How Ninja Forms vs. Mobirise vs. Instapage stack up against each other
Compare Instapage with Ninja Forms and Mobirise to create high-converting landing pages. With personalization, optimization, and collaboration tools, Instapage helps you deliver experiences that drive results.
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See how Instapage stacks up against the competition
| Feature | Instapage | Other builders |
| Drag-and-Drop Tools | ||
| Conversion-optimized templates | ||
| Manual and AI-powered A/B Tests | ||
| AI content suggestions | ||
| Popups and sticky bars | ||
| Canvas and grid blocks | ||
| Reusable and global elements | ||
| Form and popup builders | ||
| Built-in Heatmaps | ||
| Central analytics dashboard | ||
| Ad-to-page personalization and collections | ||
| Contacts, lists, and email | ||
| Dedicated, full-service CRO experts | ||
| Enterprise-ready platform |
Leading the way in building high-performing landing pages
Autopilot exceeds conversions goals with personalized landings
Autopilot exceeded its growth goals by sending people to a keyword message-matched post-click landing page built with Instapage versus a generic tour page.
Lattice increases conversion rate by 41.7% with Instapage
With Instapage’s help, Lattice’s production process has been streamlined, allowing Lattice to scale its advertising operations and drive down acquisition costs.
CFI Financial Group invests in personalization with Instapage
CFI Financial Group integrates Instapage into their technology stack and dramatically increases page conversions
Why Instapage is the smarter choice for your campaigns
Get everything you need to build, scale, and optimize high-converting landing pages—without coding.
Easier page building without coding
Instapage offers a flexible and seamless page creation experience with a library of 500+ conversion-focused layouts, Instablocks®, a drag-and-drop builder, and AI content generation. With technologies like AMP and the Thor Render Engine®, you can create on-brand, mobile-responsive landing pages that load quickly and start converting during initial visitor clicks.
More insights — better results
Instapage lets you see in detail how each landing page experience and variation is performing so you can make targeted changes that boost page conversions. Use heatmaps for a better understanding of on-page activities, run A/B tests and AI-assisted experiments, and then track and evaluate results within robust analytics dashboards.
More personalized experiences
Instapage lets you quickly create high-performing landing pages tailored to each of your ad campaigns. Deliver personalized experiences for distinct audiences using dynamic text replacement. Effortlessly align specific advertisements to unique pages with AdMaps. Monitor audience-level metrics using our advanced data tools.
Built-in collaboration
Instapage collaboration capabilities bring your entire team together to speed up the process of landing page review, approval, and launch. No more frustrating and unnecessary revisions or edits scattered across emails. Provide instant feedback, conduct real-time page edits, and securely share your pages with outside stakeholders.
Free up time for your business
Invest time into business growth, not busy work. Launch landing pages faster with reusable forms and templates. Build once, reuse forever.
Explore all integrations
Easier page building without coding
Instapage offers a flexible and seamless page creation experience with a library of 500+ conversion-focused layouts, Instablocks®, a drag-and-drop builder, and AI content generation. With technologies like AMP and the Thor Render Engine®, you can create on-brand, mobile-responsive landing pages that load quickly and start converting during initial visitor clicks.
More insights — better results
Instapage lets you see in detail how each landing page experience and variation is performing so you can make targeted changes that boost page conversions. Use heatmaps for a better understanding of on-page activities, run A/B tests and AI-assisted experiments, and then track and evaluate results within robust analytics dashboards.
More personalized experiences
Instapage lets you quickly create high-performing landing pages tailored to each of your ad campaigns. Deliver personalized experiences for distinct audiences using dynamic text replacement. Effortlessly align specific advertisements to unique pages with AdMaps. Monitor audience-level metrics using our advanced data tools.
Built-in collaboration
Instapage collaboration capabilities bring your entire team together to speed up the process of landing page review, approval, and launch. No more frustrating and unnecessary revisions or edits scattered across emails. Provide instant feedback, conduct real-time page edits, and securely share your pages with outside stakeholders.
Free up time for your business
Invest time into business growth, not busy work. Launch landing pages faster with reusable forms and templates. Build once, reuse forever.
Explore all integrations
“Instapage gives us the ability to tailor our landing page content and layout to tell a unique story for each geographical target. The platform also enables us to create different variations with content that performs well for each unique channel. Every marketing team needs this!”
"Instapage has truly maximized our digital advertising performance by enabling us to offer matching, personalized experiences for every ad and audience. Now we can scale our landing page experiences as efficiently and effectively as we scale the ads themselves."
"If we have to wait on a developer, our creative velocity plummets. But Instapage has made it possible for us to exponentially grow our advertising programs and convert more customers"
Get started with Instapage in a few steps
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Create your Instapage account
Start with Instapage by signing up via Google or your email. You'll get access to a free 14-day trial to discover Instapage capabilities. Feel free to cancel anytime during the 14-day trial if you decide that our product is not suitable for your business. -
Build and personalize your page
Create your first landing page from scratch or choose a template from 500+ customizable layouts. Use the drag-and-drop builder to add page elements, fonts, and backgrounds, refine content with AI, or add custom HTML, Javascript, and CSS. -
Review and make edits
Collaborate on page designs and streamline review processes. Invite your team members and stakeholders to review, edit, and provide feedback on your landing page. Collaborate knowing your page is confidential and only accessible to authorized users. -
Publish and track page performance
Publish your page to a domain or custom URL. Connect your pages to the ads you've created and track page performance within the analytics dashboard, run A/B tests and AI experiments, analyze results, and continuously optimize your landing page to maintain high conversions.
Instapage vs. Ninja Forms vs. Mobirise – The Showdown Among Landing Page Builders
Choosing the right landing page builder can feel a bit like assembling the ultimate fantasy sports team. Each platform has its own unique strengths, just like players who excel in distinct positions. In the world of digital marketing, Instapage, Ninja Forms, and Mobirise all bring something different to the table. To win at online conversions, marketers must choose wisely among these contenders. In this article, we’ll dissect each platform’s strengths and weaknesses. By the end, you’ll have a clear understanding of which tool aligns best with your specific marketing needs. With so many options, let’s embark on this enlightening journey.
Meet the Competitors
Instapage, Ninja Forms, and Mobirise are leading players in the landing page universe, each with its own niche. Instapage prides itself on providing a robust environment built explicitly for creating high-converting landing pages. It empowers marketers to reduce costs, grow conversions, and deliver relevant landing page experiences that increase brand trust and customer loyalty. Ninja Forms, on the other hand, shines as a powerful WordPress form builder that integrates with landing pages. It’s excellent for users who focus on building custom forms seamlessly. Mobirise specializes in drag-and-drop website creation, offering simplicity and speed for users eager to get their sites up and running fast. All three platforms have carved their space, presenting several options for marketers looking to boost their online campaigns.
Round One - Feature Showdown
Evaluating Templates and User Experience
When it comes to templates and user experience, each platform offers diverse options catering to different needs. Instapage showcases an extensive library of high-quality, conversion-optimized templates, making it easy for marketers to kickstart their campaigns. The interface is user-friendly, requiring minimal technical skills. Although Ninja Forms primarily focuses on form creation, it allows customizability for users who need tailored solutions. However, it may lack the variety of ready-made landing page templates. Mobirise emphasizes ease of use through its intuitive drag-and-drop editor. Users can quickly assemble landing pages using pre-built blocks, which makes it an appealing choice for less tech-savvy individuals. Ultimately, Instapage stands out with its dedication to conversion through professionally designed templates that are easy to manipulate with robust analytics.
Instapage: Your Partner in Success
Instapage is not just another landing page builder; it is a vital partner for marketers aiming to optimize their conversion rates. With powerful customization capabilities, Instapage allows users to fine-tune every aspect of their landing pages. Unlike others, it provides comprehensive A/B testing features that empower marketers to experiment with different layouts and content. As a bonus, Instapage’s integration with various marketing tools ensures a smooth workflow, enabling seamless campaign management. Additionally, its dynamic text replacement feature allows users to personalize messaging, ultimately leading to higher engagement. By combining all these features, Instapage provides an exceptional environment where brands can foster customer loyalty while driving higher conversion rates.
Round Two - Speed and Response
Website speed is crucial for user experience in the digital age, often likened to racing your friends to the coffee shop. You don’t want to be left waiting in line while others sip their brews. Speedy websites lead to happier visitors, encouraging them to stick around and convert. Let’s see how our contenders perform in this realm.
Instapage Advantages:
- Optimized for fast load times to keep users engaged.
- CDN integration to quickly deliver content worldwide.
- Robust infrastructure that handles high traffic volumes.
- Consistent performance across all device types.
Ninja Forms Advantages:
- Lightweight code ensures faster load experiences.
- Compatible with existing WordPress hosting speeds.
- Streamlined design for faster form loading.
Mobirise Advantages:
- Offline capabilities lead to faster initial site setups.
- Simple project structure allows for quicker loading.
- Mobile optimization to ensure usability on all devices.
- Fast rendering due to minimalistic design elements.
In summary, speed and performance play a vital role in how potential customers interact with landing pages. While all three builders prioritize speed, Instapage takes the lead by combining optimized techniques with extensive features ensuring users have an excellent experience without delays.
Round Three - Learning Curve and Usability
Navigating a new platform can be daunting, but it doesn't have to be. Each software approaches usability with the user in mind, catering to both novices and experienced marketers. Instapage offers a seamless onboarding experience with intuitive design, allowing users to create stunning landing pages without feeling overwhelmed. Ninja Forms enhances WordPress capabilities, providing a familiar environment for existing users while offering helpful tutorials for new users to master the form-building process. Mobirise embraces simplicity with its drag-and-drop functionality, enabling virtually anyone to construct professional-looking landing pages quickly. Regardless of where you start, each platform has resources and community support to help you on your journey from rookie to pro.
Round Four - Customer Support Heroes
Customer support is like the safety net of your landing page journey. Each platform has its sidekicks ready to assist whenever you stumble. Instapage offers live chat, email support, and a well-stocked knowledge base for users in need. Ninja Forms champions its support community, featuring forums, extensive documentation, and email assistance, making it easy to find help. Mobirise backs its users with dedicated support via documentation, online guides, and an active user community. With all platforms putting their best foot forward in customer support, users can rest assured they'll find help when they need it most.
Round Five - Pricing and Value
When it comes to pricing, understanding which platform fits your budget is crucial. Instapage operates on a subscription model, and while it’s on the higher end of the pricing spectrum, the value offered through advanced features makes it worthwhile. Ninja Forms has a free base version with premium add-ons, making it a flexible option for varying budgets. Mobirise operates on a one-time purchase for its software which can be appealing to those hesitant about ongoing costs. As with any service, striking a balance between features, support, and price is essential. While each platform has strengths, the right choice hinges on your specific requirements and marketing objectives.
In conclusion, while Instapage, Ninja Forms, and Mobirise each possess unique strengths, selection comes down to individual needs. Instapage emerges as a robust leader, particularly for those focused on maximizing conversion rates through landing pages. Assess your goals carefully, and consider utilizing Instapage's free trial to experience its potential firsthand.
