How Strikingly vs. JotForm vs. Instapage stack up against each other
Compare Instapage with Strikingly and JotForm to create high-converting landing pages. With personalization, optimization, and collaboration tools, Instapage helps you deliver experiences that drive results.
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See how Instapage stacks up against the competition
| Feature | Instapage | Other builders |
| Drag-and-Drop Tools | ||
| Conversion-optimized templates | ||
| Manual and AI-powered A/B Tests | ||
| AI content suggestions | ||
| Popups and sticky bars | ||
| Canvas and grid blocks | ||
| Reusable and global elements | ||
| Form and popup builders | ||
| Built-in Heatmaps | ||
| Central analytics dashboard | ||
| Ad-to-page personalization and collections | ||
| Contacts, lists, and email | ||
| Dedicated, full-service CRO experts | ||
| Enterprise-ready platform |
Leading the way in building high-performing landing pages
Autopilot exceeds conversions goals with personalized landings
Autopilot exceeded its growth goals by sending people to a keyword message-matched post-click landing page built with Instapage versus a generic tour page.
Lattice increases conversion rate by 41.7% with Instapage
With Instapage’s help, Lattice’s production process has been streamlined, allowing Lattice to scale its advertising operations and drive down acquisition costs.
Vita escalate lead generation efforts and client engagement with Instapage
Vita is a full-spectrum professional brokerage firm in the employee benefits industry
Why Instapage is the smarter choice for your campaigns
Get everything you need to build, scale, and optimize high-converting landing pages—without coding.
Easier page building without coding
Instapage offers a flexible and seamless page creation experience with a library of 500+ conversion-focused layouts, Instablocks®, a drag-and-drop builder, and AI content generation. With technologies like AMP and the Thor Render Engine®, you can create on-brand, mobile-responsive landing pages that load quickly and start converting during initial visitor clicks.
More insights — better results
Instapage lets you see in detail how each landing page experience and variation is performing so you can make targeted changes that boost page conversions. Use heatmaps for a better understanding of on-page activities, run A/B tests and AI-assisted experiments, and then track and evaluate results within robust analytics dashboards.
More personalized experiences
Instapage lets you quickly create high-performing landing pages tailored to each of your ad campaigns. Deliver personalized experiences for distinct audiences using dynamic text replacement. Effortlessly align specific advertisements to unique pages with AdMaps. Monitor audience-level metrics using our advanced data tools.
Built-in collaboration
Instapage collaboration capabilities bring your entire team together to speed up the process of landing page review, approval, and launch. No more frustrating and unnecessary revisions or edits scattered across emails. Provide instant feedback, conduct real-time page edits, and securely share your pages with outside stakeholders.
Free up time for your business
Invest time into business growth, not busy work. Launch landing pages faster with reusable forms and templates. Build once, reuse forever.
Explore all integrations
Easier page building without coding
Instapage offers a flexible and seamless page creation experience with a library of 500+ conversion-focused layouts, Instablocks®, a drag-and-drop builder, and AI content generation. With technologies like AMP and the Thor Render Engine®, you can create on-brand, mobile-responsive landing pages that load quickly and start converting during initial visitor clicks.
More insights — better results
Instapage lets you see in detail how each landing page experience and variation is performing so you can make targeted changes that boost page conversions. Use heatmaps for a better understanding of on-page activities, run A/B tests and AI-assisted experiments, and then track and evaluate results within robust analytics dashboards.
More personalized experiences
Instapage lets you quickly create high-performing landing pages tailored to each of your ad campaigns. Deliver personalized experiences for distinct audiences using dynamic text replacement. Effortlessly align specific advertisements to unique pages with AdMaps. Monitor audience-level metrics using our advanced data tools.
Built-in collaboration
Instapage collaboration capabilities bring your entire team together to speed up the process of landing page review, approval, and launch. No more frustrating and unnecessary revisions or edits scattered across emails. Provide instant feedback, conduct real-time page edits, and securely share your pages with outside stakeholders.
Free up time for your business
Invest time into business growth, not busy work. Launch landing pages faster with reusable forms and templates. Build once, reuse forever.
Explore all integrations
“Instapage gives us the ability to tailor our landing page content and layout to tell a unique story for each geographical target. The platform also enables us to create different variations with content that performs well for each unique channel. Every marketing team needs this!”
"Instapage has truly maximized our digital advertising performance by enabling us to offer matching, personalized experiences for every ad and audience. Now we can scale our landing page experiences as efficiently and effectively as we scale the ads themselves."
"If we have to wait on a developer, our creative velocity plummets. But Instapage has made it possible for us to exponentially grow our advertising programs and convert more customers"
Get started with Instapage in a few steps
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Create your Instapage account
Start with Instapage by signing up via Google or your email. You'll get access to a free 14-day trial to discover Instapage capabilities. Feel free to cancel anytime during the 14-day trial if you decide that our product is not suitable for your business. -
Build and personalize your page
Create your first landing page from scratch or choose a template from 500+ customizable layouts. Use the drag-and-drop builder to add page elements, fonts, and backgrounds, refine content with AI, or add custom HTML, Javascript, and CSS. -
Review and make edits
Collaborate on page designs and streamline review processes. Invite your team members and stakeholders to review, edit, and provide feedback on your landing page. Collaborate knowing your page is confidential and only accessible to authorized users. -
Publish and track page performance
Publish your page to a domain or custom URL. Connect your pages to the ads you've created and track page performance within the analytics dashboard, run A/B tests and AI experiments, analyze results, and continuously optimize your landing page to maintain high conversions.
Instapage vs. Strikingly vs. JotForm – Who’s the Champion?
Imagine having to choose among superheroes for your marketing strategy, where each landing page builder brings its own unique powers to the table. Just as superheroes have their strengths and weaknesses, Instapage, Strikingly, and JotForm each offer distinctive features that can enhance your digital marketing efforts. In this article, we will break down the advantages and characteristics of each platform, and help you decide which one might be the best fit for your needs. With Instapage empowering marketers to reduce costs, grow conversions, and deliver targeted landing page experiences, it’s worth exploring how it compares to its competitors. We promise a humorous touch while delivering vital insights into keeping your online presence strong and effective.
Meet the Competitors: An Introduction
In the blue corner, we have Instapage — a formidable name known for optimizing conversion rates with its powerful landing page features. With its emphasis on creating personalized experiences that bolster brand trust, it’s a go-to for many marketers. In the red corner, we have Strikingly, recognized for its simple website creational skills, enabling users to craft stunning one-page websites with ease. And lastly, in the green corner, we have JotForm, celebrated for its ease of use in form creation and integration capabilities. Each contender strives to capture the hearts of users with unique offerings, making it vital for businesses to dissect which solution aligns best with their marketing goals.
Round One - Feature Showdown
Diving into the Template Variety and User-Friendliness
When it comes to the feature set, let’s explore what each platform brings to the table. Instapage boasts an extensive library of customizable templates designed specifically for conversion, allowing marketers to hit the ground running. Its drag-and-drop interface facilitates the creation of refined landing pages without any coding knowledge. In contrast, Strikingly emphasizes simplicity with responsive templates that require minimal adjustments; however, its features may lack complexity for more advanced users. Meanwhile, JotForm shines with its form-focused templates, allowing users to create interactive forms seamlessly, though it predominantly centers around form creation rather than diverse landing page needs. Overall, while all three platforms have appealing offerings, Instapage's focus on customization excels in catering to conversion strategies.
Instapage: The Go-To for Personalization and Conversions
Instapage takes the spotlight with its powerhouse of customization and optimization tools aimed squarely at marketers. Users gain access to advanced A/B testing features that are crucial for understanding what resonates with their audience. Moreover, its seamless integrations with various marketing tools make it a true partner in campaign success. What sets Instapage apart is its commitment to ensuring every element on your landing page is designed for maximizing conversions, emphasizing the importance of creating relevant experiences that drive user action. Powered by a robust analytics suite, marketers utilizing Instapage can accurately measure performance metrics, ultimately making it a leading contender for businesses striving to enhance their online marketing activities.
Round Two - Speed and Performance Comparison
Let’s set the mood with a light-hearted analogy: waiting for a webpage to load feels akin to standing behind someone at your favorite coffee shop who’s having a lengthy debate about whether to add whipped cream. Speed is key, especially when a mere second can impact user experience. Slow loading times can lead to user frustration and abandonment, so understanding each tool’s performance attributes becomes crucial.
Advantages of Instapage:
- Instapage boasts high-performance server architectures, ensuring fast loading times even under heavy traffic.
- The platform actively optimizes images and assets for quick rendering, enhancing user experience.
- Smart caching techniques are implemented to enable quicker repeat visits.
- Their guaranteed uptime provides peace of mind with dependable access to landing pages.
Advantages of Strikingly:
- Strikingly's one-page design typically leads to faster loading times compared to multi-page formats.
- The platform automatically optimizes images to reduce load times.
- User-friendly design features minimize content bloat and enhance speed.
Advantages of JotForm:
- JotForm optimizes form loading speed, ensuring quick interactions for users.
- Fast server response times contribute to a smooth user experience.
- Users can preload data to streamline the form experience, enhancing speed for repeat visitors.
- Customizable forms can be streamlined to reduce loading weight.
In conclusion, speed and performance are essential attributes that will determine user engagement across all three platforms. While JotForm excels in swift form loading, Strikingly boasts speedy one-page designs, Instapage remains the champion in overall performance ensuring marketers get the best bang for their buck.
Round Three - Usability and Learning Growth
Navigating your way through the world of landing page builders should be a pleasurable journey, not a daunting task. In this round, we look at how user-friendly these platforms are for both novices and seasoned professionals. Instapage offers a myriad of resources geared towards educating its users; its tutorials and webinars simplify landing page creation while empowering users to fully utilize its features. Strikingly provides a streamlined experience with an intuitive setup that allows users to get their one-page websites up and running in no time without the need for a steep learning curve. JotForm, while form-centric, presents an accessible interface that caters to all skill levels, bolstering user confidence. Whether you’re a beginner or a pro, these platforms aim to guide you toward your marketing goals.
Round Four - Support and Assistance Team
In the digital marketing world, having a reliable support team is like having a loyal sidekick always available to assist. Instapage offers a robust support network with live chat options, an extensive knowledge base, and a responsive email support system to tackle any questions or concerns. Strikingly follows suit, providing customer support through live chat and email, ensuring users receive timely help. JotForm combines community forums with comprehensive email assistance, enabling users to gain insights from fellow marketers while also having direct access to support staff. Each platform showcases its commitment to user satisfaction with exemplary support channels.
Round Five - Cost Effectiveness and Plans
As we explore cost structures, it’s essential to find the right fit for your budget while meeting your needs. Instapage presents a value-driven pricing model that includes a free trial to get a taste of its full capabilities. With pricing tiers that cater to varying levels of business scale, users can comfortably navigate their investment in marketing. Strikingly offers straightforward pricing that appeals to startups, who can leverage its simplicity without worrying about intricate details, while JotForm’s tiered plans provide flexibility depending on form needs. Ultimately, each platform presents compelling offers, but dissecting your requirements will lead you to the best choice.
In summary, selecting a suitable landing page builder among Instapage, Strikingly, and JotForm depends on your specific objectives. While each platform presents unique benefits, consider your priorities, whether it's enhanced features, customer support, or pricing flexibility. We invite you to give Instapage a try with a free trial and discover how it empowers marketers to minimize costs, boost conversions, and craft targeted landing page experiences that foster brand trust and customer loyalty.
