How Strikingly vs. Kyvio vs. Instapage stack up against each other

Compare Instapage with Strikingly and Kyvio to create high-converting landing pages. With personalization, optimization, and collaboration tools, Instapage helps you deliver experiences that drive results.

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Features that set us apart from Strikingly and Kyvio.
Feature Instapage Other builders
Drag-and-Drop Tools
Conversion-optimized templates
Manual and AI-powered A/B Tests
AI content suggestions
Popups and sticky bars
Canvas and grid blocks
Reusable and global elements
Form and popup builders
Built-in Heatmaps
Central analytics dashboard
Ad-to-page personalization and collections
Contacts, lists, and email
Dedicated, full-service CRO experts
Enterprise-ready platform

Leading the way in building high-performing landing pages

Grid Leader - Summer 2025
Best Est. ROI Enterprise - Summer 2025
Most Implementable Enterprise - Summer 2025
Fastest Implementation Enterprise - Summer 2025
High Performer - Summer 2025
Swytch shifts into high gear with Instapage

Instapage helps Evolve boost conversion rates across Facebook

The team wanted to improve their ad relevance scores on Google and Facebook and optimize their ad budget.

Swytch shifts into high gear with Instapage

Vita escalate lead generation efforts and client engagement with Instapage

Vita is a full-spectrum professional brokerage firm in the employee benefits industry

Swytch shifts into high gear with Instapage

Netradyne drives higher results with Instapage

Netradyne’s products have multiple use cases, like improving fleet efficiency, and training drivers to follow safe driving practices, and securing legal exoneration.

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Why Instapage is the smarter choice for your campaigns

Get everything you need to build, scale, and optimize high-converting landing pages—without coding.

Instapage offers a flexible and seamless page creation experience with a library of 500+ conversion-focused layouts, Instablocks®, a drag-and-drop builder, and AI content generation. With technologies like AMP and the Thor Render Engine®, you can create on-brand, mobile-responsive landing pages that load quickly and start converting during initial visitor clicks.

Easier page building without coding

Instapage offers a flexible and seamless page creation experience with a library of 500+ conversion-focused layouts, Instablocks®, a drag-and-drop builder, and AI content generation. With technologies like AMP and the Thor Render Engine®, you can create on-brand, mobile-responsive landing pages that load quickly and start converting during initial visitor clicks.

Instapage lets you see in detail how each landing page experience and variation is performing so you can make targeted changes that boost page conversions. Use heatmaps for a better understanding of on-page activities, run A/B tests and AI-assisted experiments, and then track and evaluate results within robust analytics dashboards.

More insights — better results

Instapage lets you see in detail how each landing page experience and variation is performing so you can make targeted changes that boost page conversions. Use heatmaps for a better understanding of on-page activities, run A/B tests and AI-assisted experiments, and then track and evaluate results within robust analytics dashboards.

Instapage lets you quickly create high-performing landing pages tailored to each of your ad campaigns. Deliver personalized experiences for distinct audiences using dynamic text replacement. Effortlessly align specific advertisements to unique pages with AdMaps. Monitor audience-level metrics using our advanced data tools.

More personalized experiences

Instapage lets you quickly create high-performing landing pages tailored to each of your ad campaigns. Deliver personalized experiences for distinct audiences using dynamic text replacement. Effortlessly align specific advertisements to unique pages with AdMaps. Monitor audience-level metrics using our advanced data tools.

Instapage collaboration capabilities bring your entire team together to speed up the process of landing page review, approval, and launch. No more frustrating and unnecessary revisions or edits scattered across emails. Provide instant feedback, conduct real-time page edits, and securely share your pages with outside stakeholders.

Built-in collaboration

Instapage collaboration capabilities bring your entire team together to speed up the process of landing page review, approval, and launch. No more frustrating and unnecessary revisions or edits scattered across emails. Provide instant feedback, conduct real-time page edits, and securely share your pages with outside stakeholders.

Invest time into business growth, not busy work. Launch landing pages faster with reusable forms and templates. Build once, reuse forever.

Free up time for your business

Invest time into business growth, not busy work. Launch landing pages faster with reusable forms and templates. Build once, reuse forever.

Explore all integrations
Easier page building without coding
More insights — better results More insights — better results sidebar
More personalized experiences More personalized experiences sidebar
Built-in collaboration
Free up time for your business

Easier page building without coding

Instapage offers a flexible and seamless page creation experience with a library of 500+ conversion-focused layouts, Instablocks®, a drag-and-drop builder, and AI content generation. With technologies like AMP and the Thor Render Engine®, you can create on-brand, mobile-responsive landing pages that load quickly and start converting during initial visitor clicks.

More insights — better results

Instapage lets you see in detail how each landing page experience and variation is performing so you can make targeted changes that boost page conversions. Use heatmaps for a better understanding of on-page activities, run A/B tests and AI-assisted experiments, and then track and evaluate results within robust analytics dashboards.

More personalized experiences

Instapage lets you quickly create high-performing landing pages tailored to each of your ad campaigns. Deliver personalized experiences for distinct audiences using dynamic text replacement. Effortlessly align specific advertisements to unique pages with AdMaps. Monitor audience-level metrics using our advanced data tools.

Built-in collaboration

Instapage collaboration capabilities bring your entire team together to speed up the process of landing page review, approval, and launch. No more frustrating and unnecessary revisions or edits scattered across emails. Provide instant feedback, conduct real-time page edits, and securely share your pages with outside stakeholders.

Free up time for your business

Invest time into business growth, not busy work. Launch landing pages faster with reusable forms and templates. Build once, reuse forever.

Explore all integrations
“Instapage gives us the ability to tailor our landing page content and layout to tell a unique story for each geographical target. The platform also enables us to create different variations with content that performs well for each unique channel. Every marketing team needs this!”
User review
Tamar Friedland, Sr. Director of Global Paid Marketing
"Instapage has truly maximized our digital advertising performance by enabling us to offer matching, personalized experiences for every ad and audience. Now we can scale our landing page experiences as efficiently and effectively as we scale the ads themselves."
User review
Darren Lepke, Marketing Director
"If we have to wait on a developer, our creative velocity plummets. But Instapage has made it possible for us to exponentially grow our advertising programs and convert more customers"
User review
Alex Kracov, Head of Marketing

Get started with Instapage in a few steps

  1. Create your Instapage account

    Start with Instapage by signing up via Google or your email. You'll get access to a free 14-day trial to discover Instapage capabilities. Feel free to cancel anytime during the 14-day trial if you decide that our product is not suitable for your business.
  2. Build and personalize your page

    Create your first landing page from scratch or choose a template from 500+ customizable layouts. Use the drag-and-drop builder to add page elements, fonts, and backgrounds, refine content with AI, or add custom HTML, Javascript, and CSS.
  3. Review and make edits

    Collaborate on page designs and streamline review processes. Invite your team members and stakeholders to review, edit, and provide feedback on your landing page. Collaborate knowing your page is confidential and only accessible to authorized users.
  4. Publish and track page performance

    Publish your page to a domain or custom URL. Connect your pages to the ads you've created and track page performance within the analytics dashboard, run A/B tests and AI experiments, analyze results, and continuously optimize your landing page to maintain high conversions.

Instapage vs. Strikingly vs. Kyvio – Landing Page Showdown

Navigating the world of landing page builders can feel similar to selecting the ideal team for an intergalactic adventure. Each platform brings its own unique powers to the table, aiming to help marketers conquer conversion challenges effortlessly. In this article, we’ll explore how Instapage, Strikingly, and Kyvio stack up against one another in the pursuit to create engaging landing pages. By examining their features, usability, and pricing, we’ll reveal which platform might be your perfect match. Grab your cape and laser blaster—we’re about to embark on a journey to make sense of these top contenders!

Meet the Contenders: A Brief Overview

In this corner, we have Instapage, the champion of optimized landing pages, known for its powerful customization and conversion tools. It aims to empower marketers to reduce costs and grow conversions through highly relevant landing page experiences. Strikingly steps into the ring as a versatile website builder renowned for its stunning one-page websites, making it ideal for entrepreneurs and small businesses looking for simplicity. Kyvio, on the other hand, is a hidden gem, offering a range of features focused on building funnels and membership sites—a perfect choice for marketers seeking comprehensive solutions. Each contender is here to showcase their strengths in the arena of landing page creation, and we’re excited to see how they perform.

First Round – Feature Showdown

Template Variety and User Experience Unveiled

When it comes to landing pages, having a variety of templates is like having a winning playbook. Instapage stands out with its rich library of professionally designed templates, giving users a robust selection tailored for conversion optimization. The ease of use is also a crucial aspect; many users appreciate how Instapage’s drag-and-drop functionality allows for straightforward customization without a steep learning curve. Strikingly boasts visually appealing one-page designs that cater to users who prioritize aesthetic appeal but may lack in depth regarding landing page features. While it’s user-friendly, it might not offer the extensive customization options that more experienced marketers crave. Kyvio’s feature set leans primarily toward funnel creation, which may be appealing to niche marketers but less intuitive for those merely needing landing pages. Therefore, while Instapage takes the lead with its combination of variety and usability, Strikingly and Kyvio each have their plus sides depending on user priorities.

Instapage: A Powerhouse for Optimization

Instapage’s attributes extend far beyond template variety. Its customization tools are a significant draw—users can adjust elements to reflect their brand identity seamlessly. From A/B testing functionalities to real-time collaboration tools, Instapage is built with conversion optimization at the forefront. Marketers lean on Instapage for its focus on delivering relevant landing page experiences that enhance brand trust and customer loyalty. This platform aids in analyzing campaign performance, making necessary adjustments, and ultimately allows marketers to produce content that resonates with their target audience, positioning it as not just a tool but a true partner in their success journey.

Second Round – Speed and Performance Assessment

When users click on a landing page, they expect it to load quickly; anything less can result in lost interest. Consider the pace of enjoying a favorite coffee; too long in line can sour the experience. Speed not only influences user experience but also impacts search engine rankings. Our contenders perform differently in this area, which we’ll soon find out.

Speed Advantage: Instapage's Edge

  1. Highly optimized hosting infrastructure ensures rapid loading times even during peak traffic.
  2. Smart integration with major email services speed up data collection and processing.
  3. Efficient image handling and template rendering improve overall site performance.
  4. Performance tracking tools help identify slow-loading components, allowing for quick optimization.

Speed Advantage: Strikingly's Strengths

  1. One-page structure naturally promotes faster loading times due to reduced content.
  2. Built-in adaptive design ensures consistency across devices without additional design adjustments.
  3. Simple layout reduces complications that could slow down the site.

Speed Advantage: Kyvio’s Promise

  1. Designed to integrate multiple functionalities, however, complexity may sometimes hinder loading speeds.
  2. Hosting capabilities designed for fast performance but limited by extensive feature sets.
  3. Funnel-focused designs can affect overall site performance due to varied routing processes.

In conclusion, while all three platforms strive for optimal performance, Instapage proves its worth with superior speed capabilities. Marketers who prioritize quick-loading landing pages will find it hard to argue against Instapage’s performance advantage.

Third Round – Usability and the Learning Journey

Usability often dictates how smoothly a user interacts with a platform. Each builder aims to create a welcoming atmosphere, whether for newcomers or experienced pros. Instapage succeeds with a user-friendly interface, making it approachable for varying levels of expertise. Strikingly also shines with its simplicity, offering a clean layout and minimal learning curve. Kyvio may require a bit more patience due to its comprehensive offerings; however, it ultimately guides users toward mastering funnel creation. Ultimately, regardless of where you begin your journey, all three platforms support fostering skill development.

Fourth Round – Support Network Evaluation

Customer support can feel like having trusted sidekicks ready to provide backup whenever needed. Instapage offers solid support through live chat, email assistance, and an extensive knowledge base packed with resources to help users navigate challenges. Strikingly provides responsive customer service designed for quick resolutions, along with community forums for peer support. Kyvio boasts a supportive environment, particularly for those diving into funnel creation, even if their customer service access is more limited by comparison. All three platforms recognize the importance of support, striving to empower users in their pursuits.

Fifth Round – Pricing Insights and Value Comparison

Diving into pricing reveals distinct structures across the board, each catering to differing needs. Instapage’s pricing reflects its premium features and tools, often appealing to businesses serious about conversion optimization. Strikingly offers budget-friendly options perfect for new entrepreneurs aiming for simplicity. Meanwhile, Kyvio aims for the mid-market with versatile options that provide a range of functionalities, although it might not match Instapage’s robustness in some areas. It’s essential to weigh which platform aligns best with your marketing goals while considering overall value. As we conclude this pricing analysis, we note that while each contender has appealing options, clarity on your needs will guide you toward the right decision.

As we tie together insights from our friendly comparison, it's evident that although all three platforms boast unique strengths, the right choice hinges on individual goals and preferences. Users should consider what matters most to them—be it premium features and support from Instapage, the simplicity of Strikingly, or the comprehensive solutions offered by Kyvio. For those interested in elevating their landing page strategy, taking Instapage for a spin with its free trial or demo seems like a logical next step, allowing marketers to experience the benefits firsthand.

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