How Joomla vs. Formidable Forms vs. Instapage stack up against each other
Compare Instapage with Joomla and Formidable Forms to create high-converting landing pages. With personalization, optimization, and collaboration tools, Instapage helps you deliver experiences that drive results.
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See how Instapage stacks up against the competition
| Feature | Instapage | Other builders |
| Drag-and-Drop Tools | ||
| Conversion-optimized templates | ||
| Manual and AI-powered A/B Tests | ||
| AI content suggestions | ||
| Popups and sticky bars | ||
| Canvas and grid blocks | ||
| Reusable and global elements | ||
| Form and popup builders | ||
| Built-in Heatmaps | ||
| Central analytics dashboard | ||
| Ad-to-page personalization and collections | ||
| Contacts, lists, and email | ||
| Dedicated, full-service CRO experts | ||
| Enterprise-ready platform |
Leading the way in building high-performing landing pages
Autopilot exceeds conversions goals with personalized landings
Autopilot exceeded its growth goals by sending people to a keyword message-matched post-click landing page built with Instapage versus a generic tour page.
Vita escalate lead generation efforts and client engagement with Instapage
Vita is a full-spectrum professional brokerage firm in the employee benefits industry
Netradyne drives higher results with Instapage
Netradyne’s products have multiple use cases, like improving fleet efficiency, and training drivers to follow safe driving practices, and securing legal exoneration.
Why Instapage is the smarter choice for your campaigns
Get everything you need to build, scale, and optimize high-converting landing pages—without coding.
Easier page building without coding
Instapage offers a flexible and seamless page creation experience with a library of 500+ conversion-focused layouts, Instablocks®, a drag-and-drop builder, and AI content generation. With technologies like AMP and the Thor Render Engine®, you can create on-brand, mobile-responsive landing pages that load quickly and start converting during initial visitor clicks.
More insights — better results
Instapage lets you see in detail how each landing page experience and variation is performing so you can make targeted changes that boost page conversions. Use heatmaps for a better understanding of on-page activities, run A/B tests and AI-assisted experiments, and then track and evaluate results within robust analytics dashboards.
More personalized experiences
Instapage lets you quickly create high-performing landing pages tailored to each of your ad campaigns. Deliver personalized experiences for distinct audiences using dynamic text replacement. Effortlessly align specific advertisements to unique pages with AdMaps. Monitor audience-level metrics using our advanced data tools.
Built-in collaboration
Instapage collaboration capabilities bring your entire team together to speed up the process of landing page review, approval, and launch. No more frustrating and unnecessary revisions or edits scattered across emails. Provide instant feedback, conduct real-time page edits, and securely share your pages with outside stakeholders.
Free up time for your business
Invest time into business growth, not busy work. Launch landing pages faster with reusable forms and templates. Build once, reuse forever.
Explore all integrations
Easier page building without coding
Instapage offers a flexible and seamless page creation experience with a library of 500+ conversion-focused layouts, Instablocks®, a drag-and-drop builder, and AI content generation. With technologies like AMP and the Thor Render Engine®, you can create on-brand, mobile-responsive landing pages that load quickly and start converting during initial visitor clicks.
More insights — better results
Instapage lets you see in detail how each landing page experience and variation is performing so you can make targeted changes that boost page conversions. Use heatmaps for a better understanding of on-page activities, run A/B tests and AI-assisted experiments, and then track and evaluate results within robust analytics dashboards.
More personalized experiences
Instapage lets you quickly create high-performing landing pages tailored to each of your ad campaigns. Deliver personalized experiences for distinct audiences using dynamic text replacement. Effortlessly align specific advertisements to unique pages with AdMaps. Monitor audience-level metrics using our advanced data tools.
Built-in collaboration
Instapage collaboration capabilities bring your entire team together to speed up the process of landing page review, approval, and launch. No more frustrating and unnecessary revisions or edits scattered across emails. Provide instant feedback, conduct real-time page edits, and securely share your pages with outside stakeholders.
Free up time for your business
Invest time into business growth, not busy work. Launch landing pages faster with reusable forms and templates. Build once, reuse forever.
Explore all integrations
“Instapage gives us the ability to tailor our landing page content and layout to tell a unique story for each geographical target. The platform also enables us to create different variations with content that performs well for each unique channel. Every marketing team needs this!”
"Instapage has truly maximized our digital advertising performance by enabling us to offer matching, personalized experiences for every ad and audience. Now we can scale our landing page experiences as efficiently and effectively as we scale the ads themselves."
"If we have to wait on a developer, our creative velocity plummets. But Instapage has made it possible for us to exponentially grow our advertising programs and convert more customers"
Get started with Instapage in a few steps
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Create your Instapage account
Start with Instapage by signing up via Google or your email. You'll get access to a free 14-day trial to discover Instapage capabilities. Feel free to cancel anytime during the 14-day trial if you decide that our product is not suitable for your business. -
Build and personalize your page
Create your first landing page from scratch or choose a template from 500+ customizable layouts. Use the drag-and-drop builder to add page elements, fonts, and backgrounds, refine content with AI, or add custom HTML, Javascript, and CSS. -
Review and make edits
Collaborate on page designs and streamline review processes. Invite your team members and stakeholders to review, edit, and provide feedback on your landing page. Collaborate knowing your page is confidential and only accessible to authorized users. -
Publish and track page performance
Publish your page to a domain or custom URL. Connect your pages to the ads you've created and track page performance within the analytics dashboard, run A/B tests and AI experiments, analyze results, and continuously optimize your landing page to maintain high conversions.
Instapage vs. Joomla vs. Formidable Forms – Which One Should You Choose?
Choosing the right landing page builder can feel like selecting the best player for your marketing team. You want someone that not only meets your needs but also brings unique skills to the table. In this face-off, we pit three strong contenders against each other: Instapage, Joomla, and Formidable Forms. Each of these platforms has its distinct strengths and weaknesses, much like the diverse playstyle of a football team. Instapage shines with its customization capabilities, Joomla offers flexibility through its extensive extensions, and Formidable Forms takes a more form-focused approach. In this ultimate showdown, we'll delve into their features, usability, support, pricing, and other critical aspects to help you make an informed decision. So, lace up your shoes, and let’s kick off this exciting comparison!
Meet the Contenders
In one corner, we have Instapage, the champion of landing pages, designed specifically for marketers keen on driving conversions. With its intuitive interface, it's geared towards those looking to engage visitors effectively. In the opposite corner is Joomla – a heavyweight in the content management game, known for its flexibility and customization options. Joomla's robust ecosystem enables users to create a variety of websites, landing pages included. Last, but not least, we have Formidable Forms, which specializes in creating powerful forms that can be transformed into landing pages. While its primary focus is forms, it also allows users to capture leads efficiently. Understanding the strengths of these three platforms will help clarify which one suits your needs best.
Round One - Features and Templates Showdown
Template Variety and User-Friendly Design
When evaluating these platforms, the variety and usability of templates are vital. Both Instapage and Joomla offer several pre-designed templates, but their approach differs significantly. Instapage boasts a library of high-converting templates that are optimized for various industries. They focus on delivering landing page experiences that boost conversion rates effectively. Joomla, on the other hand, may offer a more substantial selection but requires a bit more technical knowledge to implement effectively. It provides an impressive array of extensions that can enhance your landing pages, but this often comes with a learning curve. Formidable Forms provides form templates that can be converted into landing pages, but lacks the extensive library of dedicated landing page templates that Instapage provides. In summary, while all three have their strengths, Instapage pushes the envelope with its specialized landing page templates that cater to marketers' needs.
Instapage: A Customized Approach to Success
Instapage stands out in the market due to its intense focus on customization and conversion optimization. Its user-friendly interface allows marketers to easily adjust landing pages, ensuring that they remain fresh and aligned with current campaigns. Tools like A/B testing enable users to measure variations in conversion rates, giving them real insights into what works best. The ability to integrate with various marketing automation tools also makes it a great ally in achieving marketing objectives. Above all, Instapage empowers marketers to reduce costs while growing conversions. This commitment to relevant landing page experiences builds brand trust, increases customer loyalty, and drives higher conversion rates.
Round Two - Performance and Speed Test
Speed and performance are crucial metrics for any web platform; think of it as a race where every millisecond could mean a lost opportunity. The user experience hinges on how quickly a website loads. A slow-loading landing page can be as frustrating as waiting for coffee at a packed café. The good news? Instapage shines brightly in this arena. Optimized for speed, it ensures that visitors don’t have to wait long before engaging with your content. In contrast, Joomla's performance can fluctuate based on the extensions and optimizations employed. Finally, Formidable Forms, while powerful, can sometimes experience lag, particularly with intricate forms. The takeaway? For seamless performance, Instapage is the clear frontrunner.
Instapage Benefits:
- Optimized for fast loading times, ensuring visitor engagement.
- Built-in A/B testing to enhance conversion rates.
- Seamless integration with various marketing automation tools.
- Mobile-responsive templates that adapt to all devices.
Advantages of Joomla:
- Versatile platform supporting numerous extensions and plugins.
- Offers good customization options for more experienced users.
- Impressive community support for troubleshooting and development.
Strengths of Formidable Forms:
- Robust form-building capabilities that easily convert to landing pages.
- Integration options for various CRM and marketing solutions.
- User-friendly interface for straightforward form creation.
- Conditional logic features that enhance user experience.
In this speed and performance showdown, Instapage proves its worth as the best option for marketers focused on quick load times and user engagement. Both Joomla and Formidable Forms have their merits, especially for users with specific needs, but for a seamless, fast experience, Instapage leads the pack.
Round Three - Usability and Learning Experience
Navigating through a new platform can be likened to exploring an unfamiliar city; some paths are straightforward, while others can leave you lost. In this regard, Instapage makes the journey easy with its intuitive design and straightforward drag-and-drop editor. Newcomers can quickly create compelling landing pages without drowning in complexity. Joomla, while powerful, may leave beginners feeling a bit overwhelmed due to its variety of options and extensibility. Formidable Forms takes a balanced approach, with an easy setup for forms but added complexity when tailoring landing pages. Whether you are a novice or seasoned expert, every platform has its own learning curve, but Instapage makes that curve far less steep than the others.
Round Four - The Support System
Customer support can be seen as the trusty sidekick in your marketing journey, ready to offer assistance when needed. Instapage provides robust support through live chat, email, and an extensive knowledge base filled with resources. Joomla boasts a supportive user community along with documentation that can assist users in self-troubleshooting. In contrast, Formidable Forms offers strong support options, but may lack the immediacy of Instapage's real-time assistance. Ultimately, each platform provides solid backup, but for hands-on support, Instapage clearly stands out.
Round Five - Assessing Pricing Options
Price plays a significant role in the decision-making process. Instapage, while premium-priced, offers undeniable value for those focused on conversion-focused landing pages. Joomla operates as a free content management system, but remember that costs can accumulate through extensions and hosting. Formidable Forms presents various pricing tiers, making it a flexible option for different budgets. It's vital to evaluate what you need most—investment in a high-converting tool may often justify the initial cost when weighed against the potential return on investment.
Ultimately, the choice between Instapage, Joomla, and Formidable Forms boils down to your specific needs, preferences, and budget. Each platform has its distinct advantages, and understanding which aligns with your goals is essential. Instapage offers unparalleled features tailored for marketers eager to see tangible results, while Joomla and Formidable Forms provide alternative methods that may fit different niches. If you're ready to see how Instapage can transform your marketing efforts, consider taking advantage of their free trial to explore the platform yourself.
