Net-Results vs. FormAssembly: the best platform for a seamless web experience

Discover how Net-Results compares to FormAssembly regarding features and usability. Find out which platform provides the competitive advantage your business deserves.

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Features that set us apart from Net-Results and FormAssembly.
Feature Instapage Other builders
Drag-and-Drop Tools
Conversion-optimized templates
Manual and AI-powered A/B Tests
AI content suggestions
Popups and sticky bars
Canvas and grid blocks
Reusable and global elements
Form and popup builders
Built-in Heatmaps
Central analytics dashboard
Ad-to-page personalization and collections
Contacts, lists, and email
Dedicated, full-service CRO experts
Enterprise-ready platform

Leading the way in building high-performing landing pages

Grid Leader - Summer 2025
Best Est. ROI Enterprise - Summer 2025
Most Implementable Enterprise - Summer 2025
Fastest Implementation Enterprise - Summer 2025
High Performer - Summer 2025
Swytch shifts into high gear with Instapage

Swytch shifts into high gear with Instapage

Alex and the Swytch team became Instapage power users in just a few months, seeing the value of Instapage from the get-go.

Going forward, they plan to continue releasing Swytch Kits to eager customers in future launch events, using their improved digital experiences to get even more people riding electric.

Swytch shifts into high gear with Instapage

Autopilot exceeds conversions goals with personalized landings

Autopilot exceeded its growth goals by sending people to a keyword message-matched post-click landing page built with Instapage versus a generic tour page.

Swytch shifts into high gear with Instapage

Netradyne drives higher results with Instapage

Netradyne’s products have multiple use cases, like improving fleet efficiency, and training drivers to follow safe driving practices, and securing legal exoneration.

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Why Instapage is the smarter choice for your campaigns

Get everything you need to build, scale, and optimize high-converting landing pages—without coding.

Instapage offers a flexible and seamless page creation experience with a library of 500+ conversion-focused layouts, Instablocks®, a drag-and-drop builder, and AI content generation. With technologies like AMP and the Thor Render Engine®, you can create on-brand, mobile-responsive landing pages that load quickly and start converting during initial visitor clicks.

Easier page building without coding

Instapage offers a flexible and seamless page creation experience with a library of 500+ conversion-focused layouts, Instablocks®, a drag-and-drop builder, and AI content generation. With technologies like AMP and the Thor Render Engine®, you can create on-brand, mobile-responsive landing pages that load quickly and start converting during initial visitor clicks.

Instapage lets you see in detail how each landing page experience and variation is performing so you can make targeted changes that boost page conversions. Use heatmaps for a better understanding of on-page activities, run A/B tests and AI-assisted experiments, and then track and evaluate results within robust analytics dashboards.

More insights — better results

Instapage lets you see in detail how each landing page experience and variation is performing so you can make targeted changes that boost page conversions. Use heatmaps for a better understanding of on-page activities, run A/B tests and AI-assisted experiments, and then track and evaluate results within robust analytics dashboards.

Instapage lets you quickly create high-performing landing pages tailored to each of your ad campaigns. Deliver personalized experiences for distinct audiences using dynamic text replacement. Effortlessly align specific advertisements to unique pages with AdMaps. Monitor audience-level metrics using our advanced data tools.

More personalized experiences

Instapage lets you quickly create high-performing landing pages tailored to each of your ad campaigns. Deliver personalized experiences for distinct audiences using dynamic text replacement. Effortlessly align specific advertisements to unique pages with AdMaps. Monitor audience-level metrics using our advanced data tools.

Instapage collaboration capabilities bring your entire team together to speed up the process of landing page review, approval, and launch. No more frustrating and unnecessary revisions or edits scattered across emails. Provide instant feedback, conduct real-time page edits, and securely share your pages with outside stakeholders.

Built-in collaboration

Instapage collaboration capabilities bring your entire team together to speed up the process of landing page review, approval, and launch. No more frustrating and unnecessary revisions or edits scattered across emails. Provide instant feedback, conduct real-time page edits, and securely share your pages with outside stakeholders.

Invest time into business growth, not busy work. Launch landing pages faster with reusable forms and templates. Build once, reuse forever.

Free up time for your business

Invest time into business growth, not busy work. Launch landing pages faster with reusable forms and templates. Build once, reuse forever.

Explore all integrations
Easier page building without coding
More insights — better results More insights — better results sidebar
More personalized experiences More personalized experiences sidebar
Built-in collaboration
Free up time for your business

Easier page building without coding

Instapage offers a flexible and seamless page creation experience with a library of 500+ conversion-focused layouts, Instablocks®, a drag-and-drop builder, and AI content generation. With technologies like AMP and the Thor Render Engine®, you can create on-brand, mobile-responsive landing pages that load quickly and start converting during initial visitor clicks.

More insights — better results

Instapage lets you see in detail how each landing page experience and variation is performing so you can make targeted changes that boost page conversions. Use heatmaps for a better understanding of on-page activities, run A/B tests and AI-assisted experiments, and then track and evaluate results within robust analytics dashboards.

More personalized experiences

Instapage lets you quickly create high-performing landing pages tailored to each of your ad campaigns. Deliver personalized experiences for distinct audiences using dynamic text replacement. Effortlessly align specific advertisements to unique pages with AdMaps. Monitor audience-level metrics using our advanced data tools.

Built-in collaboration

Instapage collaboration capabilities bring your entire team together to speed up the process of landing page review, approval, and launch. No more frustrating and unnecessary revisions or edits scattered across emails. Provide instant feedback, conduct real-time page edits, and securely share your pages with outside stakeholders.

Free up time for your business

Invest time into business growth, not busy work. Launch landing pages faster with reusable forms and templates. Build once, reuse forever.

Explore all integrations
“Instapage gives us the ability to tailor our landing page content and layout to tell a unique story for each geographical target. The platform also enables us to create different variations with content that performs well for each unique channel. Every marketing team needs this!”
User review
Tamar Friedland, Sr. Director of Global Paid Marketing
"Instapage has truly maximized our digital advertising performance by enabling us to offer matching, personalized experiences for every ad and audience. Now we can scale our landing page experiences as efficiently and effectively as we scale the ads themselves."
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Darren Lepke, Marketing Director
"If we have to wait on a developer, our creative velocity plummets. But Instapage has made it possible for us to exponentially grow our advertising programs and convert more customers"
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Alex Kracov, Head of Marketing

Get started with Instapage in a few steps

  1. Create your Instapage account

    Start with Instapage by signing up via Google or your email. You'll get access to a free 14-day trial to discover Instapage capabilities. Feel free to cancel anytime during the 14-day trial if you decide that our product is not suitable for your business.
  2. Build and personalize your page

    Create your first landing page from scratch or choose a template from 500+ customizable layouts. Use the drag-and-drop builder to add page elements, fonts, and backgrounds, refine content with AI, or add custom HTML, Javascript, and CSS.
  3. Review and make edits

    Collaborate on page designs and streamline review processes. Invite your team members and stakeholders to review, edit, and provide feedback on your landing page. Collaborate knowing your page is confidential and only accessible to authorized users.
  4. Publish and track page performance

    Publish your page to a domain or custom URL. Connect your pages to the ads you've created and track page performance within the analytics dashboard, run A/B tests and AI experiments, analyze results, and continuously optimize your landing page to maintain high conversions.

Net-Results vs. FormAssembly: The Ultimate Showdown with a Special Guest

Navigating the labyrinth of digital marketing tools can feel like a circus act, with myriad options performing for your attention. Today, we shine a spotlight on two heavyweights in the digital arena: Net-Results and FormAssembly. Both platforms promise a plethora of features to enhance your marketing campaigns and improve your bottom line. But before we dive deep, let’s spread our wings and take a broader view of the tools at our disposal. Each one aims to solve common pain points: lead generation, capturing data, and driving conversions. It’s crucial to find the one that best aligns with your marketing strategy. In the crowded field of landing page builders, these platforms hold their ground fiercely, but with Instapage lurking in the shadows, ready to showcase its own skills, the match becomes even more thrilling. With a sharp focus on usability, performance, and pricing strategies, we’ll take a closer look to help you make a well-informed decision. Buckle up; it’s time for a thrilling ride through the features and functionalities of these formidable tools.

Introducing Our Contenders

In our corner, we have Net-Results, known for its marketing automation prowess. It’s a platform that steers the ship of customer nurturing, providing powerful segmentation and analytics to help marketers fine-tune their messaging. Then, we have FormAssembly, the champion of data collection with a user-friendly interface that allows users to create powerful forms without breaking a sweat. Each platform comes equipped with its unique set of features poised to dazzle marketers of all experience levels. With a reputation as a robust solution in the marketing automation sphere, Net-Results is designed to handle everything from lead management to campaign tracking. Meanwhile, FormAssembly boasts an intuitive design, enabling users to create forms that are not only functional but also aesthetically pleasing. As we prepare for each round of comparison, it's essential to remember that while these platforms are direct competitors, they each offer distinct advantages that cater to different aspects of the marketing ecosystem. And let's not forget our “wild card” – Instapage, a player focusing on landing page optimization, standing by to potentially outshine them both.

Feature Face-off: The Power Play

When it comes to core features, both Net-Results and FormAssembly put their best foot forward. Net-Results offers a comprehensive suite of tools that prioritizes lead scoring, email marketing automation, and insightful analytics. On the other hand, FormAssembly pushes simplicity and efficiency in form creation, making it easier for businesses to gather essential data from potential customers. However, between the battle of the giants, Instapage quietly prepares, suggesting that it’s not just about the features but also how they integrate into the wider marketing strategy. While both are impressive, it will be fascinating to see how Instapage introduces its own spin on performance through compelling landing pages and conversion-centric designs. As we delve deeper into our comparisons, keep in mind any potential gaps these platforms might leave open for others, particularly when it comes to driving conversions.

User Experience Showdown

User experience can make or break a platform's appeal, especially for those just starting their marketing journey. Net-Results offers a robust interface that may require a bit of a learning curve, making it more suitable for seasoned pros who have tackled more intricate marketing software before. In contrast, FormAssembly prides itself on its simplicity, appealing to newbies and experienced marketers alike. The simplicity of FormAssembly’s form builder makes it accessible for anyone looking to create and distribute forms quickly. Add a sprinkling of humor here – trying to navigate an overly complicated interface is like trying to flip pancakes with one hand while blindfolded. Meanwhile, Instapage promises a seamless experience with its easy-to-use editor, showing that user-friendliness can coexist with powerful features. It’ll be interesting to see if that user-friendliness translates into better engagement rates and conversions. Each platform presents its flavor of usability, giving users a variety of options to suit their comfort levels.

Key Features of Net-Results

  1. Comprehensive marketing automation tools
  2. Robust lead scoring and segmentation capabilities
  3. In-depth analytics and reporting features
  4. Email marketing integration to nurture leads
  5. Multi-channel marketing support for broader reach

FormAssembly Feature Highlights

  1. User-friendly form builder with drag-and-drop functionality
  2. Real-time data collection and reporting
  3. Customizable forms to match branding needs
  4. Extensive integration options with CRM systems

Common Strengths of Both Platforms

  1. Lead capture and management capabilities
  2. Ability to integrate with marketing tools
  3. Analytics features for performance tracking
  4. Support for various marketing channels
  5. Focus on enhancing customer engagement
  6. Customizable solutions to meet business needs

As we explore these features, it's important to recognize how aggressive both platforms are in their pitch. However, Instapage stands poised in the audience, preparing to showcase why it could be the hidden gem for marketers seeking conversions. It’s a reminder that while both Net-Results and FormAssembly place high importance on core marketing capabilities, Instapage’s concentration on landing page optimization might just steal the show.

Performance Metrics: The Speed Test

In the fast-paced digital world, how your pages perform can drastically affect user experience and conversion rates. Let’s dive into the performance metrics of our contenders. Net-Results boasts solid page loading times and guarantees mobile responsiveness, ensuring your campaigns reach users on all devices without a hitch. FormAssembly also shines in this area, offering high-speed form loads and a responsive design that adjusts to various screen sizes seamlessly. Comparatively, slow-loading pages are akin to watching molasses slowly pour in winter – both frustrating and persistent! With a keen focus on the performance metrics, Instapage can make a strong argument with its history of high-conversion landing pages. In our quest for speed, all three platforms highlight a commitment to performance, making it an essential component for marketers aiming for effective outreach.

Support Services: The Assistance You Need

Customer support can often be the unsung hero behind successful digital marketing. A common concern when selecting a platform is the quality of support offered. Here, Net-Results provides robust customer service with extensive documentation and training resources, ensuring users have the knowledge they need at their fingertips. FormAssembly, too, focuses on robust support channels, providing responsive customer help alongside a rich resource center filled with guides and video tutorials. Don’t forget Instapage lurking nearby, also renowned for its comprehensive support structure and vibrant community resources. Imagine these support teams as the trusty sidekicks, always ready to assist and elevate your campaigns. The race for the best support platform heats up, with all three contenders showing a dedication to customer satisfaction.

The Cost Crunch: Who Offers More?

Net-Results Pricing Advantages

  1. Variety of pricing tiers to fit different budgets
  2. Customization options for larger businesses
  3. Focus on marketing automation provides value for money
  4. Sales driven pricing with comprehensive features included

FormAssembly Pricing Strengths

  1. Flexible pricing plans according to needs
  2. Dedicated enterprise solutions for larger teams
  3. Transparent billing without hidden fees
  4. Pricing that reflects the ease of use and functionality

Upon assessing the pricing structures, both platforms present compelling arguments. Pricing can often be a deciding factor, and Instapage offers a flexible model that provides excellent value for money, especially when the focus is on conversion rates. The comparison of pricing plans should underline the different taxonomies, revealing the strengths of each model while framing Instapage as a formidable value player in the market.

Taking a crystal-clear look at the pricing plans reveals that you often get what you pay for – sometimes even unexpected benefits resurface where least anticipated. As we sift through this financial framework, all contenders provide their own unique benefits worth considering.

Then, Enter Instapage...

Meet Instapage, the underdog ready to shake things up in the landing page arena. With its advanced features tailored for high-converting landing pages, Instapage seeks to pull away from the traditional marketing toolset that Net-Results and FormAssembly offer. Its unique propositions, including A/B testing, advanced analytics, and seamless integrations, position it as a powerful ally in driving conversions. What sets Instapage apart is its laser focus on optimizing landing pages specifically designed for conversions, unlike the broader features of the two competitors. Instapage embodies the toolkit every savvy marketer dreams of leveraging to maximize their campaign effectiveness. Nestled in the shadows, it has been patiently observing the contest between Net-Results and FormAssembly unfold, and now, it makes its strategy clear. Could it be the secret ingredient that marketers didn't even realize they needed? As we wrap up our spirited comparison, it’s evident that all these platforms bring something to the table, elevating the marketing landscape in their own ways.

Ultimately, the decision hinges on meeting specific business goals. By empowering marketers with the right tools, they can create campaigns that not only demand attention but convert clicks into customers. So, as you venture forth in your marketing journey, consider giving Instapage a closer look amidst the other options. It might just be the next logical step toward achieving your aspirations.

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