How SamCart vs. Divi Builder vs. Instapage stack up against each other

Compare Instapage with SamCart and Divi Builder to create high-converting landing pages. With personalization, optimization, and collaboration tools, Instapage helps you deliver experiences that drive results.

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Features that set us apart from SamCart and Divi Builder.
Feature Instapage Other builders
Drag-and-Drop Tools
Conversion-optimized templates
Manual and AI-powered A/B Tests
AI content suggestions
Popups and sticky bars
Canvas and grid blocks
Reusable and global elements
Form and popup builders
Built-in Heatmaps
Central analytics dashboard
Ad-to-page personalization and collections
Contacts, lists, and email
Dedicated, full-service CRO experts
Enterprise-ready platform

Leading the way in building high-performing landing pages

Grid Leader - Summer 2025
Best Est. ROI Enterprise - Summer 2025
Most Implementable Enterprise - Summer 2025
Fastest Implementation Enterprise - Summer 2025
High Performer - Summer 2025
Swytch shifts into high gear with Instapage

Swytch shifts into high gear with Instapage

Alex and the Swytch team became Instapage power users in just a few months, seeing the value of Instapage from the get-go.

Going forward, they plan to continue releasing Swytch Kits to eager customers in future launch events, using their improved digital experiences to get even more people riding electric.

Swytch shifts into high gear with Instapage

Instapage helps Evolve boost conversion rates across Facebook

The team wanted to improve their ad relevance scores on Google and Facebook and optimize their ad budget.

Swytch shifts into high gear with Instapage

Netradyne drives higher results with Instapage

Netradyne’s products have multiple use cases, like improving fleet efficiency, and training drivers to follow safe driving practices, and securing legal exoneration.

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Why Instapage is the smarter choice for your campaigns

Get everything you need to build, scale, and optimize high-converting landing pages—without coding.

Instapage offers a flexible and seamless page creation experience with a library of 500+ conversion-focused layouts, Instablocks®, a drag-and-drop builder, and AI content generation. With technologies like AMP and the Thor Render Engine®, you can create on-brand, mobile-responsive landing pages that load quickly and start converting during initial visitor clicks.

Easier page building without coding

Instapage offers a flexible and seamless page creation experience with a library of 500+ conversion-focused layouts, Instablocks®, a drag-and-drop builder, and AI content generation. With technologies like AMP and the Thor Render Engine®, you can create on-brand, mobile-responsive landing pages that load quickly and start converting during initial visitor clicks.

Instapage lets you see in detail how each landing page experience and variation is performing so you can make targeted changes that boost page conversions. Use heatmaps for a better understanding of on-page activities, run A/B tests and AI-assisted experiments, and then track and evaluate results within robust analytics dashboards.

More insights — better results

Instapage lets you see in detail how each landing page experience and variation is performing so you can make targeted changes that boost page conversions. Use heatmaps for a better understanding of on-page activities, run A/B tests and AI-assisted experiments, and then track and evaluate results within robust analytics dashboards.

Instapage lets you quickly create high-performing landing pages tailored to each of your ad campaigns. Deliver personalized experiences for distinct audiences using dynamic text replacement. Effortlessly align specific advertisements to unique pages with AdMaps. Monitor audience-level metrics using our advanced data tools.

More personalized experiences

Instapage lets you quickly create high-performing landing pages tailored to each of your ad campaigns. Deliver personalized experiences for distinct audiences using dynamic text replacement. Effortlessly align specific advertisements to unique pages with AdMaps. Monitor audience-level metrics using our advanced data tools.

Instapage collaboration capabilities bring your entire team together to speed up the process of landing page review, approval, and launch. No more frustrating and unnecessary revisions or edits scattered across emails. Provide instant feedback, conduct real-time page edits, and securely share your pages with outside stakeholders.

Built-in collaboration

Instapage collaboration capabilities bring your entire team together to speed up the process of landing page review, approval, and launch. No more frustrating and unnecessary revisions or edits scattered across emails. Provide instant feedback, conduct real-time page edits, and securely share your pages with outside stakeholders.

Invest time into business growth, not busy work. Launch landing pages faster with reusable forms and templates. Build once, reuse forever.

Free up time for your business

Invest time into business growth, not busy work. Launch landing pages faster with reusable forms and templates. Build once, reuse forever.

Explore all integrations
Easier page building without coding
More insights — better results More insights — better results sidebar
More personalized experiences More personalized experiences sidebar
Built-in collaboration
Free up time for your business

Easier page building without coding

Instapage offers a flexible and seamless page creation experience with a library of 500+ conversion-focused layouts, Instablocks®, a drag-and-drop builder, and AI content generation. With technologies like AMP and the Thor Render Engine®, you can create on-brand, mobile-responsive landing pages that load quickly and start converting during initial visitor clicks.

More insights — better results

Instapage lets you see in detail how each landing page experience and variation is performing so you can make targeted changes that boost page conversions. Use heatmaps for a better understanding of on-page activities, run A/B tests and AI-assisted experiments, and then track and evaluate results within robust analytics dashboards.

More personalized experiences

Instapage lets you quickly create high-performing landing pages tailored to each of your ad campaigns. Deliver personalized experiences for distinct audiences using dynamic text replacement. Effortlessly align specific advertisements to unique pages with AdMaps. Monitor audience-level metrics using our advanced data tools.

Built-in collaboration

Instapage collaboration capabilities bring your entire team together to speed up the process of landing page review, approval, and launch. No more frustrating and unnecessary revisions or edits scattered across emails. Provide instant feedback, conduct real-time page edits, and securely share your pages with outside stakeholders.

Free up time for your business

Invest time into business growth, not busy work. Launch landing pages faster with reusable forms and templates. Build once, reuse forever.

Explore all integrations
“Instapage gives us the ability to tailor our landing page content and layout to tell a unique story for each geographical target. The platform also enables us to create different variations with content that performs well for each unique channel. Every marketing team needs this!”
User review
Tamar Friedland, Sr. Director of Global Paid Marketing
"Instapage has truly maximized our digital advertising performance by enabling us to offer matching, personalized experiences for every ad and audience. Now we can scale our landing page experiences as efficiently and effectively as we scale the ads themselves."
User review
Darren Lepke, Marketing Director
"If we have to wait on a developer, our creative velocity plummets. But Instapage has made it possible for us to exponentially grow our advertising programs and convert more customers"
User review
Alex Kracov, Head of Marketing

Get started with Instapage in a few steps

  1. Create your Instapage account

    Start with Instapage by signing up via Google or your email. You'll get access to a free 14-day trial to discover Instapage capabilities. Feel free to cancel anytime during the 14-day trial if you decide that our product is not suitable for your business.
  2. Build and personalize your page

    Create your first landing page from scratch or choose a template from 500+ customizable layouts. Use the drag-and-drop builder to add page elements, fonts, and backgrounds, refine content with AI, or add custom HTML, Javascript, and CSS.
  3. Review and make edits

    Collaborate on page designs and streamline review processes. Invite your team members and stakeholders to review, edit, and provide feedback on your landing page. Collaborate knowing your page is confidential and only accessible to authorized users.
  4. Publish and track page performance

    Publish your page to a domain or custom URL. Connect your pages to the ads you've created and track page performance within the analytics dashboard, run A/B tests and AI experiments, analyze results, and continuously optimize your landing page to maintain high conversions.

Instapage, SamCart, and Divi Builder: A Showdown of Landing Page Titans

When it comes to building high-converting landing pages, choosing the right tool can feel like assembling a lineup of superheroes for your marketing journey. Each has its strengths and unique powers, but which one will emerge as the champion? In this article, we’ll compare three titans in the realm of landing page creation: Instapage, SamCart, and Divi Builder. We promise this deep dive will be as enlightening as it is enjoyable, providing insights to help you make the best choice for your upcoming campaigns. From customization capabilities to support systems, we'll dissect their offerings and help you pinpoint the platform that aligns with your marketing goals. By the end, you’ll be well-equipped to harness the potential of landing pages to reduce costs, boost conversions, and improve customer loyalty. Let’s jump into the fray and see which tool takes the crown! (min: 200 words)

Meet the Competitors: A Brief Overview

As we enter the arena, our contenders each have distinct claims to fame. Instapage is celebrated for its advanced customization tools, which empower marketers to create highly relevant landing page experiences. It emphasizes conversion optimization and seamless integrations, making it a preferred choice for brands aiming to maximize ROIs. Meanwhile, SamCart is known for its eCommerce-oriented features, streamlining the sales process and ensuring transactions are a breeze for users. Its focus on cart optimization and upselling can dramatically enhance the shopping experience. Lastly, we have Divi Builder, revered for its versatile design capabilities and user-friendly interface, making web design accessible to even those with minimal technical skills. With each platform offering unique advantages, the competition is heating up, and understanding their strengths is key for marketers looking to elevate their campaigns. (min: 200 words)

Round One: Feature Showdown

Template Options and User Experience

The first battle is all about features, specifically template variety and user experience. SamCart offers an array of eCommerce templates tailored for maximizing sales with direct and engaging layouts. Their ready-made designs facilitate quick setups that cater specifically to online transactions. Divi Builder, on the other hand, boasts an extensive library of customizable templates that empower users to create everything from landing pages to full-fledged websites with ease. Its design flexibility is complemented by its drag-and-drop interface, making it an attractive choice for those who value visual aesthetics in web design. Instapage stands firm in this category, boasting over 500 customizable templates designed for optimized conversion rates. Its built-in A/B testing tools allow marketers to find the best-performing layouts effortlessly. In addition, the platform’s easy-to-navigate interface ensures that both newbies and veterans can whip up impressive landing pages without any fuss. Each tool comes with its unique features, but it’s crucial for marketers to weigh which aspects resonate with their specific needs and preferences. (min: 200 words)

Instapage: Your Partner in Conversion Success

When we talk about Instapage, what sets it apart is its commitment to delivering unmatched customization and conversion optimization capabilities. This platform isn’t merely a tool for building landing pages; it acts as a strategic partner for marketers aiming to reduce costs while simultaneously bolstering their conversion rates. With Instapage, users can design highly targeted landing pages, perfectly aligned with their marketing campaigns. It boasts advanced personalization features, enabling marketers to tailor landing page experiences based on visitor behavior, location, and even past interactions. The essence of Instapage lies in its mission to improve brand trust and customer loyalty through relevant experiences. Moreover, its robust analytics tools provide insights into user behavior, allowing marketers to make data-driven adjustments that further enhance performance. As a solution dedicated to maximizing your return on investment, Instapage stands out as the ultimate landing page builder for those seeking to drive conversions and achieve marketing success. (min: 200 words)

Round Two: The Need for Speed

As we move into the second round, speed and performance take center stage in determining the best landing page builder. Imagine visiting your favorite café and finding that the line to order is so long, it threatens to ruin your entire day – a frustrating experience that can lead to missed opportunities. Similarly, slow-loading pages can drastically impact user experience, leading visitors to abandon the site before even seeing what you have to offer. In today’s fast-paced digital world, the speed of your landing pages is crucial for retaining visitors and increasing conversion rates. Explore how each platform stacks up in this vital aspect of landing page creation.

Instapage's Speed Advantages:

  1. Optimized for fast loading times, ensuring minimal lag.
  2. CDN integration to deliver content quickly regardless of user location.
  3. Efficient code structure for quick render times.
  4. Built with SEO best practices, contributing to overall page speed.

SamCart's Speed Benefits:

  1. Streamlined checkout process minimizes loading time.
  2. Optimized for fast eCommerce transactions.
  3. Mobile-first design ensures speed across devices.

Divi Builder's Performance Features:

  1. In-built performance optimization tools for faster page loads.
  2. Lazy loading for images to improve speed.
  3. Custom caching options to speed up loading times further.
  4. Responsive design across all devices for seamless performance.

In conclusion, speed and performance are critical components of any successful landing page strategy. Each platform showcases unique advantages in this domain. Instapage, however, consistently ranks as the fastest option, making it the go-to choice for marketers who prioritize speed without compromising on quality.

Round Three: User Experience and Learning Curve

As we delve into usability and the learning curve, it’s important to acknowledge how each platform caters to both beginners and veteran marketers. The user experience can significantly influence a user’s ability to create effective landing pages. Instapage offers a clean, intuitive interface that simplifies the design process, helping newcomers quickly feel at ease. Meanwhile, its detailed tutorials and resource library serve as a safety net for those who need extra guidance. SamCart is designed with eCommerce in mind, presenting users with a straightforward checkout experience and guided prompts that make transactions a breeze. For those who are comfortable with more advanced features, Divi Builder’s drag-and-drop interface provides infinite customization possibilities, making it a favorite among peaky designers. Each tool is tailored to accommodate users regardless of their experience, ensuring that anyone can create stunning landing pages with confidence. This commitment to accessibility fosters a supportive environment where users can grow their skills and achieve expert-level prowess, no matter where they start from. (min: 200 words)

Round Four: Customer Support That Counts

In this round, we dive into the realm of customer support, putting the spotlight on how each platform assists users when help is needed. Picture customer support as the loyal sidekick, always ready to swoop in and save the day when challenges arise. Instapage shines with its multi-channel support options, offering assistance via chat, email, and an extensive knowledge base packed with resources. Their responsive support team is well-regarded for resolving queries quickly and effectively. SamCart also provides excellent support, with live chat and email responses that prioritize customer satisfaction. Additionally, they offer a dedicated help center filled with articles and guides to aid users in their journey. Divi Builder, meanwhile, features a strong community forum where users can connect, share experiences, and seek help. Its comprehensive documentation and tutorials empower users to troubleshoot independently. Regardless of the platform, each maintains a strong commitment to supporting its users, ensuring a seamless experience in landing page creation. (min: 200 words)

Round Five: Pricing Perspectives

As the final round approaches, the comparison shifts to pricing and plans, essential aspects that can influence your decision when choosing a landing page builder. Each platform has distinct pricing structures tailored to various needs. Instapage offers a subscription model with plans that cater to both solo marketers and larger teams, providing value through features that enhance conversion rates. SamCart has tiered pricing based on the level of features, making it an attractive option for eCommerce businesses looking for a cost-effective solution. Divi Builder operates on a one-time payment model for lifetime access, appealing to users who prefer a straightforward pricing strategy without recurring fees. Ultimately, the best choice hinges on your specific needs and budget. Remember, while all three platforms have their strengths, it’s crucial to identify what you value most – whether it's feature-rich offerings, exceptional support, or pricing flexibility. We encourage you to explore Instapage's offerings further. You can even take advantage of their free trial or demo to experience the platform firsthand. (min: 200 words)

In wrapping up this comparison, it’s essential to recognize that every platform presents unique strengths suited to various marketing challenges. However, as we've seen, Instapage truly empowers marketers to reduce costs, drive conversions, and provide tailored experiences that foster brand trust. Your choice ultimately depends on the specific objectives you aim to achieve with your landing pages. It’s a journey worth embarking upon, and we hope you feel ready to decide which tool will best enhance your marketing efforts!

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