How GetLandy vs. ConvertKit vs. Instapage stack up against each other
Compare Instapage with GetLandy and ConvertKit to create high-converting landing pages. With personalization, optimization, and collaboration tools, Instapage helps you deliver experiences that drive results.
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See how Instapage stacks up against the competition
| Feature | Instapage | Other builders |
| Drag-and-Drop Tools | ||
| Conversion-optimized templates | ||
| Manual and AI-powered A/B Tests | ||
| AI content suggestions | ||
| Popups and sticky bars | ||
| Canvas and grid blocks | ||
| Reusable and global elements | ||
| Form and popup builders | ||
| Built-in Heatmaps | ||
| Central analytics dashboard | ||
| Ad-to-page personalization and collections | ||
| Contacts, lists, and email | ||
| Dedicated, full-service CRO experts | ||
| Enterprise-ready platform |
Leading the way in building high-performing landing pages
Instapage helps Evolve boost conversion rates across Facebook
The team wanted to improve their ad relevance scores on Google and Facebook and optimize their ad budget.
CFI Financial Group invests in personalization with Instapage
CFI Financial Group integrates Instapage into their technology stack and dramatically increases page conversions
Netradyne drives higher results with Instapage
Netradyne’s products have multiple use cases, like improving fleet efficiency, and training drivers to follow safe driving practices, and securing legal exoneration.
Why Instapage is the smarter choice for your campaigns
Get everything you need to build, scale, and optimize high-converting landing pages—without coding.
Easier page building without coding
Instapage offers a flexible and seamless page creation experience with a library of 500+ conversion-focused layouts, Instablocks®, a drag-and-drop builder, and AI content generation. With technologies like AMP and the Thor Render Engine®, you can create on-brand, mobile-responsive landing pages that load quickly and start converting during initial visitor clicks.
More insights — better results
Instapage lets you see in detail how each landing page experience and variation is performing so you can make targeted changes that boost page conversions. Use heatmaps for a better understanding of on-page activities, run A/B tests and AI-assisted experiments, and then track and evaluate results within robust analytics dashboards.
More personalized experiences
Instapage lets you quickly create high-performing landing pages tailored to each of your ad campaigns. Deliver personalized experiences for distinct audiences using dynamic text replacement. Effortlessly align specific advertisements to unique pages with AdMaps. Monitor audience-level metrics using our advanced data tools.
Built-in collaboration
Instapage collaboration capabilities bring your entire team together to speed up the process of landing page review, approval, and launch. No more frustrating and unnecessary revisions or edits scattered across emails. Provide instant feedback, conduct real-time page edits, and securely share your pages with outside stakeholders.
Free up time for your business
Invest time into business growth, not busy work. Launch landing pages faster with reusable forms and templates. Build once, reuse forever.
Explore all integrations
Easier page building without coding
Instapage offers a flexible and seamless page creation experience with a library of 500+ conversion-focused layouts, Instablocks®, a drag-and-drop builder, and AI content generation. With technologies like AMP and the Thor Render Engine®, you can create on-brand, mobile-responsive landing pages that load quickly and start converting during initial visitor clicks.
More insights — better results
Instapage lets you see in detail how each landing page experience and variation is performing so you can make targeted changes that boost page conversions. Use heatmaps for a better understanding of on-page activities, run A/B tests and AI-assisted experiments, and then track and evaluate results within robust analytics dashboards.
More personalized experiences
Instapage lets you quickly create high-performing landing pages tailored to each of your ad campaigns. Deliver personalized experiences for distinct audiences using dynamic text replacement. Effortlessly align specific advertisements to unique pages with AdMaps. Monitor audience-level metrics using our advanced data tools.
Built-in collaboration
Instapage collaboration capabilities bring your entire team together to speed up the process of landing page review, approval, and launch. No more frustrating and unnecessary revisions or edits scattered across emails. Provide instant feedback, conduct real-time page edits, and securely share your pages with outside stakeholders.
Free up time for your business
Invest time into business growth, not busy work. Launch landing pages faster with reusable forms and templates. Build once, reuse forever.
Explore all integrations
“Instapage gives us the ability to tailor our landing page content and layout to tell a unique story for each geographical target. The platform also enables us to create different variations with content that performs well for each unique channel. Every marketing team needs this!”
"Instapage has truly maximized our digital advertising performance by enabling us to offer matching, personalized experiences for every ad and audience. Now we can scale our landing page experiences as efficiently and effectively as we scale the ads themselves."
"If we have to wait on a developer, our creative velocity plummets. But Instapage has made it possible for us to exponentially grow our advertising programs and convert more customers"
Get started with Instapage in a few steps
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Create your Instapage account
Start with Instapage by signing up via Google or your email. You'll get access to a free 14-day trial to discover Instapage capabilities. Feel free to cancel anytime during the 14-day trial if you decide that our product is not suitable for your business. -
Build and personalize your page
Create your first landing page from scratch or choose a template from 500+ customizable layouts. Use the drag-and-drop builder to add page elements, fonts, and backgrounds, refine content with AI, or add custom HTML, Javascript, and CSS. -
Review and make edits
Collaborate on page designs and streamline review processes. Invite your team members and stakeholders to review, edit, and provide feedback on your landing page. Collaborate knowing your page is confidential and only accessible to authorized users. -
Publish and track page performance
Publish your page to a domain or custom URL. Connect your pages to the ads you've created and track page performance within the analytics dashboard, run A/B tests and AI experiments, analyze results, and continuously optimize your landing page to maintain high conversions.
Instapage vs. GetLandy vs. ConvertKit – Who’s the Champion of Landing Pages?
When it comes to landing page builders, it might feel like picking a favorite superhero from an ensemble cast — each has unique strengths and appeals to different needs. Choosing the right landing page platform is crucial for marketers who want to boost conversions, improve brand trust, and deliver tailored experiences. This article will pit three popular contenders: Instapage, GetLandy, and ConvertKit against each other, breaking down their features, usability, performance, support, and pricing. So grab your cape and let’s uncover which platform can save the day for your marketing strategy. After all, it’s not just about having a great product; it’s about creating impactful experiences that turn visitors into loyal customers. Whether you're looking to cut costs, enhance conversion rates, or foster deeper customer loyalty, understanding what each of these platforms brings to the table is key.
Meet the Combatants
As we dive into the world of landing page builders, allow us to introduce Instapage, GetLandy, and ConvertKit—each an established fighter in the digital marketing arena. Instapage, widely recognized for its focus on helping marketers create high-converting landing pages, empowers users to reduce costs, enhance conversions, and deliver relevant experiences that drive brand trust and customer loyalty. On the other side, we have GetLandy, praised for its user-friendly features and simplicity, making it an appealing choice for beginners. Finally, ConvertKit, while primarily an email marketing tool, offers robust landing page functionalities geared towards creators and small businesses. With varying strengths in customization, usability, and purpose, each platform presents a different approach to landing page success. Let’s see how they stack up in this friendly face-off.
Round One – Features Showdown
Template Variety and Ease of Use – A Closer Look
The first aspect we’ll explore is the plethora of templates and the ease of use each platform offers. It’s essential for landing page builders to provide diverse templates that cater to different industries and marketing objectives. GetLandy shines with its straightforward design process, making it easy for users to select a template and start editing right away. Its no-frills approach helps eliminate overwhelm, especially for those just starting. ConvertKit, traditionally known for email marketing, has integrated simple templates that are easy to navigate but may lack depth compared to dedicated landing page builders. This simplicity serves those who want quick results but might leave power users wanting more. In contrast, Instapage stands out with its extensive library of templates tailored for various conversion goals. It’s not just about choice; every template is highly customizable, allowing users to tweak every element to fit their brand perfectly. In summary, Instapage leads the pack with versatile templates, while GetLandy offers friendly usability for novices.
Instapage: Tailored for Customization and Enhanced Conversions
Instapage offers marketers an unmatched experience when it comes to customization and conversion optimization tools. Its powerful editor allows users to create landing pages from scratch or modify existing templates to perfectly align with unique marketing campaigns. With advanced features like A/B testing, heatmaps, and dynamic text replacement, Instapage doesn’t just equip you to build pages; it partners with you to drive results. This level of customization empowers marketers to not only capture leads but also analyze performance deeply, ensuring every click counts. The streamlined integration with various marketing tools also enhances its appeal, making Instapage not just a product, but a pivotal part of a successful marketing strategy. Ultimately, Instapage assists businesses in making informed decisions while effectively advancing their conversion goals.
Round Two – Speed and Performance Face-off
Let’s shift gears to a critical aspect of digital experience: speed and performance. The loading time of your landing page can be likened to waiting in line at a popular café; while the wait might seem innocuous, it can quickly sour the experience for your visitors. If the page takes too long to load, visitors may hit the back button before even viewing what you have to offer. This round examines how each platform holds up under the pressure of speed.
Instapage Advantages:
- Optimized image loading for faster page speed
- CDN integration to serve content quickly across different geographies
- Automatic adjustments for mobile responsiveness
- Ability to minimize HTML/CSS code to enhance load times
GetLandy Advantages:
- Fast template loading times ensuring quick user access
- Simple interface reduces resource demand on browsers
- Efficient back-end optimizations for better performance
ConvertKit Advantages:
- Quick setup process that enhances overall performance
- Minimal design elements for faster loading
- Server-side optimizations to reduce lag
In the battle of speed and performance, Instapage emerges as the clear winner, advocating for fast load times that cater to user expectations. While GetLandy and ConvertKit certainly have their strengths, Instapage’s commitment to performance aligns closely with conversion-focused marketing efforts, ensuring users can reach their goals without unnecessary delays.
Round Three – Navigating Usability and the Learning Curve
When it comes to usability and the learning curve, each platform has hone its approach to welcome both novices and experienced users. Instapage enhances its user-friendliness with interactive features like a drag-and-drop editor that encourages creativity without confusion. Beginners can start building right away, while seasoned professionals can access advanced customization options. Meanwhile, GetLandy markets itself passionately as a simple solution for newcomers, ensuring that users don't feel overwhelmed. Its straightforward design process and guided tutorials ease the learning journey significantly. ConvertKit takes a different route, catering primarily to creators by providing an easy onboarding process. It equips users with essential knowledge of both landing page building and email marketing, merging the two aspects seamlessly. Overall, whether you’re a marketing newbie or a professional looking to optimize your existing processes, all three platforms provide a supportive environment to grow your skills.
Round Four – Support Systems Soaring High
Now, let’s personify the support each platform offers, as loyal sidekicks always ready to assist. Instapage invests heavily in customer support, offering a range of resources from live chat to email support, alongside comprehensive documentation and video tutorials. Users can find answers quickly, allowing them to focus on what truly matters—creating landing pages. GetLandy provides chat support with a responsive team and extensive FAQs to help users navigate common issues without hassle. ConvertKit features email support and a robust knowledge base, perfect for users who want to explore tutorials at their own pace. Whether you prefer real-time assistance or self-help, all three platforms present reliable support systems to enhance user experience.
Round Five – Evaluating Pricing and Plans
When it comes to pricing, it's crucial to evaluate which platform provides the best value tailored to your specific goals. Instapage often comes with a premium price tag, yet its extensive features and customizability can justify the cost for serious marketers seeking high conversion results. GetLandy typically offers more budget-friendly plans that cater to small businesses or individual users, while not skimping on essential features. ConvertKit provides tiered pricing based on functionalities, appealing particularly to creators and those prioritizing email marketing integration. The real winner in pricing comes down to what tools you need and how much you're willing to invest in your success.
As we wrap up our show of strengths among these three platforms, we recognize that each has distinctive advantages. The right choice depends on what users value most: features, quality support, or flexibility in pricing. Instapage stands out with its unparalleled customization and performance commitment, making it a smart choice for marketers focused on growth. For those seeking ease and affordability, GetLandy is an excellent alternative. Lastly, creators might find ConvertKit fits their needs best due to its integrated approach to email marketing and landing pages. Regardless of the choice, readers are encouraged to explore the options with free trials or demos, including giving Instapage a try to witness its capabilities firsthand.
