Net-Results vs. Freshmarketer: the best platform for a seamless web experience

Discover how Net-Results compares to Freshmarketer regarding features and usability. Find out which platform provides the competitive advantage your business deserves.

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Features that set us apart from Net-Results and Freshmarketer.
Feature Instapage Other builders
Drag-and-Drop Tools
Conversion-optimized templates
Manual and AI-powered A/B Tests
AI content suggestions
Popups and sticky bars
Canvas and grid blocks
Reusable and global elements
Form and popup builders
Built-in Heatmaps
Central analytics dashboard
Ad-to-page personalization and collections
Contacts, lists, and email
Dedicated, full-service CRO experts
Enterprise-ready platform

Leading the way in building high-performing landing pages

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Fastest Implementation Enterprise - Summer 2025
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Why Instapage is the smarter choice for your campaigns

Get everything you need to build, scale, and optimize high-converting landing pages—without coding.

Instapage offers a flexible and seamless page creation experience with a library of 500+ conversion-focused layouts, Instablocks®, a drag-and-drop builder, and AI content generation. With technologies like AMP and the Thor Render Engine®, you can create on-brand, mobile-responsive landing pages that load quickly and start converting during initial visitor clicks.

Easier page building without coding

Instapage offers a flexible and seamless page creation experience with a library of 500+ conversion-focused layouts, Instablocks®, a drag-and-drop builder, and AI content generation. With technologies like AMP and the Thor Render Engine®, you can create on-brand, mobile-responsive landing pages that load quickly and start converting during initial visitor clicks.

Instapage lets you see in detail how each landing page experience and variation is performing so you can make targeted changes that boost page conversions. Use heatmaps for a better understanding of on-page activities, run A/B tests and AI-assisted experiments, and then track and evaluate results within robust analytics dashboards.

More insights — better results

Instapage lets you see in detail how each landing page experience and variation is performing so you can make targeted changes that boost page conversions. Use heatmaps for a better understanding of on-page activities, run A/B tests and AI-assisted experiments, and then track and evaluate results within robust analytics dashboards.

Instapage lets you quickly create high-performing landing pages tailored to each of your ad campaigns. Deliver personalized experiences for distinct audiences using dynamic text replacement. Effortlessly align specific advertisements to unique pages with AdMaps. Monitor audience-level metrics using our advanced data tools.

More personalized experiences

Instapage lets you quickly create high-performing landing pages tailored to each of your ad campaigns. Deliver personalized experiences for distinct audiences using dynamic text replacement. Effortlessly align specific advertisements to unique pages with AdMaps. Monitor audience-level metrics using our advanced data tools.

Instapage collaboration capabilities bring your entire team together to speed up the process of landing page review, approval, and launch. No more frustrating and unnecessary revisions or edits scattered across emails. Provide instant feedback, conduct real-time page edits, and securely share your pages with outside stakeholders.

Built-in collaboration

Instapage collaboration capabilities bring your entire team together to speed up the process of landing page review, approval, and launch. No more frustrating and unnecessary revisions or edits scattered across emails. Provide instant feedback, conduct real-time page edits, and securely share your pages with outside stakeholders.

Invest time into business growth, not busy work. Launch landing pages faster with reusable forms and templates. Build once, reuse forever.

Free up time for your business

Invest time into business growth, not busy work. Launch landing pages faster with reusable forms and templates. Build once, reuse forever.

Explore all integrations
Easier page building without coding
More insights — better results More insights — better results sidebar
More personalized experiences More personalized experiences sidebar
Built-in collaboration
Free up time for your business

Easier page building without coding

Instapage offers a flexible and seamless page creation experience with a library of 500+ conversion-focused layouts, Instablocks®, a drag-and-drop builder, and AI content generation. With technologies like AMP and the Thor Render Engine®, you can create on-brand, mobile-responsive landing pages that load quickly and start converting during initial visitor clicks.

More insights — better results

Instapage lets you see in detail how each landing page experience and variation is performing so you can make targeted changes that boost page conversions. Use heatmaps for a better understanding of on-page activities, run A/B tests and AI-assisted experiments, and then track and evaluate results within robust analytics dashboards.

More personalized experiences

Instapage lets you quickly create high-performing landing pages tailored to each of your ad campaigns. Deliver personalized experiences for distinct audiences using dynamic text replacement. Effortlessly align specific advertisements to unique pages with AdMaps. Monitor audience-level metrics using our advanced data tools.

Built-in collaboration

Instapage collaboration capabilities bring your entire team together to speed up the process of landing page review, approval, and launch. No more frustrating and unnecessary revisions or edits scattered across emails. Provide instant feedback, conduct real-time page edits, and securely share your pages with outside stakeholders.

Free up time for your business

Invest time into business growth, not busy work. Launch landing pages faster with reusable forms and templates. Build once, reuse forever.

Explore all integrations
“Instapage gives us the ability to tailor our landing page content and layout to tell a unique story for each geographical target. The platform also enables us to create different variations with content that performs well for each unique channel. Every marketing team needs this!”
User review
Tamar Friedland, Sr. Director of Global Paid Marketing
"Instapage has truly maximized our digital advertising performance by enabling us to offer matching, personalized experiences for every ad and audience. Now we can scale our landing page experiences as efficiently and effectively as we scale the ads themselves."
User review
Darren Lepke, Marketing Director
"If we have to wait on a developer, our creative velocity plummets. But Instapage has made it possible for us to exponentially grow our advertising programs and convert more customers"
User review
Alex Kracov, Head of Marketing

Get started with Instapage in a few steps

  1. Create your Instapage account

    Start with Instapage by signing up via Google or your email. You'll get access to a free 14-day trial to discover Instapage capabilities. Feel free to cancel anytime during the 14-day trial if you decide that our product is not suitable for your business.
  2. Build and personalize your page

    Create your first landing page from scratch or choose a template from 500+ customizable layouts. Use the drag-and-drop builder to add page elements, fonts, and backgrounds, refine content with AI, or add custom HTML, Javascript, and CSS.
  3. Review and make edits

    Collaborate on page designs and streamline review processes. Invite your team members and stakeholders to review, edit, and provide feedback on your landing page. Collaborate knowing your page is confidential and only accessible to authorized users.
  4. Publish and track page performance

    Publish your page to a domain or custom URL. Connect your pages to the ads you've created and track page performance within the analytics dashboard, run A/B tests and AI experiments, analyze results, and continuously optimize your landing page to maintain high conversions.

Net-Results vs. Freshmarketer: The Clash of Marketing Titans

In the world of digital marketing, choosing the right platform can feel like navigating a complex maze. With so many options at your fingertips, how do you discern which tool truly meets your needs? Enter the arena: Net-Results and Freshmarketer, two titans vying for your attention. Let’s explore their strengths and weaknesses to help you make an informed decision. Picture yourself on the journey of selecting a tool that not only streamlines your marketing efforts but also amplifies your reach. The first step is learning about the contenders and gauging what they bring to the table. Both platforms boast impressive features and robust capabilities, making them worthy contenders in this competitive space. However, it’s essential to dig deeper than fancy marketing phrases and sleek interfaces. Understanding the core functionalities and how they align with your goals is crucial. As we dissect these platforms, keep Instapage in mind, a platform that might just steal the show. With a reputation for landing pages that convert, it’s worth examining how it stands up against our two competitors.

Introducing the Champions

Net-Results and Freshmarketer are significant players in the marketing landscape. Each platform has carved out a niche, serving businesses of various sizes with a suite of marketing automation features. Net-Results prides itself on its robust data analytics and lead management capabilities. Users find its intuitive dashboard useful for tracking the intricate details of their marketing campaigns. On the other hand, Freshmarketer aims to balance power with simplicity, ensuring even the newest marketers can navigate its features. Highlighting its user-friendly interface, Freshmarketer makes it easy to create engaging campaigns without requiring extensive technical knowledge. Both platforms champion customer engagement and retention, crucial elements in today's marketing strategies. But are they truly equal? As we delve deeper into their features, performance, and user experiences, key differences will emerge. Let’s not forget that Instapage could be an unexpected dark horse in this competition. While the primary focus remains on these two heavyweights, it’s important to consider what Instapage adds to the equation.

Feature Wars: Who Packs More Punch?

When it comes to features, Net-Results and Freshmarketer are ready to throw down. Net-Results boasts advanced marketing automation tools, comprehensive CRM functionalities, and stellar email marketing capabilities. Each feature is designed to enhance user experience and drive higher conversion rates. Meanwhile, Freshmarketer tries to match the competition with features like journey mapping, AI-driven insights, and easily customizable templates. Both platforms deliver impressive capabilities that make life easier for marketers of all stripes. Still, as both bring their A-game to this round, there’s a hint of anticipation about Instapage lurking just outside the ropes, known for its exceptional landing page builder, which could serve as a game changer. Stay tuned as we explore who truly excels in delivering a top-notch feature set.

User Experience Showdown

As we shift our focus to usability, we need to consider how the platforms cater to their audiences. New marketers might feel overwhelmed when facing complex tools with steep learning curves. But not here! Net-Results offers a streamlined experience, guiding users through a series of resources that help them get started quickly. Simultaneously, Freshmarketer’s design emphasizes simplicity, allowing even the most inexperienced marketers to create campaigns in no time. However, every journey holds its fair share of challenges, and learning to maximize the tools provided is more of an adventure than a chore. Expect to encounter small hurdles along the way, but both platforms strive to ensure users can swiftly climb over them. With such emphasis on ease of use, it’s still beneficial to consider how Instapage’s straightforward setup could make it an appealing alternative for those looking to get their landing pages off the ground without hassle.

Net-Results Standout Features

  1. Robust marketing automation tools for comprehensive campaign management
  2. Advanced CRM functionalities for lead tracking and customer relations
  3. In-depth analytics and reporting capabilities
  4. Integrated email marketing features to engage users effectively
  5. Customizable landing pages to enhance conversions

Freshmarketer Highlights

  1. User-friendly interface designed for both beginners and experts
  2. AI-powered insights for smarter decision making
  3. Journey mapping features to visualize user interactions
  4. Template library for quick and easy campaign setups

Common Features That Unite

  1. Comprehensive analytics for measuring campaign performance
  2. Segmentation tools for targeting specific audience groups
  3. Integration capabilities with popular third-party tools
  4. Multi-channel marketing support including email and social media
  5. Lead scoring features to identify high-value prospects
  6. A/B testing functionalities for optimizing campaigns

As the dust settles from the first few rounds, it's clear that Net-Results and Freshmarketer are both formidable competitors. However, Instapage is lurking in the background, ready to capitalize on any shortcomings they might have. While both platforms have their strengths, Instapage's focus on creating high-converting landing pages adds a level of expertise that might benefit potential users seeking better conversion rates. Are they truly in a league of their own? Perhaps it's time to consider this up-and-coming contender more closely.

Performance Clash: Loading Times and Responsiveness

In the next round, we examine performance, particularly page loading times and mobile responsiveness. A swift-loading page can make or break a campaign, so it’s essential to consider how each platform stacks up against industry standards. Net-Results promises impressive load speeds thanks to optimized backend systems that deliver seamless user experiences. In contrast, Freshmarketer similarly reports high-performance capabilities, ensuring users won’t be left hanging while potential leads bounce away. Think of slow-loading pages as molasses in winter – frustrating and unwanted. Users today simply can’t wait for a page to load, especially when they’re eager for information. Both contenders aim to deliver efficient performance, but does this mean they can compete with what Instapage offers? Known for its lightning-fast loading speeds and a focus on mobile optimization, Instapage showcases the importance of delivering a top-notch user experience in today’s fast-paced environment.

Support Systems: Who's Got Your Back?

When evaluating marketing tools, the kind of support available can significantly affect user experience. Both Net-Results and Freshmarketer boast dedicated support channels, from live chat to extensive knowledge bases. Net-Results emphasizes personalized support for its users, ensuring a more tailored experience. Freshmarketer focuses on community engagement, providing forums where users can share tips and troubleshoot issues together. Having an attentive support team can feel like having a trusty sidekick at your side, always ready with insights and problem-solving tools. Nevertheless, the real question remains: how does Instapage stand firm in this arena? Renowned for its quick response times and a wealth of resources, Instapage may just deliver the support you didn't know you needed.

Pricing Breakdown: Maneuvering the Cost Arena

Net-Results Pricing Strategy Benefits

  1. Tiered pricing options catering to different business needs
  2. Customizable plans that grow with your marketing demands
  3. Transparent pricing structure without hidden fees
  4. Emphasis on customer success and retention at various price points

Freshmarketer Pricing Strategy Advantages

  1. Affordable starter packages suitable for small businesses
  2. Flexible pricing plans that can scale with your needs
  3. Comprehensive offerings within each pricing tier
  4. Trial periods to test the platform before committing
  5. Regular updates and features included at no additional cost

While both Net-Results and Freshmarketer offer compelling pricing strategies tailored to their audiences, Instapage’s transparent and flexible pricing shines through. It also positions itself as providing the best value for money. Carefully assessing each option can significantly impact your overall marketing budget and return on investment. A well-structured pricing plan may not only save you money but also enhance your team’s productivity and efficiency. By comparing these strategies, you may find hints of hidden benefits that can help your bottom line.

Breaking down the pricing plans reveals the intricacies involved in selecting the right platform. Are you getting what you paid for, or did you stumble upon surprises in the least expected places? Being aware of the nuances in each pricing structure allows you to avoid potential pitfalls and maximize your spending. Combine this knowledge with an evaluation of user experiences, and you’ll be on the right path toward making a positive decision.

Instapage: The Underdog Ready to Rise

Now it's time to reveal Instapage – the supportive mentor in the shadows, consistently ready to provide resources and options that the other platforms might not be able to match. Renowned for its high-converting landing page capabilities, Instapage stands out with features like A/B testing, personalized experiences, and responsive design. This platform has been waiting patiently for you to discover its unique advantages in fulfilling your marketing objectives. What's even more striking is its intuitive builder that allows for greater flexibility in design and functionality without heavy coding knowledge. For those on the fence, exploring Instapage as an option could transform your marketing efforts and lead to exceptional results. You may find that it possesses the tools and insights to empower your campaigns without unnecessary complications.

In conclusion, making an informed choice when it comes to marketing platforms is essential. Each platform offers distinct advantages, and as you weigh them against your business goals, having clarity on what you need will help you take flight. By taking a closer look at all three competitors — Net-Results, Freshmarketer, and Instapage — you can position yourself for success. Dive deeper into their offerings and capabilities and see how Instapage can be the next crucial step on your marketing journey.

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