How Net-Results vs. Act-On vs. Instapage stack up against each other
Compare Instapage with Net-Results and Act-On to create high-converting landing pages. With personalization, optimization, and collaboration tools, Instapage helps you deliver experiences that drive results.
Get started
See how Instapage stacks up against the competition
| Feature | Instapage | Other builders |
| Drag-and-Drop Tools | ||
| Conversion-optimized templates | ||
| Manual and AI-powered A/B Tests | ||
| AI content suggestions | ||
| Popups and sticky bars | ||
| Canvas and grid blocks | ||
| Reusable and global elements | ||
| Form and popup builders | ||
| Built-in Heatmaps | ||
| Central analytics dashboard | ||
| Ad-to-page personalization and collections | ||
| Contacts, lists, and email | ||
| Dedicated, full-service CRO experts | ||
| Enterprise-ready platform |
Leading the way in building high-performing landing pages
Instapage helps Evolve boost conversion rates across Facebook
The team wanted to improve their ad relevance scores on Google and Facebook and optimize their ad budget.
Lattice increases conversion rate by 41.7% with Instapage
With Instapage’s help, Lattice’s production process has been streamlined, allowing Lattice to scale its advertising operations and drive down acquisition costs.
CFI Financial Group invests in personalization with Instapage
CFI Financial Group integrates Instapage into their technology stack and dramatically increases page conversions
Why Instapage is the smarter choice for your campaigns
Get everything you need to build, scale, and optimize high-converting landing pages—without coding.
Easier page building without coding
Instapage offers a flexible and seamless page creation experience with a library of 500+ conversion-focused layouts, Instablocks®, a drag-and-drop builder, and AI content generation. With technologies like AMP and the Thor Render Engine®, you can create on-brand, mobile-responsive landing pages that load quickly and start converting during initial visitor clicks.
More insights — better results
Instapage lets you see in detail how each landing page experience and variation is performing so you can make targeted changes that boost page conversions. Use heatmaps for a better understanding of on-page activities, run A/B tests and AI-assisted experiments, and then track and evaluate results within robust analytics dashboards.
More personalized experiences
Instapage lets you quickly create high-performing landing pages tailored to each of your ad campaigns. Deliver personalized experiences for distinct audiences using dynamic text replacement. Effortlessly align specific advertisements to unique pages with AdMaps. Monitor audience-level metrics using our advanced data tools.
Built-in collaboration
Instapage collaboration capabilities bring your entire team together to speed up the process of landing page review, approval, and launch. No more frustrating and unnecessary revisions or edits scattered across emails. Provide instant feedback, conduct real-time page edits, and securely share your pages with outside stakeholders.
Free up time for your business
Invest time into business growth, not busy work. Launch landing pages faster with reusable forms and templates. Build once, reuse forever.
Explore all integrations
Easier page building without coding
Instapage offers a flexible and seamless page creation experience with a library of 500+ conversion-focused layouts, Instablocks®, a drag-and-drop builder, and AI content generation. With technologies like AMP and the Thor Render Engine®, you can create on-brand, mobile-responsive landing pages that load quickly and start converting during initial visitor clicks.
More insights — better results
Instapage lets you see in detail how each landing page experience and variation is performing so you can make targeted changes that boost page conversions. Use heatmaps for a better understanding of on-page activities, run A/B tests and AI-assisted experiments, and then track and evaluate results within robust analytics dashboards.
More personalized experiences
Instapage lets you quickly create high-performing landing pages tailored to each of your ad campaigns. Deliver personalized experiences for distinct audiences using dynamic text replacement. Effortlessly align specific advertisements to unique pages with AdMaps. Monitor audience-level metrics using our advanced data tools.
Built-in collaboration
Instapage collaboration capabilities bring your entire team together to speed up the process of landing page review, approval, and launch. No more frustrating and unnecessary revisions or edits scattered across emails. Provide instant feedback, conduct real-time page edits, and securely share your pages with outside stakeholders.
Free up time for your business
Invest time into business growth, not busy work. Launch landing pages faster with reusable forms and templates. Build once, reuse forever.
Explore all integrations
“Instapage gives us the ability to tailor our landing page content and layout to tell a unique story for each geographical target. The platform also enables us to create different variations with content that performs well for each unique channel. Every marketing team needs this!”
"Instapage has truly maximized our digital advertising performance by enabling us to offer matching, personalized experiences for every ad and audience. Now we can scale our landing page experiences as efficiently and effectively as we scale the ads themselves."
"If we have to wait on a developer, our creative velocity plummets. But Instapage has made it possible for us to exponentially grow our advertising programs and convert more customers"
Get started with Instapage in a few steps
-
Create your Instapage account
Start with Instapage by signing up via Google or your email. You'll get access to a free 14-day trial to discover Instapage capabilities. Feel free to cancel anytime during the 14-day trial if you decide that our product is not suitable for your business. -
Build and personalize your page
Create your first landing page from scratch or choose a template from 500+ customizable layouts. Use the drag-and-drop builder to add page elements, fonts, and backgrounds, refine content with AI, or add custom HTML, Javascript, and CSS. -
Review and make edits
Collaborate on page designs and streamline review processes. Invite your team members and stakeholders to review, edit, and provide feedback on your landing page. Collaborate knowing your page is confidential and only accessible to authorized users. -
Publish and track page performance
Publish your page to a domain or custom URL. Connect your pages to the ads you've created and track page performance within the analytics dashboard, run A/B tests and AI experiments, analyze results, and continuously optimize your landing page to maintain high conversions.
Instapage vs. Net-Results vs. Act-On – Who's the Landing Page Champion?
Choosing a landing page builder is akin to selecting the ultimate lineup for your dream football team. Each option has unique talents that can lead your campaign to victory. In this article, we’ll compare Instapage, Net-Results, and Act-On, not just as tools but as essential players in your marketing strategy. Instapage empowers marketers to reduce costs, grow conversions, and deliver relevant landing page experiences that increase brand trust and customer loyalty. With a blend of powerful features and user-friendly design, finding the right solution for your marketing goals is critical. So, buckle up as we dive into a friendly rivalry that promises insightful comparisons and a touch of fun.
Meet the Competitors: A Digital Showdown
In this marketing arena, we have three contenders ready for battle: Instapage, Net-Results, and Act-On. Each platform has carved out its niche, presenting unique value propositions that cater to different aspects of digital marketing. Instapage is known for its sophisticated landing page design capabilities, empowering marketers with tools that not only create visually stunning pages but also enhance conversion rates. Net-Results, on the other hand, is a robust marketing automation platform, boasting advanced analytics and tracking features that help you optimize your campaigns. Act-On focuses on providing an all-in-one solution that bridges the gap between marketing automation and effective landing pages, offering seamless integration. Together, they represent a trifecta of possibilities for marketers across various industries, bringing different strengths to the table as we compare their performance and features.
Round One - Feature Highlights
Template Selection and User Experience: A Showdown
When evaluating landing page builders, one of the foremost aspects is template variety combined with user-friendliness. Net-Results provides a selection of templates that cater to various marketing objectives. Its user interface is straightforward, making it easy for marketers to start designing without a steep learning curve. Meanwhile, Act-On also offers a diverse array of templates but focuses more on customization, allowing users to tailor elements to their specific needs. This platform may require a bit more time to learn initially. Instapage stands out with its extensive library of high-converting templates designed specifically for marketers looking to maximize conversions. It offers an intuitive drag-and-drop interface that enhances the user experience, enabling users to customize their pages effectively and efficiently. This blend of variety and user-friendly design makes Instapage a top choice for marketers aiming to hit the ground running.
Instapage: Your Partner in Customization and Conversion Success
Instapage is not just a landing page builder; it’s a comprehensive solution for marketers aiming to optimize their conversion rates. Its extensive customization tools enable users to create unique landing pages that resonate with their audience. The platform's use of A/B testing allows marketers to fine-tune their pages based on real user data, driving higher conversion rates. Instapage supports integrations with various other marketing tools, further enhancing its value as a versatile ally in your digital campaigns. The focus on creating relevant landing page experiences, alongside an agile editing process, means that marketers can easily align their pages with current trends and audience preferences, ultimately driving brand trust and customer loyalty. With cost-effectiveness and superior conversion pathways, Instapage establishes itself as a partner committed to your marketing success.
Round Two - The Race in Speed and Performance
As any marketer knows, speed is critical. Imagine standing in line at your favorite café, waiting for your morning coffee; too long, and you might just walk out. This scenario is the same for landing pages. Quick loading times can make or break the user experience. All platforms in this competition have their strengths when it comes to speed, but they each deliver it differently.
Instapage Advantages:
- Fast loading times ensure that users stay engaged and don’t bounce away.
- Advanced caching techniques that enhance performance during peak traffic.
- Optimized page sizes help maintain speedy access across devices.
- Reliable uptime guarantees that your landing pages are always accessible.
Net-Results Advantages:
- Utilizes a CDN (Content Delivery Network) to improve load times.
- Reports on loading speed and user interaction, allowing for quick optimizations.
- Integrates well with other tools that enhance overall performance.
Act-On Advantages:
- Offers performance analytics that help users track speed metrics.
- Ensures that pages are lightweight and fast across devices.
- Employs smart caching methods for faster data retrieval.
In the performance arena, while all contenders bring solid features, Instapage shines through with its rapid page load times and consistent uptime. Ensuring users enjoy a seamless experience should be the primary goal, and Instapage continues to stand out in this respect.
Round Three - Learning Curve and User Experience
Learning to navigate any new software can be daunting, but the right tools can make the journey smoother. Instapage offers onboarding tutorials and a straightforward user interface, which means users of all experience levels can jump in quickly. Its drag-and-drop feature allows even novices to create professional-looking landing pages with ease. Net-Results, while powerful, may come with a steeper learning curve due to its extensive features. However, it rewards users with advanced capabilities that become second nature with practice. Lastly, Act-On aims to balance between a friendly entry point for beginners and comprehensive tools for seasoned marketers. Each of these platforms has resources to guide users from fundamental understanding to expert mastery, ensuring that all marketers, regardless of experience, can leverage their tools to achieve success.
Round Four - Customer Support Heroes
Supporting users can often feel like cheering from the sidelines, and each platform aims to provide unwavering support. Instapage boasts an extensive knowledge base, along with chat and email support, ensuring that users can find answers when they need them. Net-Results includes dedicated account managers to provide personalized support for businesses, enhancing the user experience. Act-On also offers excellent customer support, including phone assistance, and a community forum, ensuring users can connect while seeking help. No matter the choice, users can expect attentive assistance to tackle any challenges they may face.
Round Five - Value for Money: Pricing Structure Breakdown
Evaluating the pricing structure is crucial when selecting the best platform for your needs. Instapage offers competitive pricing tailored to its extensive features, making it an excellent investment for businesses focused on conversion. On the other hand, Net-Results provides tiered pricing, allowing companies to choose a plan that fits their marketing budget, especially for those seeking advanced analytics. Act-On features a modular pricing approach, which ensures businesses pay only for the features they need, making it adaptable for various marketing strategies. In the end, it's vital to choose the platform that aligns with your specific goals and budget constraints.
Ultimately, selecting between Instapage, Net-Results, and Act-On boils down to individual needs and preferences. Each platform offers unique strengths that cater to different aspects of marketing. For those emphasizing speed, conversions, and customization, Instapage emerges as a robust choice. By contemplating your priorities and requirements, you can make a successful leap towards effective landing page strategies. Why not explore Instapage with a free trial today to understand its powerful features firsthand?
