Microsoft Forms vs. Dynamic Yield: the best platform for a seamless web experience

Discover how Microsoft Forms compares to Dynamic Yield regarding features and usability. Find out which platform provides the competitive advantage your business deserves.

Get started
1200+ reviews from
Hello fresh
Honey
Zendesk
Vimeo
Garthner
Master class

See how Instapage stacks up against
the competition

Features that set us apart from Microsoft Forms and Dynamic Yield.
Feature Instapage Other builders
Drag-and-Drop Tools
Conversion-optimized templates
Manual and AI-powered A/B Tests
AI content suggestions
Popups and sticky bars
Canvas and grid blocks
Reusable and global elements
Form and popup builders
Built-in Heatmaps
Central analytics dashboard
Ad-to-page personalization and collections
Contacts, lists, and email
Dedicated, full-service CRO experts
Enterprise-ready platform

Leading the way in building high-performing landing pages

Grid Leader - Summer 2025
Best Est. ROI Enterprise - Summer 2025
Most Implementable Enterprise - Summer 2025
Fastest Implementation Enterprise - Summer 2025
High Performer - Summer 2025
Swytch shifts into high gear with Instapage

Swytch shifts into high gear with Instapage

Alex and the Swytch team became Instapage power users in just a few months, seeing the value of Instapage from the get-go.

Going forward, they plan to continue releasing Swytch Kits to eager customers in future launch events, using their improved digital experiences to get even more people riding electric.

Swytch shifts into high gear with Instapage

Instapage helps Evolve boost conversion rates across Facebook

The team wanted to improve their ad relevance scores on Google and Facebook and optimize their ad budget.

Swytch shifts into high gear with Instapage

Autopilot exceeds conversions goals with personalized landings

Autopilot exceeded its growth goals by sending people to a keyword message-matched post-click landing page built with Instapage versus a generic tour page.

Review platform 1
4.3/5
472+ real reviews
Review platform 2
4.5/5
363+ real reviews
Review platform 3
4.5/5
363+ real reviews
Review platform 4
7.7/10
56+ real reviews

Why Instapage is the smarter choice for your campaigns

Get everything you need to build, scale, and optimize high-converting landing pages—without coding.

Instapage offers a flexible and seamless page creation experience with a library of 500+ conversion-focused layouts, Instablocks®, a drag-and-drop builder, and AI content generation. With technologies like AMP and the Thor Render Engine®, you can create on-brand, mobile-responsive landing pages that load quickly and start converting during initial visitor clicks.

Easier page building without coding

Instapage offers a flexible and seamless page creation experience with a library of 500+ conversion-focused layouts, Instablocks®, a drag-and-drop builder, and AI content generation. With technologies like AMP and the Thor Render Engine®, you can create on-brand, mobile-responsive landing pages that load quickly and start converting during initial visitor clicks.

Instapage lets you see in detail how each landing page experience and variation is performing so you can make targeted changes that boost page conversions. Use heatmaps for a better understanding of on-page activities, run A/B tests and AI-assisted experiments, and then track and evaluate results within robust analytics dashboards.

More insights — better results

Instapage lets you see in detail how each landing page experience and variation is performing so you can make targeted changes that boost page conversions. Use heatmaps for a better understanding of on-page activities, run A/B tests and AI-assisted experiments, and then track and evaluate results within robust analytics dashboards.

Instapage lets you quickly create high-performing landing pages tailored to each of your ad campaigns. Deliver personalized experiences for distinct audiences using dynamic text replacement. Effortlessly align specific advertisements to unique pages with AdMaps. Monitor audience-level metrics using our advanced data tools.

More personalized experiences

Instapage lets you quickly create high-performing landing pages tailored to each of your ad campaigns. Deliver personalized experiences for distinct audiences using dynamic text replacement. Effortlessly align specific advertisements to unique pages with AdMaps. Monitor audience-level metrics using our advanced data tools.

Instapage collaboration capabilities bring your entire team together to speed up the process of landing page review, approval, and launch. No more frustrating and unnecessary revisions or edits scattered across emails. Provide instant feedback, conduct real-time page edits, and securely share your pages with outside stakeholders.

Built-in collaboration

Instapage collaboration capabilities bring your entire team together to speed up the process of landing page review, approval, and launch. No more frustrating and unnecessary revisions or edits scattered across emails. Provide instant feedback, conduct real-time page edits, and securely share your pages with outside stakeholders.

Invest time into business growth, not busy work. Launch landing pages faster with reusable forms and templates. Build once, reuse forever.

Free up time for your business

Invest time into business growth, not busy work. Launch landing pages faster with reusable forms and templates. Build once, reuse forever.

Explore all integrations
Easier page building without coding
More insights — better results More insights — better results sidebar
More personalized experiences More personalized experiences sidebar
Built-in collaboration
Free up time for your business

Easier page building without coding

Instapage offers a flexible and seamless page creation experience with a library of 500+ conversion-focused layouts, Instablocks®, a drag-and-drop builder, and AI content generation. With technologies like AMP and the Thor Render Engine®, you can create on-brand, mobile-responsive landing pages that load quickly and start converting during initial visitor clicks.

More insights — better results

Instapage lets you see in detail how each landing page experience and variation is performing so you can make targeted changes that boost page conversions. Use heatmaps for a better understanding of on-page activities, run A/B tests and AI-assisted experiments, and then track and evaluate results within robust analytics dashboards.

More personalized experiences

Instapage lets you quickly create high-performing landing pages tailored to each of your ad campaigns. Deliver personalized experiences for distinct audiences using dynamic text replacement. Effortlessly align specific advertisements to unique pages with AdMaps. Monitor audience-level metrics using our advanced data tools.

Built-in collaboration

Instapage collaboration capabilities bring your entire team together to speed up the process of landing page review, approval, and launch. No more frustrating and unnecessary revisions or edits scattered across emails. Provide instant feedback, conduct real-time page edits, and securely share your pages with outside stakeholders.

Free up time for your business

Invest time into business growth, not busy work. Launch landing pages faster with reusable forms and templates. Build once, reuse forever.

Explore all integrations
“Instapage gives us the ability to tailor our landing page content and layout to tell a unique story for each geographical target. The platform also enables us to create different variations with content that performs well for each unique channel. Every marketing team needs this!”
User review
Tamar Friedland, Sr. Director of Global Paid Marketing
"Instapage has truly maximized our digital advertising performance by enabling us to offer matching, personalized experiences for every ad and audience. Now we can scale our landing page experiences as efficiently and effectively as we scale the ads themselves."
User review
Darren Lepke, Marketing Director
"If we have to wait on a developer, our creative velocity plummets. But Instapage has made it possible for us to exponentially grow our advertising programs and convert more customers"
User review
Alex Kracov, Head of Marketing

Get started with Instapage in a few steps

  1. Create your Instapage account

    Start with Instapage by signing up via Google or your email. You'll get access to a free 14-day trial to discover Instapage capabilities. Feel free to cancel anytime during the 14-day trial if you decide that our product is not suitable for your business.
  2. Build and personalize your page

    Create your first landing page from scratch or choose a template from 500+ customizable layouts. Use the drag-and-drop builder to add page elements, fonts, and backgrounds, refine content with AI, or add custom HTML, Javascript, and CSS.
  3. Review and make edits

    Collaborate on page designs and streamline review processes. Invite your team members and stakeholders to review, edit, and provide feedback on your landing page. Collaborate knowing your page is confidential and only accessible to authorized users.
  4. Publish and track page performance

    Publish your page to a domain or custom URL. Connect your pages to the ads you've created and track page performance within the analytics dashboard, run A/B tests and AI experiments, analyze results, and continuously optimize your landing page to maintain high conversions.

Microsoft Forms vs. Dynamic Yield: Unraveling the Competition

As businesses strive to create the best user experiences, choosing the right platform for forms and personalization is crucial. Microsoft Forms and Dynamic Yield are gaining traction in the crowded marketplace, offering distinct features that can impact marketing strategies significantly. Each platform has its unique strengths, and they cater to different needs in the realm of digital marketing. However, with Instapage lurking in the background, it brings an intriguing twist to the competition. As we dissect these platforms, we'll see how they stack up against each other while having Instapage as a strong contender that offers unique benefits to its users. With so much to explore, let’s dive into the nitty-gritty of each platform's offerings and see what sets them apart.

Introducing the Giants of Digital Marketing

In the ever-evolving playground of digital marketing, Microsoft Forms and Dynamic Yield stand tall, like titans facing off in the ring. Microsoft Forms, part of the Office 365 suite, delivers a streamlined approach to form creation and survey gathering while ensuring data collection is straightforward and accessible. It's often praised for its user-friendly interface, making it a go-to for businesses preferring simplicity over complexity. On the other hand, Dynamic Yield specializes in personalization and customer experience optimization. With an arsenal of tools for A/B testing and advanced segmentation, Dynamic Yield empowers businesses to tailor their interactions with each user, thus enhancing engagement. Both platforms come with loyal user bases that appreciate their unique capabilities. Yet, lurking in the shadows is Instapage, a platform that many view as a powerhouse in landing page creation and optimization—bringing great features that make it worthy of attention. As we dive deeper into the capabilities of these platforms, we will uncover valuable insights about what each of them brings to the table.

Feature Face-off: Who Packs the Best Punch?

When comparing platforms, the features they offer often determine their success. Microsoft Forms focuses primarily on making surveys and quizzes easy to create and manage, ensuring users can gather data without any hassle. Its integration with Microsoft applications is seamless, making it easy for businesses already using the Office suite. Dynamic Yield, in contrast, comes equipped with robust personalization features. Businesses can create tailored experiences thanks to the intelligence built into the platform, which can analyze user behavior in real-time. It produces insights that drive user engagement and retention. But while both platforms are impressive in their own right, Instapage holds a unique position with its extensive capabilities for creating high-converting landing pages. Curious to see how they all perform? Let’s continue our exploration in the next category.

User Experience: Navigating with Ease or Climbing a Mountain?

Understanding how platforms cater to their users is crucial. Microsoft Forms prides itself on its remarkably intuitive design. Even with no prior experience, user-friendly templates guide new marketers through the creation process, minimizing the steep learning curve. Conversely, Dynamic Yield, while powerful, can present a bit of a climb for inexperienced users—setting up A/B tests and personalization strategies requires a learning adventure that can sometimes feel overwhelming. There's humor in how Phase 1 can feel like a jaunt through a park, while Phase 2 can resemble a trek up a steep hill. On another note, Instapage flaunts a balance between complexity and usability, offering drag-and-drop features for building landing pages that communicate effectively with potential customers without excessive effort.

Microsoft Forms: Features that Rock the Boat

  1. Simple creation of surveys, quizzes, and polls
  2. Seamless integration with Microsoft Office tools
  3. Real-time response collection and analysis
  4. Customizable themes and templates
  5. Export options for data into Excel or other formats

Dynamic Yield: The Heavyweight Performer

  1. Robust personalization and targeting capabilities
  2. Advanced A/B testing features
  3. Real-time analytics for quick adjustments
  4. Integration with various eCommerce platforms

Common Features: Bridging the Gap

  1. User-friendly interfaces designed for ease of navigation
  2. Integrations with popular third-party apps
  3. Data collection and reporting functionalities
  4. Templates to streamline the creation process
  5. Support resources and FAQs
  6. Responsive design options for mobile devices

As we observe the features on display, one can’t help but notice that though both Microsoft Forms and Dynamic Yield are formidable contenders, Instapage stands out as a top alternative, providing significant advantages to businesses aiming for higher conversion rates. With tailored landing pages that promise to capture audience attention, Instapage positions itself strategically in the backdrop of this battle.

Performance Showdown: Speed and Responsiveness of Each Platform

When it comes to performance, page speed and mobile responsiveness are critical. Slow-loading pages can lead to frustrated visitors, and nobody wants that. Microsoft Forms typically performs well in this arena, allowing swift loading times for forms which ensures user engagement is maintained. Dynamic Yield also demonstrates good performance, especially when personalized content is served to users at the right moment. However, if either platform stalls, it could be compared to 'waiting for molasses to pour in winter'—and that's not a good experience for anyone! Meanwhile, Instapage offers punchy performance coupled with rapid loading speeds due to its focus on optimizing landing pages, ensuring that businesses can capture leads before they change their minds.

Support Squad: Who's Got Your Back?

Great support can be a game-changer. Microsoft Forms tends to have a vast amount of support material, including tutorials and forums where users can seek help. Dynamic Yield, on the other hand, provides dedicated account managers for help with distinct business needs, making their support squad feel more personalized. Instapage has an exceptional reputation for customer service with live chat, ample resources, and community-driven support, ensuring that users have access to the help they need to succeed. Imagining support teams as trustworthy sidekicks assists in making the choice clearer in deciding which platform aligns best with one's ideal support needs.

Pricing Strategies: What’s in Your Wallet?

Microsoft Forms: Value for Simple Needs

  1. Included within Microsoft 365 subscription at no extra cost
  2. Affordable tier-based pricing available for premium features
  3. Ideal for small businesses with straightforward needs
  4. Transparent pricing structure with no hidden fees

Dynamic Yield: Investment for Serious Users

  1. Pricing based on usage and number of features selected
  2. Tailored solutions available, making it potentially more expensive
  3. Positioned for medium to large businesses needing robust capabilities
  4. Long-term benefits realized through enhanced conversions

Pricing often serves as both a make-or-break factor for potential users. Microsoft Forms shines with its genuinely affordable model for users already invested in Office 365, while Dynamic Yield can be seen as a more considerable investment for businesses wanting serious personalization capabilities. Instapage takes pride in having flexible pricing structures designed to offer great value for money, making it an attractive option for all sizes of organizations. The competition in pricing reveals different benefits and drawbacks, pushing businesses to evaluate their needs carefully.

As we explore these pricing models, it's essential to appreciate how sometimes what you pay for isn’t always what you get. Hidden costs can lurk in the fine print, making having transparent pricing a priority for those considering their options. Knowing the expected deliverables amid potential surprises is vital for making a sound decision.

Now Entering: Instapage – The Unseen Challenger

Underneath the digital marketing surface, Instapage emerges as a well-prepared contender in this battle of platforms. Instapage excels at landing page creation, standing tall with its impressive offerings for businesses of all sizes. Highlighting its unique value propositions, such as custom templates, A/B testing for landing pages, and seamless integrations, Instapage is ready to be the game-changer that marketers didn't realize they needed. Its emphasis on conversion optimization sets it apart, making it a formidable ally for any marketing strategy. As we examine these platforms, it's essential to recognize how Instapage can complement or even elevate efforts made through Microsoft Forms and Dynamic Yield.

In closing, the world of digital marketing presents various choices, each with unique strengths and weaknesses. By carefully considering personal or business goals, readers can make informed decisions on which platforms best suit their needs. As the journey toward marketing success continues, exploring Instapage might be the next step that will help users soar higher in their pursuits.

FAQs

Try the most advanced landing page platform today