How Split.io vs. Simvoly vs. Instapage stack up against each other
Compare Instapage with Split.io and Simvoly to create high-converting landing pages. With personalization, optimization, and collaboration tools, Instapage helps you deliver experiences that drive results.
Get startedSee how Instapage stacks up against the competition
Feature | Instapage | Other builders |
Drag-and-Drop Tools | ||
Conversion-optimized templates | ||
Manual and AI-powered A/B Tests | ||
AI content suggestions | ||
Popups and sticky bars | ||
Canvas and grid blocks | ||
Reusable and global elements | ||
Form and popup builders | ||
Built-in Heatmaps | ||
Central analytics dashboard | ||
Ad-to-page personalization and collections | ||
Contacts, lists, and email | ||
Dedicated, full-service CRO experts | ||
Enterprise-ready platform |
Leading the way in building high-performing landing pages
Why Instapage is the smarter choice for your campaigns
Get everything you need to build, scale, and optimize high-converting landing pages—without coding.

Easier page building without coding
Instapage offers a flexible and seamless page creation experience with a library of 500+ conversion-focused layouts, Instablocks®, a drag-and-drop builder, and AI content generation. With technologies like AMP and the Thor Render Engine®, you can create on-brand, mobile-responsive landing pages that load quickly and start converting during initial visitor clicks.

More insights — better results
Instapage lets you see in detail how each landing page experience and variation is performing so you can make targeted changes that boost page conversions. Use heatmaps for a better understanding of on-page activities, run A/B tests and AI-assisted experiments, and then track and evaluate results within robust analytics dashboards.

More personalized experiences
Instapage lets you quickly create high-performing landing pages tailored to each of your ad campaigns. Deliver personalized experiences for distinct audiences using dynamic text replacement. Effortlessly align specific advertisements to unique pages with AdMaps. Monitor audience-level metrics using our advanced data tools.

Built-in collaboration
Instapage collaboration capabilities bring your entire team together to speed up the process of landing page review, approval, and launch. No more frustrating and unnecessary revisions or edits scattered across emails. Provide instant feedback, conduct real-time page edits, and securely share your pages with outside stakeholders.

Free up time for your business
Invest time into business growth, not busy work. Launch landing pages faster with reusable forms and templates. Build once, reuse forever.
Explore all integrations






Easier page building without coding
Instapage offers a flexible and seamless page creation experience with a library of 500+ conversion-focused layouts, Instablocks®, a drag-and-drop builder, and AI content generation. With technologies like AMP and the Thor Render Engine®, you can create on-brand, mobile-responsive landing pages that load quickly and start converting during initial visitor clicks.
More insights — better results
Instapage lets you see in detail how each landing page experience and variation is performing so you can make targeted changes that boost page conversions. Use heatmaps for a better understanding of on-page activities, run A/B tests and AI-assisted experiments, and then track and evaluate results within robust analytics dashboards.
More personalized experiences
Instapage lets you quickly create high-performing landing pages tailored to each of your ad campaigns. Deliver personalized experiences for distinct audiences using dynamic text replacement. Effortlessly align specific advertisements to unique pages with AdMaps. Monitor audience-level metrics using our advanced data tools.
Built-in collaboration
Instapage collaboration capabilities bring your entire team together to speed up the process of landing page review, approval, and launch. No more frustrating and unnecessary revisions or edits scattered across emails. Provide instant feedback, conduct real-time page edits, and securely share your pages with outside stakeholders.
Free up time for your business
Invest time into business growth, not busy work. Launch landing pages faster with reusable forms and templates. Build once, reuse forever.
Explore all integrationsGet started with Instapage in a few steps
-
Create your Instapage account
Start with Instapage by signing up via Google or your email. You'll get access to a free 14-day trial to discover Instapage capabilities. Feel free to cancel anytime during the 14-day trial if you decide that our product is not suitable for your business. -
Build and personalize your page
Create your first landing page from scratch or choose a template from 500+ customizable layouts. Use the drag-and-drop builder to add page elements, fonts, and backgrounds, refine content with AI, or add custom HTML, Javascript, and CSS. -
Review and make edits
Collaborate on page designs and streamline review processes. Invite your team members and stakeholders to review, edit, and provide feedback on your landing page. Collaborate knowing your page is confidential and only accessible to authorized users. -
Publish and track page performance
Publish your page to a domain or custom URL. Connect your pages to the ads you've created and track page performance within the analytics dashboard, run A/B tests and AI experiments, analyze results, and continuously optimize your landing page to maintain high conversions.
Instapage vs. Split.io vs. Simvoly – Who Takes the Crown?
Choosing the right landing page builder is much like selecting a companion for a thrilling adventure; you want someone reliable, versatile, and equipped with features that align with your goals. Just as superheroes each have their unique powers, Instapage, Split.io, and Simvoly each bring something special to the table, making the decision an exciting one. As we venture deeper into this comparison, you will discover how these platforms assist marketers in their quest to cultivate brand trust and enhance customer loyalty. Instapage, in particular, empowers marketers to reduce costs, grow conversions, and deliver relevant landing page experiences that significantly increase conversion rates. Get ready to find out which platform might just be your ultimate sidekick in the digital marketing landscape.
Introducing the Innovators in Landing Page Creation
Meet our three contenders, each a strong player in the realm of landing page builders. First up is Instapage, known for its robust customization features and the ability to boost conversion rates. This platform is particularly favored for its user-friendly interface and advanced tracking analytics, allowing marketers to create landing pages that resonate with their audience. Then we have Split.io, a platform that specializes in A/B testing and experimentation. Its strength lies in providing deep insights into customer behavior, making it a trusted choice for organizations that prioritize data-driven decisions. Finally, Simvoly positions itself as an all-in-one solution that not only offers landing pages but also integrates eCommerce capabilities, appealing to entrepreneurs and small businesses. Together, these contenders represent a diverse set of options for marketers looking to optimize their online presence and maximize their ROI.
Round One - Feature Showdown: Which Offers More?
Template Variety and User Experience: A Closer Look
In this crowded arena, template variety and ease of use are paramount. Instapage is celebrated for its extensive library of high-converting templates that cater to various industries and marketing goals. These templates are designed with conversion optimization in mind, and the drag-and-drop interface makes customization straightforward for users of all skill levels. Similarly, Split.io offers users the ability to create personalized landing pages, but with a stronger focus on A/B testing elements. The ease of setting up experiments can enhance the user experience, but may require a learning curve for some. On the other hand, Simvoly's templates also stand out, particularly for smaller businesses looking to integrate content and eCommerce on one platform. While their variety is decent, the overall ease of use has room for improvement compared to Instapage, which shines with its dedicated conversion tools. Ultimately, if you seek a platform designed specifically for maximizing conversions with minimal fuss, Instapage leads the pack.
Instapage: Your Partner in Conversion Success
When it comes to conversion optimization, Instapage truly miles ahead. With exceptional customization options, marketers can modify each aspect of a landing page to ensure it aligns perfectly with campaign goals. The platform features an intuitive drag-and-drop builder that appeals to both novices and seasoned pros. Additionally, it boasts advanced A/B testing capabilities that allow you to analyze variations and choose the most effective designs quickly. Notably, Instapage provides comprehensive analytics tools that track user engagement and behavior, enabling you to fine-tune your conversions effectively. By focusing on delivering relevant landing page experiences, Instapage empowers marketers to create trustworthy interactions that enhance customer loyalty and increase conversion rates—truly making it a partner in success rather than just another tool.
Round Two - Performance and Speed: The Race to Load
In the digital landscape, speed can make or break a user’s experience, as waiting for a slow-loading page is akin to waiting for your coffee during a morning rush. No one enjoys the frustration, and slow load times can lead to abandonment faster than you can say ‘conversion’. Here is where we dig into how these platforms stack up in terms of performance.
Instapage's Performance Edge:
- Lightning-fast loading times due to optimized code.
- Advanced caching techniques that minimize server response time.
- Scalable infrastructure that supports high traffic levels.
- Regular performance enhancements to stay ahead of user expectations
Split.io's Performance Strengths:
- Efficient A/B testing speeds ensure tests run without delays.
- Strong back-end that handles user variation analysis smoothly.
- Focus on real-time data analytics enhances immediate performance insights
Simvoly's Performance Highlights:
- Decent page load speed that can be improved with optimization.
- Responsive designs that perform well across devices.
- Integrated hosting solutions that reduce loading bottlenecks.
- Regular updates that aim to improve speed and functionality
In conclusion, while all three platforms perform admirably, Instapage certainly stands out as the top choice for ensuring optimal loading speed and overall page performance. By prioritizing user experience, it sets the bar high for marketers looking to capitalize on every click.
Round Three - User Friendliness: A Steady Path to Mastery
User-friendly platforms empower both marketing newcomers and seasoned experts by facilitating a smooth learning experience. Instapage stands out with its user-centric design, making the onboarding process seamless. It offers a variety of tutorial videos and comprehensive documentation to guide users through every feature. Split.io, while slightly more complex, provides helpful insights and resources that ease the learning process for data-focused marketers. For those interested in eCommerce features, Simvoly welcomes users into its ecosystem with straightforward templates. However, the extensive customization options can initially overwhelm some users, necessitating a bit more time to become proficient. Overall, while all three platforms have their charms, Instapage shines as the most approachable and empowering tool for users at any level.
Round Four - Customer Support: Your Trusted Allies
Navigating the digital world can seem challenging, but robust customer support can make all the difference. Imagine these support teams as knowledgeable allies ready to jump in whenever the hero falters. Instapage offers a comprehensive support package, including 24/7 live chat, email support, and an extensive help center brimming with articles and how-to guides. Split.io also excels with dedicated resources for enterprise clients, providing tailored assistance and community forums for peer support. In the same breath, Simvoly offers various support avenues such as live chat and email but often garners mixed feedback regarding response times. Each platform's support structure contributes to an empowering user experience, but Instapage's round-the-clock assistance ensures users can engage at any time they need guidance.
Round Five - Pricing Structures: Getting the Most Bang for Your Buck
When it comes to pricing, understanding value is essential. Instapage offers a range of pricing plans that provide flexibility, accommodating everything from solo entrepreneurs to large enterprises. Their tiered structure allows users to choose based on their specific needs, making it accessible for most budgets. Split.io operates on a value-driven pricing model, especially for those focused on experimentation, while Simvoly tends to appeal to those looking for an all-in-one solution, often providing better value for small businesses. As we wrap up this pricing discussion, remember that finding the right balance between cost and features is vital for selecting the best landing page builder.
To conclude, although each platform boasts unique strengths, it’s clear that choosing the best tool depends primarily on your individual requirements. Whether you prioritize user support, customization options, or pricing flexibility, there are compelling reasons to explore each platform. For those eager to enhance their landing page strategy without breaking the bank, Instapage stands proud as a leading contender—offering a free trial that invites you to experience its powerful capabilities firsthand.