How Kyvio vs. 23FormBuilder vs. Instapage stack up against each other
Compare Instapage with Kyvio and 23FormBuilder to create high-converting landing pages. With personalization, optimization, and collaboration tools, Instapage helps you deliver experiences that drive results.
Get startedSee how Instapage stacks up against the competition
Feature | Instapage | Other builders |
Drag-and-Drop Tools | ||
Conversion-optimized templates | ||
Manual and AI-powered A/B Tests | ||
AI content suggestions | ||
Popups and sticky bars | ||
Canvas and grid blocks | ||
Reusable and global elements | ||
Form and popup builders | ||
Built-in Heatmaps | ||
Central analytics dashboard | ||
Ad-to-page personalization and collections | ||
Contacts, lists, and email | ||
Dedicated, full-service CRO experts | ||
Enterprise-ready platform |
Leading the way in building high-performing landing pages
Why Instapage is the smarter choice for your campaigns
Get everything you need to build, scale, and optimize high-converting landing pages—without coding.

Easier page building without coding
Instapage offers a flexible and seamless page creation experience with a library of 500+ conversion-focused layouts, Instablocks®, a drag-and-drop builder, and AI content generation. With technologies like AMP and the Thor Render Engine®, you can create on-brand, mobile-responsive landing pages that load quickly and start converting during initial visitor clicks.

More insights — better results
Instapage lets you see in detail how each landing page experience and variation is performing so you can make targeted changes that boost page conversions. Use heatmaps for a better understanding of on-page activities, run A/B tests and AI-assisted experiments, and then track and evaluate results within robust analytics dashboards.

More personalized experiences
Instapage lets you quickly create high-performing landing pages tailored to each of your ad campaigns. Deliver personalized experiences for distinct audiences using dynamic text replacement. Effortlessly align specific advertisements to unique pages with AdMaps. Monitor audience-level metrics using our advanced data tools.

Built-in collaboration
Instapage collaboration capabilities bring your entire team together to speed up the process of landing page review, approval, and launch. No more frustrating and unnecessary revisions or edits scattered across emails. Provide instant feedback, conduct real-time page edits, and securely share your pages with outside stakeholders.

Free up time for your business
Invest time into business growth, not busy work. Launch landing pages faster with reusable forms and templates. Build once, reuse forever.
Explore all integrations






Easier page building without coding
Instapage offers a flexible and seamless page creation experience with a library of 500+ conversion-focused layouts, Instablocks®, a drag-and-drop builder, and AI content generation. With technologies like AMP and the Thor Render Engine®, you can create on-brand, mobile-responsive landing pages that load quickly and start converting during initial visitor clicks.
More insights — better results
Instapage lets you see in detail how each landing page experience and variation is performing so you can make targeted changes that boost page conversions. Use heatmaps for a better understanding of on-page activities, run A/B tests and AI-assisted experiments, and then track and evaluate results within robust analytics dashboards.
More personalized experiences
Instapage lets you quickly create high-performing landing pages tailored to each of your ad campaigns. Deliver personalized experiences for distinct audiences using dynamic text replacement. Effortlessly align specific advertisements to unique pages with AdMaps. Monitor audience-level metrics using our advanced data tools.
Built-in collaboration
Instapage collaboration capabilities bring your entire team together to speed up the process of landing page review, approval, and launch. No more frustrating and unnecessary revisions or edits scattered across emails. Provide instant feedback, conduct real-time page edits, and securely share your pages with outside stakeholders.
Free up time for your business
Invest time into business growth, not busy work. Launch landing pages faster with reusable forms and templates. Build once, reuse forever.
Explore all integrationsGet started with Instapage in a few steps
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Create your Instapage account
Start with Instapage by signing up via Google or your email. You'll get access to a free 14-day trial to discover Instapage capabilities. Feel free to cancel anytime during the 14-day trial if you decide that our product is not suitable for your business. -
Build and personalize your page
Create your first landing page from scratch or choose a template from 500+ customizable layouts. Use the drag-and-drop builder to add page elements, fonts, and backgrounds, refine content with AI, or add custom HTML, Javascript, and CSS. -
Review and make edits
Collaborate on page designs and streamline review processes. Invite your team members and stakeholders to review, edit, and provide feedback on your landing page. Collaborate knowing your page is confidential and only accessible to authorized users. -
Publish and track page performance
Publish your page to a domain or custom URL. Connect your pages to the ads you've created and track page performance within the analytics dashboard, run A/B tests and AI experiments, analyze results, and continuously optimize your landing page to maintain high conversions.
Instapage vs. Kyvio vs. 23FormBuilder – A Showdown of Landing Page Creators
Choosing a landing page builder is like selecting the right ingredients for a recipe; each option brings its unique flavor, and the right combination can lead to mouthwatering results. With many tools available, it’s crucial to evaluate your choices thoughtfully. In this article, we’re breaking down Instapage, Kyvio, and 23FormBuilder to help you decide which one suits your marketing strategy best. This comparison will provide a comprehensive look at their features, speed, usability, support, and pricing, allowing you to find the perfect match for your conversion goals. Understanding the strengths and capabilities of these platforms can equip marketers to thrive in an ever-competitive landscape, where every click counts. Join us as we dissect the contenders, their unique offerings, and how they stack up against each other. (min:200 words, add small paragraphs in this paragraph.)
Meet the Contenders: A Quick Overview
In our corner, we have Instapage, Kyvio, and 23FormBuilder, each a heavyweight in the realm of landing pages. Instapage is celebrated for its advanced customization and optimization features, designed specifically to enhance conversion rates and provide measurable results. Kyvio, on the other hand, positions itself as an all-in-one platform that combines various marketing tools and features, making it appealing for entrepreneurs looking for a comprehensive solution. Lastly, 23FormBuilder specializes in creating forms and landing pages that prioritize user experience and ease of use. All three platforms have their merits, making them worthy competitors in the battle for your attention. (min:200 words, add small paragraphs in this paragraph.)
Round One - Feature Exploration
Comparing Customization and User Accessibility
When it comes to landing pages, features often define user experience. Instapage prides itself on its extensive template library and robust editing tools, allowing users to create highly personalized pages that align with their brand. Kyvio provides flexibility through a variety of funnel-building tools, which can be appealing for users seeking a multi-functional approach. 23FormBuilder offers a streamlined experience, focusing on ease of use with its form builder and templates to quickly craft effective landing pages. The user interface and template variety play crucial roles in determining which builder might be more appealing based on individual needs and goals. (min:200 words, add small paragraphs in this paragraph.)
Instapage: Your Partner in Tailored Solutions
Instapage stands out with its unmatched customization options and conversion rate optimization features. From A/B testing to dynamic text replacement, Instapage empowers marketers not just to create landing pages but to refine and optimize them for maximum impact. This platform doesn’t merely provide tools; it fosters an environment where marketers can turn insights into action, allowing for tailored landing page experiences that resonate with specific audiences. With Instapage, the focus remains on delivering relevant experiences that build trust and loyalty among customers, ensuring that every visitor conversion feels genuine and meaningful. (min:200 words)
Round Two - Speed & Performance Showcase
Let’s discuss an often-overlooked aspect of web performance: speed. Think of it like waiting for a delicious meal at a bustling café—nobody enjoys long delays. Just as a quick-serving café can transform a simple brunch into a delightful experience, speedy loading times can significantly influence user engagement on landing pages. Each of our contenders approaches this crucial element differently, affecting overall user experience and satisfaction. (min:200 words)
Instapage Speed Benefits:
- Optimized for fast loading times, reducing visitor drop-off.
- Offers AMP (Accelerated Mobile Pages) for mobile optimization.
- Consistent speed performance across multiple templates.
- Regularly updates infrastructure to enhance page performance.
Kyvio Speed Advantages:
- Allows integration of CDN to improve load times.
- Focus on delivering compact, efficient landing pages.
- Utilizes caching capabilities for faster user experiences.
23FormBuilder Speed Features:
- Streamlined forms and landing pages ensure quick access.
- Responsive design automatically optimizes performance across devices.
- Minimized data retrieval requests enhance speed for users.
In summarizing speed and performance, Instapage emerges as a leader due to its commitment to providing quick-loading pages, essential for maintaining user interest. However, Kyvio and 23FormBuilder also offer robust solutions that cater specifically to their audiences. Each platform possesses unique strengths that can address different marketing strategies, but Instapage's optimization remains notable.
Round Three - Usability and Learning Curve
Entering the realm of usability, let’s explore how each platform makes an effort to cater to both newcomers and seasoned marketers. Instapage showcases an intuitive interface that guides users through the process of creating and optimizing landing pages, enhancing the learning experience. Kyvio offers a more comprehensive but slightly steeper learning curve due to its broad range of tools, which may require a bit more time to master. Meanwhile, 23FormBuilder emphasizes simplicity, making it a great option for those just starting. All three tools support user growth, encouraging marketers to gradually expand their skill set. (min:200 words, add small paragraphs in this paragraph.)
Round Four - Support Systems
In the world of digital tools, good support can be as vital as a trusty sidekick. Instapage, Kyvio, and 23FormBuilder each offer customer support tailored to assist users when issues arise. Instapage provides live chat, email support, and an extensive knowledge base, ensuring users find answers quickly. Kyvio is committed to customer service with chat and email support, and a growing community forum for collaborative problem-solving. 23FormBuilder prioritizes user assistance with email support and detailed instructional resources, making it easy to navigate challenges. Each platform aims to be a reliable partner, ready to assist users on their journey. (min:200 words, add small paragraphs in this paragraph.)
Round Five - Evaluating Pricing Structures
Pricing is often a decisive factor in choosing a landing page builder. Each competitor presents its pricing strategy to appeal to different budget needs. Instapage operates on a subscription model with tiered pricing that reflects its advanced features and capabilities. Kyvio also offers a subscription model but packs various marketing tools in one, potentially saving users money. Meanwhile, 23FormBuilder features a straightforward pricing structure focused solely on forms and landing pages. The right choice will largely depend on what features each user values most and how they align with their financial plans. (min:200 words)
As we wrap up this comparison, it’s clear that while all three platforms have their strengths, your choice ultimately depends on your unique needs and business goals. Reflecting on factors like usability, speed, support, and pricing can help you make an informed decision. Regardless of which platform you lean towards, don’t miss the opportunity to try Instapage for a hands-on experience through their free trial or demo, and discover how it can help enhance your marketing efforts and drive conversions effectively. (min:200 words)