How GetResponse vs. Divi Builder vs. Instapage stack up against each other

Compare Instapage with GetResponse and Divi Builder to create high-converting landing pages. With personalization, optimization, and collaboration tools, Instapage helps you deliver experiences that drive results.

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Features that set us apart from GetResponse and Divi Builder.
Feature Instapage Other builders
Drag-and-Drop Tools
Conversion-optimized templates
Manual and AI-powered A/B Tests
AI content suggestions
Popups and sticky bars
Canvas and grid blocks
Reusable and global elements
Form and popup builders
Built-in Heatmaps
Central analytics dashboard
Ad-to-page personalization and collections
Contacts, lists, and email
Dedicated, full-service CRO experts
Enterprise-ready platform

Leading the way in building high-performing landing pages

Grid Leader - Summer 2025
Best Est. ROI Enterprise - Summer 2025
Most Implementable Enterprise - Summer 2025
Fastest Implementation Enterprise - Summer 2025
High Performer - Summer 2025
Swytch shifts into high gear with Instapage

Swytch shifts into high gear with Instapage

Alex and the Swytch team became Instapage power users in just a few months, seeing the value of Instapage from the get-go.

Going forward, they plan to continue releasing Swytch Kits to eager customers in future launch events, using their improved digital experiences to get even more people riding electric.

Swytch shifts into high gear with Instapage

Lattice increases conversion rate by 41.7% with Instapage

With Instapage’s help, Lattice’s production process has been streamlined, allowing Lattice to scale its advertising operations and drive down acquisition costs.

Swytch shifts into high gear with Instapage

Netradyne drives higher results with Instapage

Netradyne’s products have multiple use cases, like improving fleet efficiency, and training drivers to follow safe driving practices, and securing legal exoneration.

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Why Instapage is the smarter choice for your campaigns

Get everything you need to build, scale, and optimize high-converting landing pages—without coding.

Instapage offers a flexible and seamless page creation experience with a library of 500+ conversion-focused layouts, Instablocks®, a drag-and-drop builder, and AI content generation. With technologies like AMP and the Thor Render Engine®, you can create on-brand, mobile-responsive landing pages that load quickly and start converting during initial visitor clicks.

Easier page building without coding

Instapage offers a flexible and seamless page creation experience with a library of 500+ conversion-focused layouts, Instablocks®, a drag-and-drop builder, and AI content generation. With technologies like AMP and the Thor Render Engine®, you can create on-brand, mobile-responsive landing pages that load quickly and start converting during initial visitor clicks.

Instapage lets you see in detail how each landing page experience and variation is performing so you can make targeted changes that boost page conversions. Use heatmaps for a better understanding of on-page activities, run A/B tests and AI-assisted experiments, and then track and evaluate results within robust analytics dashboards.

More insights — better results

Instapage lets you see in detail how each landing page experience and variation is performing so you can make targeted changes that boost page conversions. Use heatmaps for a better understanding of on-page activities, run A/B tests and AI-assisted experiments, and then track and evaluate results within robust analytics dashboards.

Instapage lets you quickly create high-performing landing pages tailored to each of your ad campaigns. Deliver personalized experiences for distinct audiences using dynamic text replacement. Effortlessly align specific advertisements to unique pages with AdMaps. Monitor audience-level metrics using our advanced data tools.

More personalized experiences

Instapage lets you quickly create high-performing landing pages tailored to each of your ad campaigns. Deliver personalized experiences for distinct audiences using dynamic text replacement. Effortlessly align specific advertisements to unique pages with AdMaps. Monitor audience-level metrics using our advanced data tools.

Instapage collaboration capabilities bring your entire team together to speed up the process of landing page review, approval, and launch. No more frustrating and unnecessary revisions or edits scattered across emails. Provide instant feedback, conduct real-time page edits, and securely share your pages with outside stakeholders.

Built-in collaboration

Instapage collaboration capabilities bring your entire team together to speed up the process of landing page review, approval, and launch. No more frustrating and unnecessary revisions or edits scattered across emails. Provide instant feedback, conduct real-time page edits, and securely share your pages with outside stakeholders.

Invest time into business growth, not busy work. Launch landing pages faster with reusable forms and templates. Build once, reuse forever.

Free up time for your business

Invest time into business growth, not busy work. Launch landing pages faster with reusable forms and templates. Build once, reuse forever.

Explore all integrations
Easier page building without coding
More insights — better results More insights — better results sidebar
More personalized experiences More personalized experiences sidebar
Built-in collaboration
Free up time for your business

Easier page building without coding

Instapage offers a flexible and seamless page creation experience with a library of 500+ conversion-focused layouts, Instablocks®, a drag-and-drop builder, and AI content generation. With technologies like AMP and the Thor Render Engine®, you can create on-brand, mobile-responsive landing pages that load quickly and start converting during initial visitor clicks.

More insights — better results

Instapage lets you see in detail how each landing page experience and variation is performing so you can make targeted changes that boost page conversions. Use heatmaps for a better understanding of on-page activities, run A/B tests and AI-assisted experiments, and then track and evaluate results within robust analytics dashboards.

More personalized experiences

Instapage lets you quickly create high-performing landing pages tailored to each of your ad campaigns. Deliver personalized experiences for distinct audiences using dynamic text replacement. Effortlessly align specific advertisements to unique pages with AdMaps. Monitor audience-level metrics using our advanced data tools.

Built-in collaboration

Instapage collaboration capabilities bring your entire team together to speed up the process of landing page review, approval, and launch. No more frustrating and unnecessary revisions or edits scattered across emails. Provide instant feedback, conduct real-time page edits, and securely share your pages with outside stakeholders.

Free up time for your business

Invest time into business growth, not busy work. Launch landing pages faster with reusable forms and templates. Build once, reuse forever.

Explore all integrations
“Instapage gives us the ability to tailor our landing page content and layout to tell a unique story for each geographical target. The platform also enables us to create different variations with content that performs well for each unique channel. Every marketing team needs this!”
User review
Tamar Friedland, Sr. Director of Global Paid Marketing
"Instapage has truly maximized our digital advertising performance by enabling us to offer matching, personalized experiences for every ad and audience. Now we can scale our landing page experiences as efficiently and effectively as we scale the ads themselves."
User review
Darren Lepke, Marketing Director
"If we have to wait on a developer, our creative velocity plummets. But Instapage has made it possible for us to exponentially grow our advertising programs and convert more customers"
User review
Alex Kracov, Head of Marketing

Get started with Instapage in a few steps

  1. Create your Instapage account

    Start with Instapage by signing up via Google or your email. You'll get access to a free 14-day trial to discover Instapage capabilities. Feel free to cancel anytime during the 14-day trial if you decide that our product is not suitable for your business.
  2. Build and personalize your page

    Create your first landing page from scratch or choose a template from 500+ customizable layouts. Use the drag-and-drop builder to add page elements, fonts, and backgrounds, refine content with AI, or add custom HTML, Javascript, and CSS.
  3. Review and make edits

    Collaborate on page designs and streamline review processes. Invite your team members and stakeholders to review, edit, and provide feedback on your landing page. Collaborate knowing your page is confidential and only accessible to authorized users.
  4. Publish and track page performance

    Publish your page to a domain or custom URL. Connect your pages to the ads you've created and track page performance within the analytics dashboard, run A/B tests and AI experiments, analyze results, and continuously optimize your landing page to maintain high conversions.

Instapage vs. GetResponse vs. Divi Builder – The Ultimate Showdown

Choosing the right landing page builder is like assembling your dream team of superheroes; each has unique powers that can either save the day or create a disaster. In the vast universe of digital marketing, Instapage, GetResponse, and Divi Builder stand out as formidable contenders, each promising to enhance your brand presence and boost conversion rates. In this article, we'll thoroughly explore what each platform brings to the table, helping you determine which one could become your trusty sidekick on the journey to digital marketing success. The decision isn’t solely about features but about enhancing customer loyalty and trust, reducing costs, and delivering tailored landing page experiences. Let’s dive into the arena of landing page builders and see how they stack up against each other!

Meet the Competitors: A Brief Introduction

In one corner, we have Instapage, renowned for its focus on creating personalized experiences and optimizing conversions. Its suite of features is specifically designed to empower marketers to deliver high-quality landing pages that resonate with their audience. In the opposite corner lies GetResponse, a platform that integrates landing page creation with email marketing and other automation tools, making it an excellent choice for those looking for an all-in-one solution. And finally, Divi Builder steps into the ring, known for its versatile design capabilities and user-friendly interface, making it a favorite among WordPress users. All three platforms have solidified their positions in the digital landscape, each appealing to different types of marketers with unique needs and varying levels of experience. Let’s see which one has the edge in various crucial aspects of landing page performance.

Feature Comparison: Who Offers More?

Template Selection and User Experience

Template variety and ease of use are vital considerations when choosing a landing page builder. GetResponse boasts a broad selection of responsive templates, making it simple for users to select and launch pages quickly. However, its customization options may not be as extensive as some advanced users would prefer. In contrast, Divi Builder is highly praised for its drag-and-drop interface, which allows even beginners to create stunning pages without a steep learning curve. While it offers numerous design options, the sheer number of features can be overwhelming. Instapage shines with its focus on high-converting templates that are not only aesthetically pleasing but also designed with the end-user journey in mind. Users can customize every element easily, which is invaluable for marketers aiming for specific conversion goals.

Unleashing the Power of Instapage

Instapage positions itself as a conversion optimization powerhouse. Its sophisticated customization tools allow marketers to craft landing pages that align perfectly with their brand's voice and mission. This platform empowers marketers to reduce costs by refining their strategies and creating effective pages that drive results. Features like A/B testing and heatmap analytics provide insights that guide effective adjustments, ensuring that every page is tailored for peak performance. With Instapage, you’re not just getting a tool; you’re gaining a dedicated partner in your quest to enhance brand trust and customer loyalty through relevant landing page experiences.

Battle of Speed and Performance

When it comes to digital performance, speed is paramount. Imagine that slow-loading pages are like waiting in line at a busy café; they can leave potential customers feeling frustrated and less likely to engage. Thus, the performance of landing page builders plays a significant role in user experience. A fast-loading page can lead to higher conversion rates, while sluggish performance can drive potential customers away—solidifying the need to choose wisely.

Instapage Performance Advantages:

  1. Mobile-optimized design ensuring fast loading times.
  2. Built-in optimization tools to reduce image size without sacrificing quality.
  3. CDN integration that enhances speed and performance.
  4. Real-time editing that impacts loading speed positively.

GetResponse Performance Advantages:

  1. Templates that are responsive and mobile-friendly.
  2. Load times that are generally quick due to optimized resources.
  3. Dedicated support for performance issues via customer service.

Divi Builder Performance Advantages:

  1. Visual builder that allows real-time previews boosting productivity.
  2. Optimized code that ensures better speed and efficiency.
  3. Option to use various hosting services to improve load times.
  4. Caching features that help in speeding up page load.

In conclusion, when evaluating speed and performance across these platforms, Instapage emerges as the best option, delivering exceptional load times and optimizing performance for conversions to thrive.

Navigating Usability and Learning Curves

Navigating the usability of landing page builders is like embarking on an adventure; it should feel exciting rather than daunting. Each platform offers tools that welcome users at different skill levels. Instapage, while feature-rich, provides guided tutorials and an intuitive interface that simplifies the learning process. GetResponse offers extensive resources, although some users may find it more complex than necessary. Divi Builder allows dynamic building with its visual editor, yet its wide array of options can have a slight learning curve. Regardless of the choice, each platform supports newcomers and experienced marketers alike on their path to mastering landing page effectiveness.

Customer Support Features: The Loyal Sidekicks

Think of customer support for each builder as your trusty sidekick, always ready to lend a hand. Instapage provides live chat, email support, and an extensive knowledge base, offering timely assistance whenever you need it. GetResponse includes email and chat support, along with a user community that can provide additional help. Divi Builder has a robust community forum combined with solid documentation for troubleshooting. Each platform showcases its strengths in customer support, but Instapage's commitment to customer success shines through as a key advantage.

The Pricing Showdown: Finding Your Fit

When it comes to pricing, it’s important to assess what best suits your budget and needs. Instapage follows a value-based pricing strategy, offering various plans depending on features required, while GetResponse bundles its landing pages within its extensive marketing suite, which can be cost-effective for those seeking an integrated solution. Divi Builder adopts a flat-rate model, providing a one-time purchase that grants access to all features, which can be appealing for those who prefer no recurring fees. Ultimately, each platform presents unique pricing structures that cater to different audience needs, making it vital to analyze each based on your marketing goals.

To wrap up, choosing between Instapage, GetResponse, and Divi Builder depends largely on your specific marketing objectives and what you value most in a landing page builder. Whether it's placeholder features, supportive customer service, or flexible pricing, each platform shines in its own right. For those ready to optimize their landing pages and boost conversion rates, giving Instapage a try with a free trial could be an outstanding first step!

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