How JotForm vs. Beaver Builder vs. Instapage stack up against each other
Compare Instapage with JotForm and Beaver Builder to create high-converting landing pages. With personalization, optimization, and collaboration tools, Instapage helps you deliver experiences that drive results.
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See how Instapage stacks up against the competition
| Feature | Instapage | Other builders |
| Drag-and-Drop Tools | ||
| Conversion-optimized templates | ||
| Manual and AI-powered A/B Tests | ||
| AI content suggestions | ||
| Popups and sticky bars | ||
| Canvas and grid blocks | ||
| Reusable and global elements | ||
| Form and popup builders | ||
| Built-in Heatmaps | ||
| Central analytics dashboard | ||
| Ad-to-page personalization and collections | ||
| Contacts, lists, and email | ||
| Dedicated, full-service CRO experts | ||
| Enterprise-ready platform |
Leading the way in building high-performing landing pages
Swytch shifts into high gear with Instapage
Alex and the Swytch team became Instapage power users in just a few months, seeing the value of Instapage from the get-go.
Going forward, they plan to continue releasing Swytch Kits to eager customers in future launch events, using their improved digital experiences to get even more people riding electric.
Lattice increases conversion rate by 41.7% with Instapage
With Instapage’s help, Lattice’s production process has been streamlined, allowing Lattice to scale its advertising operations and drive down acquisition costs.
CFI Financial Group invests in personalization with Instapage
CFI Financial Group integrates Instapage into their technology stack and dramatically increases page conversions
Why Instapage is the smarter choice for your campaigns
Get everything you need to build, scale, and optimize high-converting landing pages—without coding.
Easier page building without coding
Instapage offers a flexible and seamless page creation experience with a library of 500+ conversion-focused layouts, Instablocks®, a drag-and-drop builder, and AI content generation. With technologies like AMP and the Thor Render Engine®, you can create on-brand, mobile-responsive landing pages that load quickly and start converting during initial visitor clicks.
More insights — better results
Instapage lets you see in detail how each landing page experience and variation is performing so you can make targeted changes that boost page conversions. Use heatmaps for a better understanding of on-page activities, run A/B tests and AI-assisted experiments, and then track and evaluate results within robust analytics dashboards.
More personalized experiences
Instapage lets you quickly create high-performing landing pages tailored to each of your ad campaigns. Deliver personalized experiences for distinct audiences using dynamic text replacement. Effortlessly align specific advertisements to unique pages with AdMaps. Monitor audience-level metrics using our advanced data tools.
Built-in collaboration
Instapage collaboration capabilities bring your entire team together to speed up the process of landing page review, approval, and launch. No more frustrating and unnecessary revisions or edits scattered across emails. Provide instant feedback, conduct real-time page edits, and securely share your pages with outside stakeholders.
Free up time for your business
Invest time into business growth, not busy work. Launch landing pages faster with reusable forms and templates. Build once, reuse forever.
Explore all integrations
Easier page building without coding
Instapage offers a flexible and seamless page creation experience with a library of 500+ conversion-focused layouts, Instablocks®, a drag-and-drop builder, and AI content generation. With technologies like AMP and the Thor Render Engine®, you can create on-brand, mobile-responsive landing pages that load quickly and start converting during initial visitor clicks.
More insights — better results
Instapage lets you see in detail how each landing page experience and variation is performing so you can make targeted changes that boost page conversions. Use heatmaps for a better understanding of on-page activities, run A/B tests and AI-assisted experiments, and then track and evaluate results within robust analytics dashboards.
More personalized experiences
Instapage lets you quickly create high-performing landing pages tailored to each of your ad campaigns. Deliver personalized experiences for distinct audiences using dynamic text replacement. Effortlessly align specific advertisements to unique pages with AdMaps. Monitor audience-level metrics using our advanced data tools.
Built-in collaboration
Instapage collaboration capabilities bring your entire team together to speed up the process of landing page review, approval, and launch. No more frustrating and unnecessary revisions or edits scattered across emails. Provide instant feedback, conduct real-time page edits, and securely share your pages with outside stakeholders.
Free up time for your business
Invest time into business growth, not busy work. Launch landing pages faster with reusable forms and templates. Build once, reuse forever.
Explore all integrations
“Instapage gives us the ability to tailor our landing page content and layout to tell a unique story for each geographical target. The platform also enables us to create different variations with content that performs well for each unique channel. Every marketing team needs this!”
"Instapage has truly maximized our digital advertising performance by enabling us to offer matching, personalized experiences for every ad and audience. Now we can scale our landing page experiences as efficiently and effectively as we scale the ads themselves."
"If we have to wait on a developer, our creative velocity plummets. But Instapage has made it possible for us to exponentially grow our advertising programs and convert more customers"
Get started with Instapage in a few steps
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Create your Instapage account
Start with Instapage by signing up via Google or your email. You'll get access to a free 14-day trial to discover Instapage capabilities. Feel free to cancel anytime during the 14-day trial if you decide that our product is not suitable for your business. -
Build and personalize your page
Create your first landing page from scratch or choose a template from 500+ customizable layouts. Use the drag-and-drop builder to add page elements, fonts, and backgrounds, refine content with AI, or add custom HTML, Javascript, and CSS. -
Review and make edits
Collaborate on page designs and streamline review processes. Invite your team members and stakeholders to review, edit, and provide feedback on your landing page. Collaborate knowing your page is confidential and only accessible to authorized users. -
Publish and track page performance
Publish your page to a domain or custom URL. Connect your pages to the ads you've created and track page performance within the analytics dashboard, run A/B tests and AI experiments, analyze results, and continuously optimize your landing page to maintain high conversions.
Instapage vs. JotForm vs. Beaver Builder – Who Comes Out on Top?
Choosing a landing page builder is like assembling your dream team; each member must bring unique skills to create an unstoppable force. As marketers, we understand the need for a reliable platform that boosts conversions while keeping costs in check. In this article, we'll explore the strengths of Instapage, JotForm, and Beaver Builder to determine which one deserves the coveted cape in your marketing strategy. With detailed comparisons focusing on features, performance, usability, support, and pricing, we promise you will have a clear picture by the end of our showdown. Additionally, we'll highlight how Instapage empowers marketers to deliver tailored landing page experiences that enhance brand trust and customer loyalty while maximizing conversion rates. Let's jump in and discover who offers the ultimate value for your needs!
Meet the Competitors: A Closer Look
In one corner, we have Instapage, the heavyweight champion in the landing page arena, known for its exceptional customization options and dedicated focus on conversion optimization. It's engineered for marketers who crave a tool that not only meets their needs but also evolves with their ambitions. Then we have JotForm, a flexible form builder that has carved out a niche by integrating form creation with landing page capabilities. JotForm's ease of use appeals primarily to those looking to gather data efficiently without getting bogged down in complex designs. Finally, there's Beaver Builder, the underdog that specializes in page building. This versatile tool is favored by WordPress users who want to craft visually appealing landing pages with straightforward drag-and-drop functionality. Each contender has a loyal following and a distinctive approach, ensuring a fascinating comparison worthy of your attention.
Round One - Feature Showdown
Template Variety and User Experience: A Battle of Aesthetics
Examining the templates available, Instapage boasts a rich gallery that is tailored for various industries, allowing marketers to pick and customize high-converting templates with ease. With over 500 professionally designed templates at their disposal, users can find something that speaks to their brand's identity while promoting effective calls to action. On the flip side, JotForm’s offerings are more function-oriented. The templates sync seamlessly with their forms, making it easy for users to collect data without compromising aesthetics. However, they may fall short in visual flexibility compared to Instapage’s expansive library. Beaver Builder bursts onto the scene with its user-friendly framework, providing a multitude of layout options and the ability to create unique designs within the WordPress ecosystem. Each tool has its strengths, making feature selection based on marketing needs crucial.
Instapage: Your Partner in Conversion Success
Instapage's true strength lies in its advanced conversion optimization tools, tailored specifically for marketers eager to enhance their lead generation strategies. With features such as A/B testing, heat mapping, and dynamic text replacement, Instapage offers marketers a comprehensive suite to maximize their landing page effectiveness. Users benefit from real-time collaboration and seamless integration with other marketing tools, streamlining their campaigns and making it easier to adapt strategies based on gathered insights. By focusing on delivering relevant landing page experiences, Instapage empowers marketers to reduce costs and improve conversion rates while fostering brand trust and customer loyalty. It stands not only as a tool for creating pages but as a dedicated partner committed to driving business success.
Round Two - Speed and Performance
Speed is the lifeblood of user experience, and slow-loading pages can lead to high bounce rates. Picture this: You walk into your favorite café, only to see a long queue. Would you stick around? Probably not. A similar principle applies to landing pages. The faster they load, the more likely users will engage. In this second round, we’ll evaluate how each builder performs in terms of speed and overall performance.
Instapage Advantages:
- Instapage utilizes optimized hosting, ensuring lightning-fast loading times for all landing pages
- Built-in features minimize loading concerns, as JavaScript, CSS, and images are optimized automatically
- The platform’s design layouts are responsive, improving mobile speed and performance
- Continuous performance monitoring alerts users to any issues, allowing for quick fixes
JotForm Advantages:
- JotForm’s simplicity ensures that landing pages with forms load quickly, enhancing user experience
- Integrates efficiently with third-party applications, reducing additional loading requirements
- Minimizes server requests by combining resources, contributing to overall performance efficacy
Beaver Builder Advantages:
- Beaver Builder is optimized for WordPress, leveraging server capabilities for improved speed
- Lazy loading options help provide faster page loads by prioritizing content visibility
- Lightweight code base ensures minimal performance hindrances during loading
- Facilitates quick page updates, enabling users to make changes without slowing down the platform
In our assessment of speed and performance, Instapage outpaces the competition with its exceptional optimization features. While JotForm and Beaver Builder also deliver respectable performance, the dedicated focus on loading times and user experience at Instapage positions it as the top contender in this round.
Round Three - Navigating Usability and Learning Journey
Navigating new software can be daunting, especially when you're aiming to create effective marketing materials. Each platform welcomes newcomers with a usability-first approach. Instapage shines with its intuitive interface, allowing users to create pages without needing extensive technical knowledge. This focus makes it perfect for marketers looking to build effective landing pages without facing a steep learning curve. JotForm caters to users with a simple drag-and-drop form builder, enabling even the most inexperienced users to collect data in no time. Beaver Builder does an admirable job of supporting WordPress users with a customizable but familiar interface, encouraging creativity while keeping things manageable. Across the board, all three platforms provide resources and tutorials that aid users in becoming proficient quickly. The supportive designs make the learning experience less intimidating and pave the way to becoming a savvy landing page creator.
Round Four - Customer Support Warriors
Customer support can make or break your experience with any platform. Think of these support teams as devoted sidekicks, always ready to jump in when challenges arise. Instapage features a robust support system that includes live chat, extensive documentation, and a community forum, ensuring users have access to help when needed. JotForm offers email support alongside a detailed knowledge base filled with articles, helping users troubleshoot effectively. Beaver Builder has a supportive community forum and documentation, but live support options are somewhat limited. In this round, Instapage emerges as the most supportive platform, proactively ensuring users have everything they need to succeed.
Final Round - Unpacking Pricing and Plans
When it comes to pricing, it's essential to balance cost against features and functionality. Instapage provides flexible pricing tiers based on user needs, with a focus on delivering robust features designed for serious marketers. JotForm stands out with its freemium model, allowing users to start building forms and landing pages at no cost; however, more advanced capabilities do come with subscription costs. Beaver Builder, with its one-time purchase option, appeals to those who prefer ownership over ongoing payments. In the pricing realm, every platform presents different advantages, catering to various user preferences and budgets. Ultimately, readers should weigh which plan aligns best with their needs and anticipated usage.
To wrap up our show of strengths in this multifaceted comparison, it's clear that Instapage, JotForm, and Beaver Builder each bring valuable offerings to the table. The right choice hinges on individual needs and goals—be it outstanding features, exceptional support, or flexibility in pricing options. We strongly encourage you to give Instapage a try with a free trial or demo, experiencing how it can empower your marketing strategies with relevant and effective landing page experiences.
