How Pagewiz vs. Kajabi vs. Instapage stack up against each other
Compare Instapage with Pagewiz and Kajabi to create high-converting landing pages. With personalization, optimization, and collaboration tools, Instapage helps you deliver experiences that drive results.
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See how Instapage stacks up against the competition
| Feature | Instapage | Other builders |
| Drag-and-Drop Tools | ||
| Conversion-optimized templates | ||
| Manual and AI-powered A/B Tests | ||
| AI content suggestions | ||
| Popups and sticky bars | ||
| Canvas and grid blocks | ||
| Reusable and global elements | ||
| Form and popup builders | ||
| Built-in Heatmaps | ||
| Central analytics dashboard | ||
| Ad-to-page personalization and collections | ||
| Contacts, lists, and email | ||
| Dedicated, full-service CRO experts | ||
| Enterprise-ready platform |
Leading the way in building high-performing landing pages
Instapage helps Evolve boost conversion rates across Facebook
The team wanted to improve their ad relevance scores on Google and Facebook and optimize their ad budget.
Lattice increases conversion rate by 41.7% with Instapage
With Instapage’s help, Lattice’s production process has been streamlined, allowing Lattice to scale its advertising operations and drive down acquisition costs.
CFI Financial Group invests in personalization with Instapage
CFI Financial Group integrates Instapage into their technology stack and dramatically increases page conversions
Why Instapage is the smarter choice for your campaigns
Get everything you need to build, scale, and optimize high-converting landing pages—without coding.
Easier page building without coding
Instapage offers a flexible and seamless page creation experience with a library of 500+ conversion-focused layouts, Instablocks®, a drag-and-drop builder, and AI content generation. With technologies like Thor Render Engine®, you can create on-brand, mobile-responsive landing pages that load quickly and start converting during initial visitor clicks.
More insights — better results
Instapage lets you see in detail how each landing page experience and variation is performing so you can make targeted changes that boost page conversions. Use heatmaps for a better understanding of on-page activities, run A/B tests and AI-assisted experiments, and then track and evaluate results within robust analytics dashboards.
More personalized experiences
Instapage lets you quickly create high-performing landing pages tailored to each of your ad campaigns. Deliver personalized experiences for distinct audiences using dynamic text replacement. Effortlessly align specific advertisements to unique pages with AdMaps. Monitor audience-level metrics using our advanced data tools.
Built-in collaboration
Instapage collaboration capabilities bring your entire team together to speed up the process of landing page review, approval, and launch. No more frustrating and unnecessary revisions or edits scattered across emails. Provide instant feedback, conduct real-time page edits, and securely share your pages with outside stakeholders.
Free up time for your business
Invest time into business growth, not busy work. Launch landing pages faster with reusable forms and templates. Build once, reuse forever.
Explore all integrations
Easier page building without coding
Instapage offers a flexible and seamless page creation experience with a library of 500+ conversion-focused layouts, Instablocks®, a drag-and-drop builder, and AI content generation. With technologies like Thor Render Engine®, you can create on-brand, mobile-responsive landing pages that load quickly and start converting during initial visitor clicks.
More insights — better results
Instapage lets you see in detail how each landing page experience and variation is performing so you can make targeted changes that boost page conversions. Use heatmaps for a better understanding of on-page activities, run A/B tests and AI-assisted experiments, and then track and evaluate results within robust analytics dashboards.
More personalized experiences
Instapage lets you quickly create high-performing landing pages tailored to each of your ad campaigns. Deliver personalized experiences for distinct audiences using dynamic text replacement. Effortlessly align specific advertisements to unique pages with AdMaps. Monitor audience-level metrics using our advanced data tools.
Built-in collaboration
Instapage collaboration capabilities bring your entire team together to speed up the process of landing page review, approval, and launch. No more frustrating and unnecessary revisions or edits scattered across emails. Provide instant feedback, conduct real-time page edits, and securely share your pages with outside stakeholders.
Free up time for your business
Invest time into business growth, not busy work. Launch landing pages faster with reusable forms and templates. Build once, reuse forever.
Explore all integrations
“Instapage gives us the ability to tailor our landing page content and layout to tell a unique story for each geographical target. The platform also enables us to create different variations with content that performs well for each unique channel. Every marketing team needs this!”
"Instapage has truly maximized our digital advertising performance by enabling us to offer matching, personalized experiences for every ad and audience. Now we can scale our landing page experiences as efficiently and effectively as we scale the ads themselves."
"If we have to wait on a developer, our creative velocity plummets. But Instapage has made it possible for us to exponentially grow our advertising programs and convert more customers"
Get started with Instapage in a few steps
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Create your Instapage account
Start with Instapage by signing up via Google or your email. You'll get access to a free 14-day trial to discover Instapage capabilities. Feel free to cancel anytime during the 14-day trial if you decide that our product is not suitable for your business. -
Build and personalize your page
Create your first landing page from scratch or choose a template from 500+ customizable layouts. Use the drag-and-drop builder to add page elements, fonts, and backgrounds, refine content with AI, or add custom HTML, Javascript, and CSS. -
Review and make edits
Collaborate on page designs and streamline review processes. Invite your team members and stakeholders to review, edit, and provide feedback on your landing page. Collaborate knowing your page is confidential and only accessible to authorized users. -
Publish and track page performance
Publish your page to a domain or custom URL. Connect your pages to the ads you've created and track page performance within the analytics dashboard, run A/B tests and AI experiments, analyze results, and continuously optimize your landing page to maintain high conversions.
Instapage vs. Pagewiz vs. Kajabi – A Close-Up Comparison
Selecting the right landing page builder can feel like assembling a dream team of superheroes for your marketing campaigns. Each contender has its unique abilities, but only one can help you muscle through the competition. We’re diving into a detailed comparison of Instapage, Pagewiz, and Kajabi, aiming to illuminate their strengths and weaknesses in a fun yet informative manner. Whether you're a seasoned marketer or just starting out in the digital landscape, this comparison will equip you with knowledge to make an informed choice. The features, usability, and pricing options are just a few aspects we’ll dissect as we guide you through the fascinating world of landing page builders. So, gear up for an enlightening journey!
Meet the Contenders: Instapage, Pagewiz, and Kajabi
In one corner, we have Instapage, known for its advanced features that empower marketers to enhance conversions while delivering relevant landing page experiences. In another corner, we see Pagewiz, a platform cherished for its simplicity and ease of use, perfect for beginners. Finally, rising to the occasion is Kajabi, recognized for its all-in-one approach that combines landing page building with additional marketing tools. Each contender shines in its own right, promising something valuable for different types of users. Instapage garners recognition for its powerful customization capabilities, Pagewiz stands out with its straightforward interface, and Kajabi impresses with integrated marketing solutions that create a seamless user experience. It's clear that each platform comes with its loyal fans and fervent advocates, but which one will take the title?
Round One - Feature Showdown
Template Variety and User-Friendliness: A Close Examination
When comparing template variety and ease of use, it’s essential to look at how each platform caters to customer needs. Instapage offers a vast selection of customizable templates designed to match various marketing goals, from lead generation to e-commerce. This ensures that any marketer can find a format suitable for their campaign. Pagewiz, on the other hand, delights users with a more straightforward interface, making it an intuitive option for those who might be less tech-savvy. While it boasts fewer presets, Pagewiz is unbeatable when it comes to quickly deploying landing pages without a steep learning curve. Kajabi, although it has fewer template choices for landing pages specifically, excels by providing beautiful designs that integrate smoothly with its broader marketing suite. Therefore, while all platforms have their merits, the best choice depends on the balance between robust customization and user-friendliness that each user values.
Instapage: A Leader in Customization and Conversion Tactics
Instapage stands out by providing unparalleled customization and advanced conversion rate optimization tools. It offers features like A/B testing, dynamic text replacement, and a comprehensive analytics suite, making it not just a landing page builder but a true partner in your success. Its intuitive drag-and-drop editor allows marketers to build pages that align perfectly with their branding and customer expectations. With the ability to create personalized landing page experiences, Instapage helps brands foster trust and loyalty among their customers, ultimately resulting in higher conversion rates. Additional tools, such as heatmaps and post-click optimization, set Instapage apart, equipping users with the insights necessary to refine their strategies continually.
Round Two - Speed and Performance: The Race is On
Imagine walking up to your favorite café only to see a long line out the door – frustrating, right? When it comes to website speed, waiting for a page to load can evoke similar annoyance among potential customers. The speed and performance of landing pages are crucial for user experience and consequently, conversion rates. A slow-loading page can mean the difference between gaining a customer or losing them to a competitor. As we explore this round, we’ll take a detailed look at how each platform stacks up against the others in terms of speed.
Instapage Advantages:
- Optimized for speed with fast-loading templates
- CDN integration for global reach and stability
- Built-in caching features that enhance loading times
- Mobile-responsive designs that load quickly across devices
Pagewiz Advantages:
- Simple templates that load quickly
- Lightweight platform ideal for basic landing pages
- User-friendly interface decreasing load time concerns
Kajabi Advantages:
- Integration with its broader ecosystem ensures quick loading
- Hosting on premium servers optimized for speed
- Mobile optimization for fast access across devices
- Limited number of artistic templates maintain performance during heavy traffic
When evaluating the speed and performance of these landing page builders, Instapage exhibits superior capabilities due to its advanced optimization techniques. However, Pagewiz and Kajabi also present valuable options that cater to specific user needs. Overall, for those prioritizing speed, Instapage stands out as the top choice.
Round Three - User Experience: Navigating the Platforms
In this round, we examine how each platform caters to both newcomers and experienced users alike. Instapage offers a highly intuitive interface but carries a wealth of features that may initially seem overwhelming. However, tutorials and a large knowledge base help bridge this gap. Pagewiz, designed with simplicity in mind, welcomes beginners with open arms. Its straightforward design enables smooth navigation, allowing users to start creating quickly. Kajabi, while also user-friendly, might have a learning curve due to its comprehensive functionality. Yet, its all-in-one solution means that as you become accustomed to the platform, you can leverage numerous tools at your disposal. Each platform presents a unique experience, making them suitable for different user personas and competency levels.
Round Four - Support System: Who's Got Your Back?
Support is crucial when choosing a landing page builder. Imagine each platform as a reliable sidekick, each equipped with its means of offering assistance. Instapage provides robust support through various channels, including live chat, email support, and extensive online resources like webinars and documentation. Pagewiz, on the other hand, offers responsive customer service, especially via email, though it may lack the extensive resource libraries of its competitors. Kajabi shines with its dedicated community forums and support team, helping users navigate the platform while also tapping into collective knowledge among users. Each platform offers different support structures, making it vital to consider what type of assistance best suits individual needs.
Round Five - Pricing Structures: Finding the Best Fit
Understanding pricing plans can feel like deciphering a secret code. Instapage offers a tiered approach, providing features appropriate for both startups and larger enterprises. Pagewiz adopts a competitive pricing structure intended to attract those who may be new to landing page creation. Kajabi takes the all-in-one route with a higher price point but bundles various marketing tools and solutions, presenting them as a comprehensive investment in your marketing journey. Each option comes with its advantages and will ultimately depend on your specific requirements. Take the time to assess your budget and the features that are important to you.
In conclusion, while all three platforms - Instapage, Pagewiz, and Kajabi - offer unique advantages, the choice ultimately hinges on what you value most. Whether it's advanced features, ease of use, or a comprehensive toolset, Instapage empowers marketers to reduce costs, grow conversions, and deliver relevant landing page experiences that boost brand trust and customer loyalty. With options for a free trial or demo, why not take Instapage for a spin and see firsthand how it can elevate your marketing strategy?
