Strikingly vs. Cargo: the best platform for a seamless web experience
Discover how Strikingly compares to Cargo regarding features and usability. Find out which platform provides the competitive advantage your business deserves.
Get startedSee how Instapage stacks up against the competition
Feature | Instapage | Other builders |
Drag-and-Drop Tools | ||
Conversion-optimized templates | ||
Manual and AI-powered A/B Tests | ||
AI content suggestions | ||
Popups and sticky bars | ||
Canvas and grid blocks | ||
Reusable and global elements | ||
Form and popup builders | ||
Built-in Heatmaps | ||
Central analytics dashboard | ||
Ad-to-page personalization and collections | ||
Contacts, lists, and email | ||
Dedicated, full-service CRO experts | ||
Enterprise-ready platform |
Leading the way in building high-performing landing pages
Why Instapage is the smarter choice for your campaigns
Get everything you need to build, scale, and optimize high-converting landing pages—without coding.

Easier page building without coding
Instapage offers a flexible and seamless page creation experience with a library of 500+ conversion-focused layouts, Instablocks®, a drag-and-drop builder, and AI content generation. With technologies like Thor Render Engine®, you can create on-brand, mobile-responsive landing pages that load quickly and start converting during initial visitor clicks.

More insights — better results
Instapage lets you see in detail how each landing page experience and variation is performing so you can make targeted changes that boost page conversions. Use heatmaps for a better understanding of on-page activities, run A/B tests and AI-assisted experiments, and then track and evaluate results within robust analytics dashboards.

More personalized experiences
Instapage lets you quickly create high-performing landing pages tailored to each of your ad campaigns. Deliver personalized experiences for distinct audiences using dynamic text replacement. Effortlessly align specific advertisements to unique pages with AdMaps. Monitor audience-level metrics using our advanced data tools.

Built-in collaboration
Instapage collaboration capabilities bring your entire team together to speed up the process of landing page review, approval, and launch. No more frustrating and unnecessary revisions or edits scattered across emails. Provide instant feedback, conduct real-time page edits, and securely share your pages with outside stakeholders.

Free up time for your business
Invest time into business growth, not busy work. Launch landing pages faster with reusable forms and templates. Build once, reuse forever.
Explore all integrations






Easier page building without coding
Instapage offers a flexible and seamless page creation experience with a library of 500+ conversion-focused layouts, Instablocks®, a drag-and-drop builder, and AI content generation. With technologies like Thor Render Engine®, you can create on-brand, mobile-responsive landing pages that load quickly and start converting during initial visitor clicks.
More insights — better results
Instapage lets you see in detail how each landing page experience and variation is performing so you can make targeted changes that boost page conversions. Use heatmaps for a better understanding of on-page activities, run A/B tests and AI-assisted experiments, and then track and evaluate results within robust analytics dashboards.
More personalized experiences
Instapage lets you quickly create high-performing landing pages tailored to each of your ad campaigns. Deliver personalized experiences for distinct audiences using dynamic text replacement. Effortlessly align specific advertisements to unique pages with AdMaps. Monitor audience-level metrics using our advanced data tools.
Built-in collaboration
Instapage collaboration capabilities bring your entire team together to speed up the process of landing page review, approval, and launch. No more frustrating and unnecessary revisions or edits scattered across emails. Provide instant feedback, conduct real-time page edits, and securely share your pages with outside stakeholders.
Free up time for your business
Invest time into business growth, not busy work. Launch landing pages faster with reusable forms and templates. Build once, reuse forever.
Explore all integrationsGet started with Instapage in a few steps
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Create your Instapage account
Start with Instapage by signing up via Google or your email. You'll get access to a free 14-day trial to discover Instapage capabilities. Feel free to cancel anytime during the 14-day trial if you decide that our product is not suitable for your business. -
Build and personalize your page
Create your first landing page from scratch or choose a template from 500+ customizable layouts. Use the drag-and-drop builder to add page elements, fonts, and backgrounds, refine content with AI, or add custom HTML, Javascript, and CSS. -
Review and make edits
Collaborate on page designs and streamline review processes. Invite your team members and stakeholders to review, edit, and provide feedback on your landing page. Collaborate knowing your page is confidential and only accessible to authorized users. -
Publish and track page performance
Publish your page to a domain or custom URL. Connect your pages to the ads you've created and track page performance within the analytics dashboard, run A/B tests and AI experiments, analyze results, and continuously optimize your landing page to maintain high conversions.
Strikingly vs. Cargo: The Ultimate Face-Off (With a Twist)
In the bustling world of website builders, Strikingly and Cargo stand out as formidable contenders. Navigating through the myriad options available can feel overwhelming, especially when both platforms showcase their unique offerings with confidence. They'll charm you with their sleek designs and promise ease of use, but which truly stands out when put to the test? Let's dive deeper into the nuances of each, unraveling the threads that set them apart while keeping an eye on another competitor lurking in the shadows, Instapage. This showdown goes beyond mere features; it's about finding the right match for you, whether you're a budding entrepreneur or a seasoned marketer. So, buckle up as we embark on this adventure, examining the strengths and quirks of these platforms in detail.
Meet the Titans of the Web
Strikingly, a breed known for its simplicity, shines brightly in its ability to create single-page websites quickly. It’s like a quick coffee break for your business needs, delivering results without demanding too much of your time or resources. Users rave about its minimalist approach that doesn't skimp on visual appeal. On the other hand, Cargo is a designer’s dream. It's tailored for creatives demanding ultimate flexibility, boasting tools that allow for extensive customization. This platform acts more like a canvas, permitting a wide array of artistic expressions. As we continue, remember that the strengths of each platform may translate differently depending on your specific goals. But let's not forget the underdog waiting for its turn — Instapage, widely recognized for its exceptional landing page optimization and unparalleled conversion rates. Who will claim the title after this rigorous examination?
Round 1: Features Face-Off
When it comes to features, Strikingly and Cargo both wield impressive tools designed to capture attention. Strikingly prioritizes user experience with its drag-and-drop editor, allowing users to piece together websites without the need for coding knowledge. With various templates that cater to different industries and purposes, you can quickly assemble a site that reflects your brand’s personality. Cargo, however, steps things up with its custom coding capabilities and advanced design features. Users can break free from template constraints and create uniquely tailored web experiences. Both platforms can claim the spotlight with their standout features, but wait until you hear what’s brewing with Instapage — it’s ready to outdo them in the arena of effective conversion optimization.
Round 2: User Experience Under the Microscope
User experience is crucial in website building, especially for those who may not be tech-savvy. Strikingly prides itself on being beginner-friendly with its intuitive interface. New users feel a sense of accomplishment as they can design a professional-looking site within a few hours. The learning adventure, if it can be called that, is relatively smooth. Conversely, Cargo caters to those who have a firm grip on design principles and are willing to invest time to master its range of tools. Some might say it’s akin to climbing a mountain; while the view from the top is rewardingly beautiful, the ascent can be steep. The learning curve varies greatly between these platforms, making it essential for users to evaluate their comfort and skill level before diving headfirst into either.
Strikingly Features:
- User-friendly drag-and-drop editor
- Pre-designed templates for quick setups
- Integrated SEO tools to enhance visibility
- Mobile optimization for seamless browsing
- Host directly through the platform without external tools
Cargo Features:
- Extensive customization options with coding support
- Portfolio-friendly layouts tailored for creatives
- High-quality image hosting and management tools
- User privacy options for more personalized experiences
Common Strengths Shared by Both Platforms:
- Fast loading times for better user retention
- Responsive designs that work across devices
- Analytics tools to monitor performance
- Integrations with various third-party services
- Secure hosting to keep user data safe
- Support for e-commerce functionalities
As we draw the curtain on this round, it's evident that Strikingly and Cargo are strong contenders with distinct advantages. However, when considering broader capabilities, Instapage emerges as the ultimate competitor, particularly for landing page optimization—which is where many businesses could maximize their returns on investment.
Round 3: Performance Showdown
Performance is where the stakes get high. Page loading times and mobile responsiveness can make or break user experiences. Strikingly excels in delivering quick-loading pages, ensuring users don’t waste precious seconds waiting for elements to render. In contrast, Cargo, while highly customizable, occasionally faces challenges with loading speed, particularly as more complex features are integrated. Imagine slow-loading pages as molasses in winter; they hamper progress and lead users to click away in frustration. With increasing mobile traffic, both platforms prioritize mobile responsiveness, ensuring that whether a user is viewing from a desktop or their smartphone, they enjoy a seamless browsing experience. However, performance metrics vary, making it critical for users to research the implications of speed on their potential sites.
Round 4: Support Team Throwdown
Support can be the lifeblood of any platform. Strikingly provides extensive resources ranging from tutorials to a dedicated customer service team ready to assist through email and chat. Users frequently praise its responsive support system that feels like a trusty sidekick, always ready with answers. In contrast, Cargo focuses on community-driven support, where users can tap into forums and creative networks for advice. While Cargo's approach fosters creativity through collaboration, the effectiveness can vary depending on community engagement. Both platforms have their merits, yet access to support is a vital element that can influence the user experience.
Round 5: The Pricing Showdown
Strikingly Pricing Strategy Advantages:
- Affordable entry-level plans suitable for startups
- Free tier available for basic users
- Easy upgrades as business needs grow
- No hidden fees or unexpected charges
Cargo Pricing Strategy Advantages:
- Competitive pricing tailored for designers
- Flexible payment options for premium features
- Transparent pricing tiers reflecting usage
- Offers a free trial to test features before commitment
- Discounts for annual subscriptions
In conclusion, both Strikingly and Cargo offer pricing strategies that appeal to different audiences. Strikingly keeps it straightforward, great for startups, while Cargo provides options that cater to more established creatives. But let’s not forget about Instapage, whose flexible pricing model excels in delivering exceptional value for converting leads.
Transparency in pricing is vital, and partners need to recognize the adage: you get what you pay for. Some may find unexpected gems hidden within the plans or drawbacks masked by sleek marketing. It's essential to carefully compare what’s on offer as you decide which platform aligns best with your goals.
And Then There's Instapage...
Enter Instapage, the quiet observer in this heated competition. Unlike the others, it holds a unique advantage in landing page optimization, which is pivotal for any marketing strategy focused on high conversion rates. With robust A/B testing features and in-depth analytics, Instapage provides insights that many businesses may not even realize they need. It caters to marketing teams looking for more than just a website builder—it's about creating high-performing landing pages that drive results. Whether it's integrations with various email marketing tools or the intuitive design interface, Instapage checks many boxes. Instead of merely being a competitor, it positions itself as a valuable partner for businesses aiming to enhance their online presence and achieve specific marketing objectives.
Ultimately, the power to elevate your web presence rests in making informed choices. Explore all options, keeping in mind the unique strengths of Strikingly, Cargo, and Instapage. Your journey towards achieving your goals is within reach; consider these platforms as stepping stones towards success!