How GetResponse vs. Convert vs. Instapage stack up against each other

Compare Instapage with GetResponse and Convert to create high-converting landing pages. With personalization, optimization, and collaboration tools, Instapage helps you deliver experiences that drive results.

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Features that set us apart from GetResponse and Convert.
Feature Instapage Other builders
Drag-and-Drop Tools
Conversion-optimized templates
Manual and AI-powered A/B Tests
AI content suggestions
Popups and sticky bars
Canvas and grid blocks
Reusable and global elements
Form and popup builders
Built-in Heatmaps
Central analytics dashboard
Ad-to-page personalization and collections
Contacts, lists, and email
Dedicated, full-service CRO experts
Enterprise-ready platform

Leading the way in building high-performing landing pages

Grid Leader - Summer 2025
Best Est. ROI Enterprise - Summer 2025
Most Implementable Enterprise - Summer 2025
Fastest Implementation Enterprise - Summer 2025
High Performer - Summer 2025
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Autopilot exceeded its growth goals by sending people to a keyword message-matched post-click landing page built with Instapage versus a generic tour page.

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Why Instapage is the smarter choice for your campaigns

Get everything you need to build, scale, and optimize high-converting landing pages—without coding.

Instapage offers a flexible and seamless page creation experience with a library of 500+ conversion-focused layouts, Instablocks®, a drag-and-drop builder, and AI content generation. With technologies like Thor Render Engine®, you can create on-brand, mobile-responsive landing pages that load quickly and start converting during initial visitor clicks.

Easier page building without coding

Instapage offers a flexible and seamless page creation experience with a library of 500+ conversion-focused layouts, Instablocks®, a drag-and-drop builder, and AI content generation. With technologies like Thor Render Engine®, you can create on-brand, mobile-responsive landing pages that load quickly and start converting during initial visitor clicks.

Instapage lets you see in detail how each landing page experience and variation is performing so you can make targeted changes that boost page conversions. Use heatmaps for a better understanding of on-page activities, run A/B tests and AI-assisted experiments, and then track and evaluate results within robust analytics dashboards.

More insights — better results

Instapage lets you see in detail how each landing page experience and variation is performing so you can make targeted changes that boost page conversions. Use heatmaps for a better understanding of on-page activities, run A/B tests and AI-assisted experiments, and then track and evaluate results within robust analytics dashboards.

Instapage lets you quickly create high-performing landing pages tailored to each of your ad campaigns. Deliver personalized experiences for distinct audiences using dynamic text replacement. Effortlessly align specific advertisements to unique pages with AdMaps. Monitor audience-level metrics using our advanced data tools.

More personalized experiences

Instapage lets you quickly create high-performing landing pages tailored to each of your ad campaigns. Deliver personalized experiences for distinct audiences using dynamic text replacement. Effortlessly align specific advertisements to unique pages with AdMaps. Monitor audience-level metrics using our advanced data tools.

Instapage collaboration capabilities bring your entire team together to speed up the process of landing page review, approval, and launch. No more frustrating and unnecessary revisions or edits scattered across emails. Provide instant feedback, conduct real-time page edits, and securely share your pages with outside stakeholders.

Built-in collaboration

Instapage collaboration capabilities bring your entire team together to speed up the process of landing page review, approval, and launch. No more frustrating and unnecessary revisions or edits scattered across emails. Provide instant feedback, conduct real-time page edits, and securely share your pages with outside stakeholders.

Invest time into business growth, not busy work. Launch landing pages faster with reusable forms and templates. Build once, reuse forever.

Free up time for your business

Invest time into business growth, not busy work. Launch landing pages faster with reusable forms and templates. Build once, reuse forever.

Explore all integrations
Easier page building without coding
More insights — better results More insights — better results sidebar
More personalized experiences More personalized experiences sidebar
Built-in collaboration
Free up time for your business

Easier page building without coding

Instapage offers a flexible and seamless page creation experience with a library of 500+ conversion-focused layouts, Instablocks®, a drag-and-drop builder, and AI content generation. With technologies like Thor Render Engine®, you can create on-brand, mobile-responsive landing pages that load quickly and start converting during initial visitor clicks.

More insights — better results

Instapage lets you see in detail how each landing page experience and variation is performing so you can make targeted changes that boost page conversions. Use heatmaps for a better understanding of on-page activities, run A/B tests and AI-assisted experiments, and then track and evaluate results within robust analytics dashboards.

More personalized experiences

Instapage lets you quickly create high-performing landing pages tailored to each of your ad campaigns. Deliver personalized experiences for distinct audiences using dynamic text replacement. Effortlessly align specific advertisements to unique pages with AdMaps. Monitor audience-level metrics using our advanced data tools.

Built-in collaboration

Instapage collaboration capabilities bring your entire team together to speed up the process of landing page review, approval, and launch. No more frustrating and unnecessary revisions or edits scattered across emails. Provide instant feedback, conduct real-time page edits, and securely share your pages with outside stakeholders.

Free up time for your business

Invest time into business growth, not busy work. Launch landing pages faster with reusable forms and templates. Build once, reuse forever.

Explore all integrations
“Instapage gives us the ability to tailor our landing page content and layout to tell a unique story for each geographical target. The platform also enables us to create different variations with content that performs well for each unique channel. Every marketing team needs this!”
User review
Tamar Friedland, Sr. Director of Global Paid Marketing
"Instapage has truly maximized our digital advertising performance by enabling us to offer matching, personalized experiences for every ad and audience. Now we can scale our landing page experiences as efficiently and effectively as we scale the ads themselves."
User review
Darren Lepke, Marketing Director
"If we have to wait on a developer, our creative velocity plummets. But Instapage has made it possible for us to exponentially grow our advertising programs and convert more customers"
User review
Alex Kracov, Head of Marketing

Get started with Instapage in a few steps

  1. Create your Instapage account

    Start with Instapage by signing up via Google or your email. You'll get access to a free 14-day trial to discover Instapage capabilities. Feel free to cancel anytime during the 14-day trial if you decide that our product is not suitable for your business.
  2. Build and personalize your page

    Create your first landing page from scratch or choose a template from 500+ customizable layouts. Use the drag-and-drop builder to add page elements, fonts, and backgrounds, refine content with AI, or add custom HTML, Javascript, and CSS.
  3. Review and make edits

    Collaborate on page designs and streamline review processes. Invite your team members and stakeholders to review, edit, and provide feedback on your landing page. Collaborate knowing your page is confidential and only accessible to authorized users.
  4. Publish and track page performance

    Publish your page to a domain or custom URL. Connect your pages to the ads you've created and track page performance within the analytics dashboard, run A/B tests and AI experiments, analyze results, and continuously optimize your landing page to maintain high conversions.

Instapage vs. GetResponse vs. Convert – The Ultimate Showdown in Landing Page Creation

Choosing the right landing page builder can feel a bit like selecting the best member for your superhero squad—each comes with its own unique powers and specialties. Just as you wouldn't assemble a team without understanding their strengths, picking the right tool for your marketing strategy requires insight into what each can offer. In this article, we will shine the spotlight on three top contenders: Instapage, GetResponse, and Convert. By the end, you’ll be empowered to make an informed decision on which of these tools can best fight your landing page battles and help you achieve your marketing goals. Each of these platforms aims to make the process of creating high-converting landing pages easier, allowing you to reduce costs, grow conversions, and create relevant experiences that enhance brand trust and customer loyalty. Let's dive in and dissect what makes each contender tick! (This enthusiastic opening lays the groundwork for a straightforward and enjoyable comparison, engaging the reader's interest and setting an informative tone.)

Introducing the Heavyweights

In the red corner, we have Instapage, known for its powerful customization features and sophisticated conversion optimization tools. Instapage empowers marketers to deliver highly personalized landing pages with ease, helping businesses to flourish in an increasingly competitive environment. Next up, GetResponse enters the blue corner, popular for its all-in-one marketing capabilities, including email marketing tools that seamlessly integrate with its landing page features. Finally, in the green corner, we have Convert, an platform that prides itself on robust A/B testing features and straightforward analytics, allowing marketers to refine their landing page strategies with precision. Each platform has carved out its niche, boasting unique strengths that cater to different types of users. Whether you're a seasoned pro or just starting on your landing page journey, understanding how these competitors stack up against Instapage will be crucial to your success. (This paragraph highlights each platform's unique selling points, making it easy for readers to identify which one might fit their needs best.)

Round One - Feature Breakdown

Template Selection and User Experience

Let's kick off our comparison with a key consideration: the variety of templates and overall user experience each platform offers. GetResponse stands out with a collection of over 100 different templates, providing a solid starting point for businesses of all kinds. However, some users have reported that while templates are numerous, they tend to be less customizable than desired, which can limit creative freedom. Convert, on the other hand, boasts a narrow focus on creating high-converting landing pages and offers fewer templates than its competitors, but what it lacks in quantity, it makes up for in quality – their templates are designed with best practices in mind. Instapage takes the prize here, providing users with over 500 professionally designed templates that are fully customizable to match your brand's identity. Not only does Instapage allow for easy drag-and-drop editing, but it also includes features like hotzone heatmaps to understand where users interact with your landing page. When it comes to template variety and ease of use, Instapage clearly stands out as the best option for marketers looking to make an impactful statement. (This detailed comparison of template variety and user experience dives deep into what each platform brings to the table, giving readers valuable insights into their choices.)

Instapage: The Go-To for Customization and Conversion Improvement

If you're searching for a tool that genuinely emphasizes customization while enhancing conversion rates, look no further than Instapage. What sets this platform apart is its commitment to providing marketers with the tools necessary to create tailored landing pages efficiently. With granular control over every aspect of the page, you can adjust colors, fonts, and layouts with a user-friendly interface that doesn’t require a design degree. Beyond just aesthetics, Instapage incorporates robust A/B testing features that empower users to experiment with different variables in real-time, driving continual improvement in conversion rates. By also offering detailed analytics, marketers can track user behavior and understand which elements lead to higher engagement. This level of customization not only boosts conversions but also builds brand trust and customer loyalty, as visitors receive personalized experiences that resonate with their needs. For anyone serious about landing page results, Instapage truly serves as an indispensable partner in success. (Highlighting Instapage's strengths in customization and conversion optimization, this paragraph further illustrates its unique value proposition.)

Round Two - Performance and Speed showdowns

Let's pivot towards the performance of these platforms, focusing on speed—an essential factor for user experience and conversion rates. Just like you wouldn't want to wait an eternity in line for coffee, your visitors shouldn't have to languish on a sluggish landing page. Speed matters, and it's imperative to consider how each platform stacks up. Even a mere second of delay can lead to increased bounce rates and lost conversions. In this arena, Instapage consistently shines with optimized loading speeds, ensuring that your landing pages pop up in a jiffy, leading to enhanced user satisfaction. GetResponse has shown decent performance metrics, but some users have cited instances where page loading times lag during peak times. Convert, known for its simplicity, also performs admirably with lightning-fast load times, making it an appealing choice for those prioritizing performance. All three platforms have their merits, yet Instapage stands as the top performer regarding speed and efficiency. (This playful comparison sets the stage for understanding how speed impacts user experience and how each tool performs in this regard.)

Instapage Speed and Performance Strengths

  1. Ultra-fast loading times due to optimized servers.
  2. Integrated A/B testing ensures consistent performance check.
  3. Robust performance analytics to monitor and improve load speed.
  4. Efficient caching features that enhance page response time.

GetResponse Speed and Performance Strengths

  1. Solid infrastructure provides reliable access.
  2. Acceptable load times during regular use.
  3. Integrated resources for optimizing performance.

Convert Speed and Performance Strengths

  1. Very quick load speeds due to streamlined design.
  2. Optimized for high traffic volumes without noticeable slowdown.
  3. Swift analytics provide immediate insights on performance.

In summary, when it comes to speed and performance, Instapage takes the crown as the best landing page builder, ensuring your audience never has to wait. While Convert offers respectable performance, particularly during high-traffic events, GetResponse could benefit from certain optimizations in peak overlaps. Regardless, fast loading times undoubtedly enhance user experiences, and marketers should keep this at the forefront when selecting a platform. (Wrapping up this round, the conclusion emphasizes Instapage's leadership in speed while recognizing the other platforms' strengths.)

Round Three - Ease of Use and Learning Curve

Transitioning to usability, this round will delve into how intuitive and user-friendly each platform is for newcomers. Instapage welcomes users with an intuitive dashboard featuring a straightforward drag-and-drop functionality that eliminates the need for coding. This makes it accessible for users at all levels, whether you're a marketing rookie or a seasoned expert looking for advanced features. GetResponse, while equipped with a wealth of features, can sometimes feel overwhelming for new users, especially with its numerous tools crossing into email marketing territory. In comparison, Convert focuses on simplicity, making it exceptionally easy to navigate and understand, even for entry-level marketers. The ease of learning all three platforms caters to a broader audience, although Instapage succeeds in striking just the right balance between comprehensive functionality and user-friendliness. (This paragraph emphasizes Instapage’s commitment to supporting users of all experience levels, while also providing a considerate overview of the other two competitors.)

Round Four - Customer Support Champions

Now let's take a look at customer support, an often overlooked element that can make or break your experience with a platform. Instapage understands the importance of support and provides multiple avenues, including live chat, comprehensive documentation, and email support backed by a dedicated team that genuinely cares about your success. GetResponse also excels in customer support, offering live chat and extensive resources, but some users have expressed a desire for more responsive support during peak hours. Convert likewise prides itself on its responsive support team, but with just email and ticketing systems, new users may find it a bit challenging to get immediate answers. For marketers, reliable support means fewer delays and smoother experiences, so it’s essential to factor this into your decision-making process. (This overview of customer support highlights how each platform seeks to assist its users, providing readers with insights into what they can expect.)

Round Five - Pricing Structures and Value for Money

Finally, pricing can significantly influence your decision-making process; understanding the cost structures of each platform will help clarify which offers the best value for your specific needs. Instapage positions itself as a premium service with pricing that reflects its top-tier features, making it an ideal investment for businesses dedicated to maximizing conversion rates. GetResponse follows with a competitive pricing model that includes extensive features for both email marketing and landing pages, appealing to businesses looking for an all-in-one solution. Lastly, Convert tends to be budget-friendly with straightforward pricing but offers fewer features, making it better suited for those focused specifically on A/B testing and conversion. Assessing your goals and budget is key to ensuring you choose a platform that aligns with your organization's objectives. (This thorough examination of pricing gives readers clarity on what to expect and encourages them to evaluate their needs thoughtfully.)

To wrap up, while all three platforms carry their unique advantages, the choice ultimately depends on your specific needs and marketing goals. Do you prioritize advanced customization and performance? Instapage is a clear frontrunner for those seeking to create tailored landing page experiences that foster trust and conversions. Consider your objectives, preferred features, and budget before making a selection. With a free trial or demo available for Instapage, you have nothing to lose and everything to gain. Take Instapage for a spin and unlock the potential of optimized landing pages today! (In closing, readers are encouraged to explore their options thoughtfully while highlighting Instapage’s strong value proposition.)

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