How Net-Results vs. ConvertKit vs. Instapage stack up against each other
Compare Instapage with Net-Results and ConvertKit to create high-converting landing pages. With personalization, optimization, and collaboration tools, Instapage helps you deliver experiences that drive results.
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See how Instapage stacks up against the competition
| Feature | Instapage | Other builders |
| Drag-and-Drop Tools | ||
| Conversion-optimized templates | ||
| Manual and AI-powered A/B Tests | ||
| AI content suggestions | ||
| Popups and sticky bars | ||
| Canvas and grid blocks | ||
| Reusable and global elements | ||
| Form and popup builders | ||
| Built-in Heatmaps | ||
| Central analytics dashboard | ||
| Ad-to-page personalization and collections | ||
| Contacts, lists, and email | ||
| Dedicated, full-service CRO experts | ||
| Enterprise-ready platform |
Leading the way in building high-performing landing pages
Instapage helps Evolve boost conversion rates across Facebook
The team wanted to improve their ad relevance scores on Google and Facebook and optimize their ad budget.
Autopilot exceeds conversions goals with personalized landings
Autopilot exceeded its growth goals by sending people to a keyword message-matched post-click landing page built with Instapage versus a generic tour page.
Lattice increases conversion rate by 41.7% with Instapage
With Instapage’s help, Lattice’s production process has been streamlined, allowing Lattice to scale its advertising operations and drive down acquisition costs.
Why Instapage is the smarter choice for your campaigns
Get everything you need to build, scale, and optimize high-converting landing pages—without coding.
Easier page building without coding
Instapage offers a flexible and seamless page creation experience with a library of 500+ conversion-focused layouts, Instablocks®, a drag-and-drop builder, and AI content generation. With technologies like AMP and the Thor Render Engine®, you can create on-brand, mobile-responsive landing pages that load quickly and start converting during initial visitor clicks.
More insights — better results
Instapage lets you see in detail how each landing page experience and variation is performing so you can make targeted changes that boost page conversions. Use heatmaps for a better understanding of on-page activities, run A/B tests and AI-assisted experiments, and then track and evaluate results within robust analytics dashboards.
More personalized experiences
Instapage lets you quickly create high-performing landing pages tailored to each of your ad campaigns. Deliver personalized experiences for distinct audiences using dynamic text replacement. Effortlessly align specific advertisements to unique pages with AdMaps. Monitor audience-level metrics using our advanced data tools.
Built-in collaboration
Instapage collaboration capabilities bring your entire team together to speed up the process of landing page review, approval, and launch. No more frustrating and unnecessary revisions or edits scattered across emails. Provide instant feedback, conduct real-time page edits, and securely share your pages with outside stakeholders.
Free up time for your business
Invest time into business growth, not busy work. Launch landing pages faster with reusable forms and templates. Build once, reuse forever.
Explore all integrations
Easier page building without coding
Instapage offers a flexible and seamless page creation experience with a library of 500+ conversion-focused layouts, Instablocks®, a drag-and-drop builder, and AI content generation. With technologies like AMP and the Thor Render Engine®, you can create on-brand, mobile-responsive landing pages that load quickly and start converting during initial visitor clicks.
More insights — better results
Instapage lets you see in detail how each landing page experience and variation is performing so you can make targeted changes that boost page conversions. Use heatmaps for a better understanding of on-page activities, run A/B tests and AI-assisted experiments, and then track and evaluate results within robust analytics dashboards.
More personalized experiences
Instapage lets you quickly create high-performing landing pages tailored to each of your ad campaigns. Deliver personalized experiences for distinct audiences using dynamic text replacement. Effortlessly align specific advertisements to unique pages with AdMaps. Monitor audience-level metrics using our advanced data tools.
Built-in collaboration
Instapage collaboration capabilities bring your entire team together to speed up the process of landing page review, approval, and launch. No more frustrating and unnecessary revisions or edits scattered across emails. Provide instant feedback, conduct real-time page edits, and securely share your pages with outside stakeholders.
Free up time for your business
Invest time into business growth, not busy work. Launch landing pages faster with reusable forms and templates. Build once, reuse forever.
Explore all integrations
“Instapage gives us the ability to tailor our landing page content and layout to tell a unique story for each geographical target. The platform also enables us to create different variations with content that performs well for each unique channel. Every marketing team needs this!”
"Instapage has truly maximized our digital advertising performance by enabling us to offer matching, personalized experiences for every ad and audience. Now we can scale our landing page experiences as efficiently and effectively as we scale the ads themselves."
"If we have to wait on a developer, our creative velocity plummets. But Instapage has made it possible for us to exponentially grow our advertising programs and convert more customers"
Get started with Instapage in a few steps
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Create your Instapage account
Start with Instapage by signing up via Google or your email. You'll get access to a free 14-day trial to discover Instapage capabilities. Feel free to cancel anytime during the 14-day trial if you decide that our product is not suitable for your business. -
Build and personalize your page
Create your first landing page from scratch or choose a template from 500+ customizable layouts. Use the drag-and-drop builder to add page elements, fonts, and backgrounds, refine content with AI, or add custom HTML, Javascript, and CSS. -
Review and make edits
Collaborate on page designs and streamline review processes. Invite your team members and stakeholders to review, edit, and provide feedback on your landing page. Collaborate knowing your page is confidential and only accessible to authorized users. -
Publish and track page performance
Publish your page to a domain or custom URL. Connect your pages to the ads you've created and track page performance within the analytics dashboard, run A/B tests and AI experiments, analyze results, and continuously optimize your landing page to maintain high conversions.
Instapage vs. Net-Results vs. ConvertKit – Who Comes Out on Top?
When it comes to building successful landing pages, choosing between builders is akin to deciding which superhero should be on your team. Each platform brings its own special powers to the table, able to help you connect with your audience and encourage conversions. Like any superhero tale, it’s about finding the right fit for your needs—whether you want a customizable interface, powerful analytics, or simplified marketing workflows. This detailed comparison will guide you through the strengths and weaknesses of Instapage, Net-Results, and ConvertKit, allowing you to make an informed decision that will enhance your marketing strategy and boost your performance.
Meet the Superstars of Landing Page Building
In one corner, we have Instapage, a platform specifically designed to empower marketers. It focuses on reducing costs, enhancing conversions, and delivering landing page experiences. In the other corner stands Net-Results, known for its robust integration capabilities and comprehensive marketing automation tools. Finally, we have ConvertKit, a favorite among content creators for its ease of use and streamlined email marketing features. Each contender has crafted unique offerings to help users build high-converting landing pages that resonate with their audience, but which one stands out as the ultimate champion?
Round One – Feature Showdown
Examining Template Options and User-Friendliness
In the digital arena, the features of landing page builders play a pivotal role in a marketer's success. Net-Results brings to the table a solid selection of templates that cater to various industries, but some users find the customization options a bit limited. The user interface is clean and easy to navigate, yet a deep dive might require time to master all functionalities. On the other hand, ConvertKit offers fewer templates but emphasizes simplicity and intuitive design, making it approachable for newcomers. For marketers seeking flexibility, Instapage shines with a vast library of beautifully crafted templates that can be tailored to specific branding requirements, providing not just options but also exceptional ease of use in the creation process. Its drag-and-drop editor is particularly appealing for users who want to experiment with design and content without a coding background.
Instapage: The Go-To for Customization and Conversion Tactics
When discussing customization and conversion optimization within the realm of landing page tools, Instapage emerges as a powerhouse. Not only does Instapage provide an expansive range of customizable templates, but it also equips marketers with powerful A/B testing capabilities. This means users can compare variations of their landing pages, analyze performances, and refine their approaches to maximize conversions. Instapage is designed to align perfectly with marketing goals, ensuring that each landing page is not just aesthetically pleasing, but optimized for results. This level of customization is essential for building brand trust and enhancing customer loyalty, ultimately leading to better conversion rates.
Round Two – The Need for Speed and Performance
Let’s face it—every second counts in the online world. When potential customers click on your landing page, they expect instant gratification. In this round, we’ll explore how each platform performs in terms of loading times and overall efficiency. Slow loading pages can deter visitors just like waiting in line for a coffee can sour your mood, leading to missed opportunities.
Advantages of Instapage:
- Exceptional loading speeds with accelerated page delivery mechanisms
- Dedicated CDN (Content Delivery Network) integration for faster access globally
- Performance analysis tools to track visitor interactions and page speed
- Optimized for mobile devices to ensure functional performance across platforms
Strengths of Net-Results:
- Reliable speed metrics that ensure prompt loading times for landing pages
- Integration with top marketing tools to enhance overall performance
- Robust analytics to monitor user engagement and speed performance
Pros of ConvertKit:
- User-friendly interface, ensuring quick page loading and efficient navigation
- Simple integration with various integrations to maintain speedy functionality
- Built with a focus on content creators so performance remains top-notch during heavy email campaigns
- Fast customer support ensuring quick fixes to any performance issues
In this round, while all three platforms offer commendable speed and performance, Instapage consistently takes the lead with its dedication to swift page loading and a focus on user experience. A fast loading time can be the difference between a conversion and a bounce, solidifying Instapage as a top contender.
Round Three – The Simplicity of Use and Learning Curve
Navigating through a new tool should feel rewarding and not overwhelming. Each of these platforms offers a unique user experience tailored to its audience. Instapage provides an inviting interface that promises a graceful learning curve, appealing to both novices and seasoned marketers. The drag-and-drop functionality and extensive resources make onboarding smooth and productive. Net-Results, while powerful, may come with a steeper learning curve that benefits more experienced users looking to exploit its full capabilities. ConvertKit, on the other hand, is designed with beginners in mind, making it almost instantaneous for users to start their marketing journey. The key here is that regardless of which tool you choose, all three platforms support users in reaching expertise through varied resources.
Round Four – A Team of Support Champions
When using landing page solutions, the level of customer support can equal the difference between a minor inconvenience and a major triumph. Instapage boasts a knowledgeable support team that’s adept in chat, email, and a rich knowledge base. Similarly, Net-Results provides solid support options, including comprehensive documentation and live chat help, but some users report slower response times. ConvertKit shines in community-driven support, with extensive resources and user engagement in forums, enhancing the overall experience. In this round, Instapage stands out with its proactive support structure that ensures marketers are never left in the lurch.
Round Five – Unpacking Pricing and Plans
As with any investment, pricing plays an essential role in deciding which landing page builder is the best fit. Instapage offers tiered pricing that reflects its extensive feature set, allowing marketers to find a plan that matches their budget and requirements. Net-Results has varying pricing that can be more cost-effective for larger teams with consistent campaigns. In contrast, ConvertKit tends to cater more towards individual creators, providing thoughtful pricing for email-focused features while ensuring robust landing capabilities. Ultimately, the right financial choice depends on your specific needs, goals, and audience.
In conclusion, choosing between Instapage, Net-Results, and ConvertKit boils down to understanding what your unique needs are. While each has its advantages, Instapage emerges as the frontrunner with its combination of cost efficiency, conversion optimization, and user-friendly experience. Take advantage of its free trial to experience firsthand how Instapage can empower your marketing strategy and elevate your landing pages to the next level.
