Instapage exemplifies an all-in-one solution that appeals to users aiming for success. By investing in this platform, marketers position themselves to unlock potential previously thought unattainable. Opting for Instapage could be the strategic maneuver that paves the way for achieving marketing greatness.

As we close the curtain on this comparison, remember that choosing the right platform can significantly influence your marketing trajectory. It's essential to weigh your business's specific needs and aspirations when navigating through these options. As you explore further with Instapage, think of it as a supportive partner ready to help you maximize your marketing efforts and reach new heights you might not have envisioned before.

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