JotForm vs. Squarespace: the best platform for a seamless web experience

Discover how JotForm compares to Squarespace regarding features and usability. Find out which platform provides the competitive advantage your business deserves.

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Features that set us apart from JotForm and Squarespace.
Feature Instapage Other builders
Drag-and-Drop Tools
Conversion-optimized templates
Manual and AI-powered A/B Tests
AI content suggestions
Popups and sticky bars
Canvas and grid blocks
Reusable and global elements
Form and popup builders
Built-in Heatmaps
Central analytics dashboard
Ad-to-page personalization and collections
Contacts, lists, and email
Dedicated, full-service CRO experts
Enterprise-ready platform

Leading the way in building high-performing landing pages

Grid Leader - Summer 2025
Best Est. ROI Enterprise - Summer 2025
Most Implementable Enterprise - Summer 2025
Fastest Implementation Enterprise - Summer 2025
High Performer - Summer 2025
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Why Instapage is the smarter choice for your campaigns

Get everything you need to build, scale, and optimize high-converting landing pages—without coding.

Instapage offers a flexible and seamless page creation experience with a library of 500+ conversion-focused layouts, Instablocks®, a drag-and-drop builder, and AI content generation. With technologies like AMP and the Thor Render Engine®, you can create on-brand, mobile-responsive landing pages that load quickly and start converting during initial visitor clicks.

Easier page building without coding

Instapage offers a flexible and seamless page creation experience with a library of 500+ conversion-focused layouts, Instablocks®, a drag-and-drop builder, and AI content generation. With technologies like AMP and the Thor Render Engine®, you can create on-brand, mobile-responsive landing pages that load quickly and start converting during initial visitor clicks.

Instapage lets you see in detail how each landing page experience and variation is performing so you can make targeted changes that boost page conversions. Use heatmaps for a better understanding of on-page activities, run A/B tests and AI-assisted experiments, and then track and evaluate results within robust analytics dashboards.

More insights — better results

Instapage lets you see in detail how each landing page experience and variation is performing so you can make targeted changes that boost page conversions. Use heatmaps for a better understanding of on-page activities, run A/B tests and AI-assisted experiments, and then track and evaluate results within robust analytics dashboards.

Instapage lets you quickly create high-performing landing pages tailored to each of your ad campaigns. Deliver personalized experiences for distinct audiences using dynamic text replacement. Effortlessly align specific advertisements to unique pages with AdMaps. Monitor audience-level metrics using our advanced data tools.

More personalized experiences

Instapage lets you quickly create high-performing landing pages tailored to each of your ad campaigns. Deliver personalized experiences for distinct audiences using dynamic text replacement. Effortlessly align specific advertisements to unique pages with AdMaps. Monitor audience-level metrics using our advanced data tools.

Instapage collaboration capabilities bring your entire team together to speed up the process of landing page review, approval, and launch. No more frustrating and unnecessary revisions or edits scattered across emails. Provide instant feedback, conduct real-time page edits, and securely share your pages with outside stakeholders.

Built-in collaboration

Instapage collaboration capabilities bring your entire team together to speed up the process of landing page review, approval, and launch. No more frustrating and unnecessary revisions or edits scattered across emails. Provide instant feedback, conduct real-time page edits, and securely share your pages with outside stakeholders.

Invest time into business growth, not busy work. Launch landing pages faster with reusable forms and templates. Build once, reuse forever.

Free up time for your business

Invest time into business growth, not busy work. Launch landing pages faster with reusable forms and templates. Build once, reuse forever.

Explore all integrations
Easier page building without coding
More insights — better results More insights — better results sidebar
More personalized experiences More personalized experiences sidebar
Built-in collaboration
Free up time for your business

Easier page building without coding

Instapage offers a flexible and seamless page creation experience with a library of 500+ conversion-focused layouts, Instablocks®, a drag-and-drop builder, and AI content generation. With technologies like AMP and the Thor Render Engine®, you can create on-brand, mobile-responsive landing pages that load quickly and start converting during initial visitor clicks.

More insights — better results

Instapage lets you see in detail how each landing page experience and variation is performing so you can make targeted changes that boost page conversions. Use heatmaps for a better understanding of on-page activities, run A/B tests and AI-assisted experiments, and then track and evaluate results within robust analytics dashboards.

More personalized experiences

Instapage lets you quickly create high-performing landing pages tailored to each of your ad campaigns. Deliver personalized experiences for distinct audiences using dynamic text replacement. Effortlessly align specific advertisements to unique pages with AdMaps. Monitor audience-level metrics using our advanced data tools.

Built-in collaboration

Instapage collaboration capabilities bring your entire team together to speed up the process of landing page review, approval, and launch. No more frustrating and unnecessary revisions or edits scattered across emails. Provide instant feedback, conduct real-time page edits, and securely share your pages with outside stakeholders.

Free up time for your business

Invest time into business growth, not busy work. Launch landing pages faster with reusable forms and templates. Build once, reuse forever.

Explore all integrations
“Instapage gives us the ability to tailor our landing page content and layout to tell a unique story for each geographical target. The platform also enables us to create different variations with content that performs well for each unique channel. Every marketing team needs this!”
User review
Tamar Friedland, Sr. Director of Global Paid Marketing
"Instapage has truly maximized our digital advertising performance by enabling us to offer matching, personalized experiences for every ad and audience. Now we can scale our landing page experiences as efficiently and effectively as we scale the ads themselves."
User review
Darren Lepke, Marketing Director
"If we have to wait on a developer, our creative velocity plummets. But Instapage has made it possible for us to exponentially grow our advertising programs and convert more customers"
User review
Alex Kracov, Head of Marketing

Get started with Instapage in a few steps

  1. Create your Instapage account

    Start with Instapage by signing up via Google or your email. You'll get access to a free 14-day trial to discover Instapage capabilities. Feel free to cancel anytime during the 14-day trial if you decide that our product is not suitable for your business.
  2. Build and personalize your page

    Create your first landing page from scratch or choose a template from 500+ customizable layouts. Use the drag-and-drop builder to add page elements, fonts, and backgrounds, refine content with AI, or add custom HTML, Javascript, and CSS.
  3. Review and make edits

    Collaborate on page designs and streamline review processes. Invite your team members and stakeholders to review, edit, and provide feedback on your landing page. Collaborate knowing your page is confidential and only accessible to authorized users.
  4. Publish and track page performance

    Publish your page to a domain or custom URL. Connect your pages to the ads you've created and track page performance within the analytics dashboard, run A/B tests and AI experiments, analyze results, and continuously optimize your landing page to maintain high conversions.

JotForm vs. Squarespace: A Comprehensive Face-Off with a Notable Contender

In the ever-evolving landscape of landing page builders, two notable players, JotForm and Squarespace, have emerged as formidable competitors. Choosing the right platform can feel overwhelming, but understanding their distinct offerings can help you navigate this decision with confidence. While both platforms boast unique features tailored to different user needs, there's also another player quietly strategizing in the background – Instapage. This article will dissect the attributes of JotForm and Squarespace, explore their user-friendliness, evaluate their performance, and compare their pricing strategies, all while highlighting the competitive edge offered by Instapage. Let’s dive into this insightful comparison, setting the stage for you to make an informed choice for your next project.(min:200 words, add the small paragraphs in this paragraph.)

Introducing the Giants of Digital Marketing

As we step into the ring, JotForm and Squarespace stand tall as giants known for their unique approaches in the digital realm. JotForm, originally designed for creating forms, has evolved into a user-friendly platform that enables businesses to quickly build beautiful landing pages. Its drag-and-drop interface is a fan-favorite among entrepreneurs and small businesses looking for quick solutions without sacrificing design quality. On the other hand, Squarespace is synonymous with stunning aesthetics, offering a plethora of templates that cater to visually-driven brands. Businesses here can craft visually appealing sites that capture attention. Both platforms present unique strengths that cater to different needs, making them worthy adversaries vying for your attention in the competitive digital marketing arena.(min:200 words, add the small paragraphs in this paragraph.)

Feature Face-Off: The Battle Begins

When it comes to features, JotForm and Squarespace each showcase impressive licenses to wow their users. JotForm boasts form templates, integrations with third-party applications, and extensive customization options that cater to diverse needs. It offers user-friendly automation options to streamline workflows. Meanwhile, Squarespace excels with its design-focused approach, offering various templates, photography features, and built-in SEO tools to empower brands. However, lurking in the shadows is Instapage, known for its conversion-focused tools that elevate landing pages to new levels. As we explore the key features of both platforms, it’s clear they both bring unique attributes to the marketing match, but there's potential for something even greater.(min:200 words)

User Experience Showdown: Navigating the Platforms

User experience is where the rubber meets the road, with both JotForm and Squarespace aiming to create paths for both novices and pros. JotForm’s intuitive interface appeals to first-timers, making landing page creation feel less like a task and more like an opportunity for creativity. It's akin to walking into a premade party, ready to make newer connections. Squarespace, while boasting powerful features, might require a slight learning curve, especially for those who are less tech-savvy. Yet, the payoff comes in the form of stunning websites once users get past the initial learning adventure. This contrast in usability makes for an engaging second round in our comparison.(min:200 words, add the small paragraphs in this paragraph.)

The Features of JotForm

  1. User-friendly drag-and-drop interface for quick form and page creation
  2. Extensive integration options with various third-party applications
  3. Customizable templates that cater to diverse business needs
  4. Automation features to streamline workflows and enhance efficiency
  5. Reliable analytics tools to track form submissions and conversions

The Features of Squarespace

  1. Stunning, design-oriented templates that appeal to creative brands
  2. Built-in SEO tools to help improve online visibility
  3. E-commerce capabilities for businesses looking to sell online
  4. Comprehensive blogging features for content creators

Common Strengths Between the Contenders

  1. Robust customer support options available through various channels
  2. Templates that cater to different industries and needs
  3. Mobile-responsive designs ensuring accessibility on all devices
  4. Easy-to-navigate user interfaces that prioritize user experience
  5. Integration capabilities with popular tools to enhance functionality
  6. Security features to protect user data and privacy

In wrapping up the feature comparison, it’s evident that while JotForm and Squarespace are powerful contenders in the digital landscape, they each serve specific purposes. However, Instapage's focus on conversions and landing page optimization offers a compelling alternative that shouldn't be overlooked, making it a strong competitor to both platforms.

Performance Punch-out: Speed and Responsiveness

Performance metrics such as page loading times and mobile responsiveness play crucial roles in user experience. Slow-loading pages often draw comparisons to molasses in winter – users simply don't have the patience for it. JotForm generally meets expectations in speed, empowering users with quick-loading forms that facilitate conversion. Squarespace, known for its ornate designs, occasionally faces criticism for slower loading times, especially with image-heavy templates. Conversely, Instapage prides itself on optimizing landing pages for rapid loading, ensuring swift user interactions. In today’s fast-paced digital world, the ability to deliver high-quality content rapidly is not merely a luxury but a necessity, making this performance punch-out an essential round in our comparison. (min:200 words)

Support Team Strategies: The Backup Crew

When the going gets tough, robust support can make all the difference. JotForm offers extensive resources, including guides, forums, and live chat to assist users during bumps along the way. Squarespace also invests in customer support via live chat and email, alongside community forums that foster user connection. Both platforms have dedicated knowledge bases loaded with documentation to help answer common queries. Instapage couples its support with unique user onboarding guidance to help users gain momentum right away. In the end, the effectiveness of support can transform a good experience into a great one for all users.

Pricing Tactics: Worth the Investment?

JotForm's Pricing Perks:

  1. Various pricing plans suitable for freelancers and larger businesses
  2. Cost-effective options at entry-level to allow scaling over time
  3. Free tier available for users wanting to test the platform's offerings
  4. Transparent pricing with no hidden costs, making it easy to choose

Squarespace's Pricing Advantages:

  1. Flexible pricing that correlates with the level of features required
  2. E-commerce plans designed for online store functionalities
  3. A 14-day free trial for users to explore and evaluate
  4. All-in-one solutions that include hosting, domain, and SSL

Ultimately, pricing strategies are critical to understanding what you get for your investment. JotForm provides various tiers that cater to a range of users, while Squarespace offers an alluring combination of design and functionality, albeit at a potentially higher price point. In this aspect, Instapage shines with its flexible and transparent pricing options, offering substantial value that benefits businesses looking for tailored solutions.

Transparent conversations about pricing enhance customer satisfaction. Both JotForm and Squarespace make pricing clear, yet it’s essential to investigate what underlies those offers. Being aware of hidden costs can prevent unwanted surprises later, allowing you to navigate through your options pleasantly without oversight.

And Here Comes Instapage...

Drawing our attention to Instapage, this platform emerges as a strategic ally in the competitive landscape, boasting unique value propositions tailored for marketers. With robust tools aimed specifically at enhancing conversion rates, Instapage captures leads proficiently, often surpassing the general offerings of both JotForm and Squarespace. The platform’s emphasis on A/B testing and analytics provides users with insights that lead to data-driven marketing decisions. As a dedicated landing page builder, Instapage has positioned itself as a go-to resource for businesses eager to perfect their online presence, bridging the gap in ways that JotForm and Squarespace may not address. In today's rapidly changing market, consider Instapage a potential ally that could significantly elevate your marketing game to heights previously imagined.(min:200 words, add the small paragraphs in this paragraph.)

Wrap up your journey through this comparison with an empowering call to action. Think about your specific needs, whether aesthetics, user-friendliness, or powerful analytics, and consider how the right platform can elevate your marketing approach. As you venture forward, keep Instapage in mind for a solution that aligns with your goals, inviting you to explore a platform crafted to enhance your digital experience.

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