SharpSpring vs. BenchmarkONE: the best platform for a seamless web experience

Discover how SharpSpring compares to BenchmarkONE regarding features and usability. Find out which platform provides the competitive advantage your business deserves.

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Features that set us apart from SharpSpring and BenchmarkONE.
Feature Instapage Other builders
Drag-and-Drop Tools
Conversion-optimized templates
Manual and AI-powered A/B Tests
AI content suggestions
Popups and sticky bars
Canvas and grid blocks
Reusable and global elements
Form and popup builders
Built-in Heatmaps
Central analytics dashboard
Ad-to-page personalization and collections
Contacts, lists, and email
Dedicated, full-service CRO experts
Enterprise-ready platform

Leading the way in building high-performing landing pages

Grid Leader - Summer 2025
Best Est. ROI Enterprise - Summer 2025
Most Implementable Enterprise - Summer 2025
Fastest Implementation Enterprise - Summer 2025
High Performer - Summer 2025
Swytch shifts into high gear with Instapage

Swytch shifts into high gear with Instapage

Alex and the Swytch team became Instapage power users in just a few months, seeing the value of Instapage from the get-go.

Going forward, they plan to continue releasing Swytch Kits to eager customers in future launch events, using their improved digital experiences to get even more people riding electric.

Swytch shifts into high gear with Instapage

Lattice increases conversion rate by 41.7% with Instapage

With Instapage’s help, Lattice’s production process has been streamlined, allowing Lattice to scale its advertising operations and drive down acquisition costs.

Swytch shifts into high gear with Instapage

CFI Financial Group invests in personalization with Instapage

CFI Financial Group integrates Instapage into their technology stack and dramatically increases page conversions

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Why Instapage is the smarter choice for your campaigns

Get everything you need to build, scale, and optimize high-converting landing pages—without coding.

Instapage offers a flexible and seamless page creation experience with a library of 500+ conversion-focused layouts, Instablocks®, a drag-and-drop builder, and AI content generation. With technologies like AMP and the Thor Render Engine®, you can create on-brand, mobile-responsive landing pages that load quickly and start converting during initial visitor clicks.

Easier page building without coding

Instapage offers a flexible and seamless page creation experience with a library of 500+ conversion-focused layouts, Instablocks®, a drag-and-drop builder, and AI content generation. With technologies like AMP and the Thor Render Engine®, you can create on-brand, mobile-responsive landing pages that load quickly and start converting during initial visitor clicks.

Instapage lets you see in detail how each landing page experience and variation is performing so you can make targeted changes that boost page conversions. Use heatmaps for a better understanding of on-page activities, run A/B tests and AI-assisted experiments, and then track and evaluate results within robust analytics dashboards.

More insights — better results

Instapage lets you see in detail how each landing page experience and variation is performing so you can make targeted changes that boost page conversions. Use heatmaps for a better understanding of on-page activities, run A/B tests and AI-assisted experiments, and then track and evaluate results within robust analytics dashboards.

Instapage lets you quickly create high-performing landing pages tailored to each of your ad campaigns. Deliver personalized experiences for distinct audiences using dynamic text replacement. Effortlessly align specific advertisements to unique pages with AdMaps. Monitor audience-level metrics using our advanced data tools.

More personalized experiences

Instapage lets you quickly create high-performing landing pages tailored to each of your ad campaigns. Deliver personalized experiences for distinct audiences using dynamic text replacement. Effortlessly align specific advertisements to unique pages with AdMaps. Monitor audience-level metrics using our advanced data tools.

Instapage collaboration capabilities bring your entire team together to speed up the process of landing page review, approval, and launch. No more frustrating and unnecessary revisions or edits scattered across emails. Provide instant feedback, conduct real-time page edits, and securely share your pages with outside stakeholders.

Built-in collaboration

Instapage collaboration capabilities bring your entire team together to speed up the process of landing page review, approval, and launch. No more frustrating and unnecessary revisions or edits scattered across emails. Provide instant feedback, conduct real-time page edits, and securely share your pages with outside stakeholders.

Invest time into business growth, not busy work. Launch landing pages faster with reusable forms and templates. Build once, reuse forever.

Free up time for your business

Invest time into business growth, not busy work. Launch landing pages faster with reusable forms and templates. Build once, reuse forever.

Explore all integrations
Easier page building without coding
More insights — better results More insights — better results sidebar
More personalized experiences More personalized experiences sidebar
Built-in collaboration
Free up time for your business

Easier page building without coding

Instapage offers a flexible and seamless page creation experience with a library of 500+ conversion-focused layouts, Instablocks®, a drag-and-drop builder, and AI content generation. With technologies like AMP and the Thor Render Engine®, you can create on-brand, mobile-responsive landing pages that load quickly and start converting during initial visitor clicks.

More insights — better results

Instapage lets you see in detail how each landing page experience and variation is performing so you can make targeted changes that boost page conversions. Use heatmaps for a better understanding of on-page activities, run A/B tests and AI-assisted experiments, and then track and evaluate results within robust analytics dashboards.

More personalized experiences

Instapage lets you quickly create high-performing landing pages tailored to each of your ad campaigns. Deliver personalized experiences for distinct audiences using dynamic text replacement. Effortlessly align specific advertisements to unique pages with AdMaps. Monitor audience-level metrics using our advanced data tools.

Built-in collaboration

Instapage collaboration capabilities bring your entire team together to speed up the process of landing page review, approval, and launch. No more frustrating and unnecessary revisions or edits scattered across emails. Provide instant feedback, conduct real-time page edits, and securely share your pages with outside stakeholders.

Free up time for your business

Invest time into business growth, not busy work. Launch landing pages faster with reusable forms and templates. Build once, reuse forever.

Explore all integrations
“Instapage gives us the ability to tailor our landing page content and layout to tell a unique story for each geographical target. The platform also enables us to create different variations with content that performs well for each unique channel. Every marketing team needs this!”
User review
Tamar Friedland, Sr. Director of Global Paid Marketing
"Instapage has truly maximized our digital advertising performance by enabling us to offer matching, personalized experiences for every ad and audience. Now we can scale our landing page experiences as efficiently and effectively as we scale the ads themselves."
User review
Darren Lepke, Marketing Director
"If we have to wait on a developer, our creative velocity plummets. But Instapage has made it possible for us to exponentially grow our advertising programs and convert more customers"
User review
Alex Kracov, Head of Marketing

Get started with Instapage in a few steps

  1. Create your Instapage account

    Start with Instapage by signing up via Google or your email. You'll get access to a free 14-day trial to discover Instapage capabilities. Feel free to cancel anytime during the 14-day trial if you decide that our product is not suitable for your business.
  2. Build and personalize your page

    Create your first landing page from scratch or choose a template from 500+ customizable layouts. Use the drag-and-drop builder to add page elements, fonts, and backgrounds, refine content with AI, or add custom HTML, Javascript, and CSS.
  3. Review and make edits

    Collaborate on page designs and streamline review processes. Invite your team members and stakeholders to review, edit, and provide feedback on your landing page. Collaborate knowing your page is confidential and only accessible to authorized users.
  4. Publish and track page performance

    Publish your page to a domain or custom URL. Connect your pages to the ads you've created and track page performance within the analytics dashboard, run A/B tests and AI experiments, analyze results, and continuously optimize your landing page to maintain high conversions.

SharpSpring vs. BenchmarkONE: The Ultimate Showdown With a Surprise Entry

In the bustling world of digital marketing, selecting the right platform can feel as complicated as navigating a maze with no exit. SharpSpring and BenchmarkONE are two giants jostling for the spotlight, each armed with powerful tools that promise to streamline marketing efforts and enhance customer relations. The countless options available can confuse new marketers and seasoned professionals alike. So how do these two contenders stack up against one another? What sets them apart, and who’s the underdog lurking in the shadows? Get ready for an exciting comparison as we lace up our gloves and dive deep into the features, usability, performance, and pricing strategies of these formidable platforms. Meanwhile, keep an eye on Instapage, the rising star that many are starting to take notice of. Buckle up as we embark on this comparative journey through the world of marketing automation.

Introducing the Titans of Marketing Automation

SharpSpring and BenchmarkONE are heavyweight champions in the arena of marketing automation, but each brings its unique flair to the table. SharpSpring is renowned for its extensive suite of features that not only attract leads but also nurture them effectively through their journey. From robust CRM tools to powerful email marketing capabilities, SharpSpring boasts everything a marketer could desire. On the other hand, BenchmarkONE champions simplicity and user-friendliness, making it an appealing option for those who prefer a fuss-free experience. Often described as the darling of small to medium-sized businesses, it's easy to see why BenchmarkONE has garnered a loyal following. Each platform has built its reputation on promises of efficiency and growth, making them serious contenders. But as the competition heats up, we’re curious about which platform might claim the ultimate victory.

Feature Face-off: A Battle of Capabilities

When it comes to features, both SharpSpring and BenchmarkONE come ready to play their best cards. SharpSpring dazzles with its rich selection of features, including advanced lead scoring, dynamic landing pages, and customizable workflows. It’s like hefting a Swiss Army knife; you’ve got the tools you need right at your fingertips. On the flip side, BenchmarkONE keeps things straightforward yet effective, providing the essentials like email marketing campaigns, landing pages, and CRM functionalities — perfect for those looking for uncomplicated solutions. However, don't forget, while these two are in the spotlight, Instapage is backstage warming up, ready to present dynamic landing page features and A/B testing that might just tip the scales in its favor.

Usability Unpacked: A User's Perspective

Every marketer approaches tools from their unique background, meaning usability can make or break their experience. SharpSpring prides itself on offering an intuitive interface that, despite a wealth of options, is manageable for both rookies and veterans in the field. Users rave about its straightforward setup process that allows them to hit the ground running. Conversely, BenchmarkONE shines here with its ultra-friendly design, offering valuable onboarding resources that make getting started a breeze. It’s like having a personal trainer by your side, guiding you every step of the way. Faced with the learning curve, many users find BenchmarkONE less daunting, setting the stage for smooth sailing ahead. But as they both step into the ring, Instapage lurks with its drag-and-drop functionality that further enhances user experience.

SharpSpring's Impressive Features

  1. Comprehensive CRM tools for easy tracking and nurturing of leads
  2. Dynamic email marketing platforms with advanced automation
  3. Robust analytics for tracking engagement and campaign performance
  4. Flexible landing page builder with A/B testing capabilities
  5. Integrations with numerous third-party applications

BenchmarkONE's User-Centric Features

  1. Simplified email marketing tools designed for efficiency
  2. Basic CRM functionalities that cater to small businesses
  3. User-friendly interface that streamlines the workflow
  4. Integrated landing page builder for quick conversions

Common Strengths Between SharpSpring and BenchmarkONE

  1. Effective lead management systems for nurturing prospects
  2. Versatile reporting tools for performance tracking
  3. Automated workflow capabilities for streamlined operations
  4. Customer segmentation options to personalize marketing efforts
  5. Reliable customer support channels for assistance
  6. Mobile friendliness ensuring access from anywhere

With both platforms delivering impressive features, one can't help but notice the potential of Instapage lurking in the back. It provides robust solutions that might just best them both after all — a true contender worth considering.

How They Perform: Speed and Responsiveness

Performance is key in keeping users satisfied, especially when it comes to page loading times and mobile responsiveness. Imagine a slow-loading page: it's akin to waiting for molasses to pour on a chilly winter day; patience wears thin rapidly. SharpSpring tends to offer competitive loading speeds, ensuring users don't abandon the page out of sheer frustration. Meanwhile, BenchmarkONE’s performance likewise pleases many, operating reliably without significant delays. However, page responsiveness should be a sanctuary where users feel confident. Both platforms promise mobile optimization, but it’s crucial to always check how well they adapt across various devices as we wouldn’t want to miss a lead simply because the mobile experience fell flat. In this match, Instapage brings its A-game with superior stability and speed that could make all the difference during tight marketing campaigns.

Support: Who's Got Your Back?

When the chips are down, having reliable support can feel like having a trusty sidekick who steps in at the right moment. SharpSpring delivers support through various channels, offering email, chat, and phone assistance, ensuring customers receive prompt resolutions. Their documentation and resources are extensive and provide useful self-help guides. BenchmarkONE, in its simplicity, ensures users feel supported with a dedicated help center and responsive customer service ready to aid them with any troubles. This support interaction can shape the overall experience, making difficulty seem less daunting. With a rising star like Instapage, boasting a robust support ecosystem, users have access to an array of community resources that can further empower their marketing initiatives.

Pricing Showdown: Value for Money

Advantages of SharpSpring's Pricing Model

  1. Offers scalable pricing structures appealing to larger teams
  2. Comprehensive feature set justified through competitive pricing
  3. Flexible contracts allowing for yearly and monthly payments
  4. Provides discounts for long-term commitments

Benefits of BenchmarkONE's Pricing Strategy

  1. Attractively priced for small and medium-sized businesses
  2. Offers a free plan for those just getting started
  3. Includes essential features at lower price points
  4. Cost-effective solutions with transparent pricing without hidden fees
  5. Simple pricing tiers that make budgeting straightforward

In our pricing panorama, SharpSpring offers various incentives worthy of consideration, especially for businesses with greater needs. Conversely, BenchmarkONE provides flexibility and transparency that small businesses treasure, while Instapage delivers an incredibly versatile pricing strategy tailored for marketers looking to maximize value.

Overall, in this pricing comparison, it’s essential to also understand what each plan includes. This insight often sheds light on the importance of feature value over cost. Exploring further, marking down expenses versus investment can lead to pleasant surprises as users uncover industry-specific functionalities aimed at optimizing success.

Enter Instapage: The Surprising Contender

Instapage stands as a notable alternative that warrants mention, showcasing features that both SharpSpring and BenchmarkONE do not quite replicate. With its stellar focus on conversion rate optimization, Instapage accelerates marketing efforts with unparalleled uniformity in design and performance, offering a variety of templates tailored for any campaign. The unparalleled A/B testing capabilities allow users to not only track performance but continuously refine the user experience, something both competitors do not emphasize as much. As businesses begin to seek more from their marketing tools, Instapage emerges as an unexpected yet potent ally that could significantly enhance conversion efforts — a secret weapon for those ready to innovate. With dynamic landing pages and collaboration tools, it's time for marketers to rethink their comparison charts.

As we conclude this journey through SharpSpring and BenchmarkONE, it’s clear that thoughtful evaluation can unlock paths toward marketing success. Each platform serves its audience well; however, Instapage presents a suite of features that prove indispensable for marketers facing evolving challenges in a crowded space. Consider what aligns best with your marketing goals and watch how the right platform catalyzes your success as you embark on your next marketing adventure.

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