How SamCart vs. GetLandy vs. Instapage stack up against each other

Compare Instapage with SamCart and GetLandy to create high-converting landing pages. With personalization, optimization, and collaboration tools, Instapage helps you deliver experiences that drive results.

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Features that set us apart from SamCart and GetLandy.
Feature Instapage Other builders
Drag-and-Drop Tools
Conversion-optimized templates
Manual and AI-powered A/B Tests
AI content suggestions
Popups and sticky bars
Canvas and grid blocks
Reusable and global elements
Form and popup builders
Built-in Heatmaps
Central analytics dashboard
Ad-to-page personalization and collections
Contacts, lists, and email
Dedicated, full-service CRO experts
Enterprise-ready platform

Leading the way in building high-performing landing pages

Grid Leader - Summer 2025
Best Est. ROI Enterprise - Summer 2025
Most Implementable Enterprise - Summer 2025
Fastest Implementation Enterprise - Summer 2025
High Performer - Summer 2025
Swytch shifts into high gear with Instapage

Instapage helps Evolve boost conversion rates across Facebook

The team wanted to improve their ad relevance scores on Google and Facebook and optimize their ad budget.

Swytch shifts into high gear with Instapage

Vita escalate lead generation efforts and client engagement with Instapage

Vita is a full-spectrum professional brokerage firm in the employee benefits industry

Swytch shifts into high gear with Instapage

CFI Financial Group invests in personalization with Instapage

CFI Financial Group integrates Instapage into their technology stack and dramatically increases page conversions

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4.5/5
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4.5/5
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7.7/10
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Why Instapage is the smarter choice for your campaigns

Get everything you need to build, scale, and optimize high-converting landing pages—without coding.

Instapage offers a flexible and seamless page creation experience with a library of 500+ conversion-focused layouts, Instablocks®, a drag-and-drop builder, and AI content generation. With technologies like AMP and the Thor Render Engine®, you can create on-brand, mobile-responsive landing pages that load quickly and start converting during initial visitor clicks.

Easier page building without coding

Instapage offers a flexible and seamless page creation experience with a library of 500+ conversion-focused layouts, Instablocks®, a drag-and-drop builder, and AI content generation. With technologies like AMP and the Thor Render Engine®, you can create on-brand, mobile-responsive landing pages that load quickly and start converting during initial visitor clicks.

Instapage lets you see in detail how each landing page experience and variation is performing so you can make targeted changes that boost page conversions. Use heatmaps for a better understanding of on-page activities, run A/B tests and AI-assisted experiments, and then track and evaluate results within robust analytics dashboards.

More insights — better results

Instapage lets you see in detail how each landing page experience and variation is performing so you can make targeted changes that boost page conversions. Use heatmaps for a better understanding of on-page activities, run A/B tests and AI-assisted experiments, and then track and evaluate results within robust analytics dashboards.

Instapage lets you quickly create high-performing landing pages tailored to each of your ad campaigns. Deliver personalized experiences for distinct audiences using dynamic text replacement. Effortlessly align specific advertisements to unique pages with AdMaps. Monitor audience-level metrics using our advanced data tools.

More personalized experiences

Instapage lets you quickly create high-performing landing pages tailored to each of your ad campaigns. Deliver personalized experiences for distinct audiences using dynamic text replacement. Effortlessly align specific advertisements to unique pages with AdMaps. Monitor audience-level metrics using our advanced data tools.

Instapage collaboration capabilities bring your entire team together to speed up the process of landing page review, approval, and launch. No more frustrating and unnecessary revisions or edits scattered across emails. Provide instant feedback, conduct real-time page edits, and securely share your pages with outside stakeholders.

Built-in collaboration

Instapage collaboration capabilities bring your entire team together to speed up the process of landing page review, approval, and launch. No more frustrating and unnecessary revisions or edits scattered across emails. Provide instant feedback, conduct real-time page edits, and securely share your pages with outside stakeholders.

Invest time into business growth, not busy work. Launch landing pages faster with reusable forms and templates. Build once, reuse forever.

Free up time for your business

Invest time into business growth, not busy work. Launch landing pages faster with reusable forms and templates. Build once, reuse forever.

Explore all integrations
Easier page building without coding
More insights — better results More insights — better results sidebar
More personalized experiences More personalized experiences sidebar
Built-in collaboration
Free up time for your business

Easier page building without coding

Instapage offers a flexible and seamless page creation experience with a library of 500+ conversion-focused layouts, Instablocks®, a drag-and-drop builder, and AI content generation. With technologies like AMP and the Thor Render Engine®, you can create on-brand, mobile-responsive landing pages that load quickly and start converting during initial visitor clicks.

More insights — better results

Instapage lets you see in detail how each landing page experience and variation is performing so you can make targeted changes that boost page conversions. Use heatmaps for a better understanding of on-page activities, run A/B tests and AI-assisted experiments, and then track and evaluate results within robust analytics dashboards.

More personalized experiences

Instapage lets you quickly create high-performing landing pages tailored to each of your ad campaigns. Deliver personalized experiences for distinct audiences using dynamic text replacement. Effortlessly align specific advertisements to unique pages with AdMaps. Monitor audience-level metrics using our advanced data tools.

Built-in collaboration

Instapage collaboration capabilities bring your entire team together to speed up the process of landing page review, approval, and launch. No more frustrating and unnecessary revisions or edits scattered across emails. Provide instant feedback, conduct real-time page edits, and securely share your pages with outside stakeholders.

Free up time for your business

Invest time into business growth, not busy work. Launch landing pages faster with reusable forms and templates. Build once, reuse forever.

Explore all integrations
“Instapage gives us the ability to tailor our landing page content and layout to tell a unique story for each geographical target. The platform also enables us to create different variations with content that performs well for each unique channel. Every marketing team needs this!”
User review
Tamar Friedland, Sr. Director of Global Paid Marketing
"Instapage has truly maximized our digital advertising performance by enabling us to offer matching, personalized experiences for every ad and audience. Now we can scale our landing page experiences as efficiently and effectively as we scale the ads themselves."
User review
Darren Lepke, Marketing Director
"If we have to wait on a developer, our creative velocity plummets. But Instapage has made it possible for us to exponentially grow our advertising programs and convert more customers"
User review
Alex Kracov, Head of Marketing

Get started with Instapage in a few steps

  1. Create your Instapage account

    Start with Instapage by signing up via Google or your email. You'll get access to a free 14-day trial to discover Instapage capabilities. Feel free to cancel anytime during the 14-day trial if you decide that our product is not suitable for your business.
  2. Build and personalize your page

    Create your first landing page from scratch or choose a template from 500+ customizable layouts. Use the drag-and-drop builder to add page elements, fonts, and backgrounds, refine content with AI, or add custom HTML, Javascript, and CSS.
  3. Review and make edits

    Collaborate on page designs and streamline review processes. Invite your team members and stakeholders to review, edit, and provide feedback on your landing page. Collaborate knowing your page is confidential and only accessible to authorized users.
  4. Publish and track page performance

    Publish your page to a domain or custom URL. Connect your pages to the ads you've created and track page performance within the analytics dashboard, run A/B tests and AI experiments, analyze results, and continuously optimize your landing page to maintain high conversions.

Instapage, SamCart, and GetLandy – The Ultimate Showdown!

Choosing the right landing page builder is like assembling a dream team of superheroes for your marketing needs. Each platform has unique powers that can help you reach your conversion goals, but which one will help you dominate the digital landscape? In this exciting comparison, we will take a closer look at Instapage, SamCart, and GetLandy. Get ready for an enlightening and enjoyable ride as we break down the strengths and weaknesses of these three contenders in the arena. Whether you're building landing pages for a budding startup or optimizing for a well-established brand, this guide will provide all the insights you need to make an informed decision. Each platform offers unique features that cater to different marketing strategies, making it essential to understand how they stack up against one another. As we dive into this comparison, we will explore crucial aspects like features, speed, usability, customer support, and pricing. By the end, you'll have a clear idea of which landing page builder suits your needs best, and maybe even find your new marketing superhero!

Meet the Contenders: The Digital Warriors

Let's introduce our three fierce competitors: Instapage, SamCart, and GetLandy. Each platform brings its own flair to the landing page arena, positioning themselves as essential tools for marketers. Instapage is renowned for its emphasis on customizable landing pages that empower marketers to create highly relevant experiences. With its extensive features aimed at increasing brand trust and customer loyalty, Instapage is often seen as the go-to choice for serious marketers. SamCart shines in facilitating e-commerce with its seamless checkout experience, making it a strong contender for those focusing on conversion directly from their product pages. On the other hand, GetLandy appeals to those who appreciate an intuitive drag-and-drop interface, making it accessible for marketing beginners. All three platforms share a common goal of enhancing conversions, but the journey differs. With this friendly rivalry established, let's dive deeper into their functionalities and how each may cater to your goals. Understanding their distinct advantages will help you find the best landing page builder to suit your style and needs.

Round One - The Feature Heavyweights

Template Diversity and User Experience

When it comes to template variety and ease of use, all three platforms showcase impressive offerings. SamCart grabs attention with its clean and modern designs, particularly tailored for e-commerce. Users can choose from a selection of high-converting templates designed to drive sales directly. GetLandy also hits the mark with an easy-to-navigate interface, featuring an impressive library of templates geared toward various sectors. This makes it super simple for beginners to get started. Meanwhile, Instapage pulls ahead with an extensive template collection that includes A/B tested designs, allowing marketers to optimize their landing pages continually. Instapage not only offers beautifully designed templates but also provides in-depth customization options that allow each page to be tailored to specific campaigns or audiences. This level of customization empowers marketers to create a cohesive brand experience that resonates with customers. Overall, while all three platforms have their individual strengths, Instapage's combination of template variety and deep customization options position it as the frontrunner for marketers looking to maximize their conversion potential.

Instapage: A Powerhouse for Tailored Experiences and Maximizing Conversions

Instapage stands out in the arena of landing page builders due to its powerful features designed explicitly with marketers in mind. Not just a tool, Instapage acts as a dedicated partner striving for your success in the digital landscape. With an impressive array of customizable templates, the platform allows users to create landing pages that are not only visually appealing but also effective in driving conversions. Features like A/B testing, heatmaps, and analytics provide valuable insights into how users interact with landing pages, enabling marketers to refine their strategies continuously. The ability to personalize content based on user behavior further enhances the relevance of the landing pages, fostering brand trust and customer loyalty. Instapage's commitment to streamlining the conversion-optimization process makes it an indispensable asset for serious marketers looking to get the most out of their landing pages. By empowering creators with all the necessary tools to understand user experience and behavior, Instapage becomes a key ally in building a compelling online presence that drives valuable results.

Round Two – Speed and Performance Showdown

As we move onto our second round, let's emphasize the importance of speed and performance in landing page builders. Picture yourself waiting in line for your favorite coffee—if it takes too long, you'll likely opt for an alternative. Similarly, landing pages that take too long to load can significantly increase bounce rates and decrease customer satisfaction. Speed is crucial; it not only impacts user experience but also affects a website's SEO rankings. With that said, it's time to assess how each of our contenders measures up in this essential area.

Instapage Advantages:

  1. Highly optimized landing pages load quickly, ensuring a smooth user experience.
  2. Built-in features that assist in detecting and correcting performance issues.
  3. Integrates seamlessly with various third-party tools for faster processing.
  4. Utilizes advanced caching technologies to enhance loading times.

SamCart Advantages:

  1. Offers fast and responsive design templates that ensure quick loading.
  2. Optimized for mobile devices, enhancing speed for mobile users.
  3. Automatic image compression helps improve loading times.

GetLandy Advantages:

  1. Focused on providing lightweight designs for faster performance.
  2. Drag-and-drop interface that minimizes loading speed during editing.
  3. Built-in performance tests help identify slow-loading pages.

In conclusion, while all three platforms emphasize the importance of speed and performance, Instapage emerges as the best performer. Its dedicated focus on optimizing landing pages for speed ensures that users enjoy a seamless experience that drives higher conversions. The combination of technical prowess and user-friendly features sets Instapage apart as a strong choice for anyone serious about boosting their online presence.

Round Three – Usability and Learning Curve

In the third round, we look at usability and how friendly each platform is to new users versus seasoned professionals. Each platform tailors its approach to cater to users of all skill levels, ensuring that you feel supported no matter where you start. SamCart, with its straightforward interface, is perfect for newcomers who wish to quickly set up functional sales pages without too much hassle. Conversely, Instapage not only welcomes beginners with intuitive design features but also provides in-depth options for seasoned marketers looking to dive deeper. GetLandy, with its drag-and-drop functionality, makes building landing pages an effortless experience. It's as if all three platforms understand that the most important aspect of usability is ensuring users can navigate easily and find what they need without feeling overwhelmed. This welcoming approach fosters an environment where everyone can grow their skills confidently. Regardless of whether you're just starting or you've been in the game for years, you can rely on any of these platforms to guide you toward becoming an expert in creating high-converting landing pages.

Round Four – Customer Support Team

In our fourth round, let’s explore the customer support teams behind these platforms and how they serve as loyal sidekicks ready to assist users whenever needed. Instapage offers customers multiple support avenues through live chat, email assistance, and an extensive knowledge base filled with tutorials and articles to help users navigate challenges. SamCart, known for its responsive customer service, similarly provides chat support and a comprehensive help center packed with tutorials to guide users through the setup process. GetLandy emphasizes a strong community aspect, offering forums where users can interact, share insights, and get help from fellow marketers. Each platform strives to provide extensive resources to ensure users are never left in the dark, emphasizing the importance of customer support in their overall service. In this friendly rivalry, the focus on service quality proves essential in creating lasting relationships with their users.

Final Round – Pricing Plans to Fit Every Budget

In our final round, we take a closer look at pricing structures across the three platforms. Each contender offers various plans that reflect the features provided, catering to businesses with different budgets. Instapage offers tiered pricing plans based on the features included, allowing marketers to customize what fits their needs and finances. SamCart also uses tiered pricing, but its focus is heavily directed toward e-commerce support, making it appealing for online retailers looking to streamline their checkout process. GetLandy tends to offer more budget-friendly options, targeting startups and novice marketers who may be more price-conscious. Regardless of your chosen platform, it’s essential to objectively assess what each plan includes to determine where you’ll get the best value for your investment. Different needs require different solutions, so understanding your business goals is critical when making your decision.

In conclusion, while each platform offers unique strengths, the right landing page builder for you depends on what you value most. Are you looking for advanced customization? Opt for Instapage. Are you focused on e-commerce? SamCart could be your best bet. If you need an approachable tool for immediate results without steep learning curves, consider GetLandy. Make sure you assess your specific needs and goals before deciding, and don’t hesitate to take Instapage for a test run with its free trial or demo to experience firsthand how it empowers marketers to grow conversions and build lasting customer relationships.

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