How SurveyMonkey vs. Joomla vs. Instapage stack up against each other

Compare Instapage with SurveyMonkey and Joomla to create high-converting landing pages. With personalization, optimization, and collaboration tools, Instapage helps you deliver experiences that drive results.

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Features that set us apart from SurveyMonkey and Joomla.
Feature Instapage Other builders
Drag-and-Drop Tools
Conversion-optimized templates
Manual and AI-powered A/B Tests
AI content suggestions
Popups and sticky bars
Canvas and grid blocks
Reusable and global elements
Form and popup builders
Built-in Heatmaps
Central analytics dashboard
Ad-to-page personalization and collections
Contacts, lists, and email
Dedicated, full-service CRO experts
Enterprise-ready platform

Leading the way in building high-performing landing pages

Grid Leader - Summer 2025
Best Est. ROI Enterprise - Summer 2025
Most Implementable Enterprise - Summer 2025
Fastest Implementation Enterprise - Summer 2025
High Performer - Summer 2025
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Why Instapage is the smarter choice for your campaigns

Get everything you need to build, scale, and optimize high-converting landing pages—without coding.

Instapage offers a flexible and seamless page creation experience with a library of 500+ conversion-focused layouts, Instablocks®, a drag-and-drop builder, and AI content generation. With technologies like AMP and the Thor Render Engine®, you can create on-brand, mobile-responsive landing pages that load quickly and start converting during initial visitor clicks.

Easier page building without coding

Instapage offers a flexible and seamless page creation experience with a library of 500+ conversion-focused layouts, Instablocks®, a drag-and-drop builder, and AI content generation. With technologies like AMP and the Thor Render Engine®, you can create on-brand, mobile-responsive landing pages that load quickly and start converting during initial visitor clicks.

Instapage lets you see in detail how each landing page experience and variation is performing so you can make targeted changes that boost page conversions. Use heatmaps for a better understanding of on-page activities, run A/B tests and AI-assisted experiments, and then track and evaluate results within robust analytics dashboards.

More insights — better results

Instapage lets you see in detail how each landing page experience and variation is performing so you can make targeted changes that boost page conversions. Use heatmaps for a better understanding of on-page activities, run A/B tests and AI-assisted experiments, and then track and evaluate results within robust analytics dashboards.

Instapage lets you quickly create high-performing landing pages tailored to each of your ad campaigns. Deliver personalized experiences for distinct audiences using dynamic text replacement. Effortlessly align specific advertisements to unique pages with AdMaps. Monitor audience-level metrics using our advanced data tools.

More personalized experiences

Instapage lets you quickly create high-performing landing pages tailored to each of your ad campaigns. Deliver personalized experiences for distinct audiences using dynamic text replacement. Effortlessly align specific advertisements to unique pages with AdMaps. Monitor audience-level metrics using our advanced data tools.

Instapage collaboration capabilities bring your entire team together to speed up the process of landing page review, approval, and launch. No more frustrating and unnecessary revisions or edits scattered across emails. Provide instant feedback, conduct real-time page edits, and securely share your pages with outside stakeholders.

Built-in collaboration

Instapage collaboration capabilities bring your entire team together to speed up the process of landing page review, approval, and launch. No more frustrating and unnecessary revisions or edits scattered across emails. Provide instant feedback, conduct real-time page edits, and securely share your pages with outside stakeholders.

Invest time into business growth, not busy work. Launch landing pages faster with reusable forms and templates. Build once, reuse forever.

Free up time for your business

Invest time into business growth, not busy work. Launch landing pages faster with reusable forms and templates. Build once, reuse forever.

Explore all integrations
Easier page building without coding
More insights — better results More insights — better results sidebar
More personalized experiences More personalized experiences sidebar
Built-in collaboration
Free up time for your business

Easier page building without coding

Instapage offers a flexible and seamless page creation experience with a library of 500+ conversion-focused layouts, Instablocks®, a drag-and-drop builder, and AI content generation. With technologies like AMP and the Thor Render Engine®, you can create on-brand, mobile-responsive landing pages that load quickly and start converting during initial visitor clicks.

More insights — better results

Instapage lets you see in detail how each landing page experience and variation is performing so you can make targeted changes that boost page conversions. Use heatmaps for a better understanding of on-page activities, run A/B tests and AI-assisted experiments, and then track and evaluate results within robust analytics dashboards.

More personalized experiences

Instapage lets you quickly create high-performing landing pages tailored to each of your ad campaigns. Deliver personalized experiences for distinct audiences using dynamic text replacement. Effortlessly align specific advertisements to unique pages with AdMaps. Monitor audience-level metrics using our advanced data tools.

Built-in collaboration

Instapage collaboration capabilities bring your entire team together to speed up the process of landing page review, approval, and launch. No more frustrating and unnecessary revisions or edits scattered across emails. Provide instant feedback, conduct real-time page edits, and securely share your pages with outside stakeholders.

Free up time for your business

Invest time into business growth, not busy work. Launch landing pages faster with reusable forms and templates. Build once, reuse forever.

Explore all integrations
“Instapage gives us the ability to tailor our landing page content and layout to tell a unique story for each geographical target. The platform also enables us to create different variations with content that performs well for each unique channel. Every marketing team needs this!”
User review
Tamar Friedland, Sr. Director of Global Paid Marketing
"Instapage has truly maximized our digital advertising performance by enabling us to offer matching, personalized experiences for every ad and audience. Now we can scale our landing page experiences as efficiently and effectively as we scale the ads themselves."
User review
Darren Lepke, Marketing Director
"If we have to wait on a developer, our creative velocity plummets. But Instapage has made it possible for us to exponentially grow our advertising programs and convert more customers"
User review
Alex Kracov, Head of Marketing

Get started with Instapage in a few steps

  1. Create your Instapage account

    Start with Instapage by signing up via Google or your email. You'll get access to a free 14-day trial to discover Instapage capabilities. Feel free to cancel anytime during the 14-day trial if you decide that our product is not suitable for your business.
  2. Build and personalize your page

    Create your first landing page from scratch or choose a template from 500+ customizable layouts. Use the drag-and-drop builder to add page elements, fonts, and backgrounds, refine content with AI, or add custom HTML, Javascript, and CSS.
  3. Review and make edits

    Collaborate on page designs and streamline review processes. Invite your team members and stakeholders to review, edit, and provide feedback on your landing page. Collaborate knowing your page is confidential and only accessible to authorized users.
  4. Publish and track page performance

    Publish your page to a domain or custom URL. Connect your pages to the ads you've created and track page performance within the analytics dashboard, run A/B tests and AI experiments, analyze results, and continuously optimize your landing page to maintain high conversions.

Instapage vs. SurveyMonkey vs. Joomla – Which Landing Page Builder Takes the Crown?

Choosing the right landing page builder is akin to assembling a dream team of superheroes for your marketing strategy. Each platform has its unique powers, and the right choice can lead to remarkable results in your campaigns. The three competitors in today's showdown—Instapage, SurveyMonkey, and Joomla—each offer distinct strengths that cater to a variety of needs. Whether you're looking for features, ease of use, or pricing, this comparison aims to shed light on which platform will help you achieve your marketing goals. By the end of this article, you'll have a clearer sense of which superhero, or in this case, which landing page builder is perfect for your brand's mission. Get ready for an exciting ride through the digital landscape where we'll explore not just the numbers but also the feel each platform brings to your project.

Meet the Contestants: Setting the Stage for Comparison

Let's introduce our digital gladiators: Instapage, SurveyMonkey, and Joomla. Each contender has carved out its own niche in the crowded realm of online marketing solutions. Instapage is renowned for its cutting-edge landing page optimization tools that empower marketers to create highly customizable and conversion-driven pages. SurveyMonkey, while primarily known for its surveying capabilities, also offers options for collecting user feedback through easily integrated forms. On the other hand, Joomla stands tall as a robust content management system (CMS) that provides versatile capabilities for building comprehensive websites, including landing pages. While the three platforms might seem to serve different purposes at first glance, they each provide invaluable resources that can improve various aspects of your marketing efforts.

Feature Face-off: A Closer Look at Capabilities

Templates and Usability: How Do They Stack Up?

When it comes to template variety and ease of use, each platform offers distinct advantages. SurveyMonkey shines with user-friendly survey templates, making it simple for marketers to gather data effectively. However, its landing page templates are not as customizable, which may limit creative freedom for users. Joomla presents a mixed bag; it has a wealth of templates available, some of which can be quite intricate, but users may find them challenging if they lack technical expertise. On the contrary, Instapage is unrivaled in this arena. With hundreds of customizable templates designed specifically for conversion, the platform makes it incredibly easy for marketers to craft landing pages that resonate with their audience. This ensures an elevated brand experience while driving higher conversion rates.

Instapage: Tailored for Success with Comprehensive Features

Instapage positions itself as more than just a tool; it acts as a strategic partner in every marketer's journey towards conversion optimization. The platform offers hundreds of versatile landing page templates, seamlessly integrates A/B testing capabilities, and provides a wide array of analytics tools to measure performance effectively. Instapage users enjoy advanced customization options, enabling them to tailor their landing page designs to match their branding precisely. With its user-friendly drag-and-drop builder, anyone can create stunning pages without needing extensive tech skills. Ultimately, Instapage empowers marketers to reduce costs, grow conversions, and deliver relevant landing page experiences that increase brand trust, customer loyalty, and conversion rates.

Speed and Performance: Who Delivers the Best Experience?

Fast loading times are crucial for providing a seamless user experience, and each contender has something to say on this front. Slow loading can spoil the experience, much like waiting too long for coffee on a busy morning. Let's see how each platform fares.

Instapage Advantages:

  1. Optimized code that enhances page load speed significantly.
  2. Ability to host landing pages on high-performance servers.
  3. Efficient image and video compression options to speed up loading.
  4. Integrated caching mechanisms to minimize load times.

SurveyMonkey Advantages:

  1. Quick setup process for surveys and embedded forms.
  2. Lightweight design that ensures faster page loads.
  3. User-friendly interface that minimizes the time spent navigating.

Joomla Advantages:

  1. Customizable caching features that enhance speed.
  2. Flexibility in server choices allows for better performance tuning.
  3. Support for CDN integration to speed up content delivery.
  4. Capable of managing complex websites with multi-layered landing pages.

In conclusion, when considering speed and performance, Instapage stands out as the top choice for effective landing page creation. Its focus on optimization ensures that users experience minimal load times, which is critical in maintaining visitor engagement and boosting conversion rates.

Navigating Usability: Which Platform is User-Friendly?

When it comes to usability and the learning curve, each platform strives to make things as easy as possible for users. Instapage embraces newcomers with its intuitive interface, allowing anyone—regardless of tech skill—to jump right into landing page creation. The platform's resources, including tutorials and a friendly community, aim to support users on their journey to mastering landing page optimization. Conversely, SurveyMonkey offers a straightforward way to set up surveys, but users might find it less accommodating when trying to design custom landing pages. Joomla, while powerful, may present a steeper learning curve due to its rich features, which can overwhelm new users. Nevertheless, dedicated resources and community support are available for those willing to navigate its complexities.

Support Team: Who's There for You?

Think of customer support as your trusty sidekick, always ready to lend a hand. Each of these platforms provides various support options. Instapage offers live chat and email support, ensuring that users can reach out easily when facing obstacles. Their extensive knowledge base and community forums serve as valuable resources for self-help. SurveyMonkey provides email support and plenty of FAQs, but may lack the immediacy of live help. On the other hand, Joomla offers an active online community but leans heavily on forum support, which may not be as responsive as other options. Overall, Instapage stands out with its commitment to customer support, providing users with the tools they need to succeed.

The Price Point: A Value Comparison of Plans

When it comes to pricing and packages, choosing the best option can feel daunting. Instapage, with its value-driven prices, provides different plans tailored to suit both small businesses and large enterprises. This makes it an appealing choice for a variety of users. SurveyMonkey has competitive pricing but focuses more on survey-related functionalities than dedicated landing pages, which might not suit everyone’s needs. Joomla is open-source and free, but users may face additional costs related to hosting and extensions, which can add up. Ultimately, the choice comes down to what features and functionalities are most important to you, and Instapage offers a great blend of quality and value.

In summary, while all three platforms have their merits, Instapage clearly shines as the choice for marketers looking to create impactful landing pages that drive conversion. Each platform presents unique strengths, but understanding your specific needs will guide you to the right decision. We encourage you to experience Instapage for yourself through a free trial or demo, and see firsthand how it can transform your marketing efforts.

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