How Strikingly vs. SendinBlue vs. Instapage stack up against each other
Compare Instapage with Strikingly and SendinBlue to create high-converting landing pages. With personalization, optimization, and collaboration tools, Instapage helps you deliver experiences that drive results.
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See how Instapage stacks up against the competition
| Feature | Instapage | Other builders |
| Drag-and-Drop Tools | ||
| Conversion-optimized templates | ||
| Manual and AI-powered A/B Tests | ||
| AI content suggestions | ||
| Popups and sticky bars | ||
| Canvas and grid blocks | ||
| Reusable and global elements | ||
| Form and popup builders | ||
| Built-in Heatmaps | ||
| Central analytics dashboard | ||
| Ad-to-page personalization and collections | ||
| Contacts, lists, and email | ||
| Dedicated, full-service CRO experts | ||
| Enterprise-ready platform |
Leading the way in building high-performing landing pages
Lattice increases conversion rate by 41.7% with Instapage
With Instapage’s help, Lattice’s production process has been streamlined, allowing Lattice to scale its advertising operations and drive down acquisition costs.
Vita escalate lead generation efforts and client engagement with Instapage
Vita is a full-spectrum professional brokerage firm in the employee benefits industry
CFI Financial Group invests in personalization with Instapage
CFI Financial Group integrates Instapage into their technology stack and dramatically increases page conversions
Why Instapage is the smarter choice for your campaigns
Get everything you need to build, scale, and optimize high-converting landing pages—without coding.
Easier page building without coding
Instapage offers a flexible and seamless page creation experience with a library of 500+ conversion-focused layouts, Instablocks®, a drag-and-drop builder, and AI content generation. With technologies like AMP and the Thor Render Engine®, you can create on-brand, mobile-responsive landing pages that load quickly and start converting during initial visitor clicks.
More insights — better results
Instapage lets you see in detail how each landing page experience and variation is performing so you can make targeted changes that boost page conversions. Use heatmaps for a better understanding of on-page activities, run A/B tests and AI-assisted experiments, and then track and evaluate results within robust analytics dashboards.
More personalized experiences
Instapage lets you quickly create high-performing landing pages tailored to each of your ad campaigns. Deliver personalized experiences for distinct audiences using dynamic text replacement. Effortlessly align specific advertisements to unique pages with AdMaps. Monitor audience-level metrics using our advanced data tools.
Built-in collaboration
Instapage collaboration capabilities bring your entire team together to speed up the process of landing page review, approval, and launch. No more frustrating and unnecessary revisions or edits scattered across emails. Provide instant feedback, conduct real-time page edits, and securely share your pages with outside stakeholders.
Free up time for your business
Invest time into business growth, not busy work. Launch landing pages faster with reusable forms and templates. Build once, reuse forever.
Explore all integrations
Easier page building without coding
Instapage offers a flexible and seamless page creation experience with a library of 500+ conversion-focused layouts, Instablocks®, a drag-and-drop builder, and AI content generation. With technologies like AMP and the Thor Render Engine®, you can create on-brand, mobile-responsive landing pages that load quickly and start converting during initial visitor clicks.
More insights — better results
Instapage lets you see in detail how each landing page experience and variation is performing so you can make targeted changes that boost page conversions. Use heatmaps for a better understanding of on-page activities, run A/B tests and AI-assisted experiments, and then track and evaluate results within robust analytics dashboards.
More personalized experiences
Instapage lets you quickly create high-performing landing pages tailored to each of your ad campaigns. Deliver personalized experiences for distinct audiences using dynamic text replacement. Effortlessly align specific advertisements to unique pages with AdMaps. Monitor audience-level metrics using our advanced data tools.
Built-in collaboration
Instapage collaboration capabilities bring your entire team together to speed up the process of landing page review, approval, and launch. No more frustrating and unnecessary revisions or edits scattered across emails. Provide instant feedback, conduct real-time page edits, and securely share your pages with outside stakeholders.
Free up time for your business
Invest time into business growth, not busy work. Launch landing pages faster with reusable forms and templates. Build once, reuse forever.
Explore all integrations
“Instapage gives us the ability to tailor our landing page content and layout to tell a unique story for each geographical target. The platform also enables us to create different variations with content that performs well for each unique channel. Every marketing team needs this!”
"Instapage has truly maximized our digital advertising performance by enabling us to offer matching, personalized experiences for every ad and audience. Now we can scale our landing page experiences as efficiently and effectively as we scale the ads themselves."
"If we have to wait on a developer, our creative velocity plummets. But Instapage has made it possible for us to exponentially grow our advertising programs and convert more customers"
Get started with Instapage in a few steps
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Create your Instapage account
Start with Instapage by signing up via Google or your email. You'll get access to a free 14-day trial to discover Instapage capabilities. Feel free to cancel anytime during the 14-day trial if you decide that our product is not suitable for your business. -
Build and personalize your page
Create your first landing page from scratch or choose a template from 500+ customizable layouts. Use the drag-and-drop builder to add page elements, fonts, and backgrounds, refine content with AI, or add custom HTML, Javascript, and CSS. -
Review and make edits
Collaborate on page designs and streamline review processes. Invite your team members and stakeholders to review, edit, and provide feedback on your landing page. Collaborate knowing your page is confidential and only accessible to authorized users. -
Publish and track page performance
Publish your page to a domain or custom URL. Connect your pages to the ads you've created and track page performance within the analytics dashboard, run A/B tests and AI experiments, analyze results, and continuously optimize your landing page to maintain high conversions.
Instapage vs. Strikingly vs. SendinBlue – The Showdown for Ideal Landing Page Builders
Choosing a landing page builder is akin to assembling the perfect team of heroes for a mission. Each player has unique powers and the ability to shape the outcome of your marketing strategy. Just as you wouldn’t pick only the strongest members, your choice should balance features, ease of use, and performance. In this article, we will explore the characteristics of Instapage, Strikingly, and SendinBlue to help you determine which platform will best suit your objectives. With insightful comparisons and playful banter, you’ll find out which one stands out in the world of landing pages. So, buckle up as we embark on this exhilarating journey through the digital realm, where innovation meets conversion optimization.
Meet the Contenders: A Brief Look at Our Three Champions
In the left corner, we have Instapage, a powerhouse in landing page creation dedicated to delivering tailored experiences that build brand trust and enhance customer loyalty. With a solid focus on reducing costs and maximizing conversions, Instapage stands as a trusted ally for marketers everywhere. In another corner, we have Strikingly, known for its user-friendly interface and single-page websites that enable quick and straightforward landing page creation, making it an ideal option for beginners. Lastly, we present SendinBlue, a versatile tool that integrates email marketing with landing page solutions, appealing to those looking for a comprehensive marketing platform. Each platform brings its strengths, making this showdown a captivating exploration of the best tools available for marketers looking to drive success through optimized landing pages.
Round One – Feature Showdown: Who Has the Best Tools?
Comparative Analysis of Template Variety and User-Friendliness
When it comes to template variety, not all platforms are created equal. Strikingly boasts a wide array of visually appealing templates designed for immediate impact. However, while it excels in simple, attractive designs, its flexibility can be limited, which may frustrate advanced users. On the other hand, SendinBlue’s template options are diverse yet versatile, allowing users to incorporate email and landing page designs seamlessly. It strikes a decent balance between aesthetics and functionality. Yet, when we focus on Instapage, we find an exceptional range of customizable templates that stand head and shoulders above the competition. Their templates cater to various niches and industries, making it easy for users to find or design the perfect landing page to accomplish specific conversion goals. The combination of beautiful designs, ease of customization, and robust A/B testing capabilities positions Instapage as the premier choice for those focused on conversions.
Instapage: The Pinnacle of Customization and Conversion Strategies
Instapage is not just another landing page maker—it's a connection to success. Marketed as a tool built for professionals, it offers unmatched options for customization that allow marketers to create landing pages tailored to their exact specifications. The platform’s emphasis on conversion rate optimization shines through its powerful tools, like heatmaps and A/B testing, which help users identify what truly works for their audience. With Instapage, marketers can implement precise changes, driving more leads and conversions while ensuring that their landing page experiences resonate with their target audience. It enhances brand trust and customer loyalty, thanks to its reliable performance and consistent results, giving users peace of mind and confidence in their marketing endeavors.
Round Two – Speed and Performance: The Essential Factors
Website speed can make or break user experience. Imagine walking into your favorite café, only to find a line so lengthy it sparks your reconsideration. Similarly, slow-loading landing pages can lead to high bounce rates, affecting your overall conversions. Hence, addressing the performance of our competitors will shed light on which platform keeps the momentum going and which leads to a digital coffee break. From load times to responsiveness, this round examines the technical prowess of our contenders, ensuring that each option is analyzed for its capability to deliver high-quality user experiences instantly.
Instapage Advantages:
- Optimized for speed with features that ensure quick load times
- Responsive design templates that adapt to any device for user convenience
- Enhanced user analytics to monitor performance metrics effectively
- Smart integrations with tools that improve operational efficiency
Strikingly Advantages:
- Simple setup process that delivers fast, effective results
- Templates optimized for performance across various platforms
- Built-in analytics for instant feedback on user engagement
SendinBlue Advantages:
- Fast loading landing pages that fit seamlessly within an email campaign
- Responsive designs that enhance user satisfaction across devices
- Integrated solutions to streamline workflows with email and landing page design.
In summary, while all three platforms address speed and performance competently, Instapage remains the undisputed champion. Its focus on optimization and responsiveness puts it in a league of its own, making it a go-to option for marketers who prioritize seamless user experience and conversion rates.
Round Three – Usability: Which Platform Welcomes You Best?
When it comes to usability, every platform wants to be your friend. Strikingly aims to create a welcoming atmosphere for newcomers with a drag-and-drop interface that allows users to create beautiful landing pages in minimal time. It's a perfect entry point for those new to web design. On the other hand, SendinBlue provides an enticing combination of landing page creation with email marketing, but the learning curve may challenge some users who are not familiar with marketing automation tools. However, Instapage shines with its intuitive interface that becomes increasingly valuable as you grow into an expert. Its exceptional support resources, user-friendly editor, and step-by-step tutorials ensure that regardless of your starting point, you have the guidance to ascend into landing page mastery. It's about accessibility, ensuring you feel at home while navigating through powerful tools that can unleash your creativity.
Round Four – Support: Who Comes to Your Rescue When Needed?
Consider customer support as the trusted sidekicks standing by your side. Strikingly offers excellent resources, including live chat and a well-organized help center, ensuring assistance is available. SendinBlue is similar, providing email support and a knowledge base filled with valuable insights, making it easy for users to find solutions independently. But when we talk about dedicated support, Instapage takes the crown with its comprehensive offerings, including chat, email support, and extensive resources, including webinars and community forums. This framework ensures that questions are addressed swiftly while also encouraging a collaborative learning environment—not just getting you back on track but also helping you become a more proficient marketer.
Round Five – The Price Tag: Value for Your Investment
Navigating pricing can feel overwhelming as each platform presents its unique structure and offering. Strikingly is appealing for those just starting out, with budget-friendly plans that match the needs of small businesses. SendinBlue, being a versatile solution, offers competitive pricing while integrating various tools, providing good value for those requiring email and landing page capabilities in one package. Instapage, while positioned at a higher price point, justifies its costs through superior features and robust performance tools designed to enhance conversion rates. By investing in Instapage, marketers gain access to top-tier customization features that yield long-term results, making it a worthwhile consideration for serious marketers. Ultimately, your choice should depend on what you value most—whether it’s features, support, or a viable price tag.
As we conclude this friendly bout among our three contenders, remember that while each platform offers valuable features, the right choice ultimately hinges on your unique needs and goals. Take a moment to reflect on what aspects matter most to you, whether it’s customization capabilities, user support, or pricing structures. It’s an invitation to explore Instapage through a free trial, where you can experience firsthand how it empowers marketers to reduce costs while growing conversions, delivering relevant landing page experiences that build brand trust, customer loyalty, and ultimately increase your conversion rates.
