How Kontactr vs. Divi Builder vs. Instapage stack up against each other
Compare Instapage with Kontactr and Divi Builder to create high-converting landing pages. With personalization, optimization, and collaboration tools, Instapage helps you deliver experiences that drive results.
Get startedSee how Instapage stacks up against the competition
Feature | Instapage | Other builders |
Drag-and-Drop Tools | ||
Conversion-optimized templates | ||
Manual and AI-powered A/B Tests | ||
AI content suggestions | ||
Popups and sticky bars | ||
Canvas and grid blocks | ||
Reusable and global elements | ||
Form and popup builders | ||
Built-in Heatmaps | ||
Central analytics dashboard | ||
Ad-to-page personalization and collections | ||
Contacts, lists, and email | ||
Dedicated, full-service CRO experts | ||
Enterprise-ready platform |
Leading the way in building high-performing landing pages
Why Instapage is the smarter choice for your campaigns
Get everything you need to build, scale, and optimize high-converting landing pages—without coding.

Easier page building without coding
Instapage offers a flexible and seamless page creation experience with a library of 500+ conversion-focused layouts, Instablocks®, a drag-and-drop builder, and AI content generation. With technologies like AMP and the Thor Render Engine®, you can create on-brand, mobile-responsive landing pages that load quickly and start converting during initial visitor clicks.

More insights — better results
Instapage lets you see in detail how each landing page experience and variation is performing so you can make targeted changes that boost page conversions. Use heatmaps for a better understanding of on-page activities, run A/B tests and AI-assisted experiments, and then track and evaluate results within robust analytics dashboards.

More personalized experiences
Instapage lets you quickly create high-performing landing pages tailored to each of your ad campaigns. Deliver personalized experiences for distinct audiences using dynamic text replacement. Effortlessly align specific advertisements to unique pages with AdMaps. Monitor audience-level metrics using our advanced data tools.

Built-in collaboration
Instapage collaboration capabilities bring your entire team together to speed up the process of landing page review, approval, and launch. No more frustrating and unnecessary revisions or edits scattered across emails. Provide instant feedback, conduct real-time page edits, and securely share your pages with outside stakeholders.

Free up time for your business
Invest time into business growth, not busy work. Launch landing pages faster with reusable forms and templates. Build once, reuse forever.
Explore all integrations






Easier page building without coding
Instapage offers a flexible and seamless page creation experience with a library of 500+ conversion-focused layouts, Instablocks®, a drag-and-drop builder, and AI content generation. With technologies like AMP and the Thor Render Engine®, you can create on-brand, mobile-responsive landing pages that load quickly and start converting during initial visitor clicks.
More insights — better results
Instapage lets you see in detail how each landing page experience and variation is performing so you can make targeted changes that boost page conversions. Use heatmaps for a better understanding of on-page activities, run A/B tests and AI-assisted experiments, and then track and evaluate results within robust analytics dashboards.
More personalized experiences
Instapage lets you quickly create high-performing landing pages tailored to each of your ad campaigns. Deliver personalized experiences for distinct audiences using dynamic text replacement. Effortlessly align specific advertisements to unique pages with AdMaps. Monitor audience-level metrics using our advanced data tools.
Built-in collaboration
Instapage collaboration capabilities bring your entire team together to speed up the process of landing page review, approval, and launch. No more frustrating and unnecessary revisions or edits scattered across emails. Provide instant feedback, conduct real-time page edits, and securely share your pages with outside stakeholders.
Free up time for your business
Invest time into business growth, not busy work. Launch landing pages faster with reusable forms and templates. Build once, reuse forever.
Explore all integrationsGet started with Instapage in a few steps
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Create your Instapage account
Start with Instapage by signing up via Google or your email. You'll get access to a free 14-day trial to discover Instapage capabilities. Feel free to cancel anytime during the 14-day trial if you decide that our product is not suitable for your business. -
Build and personalize your page
Create your first landing page from scratch or choose a template from 500+ customizable layouts. Use the drag-and-drop builder to add page elements, fonts, and backgrounds, refine content with AI, or add custom HTML, Javascript, and CSS. -
Review and make edits
Collaborate on page designs and streamline review processes. Invite your team members and stakeholders to review, edit, and provide feedback on your landing page. Collaborate knowing your page is confidential and only accessible to authorized users. -
Publish and track page performance
Publish your page to a domain or custom URL. Connect your pages to the ads you've created and track page performance within the analytics dashboard, run A/B tests and AI experiments, analyze results, and continuously optimize your landing page to maintain high conversions.
Instapage vs. Kontactr vs. Divi Builder – Who's the Real Leader?
Imagine choosing the right landing page builder is like assembling a team of superheroes to tackle the challenges of digital marketing. Each superhero comes with unique strengths, and the right combination can lead to marketing success. In this article, we’ll explore three prominent contenders—Instapage, Kontactr, and Divi Builder—analyzing their features, performance, usability, customer support, and pricing. By the end of this review, you'll have a rather clearer picture of which platform can best empower your marketing efforts. Let’s get ready to dive deep, emphasizing some key differentiators that could make all the difference for your business strategy!
Meet the Competitors: Instapage, Kontactr, and Divi Builder
In the ever-evolving landscape of landing page builders, Instapage, Kontactr, and Divi Builder stand out as players with unique offerings. Instapage has carved a niche for itself as a powerhouse in customization and conversion rate optimization. Meanwhile, Kontactr has gained recognition for its user-friendly interface and simplicity, making it an attractive option for beginners. Divi Builder, on the other hand, champions versatility with its website-building capabilities and an array of design options. Each platform promises to solve marketers' challenges, ensuring that every click on a landing page counts. With this trio of competitors facing off, readers are in for a comprehensive understanding of how they stack up against one another!
Round One – Feature Breakdown Showdown
Template Availability and User-Friendly Elements
As we evaluate the key features of these platforms, template variety and ease of use take center stage. Kontactr makes a solid first impression, providing an array of professionally designed templates that can be tailored quickly. This is particularly beneficial for those looking to launch campaigns without a steep learning curve. Conversely, Divi Builder dazzles users with a multitude of creative avenues, offering customization through its drag-and-drop tools that are somewhat more advanced. Instapage shines in this arena with its extensive template library built for specific marketing goals. Each template integrates seamlessly into an optimization workflow designed to amplify conversion rates. The decision may ultimately hinge on one’s familiarity with design tools and specific marketing aims.
Instapage: Your Ally for Customization and Boosting Conversions
Instapage stands out in the crowd, offering unparalleled customization flexibility. Marketers can create landing pages that are not only visually appealing but also strategically optimized for higher conversion rates. Instapage embodies the philosophy of empowering users to effectively manage their campaigns, reducing costs while delivering top-notch landing page experiences. Its focus on relevant customer touchpoints builds trust and loyalty, converting first-time visitors into regular customers. The platform’s advanced A/B testing capabilities further ensure that marketing strategies can evolve efficiently based on user responses, and these features are not just tools; they are pathways to success for marketers committed to growth.
Round Two – The Importance of Speed and Performance
Let’s shift gears and embrace a lighter narrative around how speed impacts the digital user experience. Imagine walking into your favorite café and waiting endlessly for coffee — frustrating, right? Similar sentiments hover over landing page experiences when loading times lag. Fast, responsive pages contribute significantly to user satisfaction and can reduce bounce rates. The reality is, in the realm of digital marketing, the quickest response can make or break a campaign. So, how do our contenders fare in this crucial aspect?
Instapage Speed Benefits:
- Instapage employs advanced hosting solutions for swift loading times
- Pages built on Instapage are lightweight and optimized for speed
- Its built-in CDN (Content Delivery Network) accelerates load times globally
- Enhanced performance analytics enables real-time speed tracking and troubleshooting
Kontactr Speed Benefits:
- Offers streamlined templates that perform efficiently
- Optimized for mobile responsiveness, ensuring fast load on all devices
- Simple infrastructure allows for quick adjustments and deployment
Divi Builder Speed Benefits:
- Utilizes caching to improve page loading times significantly
- Responsive design options minimize heavy images and scripts
- Allows for efficient third-party plugin integration that can enhance performance
In summary, speed and performance play pivotal roles for all three landing page builders. While they all present unique benefits, Instapage's dedication to unparalleled loading speeds and user satisfaction positions it as a front-runner. Let’s move on to consider how user-friendliness impacts overall adoption.
Round Three – Usability and Learning Curve Navigated
A friendly atmosphere often welcomes users of varying skill levels when using these platforms. With tons of resources available, Kontactr shines in providing straightforward navigation geared at beginners. Its simplicity invites users in, making the learning curve feel manageable. In contrast, Divi Builder caters to a creative audience but can initially overwhelm newcomers with its array of options. However, once mastered, its customization potential is truly rewarding. Instapage strikes an ideal balance: it caters to both novice users and experienced marketers, offering guides and tutorials to support every step. Each platform, in its own way, ensures that whether you’re just starting or you’re an expert, you’ll feel equipped to transform your ideas into reality.
Round Four – Support When You Need It Most
Customer support acts as a trusty sidekick in every user’s journey with these platforms. Kontactr offers solid support via live chat and email, ensuring help is always just a click away. Divi Builder embodies community involvement, with forums and documentation to assist users in troubleshooting. However, when it comes to bigger issues, they also provide chat and ticket support. Instapage excels with its comprehensive customer support, offering a mix of live chat and email, as well as a detailed knowledge base loaded with resources. Personalized customer service goes a long way in fostering brand loyalty, and Instapage ensures users feel catered to at every stage.
Round Five – Pricing Options and Value Considered
Pricing is often a deciding factor in choosing the right tool. Kontactr's approach includes very competitive pricing tailored for new businesses needing basic functionalities. Divi Builder, with its one-time payment for lifetime use, stands out for long-term users who prefer up-front investments without membership fees. Instapage’s pricing reflects its extensive features and premium offerings. While it might seem steeper initially, the ROI is often apparent through heightened conversion rates and well-optimized campaigns. Considering the specific needs, users should evaluate what matters most in a landing page builder. Are they interested in variety, integrative solutions, or an all-in-one package with exquisite customization and support?
In conclusion, while all three platforms come with their own array of advantages, the ideal choice boils down to user preferences and goals. Instapage certainly promises to be a major contender in the landscape, especially for businesses aiming to enhance their landing page experience while building trust and loyalty with customers. Take this opportunity to explore Instapage through their free trial or demo, and make a well-informed decision for your marketing endeavors!