How Landingi vs. Canva vs. Instapage stack up against each other
Compare Instapage with Landingi and Canva to create high-converting landing pages. With personalization, optimization, and collaboration tools, Instapage helps you deliver experiences that drive results.
Get started
See how Instapage stacks up against the competition
| Feature | Instapage | Other builders |
| Drag-and-Drop Tools | ||
| Conversion-optimized templates | ||
| Manual and AI-powered A/B Tests | ||
| AI content suggestions | ||
| Popups and sticky bars | ||
| Canvas and grid blocks | ||
| Reusable and global elements | ||
| Form and popup builders | ||
| Built-in Heatmaps | ||
| Central analytics dashboard | ||
| Ad-to-page personalization and collections | ||
| Contacts, lists, and email | ||
| Dedicated, full-service CRO experts | ||
| Enterprise-ready platform |
Leading the way in building high-performing landing pages
Instapage helps Evolve boost conversion rates across Facebook
The team wanted to improve their ad relevance scores on Google and Facebook and optimize their ad budget.
Lattice increases conversion rate by 41.7% with Instapage
With Instapage’s help, Lattice’s production process has been streamlined, allowing Lattice to scale its advertising operations and drive down acquisition costs.
Vita escalate lead generation efforts and client engagement with Instapage
Vita is a full-spectrum professional brokerage firm in the employee benefits industry
Why Instapage is the smarter choice for your campaigns
Get everything you need to build, scale, and optimize high-converting landing pages—without coding.
Easier page building without coding
Instapage offers a flexible and seamless page creation experience with a library of 500+ conversion-focused layouts, Instablocks®, a drag-and-drop builder, and AI content generation. With technologies like Thor Render Engine®, you can create on-brand, mobile-responsive landing pages that load quickly and start converting during initial visitor clicks.
More insights — better results
Instapage lets you see in detail how each landing page experience and variation is performing so you can make targeted changes that boost page conversions. Use heatmaps for a better understanding of on-page activities, run A/B tests and AI-assisted experiments, and then track and evaluate results within robust analytics dashboards.
More personalized experiences
Instapage lets you quickly create high-performing landing pages tailored to each of your ad campaigns. Deliver personalized experiences for distinct audiences using dynamic text replacement. Effortlessly align specific advertisements to unique pages with AdMaps. Monitor audience-level metrics using our advanced data tools.
Built-in collaboration
Instapage collaboration capabilities bring your entire team together to speed up the process of landing page review, approval, and launch. No more frustrating and unnecessary revisions or edits scattered across emails. Provide instant feedback, conduct real-time page edits, and securely share your pages with outside stakeholders.
Free up time for your business
Invest time into business growth, not busy work. Launch landing pages faster with reusable forms and templates. Build once, reuse forever.
Explore all integrations
Easier page building without coding
Instapage offers a flexible and seamless page creation experience with a library of 500+ conversion-focused layouts, Instablocks®, a drag-and-drop builder, and AI content generation. With technologies like Thor Render Engine®, you can create on-brand, mobile-responsive landing pages that load quickly and start converting during initial visitor clicks.
More insights — better results
Instapage lets you see in detail how each landing page experience and variation is performing so you can make targeted changes that boost page conversions. Use heatmaps for a better understanding of on-page activities, run A/B tests and AI-assisted experiments, and then track and evaluate results within robust analytics dashboards.
More personalized experiences
Instapage lets you quickly create high-performing landing pages tailored to each of your ad campaigns. Deliver personalized experiences for distinct audiences using dynamic text replacement. Effortlessly align specific advertisements to unique pages with AdMaps. Monitor audience-level metrics using our advanced data tools.
Built-in collaboration
Instapage collaboration capabilities bring your entire team together to speed up the process of landing page review, approval, and launch. No more frustrating and unnecessary revisions or edits scattered across emails. Provide instant feedback, conduct real-time page edits, and securely share your pages with outside stakeholders.
Free up time for your business
Invest time into business growth, not busy work. Launch landing pages faster with reusable forms and templates. Build once, reuse forever.
Explore all integrations
“Instapage gives us the ability to tailor our landing page content and layout to tell a unique story for each geographical target. The platform also enables us to create different variations with content that performs well for each unique channel. Every marketing team needs this!”
"Instapage has truly maximized our digital advertising performance by enabling us to offer matching, personalized experiences for every ad and audience. Now we can scale our landing page experiences as efficiently and effectively as we scale the ads themselves."
"If we have to wait on a developer, our creative velocity plummets. But Instapage has made it possible for us to exponentially grow our advertising programs and convert more customers"
Get started with Instapage in a few steps
-
Create your Instapage account
Start with Instapage by signing up via Google or your email. You'll get access to a free 14-day trial to discover Instapage capabilities. Feel free to cancel anytime during the 14-day trial if you decide that our product is not suitable for your business. -
Build and personalize your page
Create your first landing page from scratch or choose a template from 500+ customizable layouts. Use the drag-and-drop builder to add page elements, fonts, and backgrounds, refine content with AI, or add custom HTML, Javascript, and CSS. -
Review and make edits
Collaborate on page designs and streamline review processes. Invite your team members and stakeholders to review, edit, and provide feedback on your landing page. Collaborate knowing your page is confidential and only accessible to authorized users. -
Publish and track page performance
Publish your page to a domain or custom URL. Connect your pages to the ads you've created and track page performance within the analytics dashboard, run A/B tests and AI experiments, analyze results, and continuously optimize your landing page to maintain high conversions.
Instapage vs. Landingi vs. Canva – A Showdown of Landing Page Builders
Choosing a landing page builder is like assembling a dream team for a crucial mission. Each contender brings their unique abilities to the table, promising to boost your marketing efforts and transform your online presence. Whether you're a seasoned marketer or just starting out, understanding the strengths and weaknesses of Instapage, Landingi, and Canva can help you make an informed decision. With their various offerings, you can create high-converting landing pages that enhance brand trust and customer loyalty. In this article, we will explore the features, speed, usability, customer support, and pricing of these three platforms, giving you the necessary insights to choose the perfect fit for your needs.
Meet the Contestants
In the blue corner, we have Instapage, a platform renowned for its powerful customization options and focus on conversion optimization. It positions itself as a partner in your marketing success, helping you create relevant landing page experiences that drive customer loyalty. In the red corner, there's Landingi, known for its user-friendly interface and affordability, making it a popular choice for small businesses and freelancers. Finally, we have Canva, widely recognized for its graphic design capabilities, which extends to landing page creation, appealing to those who favor visual aesthetics. Each platform has its unique strengths, catering to different marketing needs and preferences, creating a friendly rivalry in the vast landscape of landing page builders.
Round One - Feature Showdown
Template Variety and User Experience
When it comes to template variety and ease of use, each contender has its strengths. Instapage boasts a rich library of customizable templates, ensuring you have countless options to match your branding and campaign goals. The intuitive drag-and-drop editor allows marketers to create visually appealing pages without technical expertise, making it suitable for both novices and pros. Landingi also offers a diverse range of templates that are easy to navigate, making it simple for users to find exactly what they need. Its user interface is streamlined, helping users launch campaigns with minimal hassle. Meanwhile, Canva shines with its sophisticated design tools, providing visually stunning templates that stand out. However, it may not be as focused on conversion optimization as Instapage or Landingi. In comparing these platforms, the choice largely depends on whether you prioritize customization and conversion (Instapage), user-friendliness (Landingi), or design capability (Canva).
Instapage: A Marketer’s Best Friend
Instapage is more than just a landing page builder; it’s designed to empower marketers. Its unmatched customization features allow you to create personalized landing pages that resonate with your audience. The platform offers advanced conversion rate optimization tools, including A/B testing, heatmaps, and analytics, to track performance and adjust strategies in real-time. Instapage enables marketers to reduce costs while simultaneously boosting conversion rates, delivering relevant landing page experiences that enhance brand trust and customer loyalty. With integration capabilities for other marketing tools, it’s positioned as a true partner in your success journey, making it a top contender for anyone serious about their online marketing efforts.
Round Two - Speed and Performance
Speed can make or break a landing page. Just as waiting too long in line can dampen your coffee shop experience, slow loading times on landing pages can frustrate potential customers and lead to abandoned conversions. In this round, we assess how each platform performs regarding loading speed and overall performance, highlighting why fast loading times are crucial for user retention and conversion.
Instapage Advantages:
- Optimized for fast loading times, ensuring visitors have a seamless experience.
- Utilizes a global CDN to improve content delivery speed.
- Advanced loading techniques that minimize bounce rates.
- Continuous performance monitoring to maintain high-speed standards
Landingi Advantages:
- Lightweight templates that load quickly for efficiency.
- Simplified code structure for optimal performance.
- Automatic image optimization to enhance load speeds
Canva Advantages:
- Offers quick load times for its visually engaging pages.
- User-friendly interface that minimizes heavy elements.
- Integration of optimized media resources for faster loading
In conclusion, speed and performance are critical for maintaining user interest and completing conversions. Instapage stands out with its optimized loading capabilities, closely followed by Landingi and Canva, which also offer speedy user experiences. Marketers looking for the best performance should highly consider Instapage for its robust optimization strategies.
Round Three - Navigating Usability and Learning Curves
Usability can significantly impact your experience with a landing page builder. Each platform welcomes newcomers with open arms, but they do have varied approaches to usability. Instapage features a user-friendly interface with a drag-and-drop editor that allows users to create pages intuitively. Additionally, its vast resource library aids in the learning process, making it easy for users to unlock advanced features. Landingi similarly prioritizes a simple experience, ensuring its users can launch landing pages quickly, with an emphasis on minimal learning curves. Canva, while excelling in design, provides ample instructional support. Although its design might be straightforward, some might find its myriad of features overwhelming initially. Regardless of the platform chosen, users can expect to find supportive learning resources, ensuring that anyone can attain expert status in creating engaging landing pages.
Round Four - Customer Support Characteristics
Customer support acts as the loyal sidekick for entrepreneurs wielding their landing page tools. Instapage offers live chat, email support, and an extensive knowledge base, ensuring that help is always a click away. Landingi provides a similar range of customer support options, including chat and email, along with helpful video tutorials to assist users in navigating challenges. On the other hand, Canva features a community forum and comprehensive help articles, though its direct support options may be less immediate. Users will appreciate the attention each platform gives to ensuring they feel supported in their journey to create effective landing pages.
Round Five - Evaluating Pricing Strategies and Plans
Pricing is often a deciding factor for marketers. Instapage, while offering premium features, comes at a higher price point, which mirrors the advanced tools and support it provides. Landingi shines with its competitive pricing tailored for small businesses, offering excellent value without sacrificing necessary features. Canva provides a free tier with essential features, making it appealing for users looking to dip their toes into landing page creation without financial commitment. In this round, assessing each platform’s pricing structure according to your budget and needs is necessary.
Ultimately, while all three platforms - Instapage, Landingi, and Canva - boast their unique strengths, the best choice hinges on individual needs and marketing goals. Whether you're looking for top-tier features, affordability, or design capabilities, each platform has something valuable to offer. Don’t hesitate to give Instapage a trial, enabling you to experience its customizability and conversion-focused features firsthand. Whatever route you take, choosing the right landing page builder can profoundly impact your marketing success and customer interactions.
