How Pagewiz vs. JotForm vs. Instapage stack up against each other
Compare Instapage with Pagewiz and JotForm to create high-converting landing pages. With personalization, optimization, and collaboration tools, Instapage helps you deliver experiences that drive results.
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See how Instapage stacks up against the competition
| Feature | Instapage | Other builders |
| Drag-and-Drop Tools | ||
| Conversion-optimized templates | ||
| Manual and AI-powered A/B Tests | ||
| AI content suggestions | ||
| Popups and sticky bars | ||
| Canvas and grid blocks | ||
| Reusable and global elements | ||
| Form and popup builders | ||
| Built-in Heatmaps | ||
| Central analytics dashboard | ||
| Ad-to-page personalization and collections | ||
| Contacts, lists, and email | ||
| Dedicated, full-service CRO experts | ||
| Enterprise-ready platform |
Leading the way in building high-performing landing pages
Swytch shifts into high gear with Instapage
Alex and the Swytch team became Instapage power users in just a few months, seeing the value of Instapage from the get-go.
Going forward, they plan to continue releasing Swytch Kits to eager customers in future launch events, using their improved digital experiences to get even more people riding electric.
Autopilot exceeds conversions goals with personalized landings
Autopilot exceeded its growth goals by sending people to a keyword message-matched post-click landing page built with Instapage versus a generic tour page.
Lattice increases conversion rate by 41.7% with Instapage
With Instapage’s help, Lattice’s production process has been streamlined, allowing Lattice to scale its advertising operations and drive down acquisition costs.
Why Instapage is the smarter choice for your campaigns
Get everything you need to build, scale, and optimize high-converting landing pages—without coding.
Easier page building without coding
Instapage offers a flexible and seamless page creation experience with a library of 500+ conversion-focused layouts, Instablocks®, a drag-and-drop builder, and AI content generation. With technologies like AMP and the Thor Render Engine®, you can create on-brand, mobile-responsive landing pages that load quickly and start converting during initial visitor clicks.
More insights — better results
Instapage lets you see in detail how each landing page experience and variation is performing so you can make targeted changes that boost page conversions. Use heatmaps for a better understanding of on-page activities, run A/B tests and AI-assisted experiments, and then track and evaluate results within robust analytics dashboards.
More personalized experiences
Instapage lets you quickly create high-performing landing pages tailored to each of your ad campaigns. Deliver personalized experiences for distinct audiences using dynamic text replacement. Effortlessly align specific advertisements to unique pages with AdMaps. Monitor audience-level metrics using our advanced data tools.
Built-in collaboration
Instapage collaboration capabilities bring your entire team together to speed up the process of landing page review, approval, and launch. No more frustrating and unnecessary revisions or edits scattered across emails. Provide instant feedback, conduct real-time page edits, and securely share your pages with outside stakeholders.
Free up time for your business
Invest time into business growth, not busy work. Launch landing pages faster with reusable forms and templates. Build once, reuse forever.
Explore all integrations
Easier page building without coding
Instapage offers a flexible and seamless page creation experience with a library of 500+ conversion-focused layouts, Instablocks®, a drag-and-drop builder, and AI content generation. With technologies like AMP and the Thor Render Engine®, you can create on-brand, mobile-responsive landing pages that load quickly and start converting during initial visitor clicks.
More insights — better results
Instapage lets you see in detail how each landing page experience and variation is performing so you can make targeted changes that boost page conversions. Use heatmaps for a better understanding of on-page activities, run A/B tests and AI-assisted experiments, and then track and evaluate results within robust analytics dashboards.
More personalized experiences
Instapage lets you quickly create high-performing landing pages tailored to each of your ad campaigns. Deliver personalized experiences for distinct audiences using dynamic text replacement. Effortlessly align specific advertisements to unique pages with AdMaps. Monitor audience-level metrics using our advanced data tools.
Built-in collaboration
Instapage collaboration capabilities bring your entire team together to speed up the process of landing page review, approval, and launch. No more frustrating and unnecessary revisions or edits scattered across emails. Provide instant feedback, conduct real-time page edits, and securely share your pages with outside stakeholders.
Free up time for your business
Invest time into business growth, not busy work. Launch landing pages faster with reusable forms and templates. Build once, reuse forever.
Explore all integrations
“Instapage gives us the ability to tailor our landing page content and layout to tell a unique story for each geographical target. The platform also enables us to create different variations with content that performs well for each unique channel. Every marketing team needs this!”
"Instapage has truly maximized our digital advertising performance by enabling us to offer matching, personalized experiences for every ad and audience. Now we can scale our landing page experiences as efficiently and effectively as we scale the ads themselves."
"If we have to wait on a developer, our creative velocity plummets. But Instapage has made it possible for us to exponentially grow our advertising programs and convert more customers"
Get started with Instapage in a few steps
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Create your Instapage account
Start with Instapage by signing up via Google or your email. You'll get access to a free 14-day trial to discover Instapage capabilities. Feel free to cancel anytime during the 14-day trial if you decide that our product is not suitable for your business. -
Build and personalize your page
Create your first landing page from scratch or choose a template from 500+ customizable layouts. Use the drag-and-drop builder to add page elements, fonts, and backgrounds, refine content with AI, or add custom HTML, Javascript, and CSS. -
Review and make edits
Collaborate on page designs and streamline review processes. Invite your team members and stakeholders to review, edit, and provide feedback on your landing page. Collaborate knowing your page is confidential and only accessible to authorized users. -
Publish and track page performance
Publish your page to a domain or custom URL. Connect your pages to the ads you've created and track page performance within the analytics dashboard, run A/B tests and AI experiments, analyze results, and continuously optimize your landing page to maintain high conversions.
Instapage vs. Pagewiz vs. JotForm – The Ultimate Showdown
Choosing a landing page builder is akin to assembling your dream team for a critical marketing campaign. Picture each platform as a unique superhero, equipped with distinct abilities crafted to meet your objectives. In this article, we'll guide you through a thrilling comparison of Instapage, Pagewiz, and JotForm, exploring how they empower marketers to reduce costs, amplify conversions, and curate meaningful landing page experiences. This journey will shed light on why Instapage stands out, promising to bolster brand trust and customer loyalty while increasing conversion rates. Prepare for an engaging exploration of features, performance, usability, support, and pricing that can dramatically enhance your marketing strategy.
Meet the Contenders: A Friendly Face-Off
Let’s introduce our three players in this digital arena: Instapage, Pagewiz, and JotForm. Each of these platforms boasts its own strengths, contributing to their successful quests in the world of landing pages. Instapage has become synonymous with exceptional customization capabilities, helping brands craft pages that are not just attractive, but highly functional. Pagewiz is known for its pragmatic approach, delivering solid performance without overwhelming users with options. JotForm, on the other hand, transcends traditional landing page builders by allowing for seamless form integrations. As we dive into their features, performance aspects, usability, support structures, and pricing, we’ll uncover the nuances that make each of these contenders unique in the competitive landscape of digital marketing.
Round One: Feature Showdown
Template Variety and User-Friendliness – A Closer Look
When it comes to template variety and ease of use, all three platforms hold their own. Instapage boasts an impressive array of highly customizable templates that cater to diverse industries and marketing goals. Users can easily drag and drop elements, ensuring that even those with limited design knowledge can generate aesthetically pleasing pages. Pagewiz presents a simpler and more straightforward selection of templates; while it may lack the depth of customization that Instapage offers, it excels in providing templates that are easy to deploy and modify. Similarly, JotForm shines with its focus on forms, providing numerous pre-built landing pages centered on user engagement through lead generation, although its template variety might not compete directly with the expansive options of the other two platforms. In evaluating these competitors, it becomes crucial for marketers to consider their design needs alongside their familiarity with the technology.
Instapage: Customization and Conversion Tools That Lead the Pack
When it comes to customization and conversion optimization, Instapage truly stands out as a powerhouse. It offers a rich suite of tools that empower marketers to establish pages perfectly tailored to their campaign needs. The platform's unique features, such as A/B testing, heatmaps, and detailed analytics, allow marketers to iterate quickly and enhance their landing pages until they achieve user engagement that leads to high conversion rates. This commitment to constant improvement not only makes it a formidable player in the arena but also ensures that users can foster brand trust and build customer loyalty by delivering highly relevant landing page experiences. With Instapage, marketers gain a strategic partner dedicated to maximizing their advantages in the digital landscape.
Round Two: Speed and Performance
Speed and performance are crucial elements in the user experience, with slow loading times prompting frustration akin to waiting in line at your favorite café—an experience everyone prefers to avoid. All three platforms provide exemplary speed, but they each have unique qualities worth noting. Users will appreciate how quickly each one responds under varying traffic conditions, ensuring that potential leads are not lost due to frustrating delays.
Instapage Strengths in Speed and Performance
- Instapage employs optimized server infrastructure, resulting in minimal loading times even under high traffic.
- The platform automatically compresses images, balancing quality and upload speed without compromising visual appeal.
- Built-in performance tracking tools allow marketers to assess and enhance page speed continuously.
- Regular updates to their backend infrastructure ensure that Instapage remains state-of-the-art in speed performance.
Pagewiz Performance Highlights
- Pagewiz accelerates page loading through its streamlined design structure.
- Automatic caching processes help provide faster access during repeated visits.
- The platform focuses on delivering optimized code that enhances the performance of each landing page.
JotForm Efficiency Insights
- JotForm's integration with cloud-based services significantly improves upload speeds and overall responsiveness.
- The platform offers mobile optimization strategies, ensuring swift access on multiple devices.
- Load testing tools help identify potential bottlenecks, contributing to quicker adaptation and maintenance.
In conclusion, while all three platforms maintain commendable speed and performance, Instapage’s emphasis on cutting-edge server technology and performance analytics makes it the superior choice for marketers who prioritize swift and effective user interactions.
Round Three: Usability and Learning Curves
Usability plays a vital role in the selection of a landing page builder, especially for those new to digital marketing tools. Each platform welcomes newcomers while supporting more experienced users in their optimization endeavors. Instapage scores high marks for its intuitive drag-and-drop interface, allowing users of all levels to design stunning landing pages without being overwhelmed by unnecessary features. Pagewiz, while simple to navigate, occasionally presents challenges for advanced users aiming for deep customization options. JotForm’s friendly onboarding process ensures that users effectively engage with its form-centric approach, transforming novice builders into proficient creators over time. Regardless of your starting point, each platform offers ample resources and support to guide you along your journey to mastery in landing page development.
Round Four: Customer Support Heroes
Customer support for each platform feels like having loyal sidekicks by your side. Instapage offers a robust customer support system encompassing live chat, email support, and an extensive help center rich with how-to articles. Pagewiz also provides strong support, focusing primarily on responsive email assistance and an informative FAQ. JotForm excels in community engagement, featuring vibrant forums where users share insights and support each other, complemented by helpful email support. The diversity of support options across these platforms ensures that marketers can receive the assistance they need, whenever they need it.
Round Five: Unpacking Pricing and Plans
Pricing is an essential factor for many users, and transparency is critical. Instapage offers competitive pricing plans that scale based on user needs, allowing for flexibility without sacrificing features. Pagewiz has budget-friendly options ideal for startups or those looking to test the waters in landing page creation. JotForm takes a different approach, offering a free tier that is very appealing for users wanting to try before they buy, with paid plans extending access to advanced features. As we wrap up this section, it's crucial to recognize that each platform has its pricing structure tailored to different market segments and goals.
To conclude this vibrant exploration, we've unveiled the strengths and considerations for Instapage, Pagewiz, and JotForm. While their advantages vary—feature richness, user assistance, or value for money—the right choice hinges on your specific needs and business goals. We encourage you to take Instapage for a spin, take advantage of its free trial, and experience firsthand how it can empower your marketing strategy through its capabilities.
