How GetLandy vs. 1&1 Website Builder vs. Instapage stack up against each other
Compare Instapage with GetLandy and 1&1 Website Builder to create high-converting landing pages. With personalization, optimization, and collaboration tools, Instapage helps you deliver experiences that drive results.
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See how Instapage stacks up against the competition
| Feature | Instapage | Other builders |
| Drag-and-Drop Tools | ||
| Conversion-optimized templates | ||
| Manual and AI-powered A/B Tests | ||
| AI content suggestions | ||
| Popups and sticky bars | ||
| Canvas and grid blocks | ||
| Reusable and global elements | ||
| Form and popup builders | ||
| Built-in Heatmaps | ||
| Central analytics dashboard | ||
| Ad-to-page personalization and collections | ||
| Contacts, lists, and email | ||
| Dedicated, full-service CRO experts | ||
| Enterprise-ready platform |
Leading the way in building high-performing landing pages
Autopilot exceeds conversions goals with personalized landings
Autopilot exceeded its growth goals by sending people to a keyword message-matched post-click landing page built with Instapage versus a generic tour page.
Lattice increases conversion rate by 41.7% with Instapage
With Instapage’s help, Lattice’s production process has been streamlined, allowing Lattice to scale its advertising operations and drive down acquisition costs.
CFI Financial Group invests in personalization with Instapage
CFI Financial Group integrates Instapage into their technology stack and dramatically increases page conversions
Why Instapage is the smarter choice for your campaigns
Get everything you need to build, scale, and optimize high-converting landing pages—without coding.
Easier page building without coding
Instapage offers a flexible and seamless page creation experience with a library of 500+ conversion-focused layouts, Instablocks®, a drag-and-drop builder, and AI content generation. With technologies like AMP and the Thor Render Engine®, you can create on-brand, mobile-responsive landing pages that load quickly and start converting during initial visitor clicks.
More insights — better results
Instapage lets you see in detail how each landing page experience and variation is performing so you can make targeted changes that boost page conversions. Use heatmaps for a better understanding of on-page activities, run A/B tests and AI-assisted experiments, and then track and evaluate results within robust analytics dashboards.
More personalized experiences
Instapage lets you quickly create high-performing landing pages tailored to each of your ad campaigns. Deliver personalized experiences for distinct audiences using dynamic text replacement. Effortlessly align specific advertisements to unique pages with AdMaps. Monitor audience-level metrics using our advanced data tools.
Built-in collaboration
Instapage collaboration capabilities bring your entire team together to speed up the process of landing page review, approval, and launch. No more frustrating and unnecessary revisions or edits scattered across emails. Provide instant feedback, conduct real-time page edits, and securely share your pages with outside stakeholders.
Free up time for your business
Invest time into business growth, not busy work. Launch landing pages faster with reusable forms and templates. Build once, reuse forever.
Explore all integrations
Easier page building without coding
Instapage offers a flexible and seamless page creation experience with a library of 500+ conversion-focused layouts, Instablocks®, a drag-and-drop builder, and AI content generation. With technologies like AMP and the Thor Render Engine®, you can create on-brand, mobile-responsive landing pages that load quickly and start converting during initial visitor clicks.
More insights — better results
Instapage lets you see in detail how each landing page experience and variation is performing so you can make targeted changes that boost page conversions. Use heatmaps for a better understanding of on-page activities, run A/B tests and AI-assisted experiments, and then track and evaluate results within robust analytics dashboards.
More personalized experiences
Instapage lets you quickly create high-performing landing pages tailored to each of your ad campaigns. Deliver personalized experiences for distinct audiences using dynamic text replacement. Effortlessly align specific advertisements to unique pages with AdMaps. Monitor audience-level metrics using our advanced data tools.
Built-in collaboration
Instapage collaboration capabilities bring your entire team together to speed up the process of landing page review, approval, and launch. No more frustrating and unnecessary revisions or edits scattered across emails. Provide instant feedback, conduct real-time page edits, and securely share your pages with outside stakeholders.
Free up time for your business
Invest time into business growth, not busy work. Launch landing pages faster with reusable forms and templates. Build once, reuse forever.
Explore all integrations
“Instapage gives us the ability to tailor our landing page content and layout to tell a unique story for each geographical target. The platform also enables us to create different variations with content that performs well for each unique channel. Every marketing team needs this!”
"Instapage has truly maximized our digital advertising performance by enabling us to offer matching, personalized experiences for every ad and audience. Now we can scale our landing page experiences as efficiently and effectively as we scale the ads themselves."
"If we have to wait on a developer, our creative velocity plummets. But Instapage has made it possible for us to exponentially grow our advertising programs and convert more customers"
Get started with Instapage in a few steps
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Create your Instapage account
Start with Instapage by signing up via Google or your email. You'll get access to a free 14-day trial to discover Instapage capabilities. Feel free to cancel anytime during the 14-day trial if you decide that our product is not suitable for your business. -
Build and personalize your page
Create your first landing page from scratch or choose a template from 500+ customizable layouts. Use the drag-and-drop builder to add page elements, fonts, and backgrounds, refine content with AI, or add custom HTML, Javascript, and CSS. -
Review and make edits
Collaborate on page designs and streamline review processes. Invite your team members and stakeholders to review, edit, and provide feedback on your landing page. Collaborate knowing your page is confidential and only accessible to authorized users. -
Publish and track page performance
Publish your page to a domain or custom URL. Connect your pages to the ads you've created and track page performance within the analytics dashboard, run A/B tests and AI experiments, analyze results, and continuously optimize your landing page to maintain high conversions.
Instapage vs. GetLandy vs. 1&1 Website Builder – The Ultimate Showdown
Choosing the right landing page builder can feel like selecting your favorite superhero from a lineup ready to save your day in the digital realm. Each option comes with its unique powers, from conversion optimization abilities to user-friendly designs. Whether you're launching a new marketing campaign or revitalizing an old one, the decision can be daunting. In this article, we will compare three formidable contenders: Instapage, GetLandy, and 1&1 Website Builder. Eventually, you'll find out which one can help you achieve your marketing goals while saving costs and boosting customer loyalty. So, grab your cape as we take flight through their features, performance, usability, customer support, and pricing plans!
Meet the Competitors: An Introduction
Let's get acquainted with our three contestants, each renowned in the landing page world. Instapage is often celebrated for its robust customization options and conversion-oriented features, aiming to provide marketers with the tools they need to create engaging landing pages that drive results. Meanwhile, GetLandy presents itself as a cost-effective solution perfect for small businesses seeking to establish an online presence quickly and easily. Finally, the 1&1 Website Builder offers a reliable all-in-one package designed for beginners, combining simplicity with essential functionalities. As friendly rivals, each platform strives to assist marketers in reducing costs, enhancing conversion rates, and delivering tailored experiences that empower customer loyalty.
Round One: Feature Spotlight
Template Variety and User Experience Comparison
When it comes to template variety and user experience, all three builders present their strengths. Instapage offers an extensive library of high-quality, responsive templates designed for optimal conversion, making it an excellent choice for marketers looking to experiment with A/B testing. Each template is customizable, allowing users to alter layouts and styles seamlessly. GetLandy, on the other hand, provides a more straightforward selection of templates that focus on ease of use. Users looking for quick deployment may appreciate this aspect, as it minimizes the learning curve associated with building a landing page. Lastly, the 1&1 Website Builder offers a balance of appealing templates and an intuitive drag-and-drop interface, designed for those who prioritize simplicity and efficiency in their website building process. Overall, Instapage shines in template variety, while GetLandy and 1&1 cater to more straightforward needs.
Instapage: The Ultimate Tool for Customization and Conversion Optimization
Instapage sets itself apart by emphasizing its unmatched customization potential and conversion rate optimization tools. Marketers can enjoy the freedom to tweak every element on the page, from headlines to images, making it not just a tool but a strategic partner in driving business success. With features like heatmaps, conversion analytics, and integrations with various marketing stacks, Instapage assists marketers in crafting relevant landing page experiences that nurture brand trust and enhance customer loyalty. The platform is specifically designed to reduce costs and grow conversions, making it a prime choice for organizations aiming for measurable results. For those who want to elevate their marketing strategy without the hassle of extensive code, Instapage offers an intuitive interface that keeps both novice and experienced marketers engaged.
Round Two: Speed and User Experience
Engaging readers with a quirky analogy, think about how website speed can impact customer experiences. Just like waiting in line at your local café can dampen your day, slow-loading landing pages can deter potential customers from following through with conversions. Each of our contenders has its take on ensuring user satisfaction through speed and performance.
Instapage Speed Advantages:
- Optimized for fast loading times with dedicated infrastructure
- Utilizes caching techniques to boost performance
- Built-in A/B testing to ensure real-time loading efficiency
- Responsive designs ensure smooth access across all devices
GetLandy Speed Advantages:
- Designed for quick setup with minimal load delays
- Lightweight templates help improve load speeds
- Basic performance analytics tools included for tracking speed
1&1 Website Builder Speed Advantages:
- Integrated content delivery network (CDN) for faster access
- Simple navigation decreases load time across various devices
- Regular performance updates to optimize loading speeds
By examining the speed and performance of our three competitors, one can conclude that while all three have their strengths, Instapage appears to have the edge in optimizing landing pages for performance and user experience, ultimately driving higher conversion rates.
Round Three: Navigating Ease of Use and Learning Curves
With a friendly tone, let's explore how easily each platform welcomes newcomers and supports those with more experience. All three platforms recognize the importance of being user-friendly, but each takes a different approach. Instapage offers comprehensive tutorials and an intuitive drag-and-drop interface, making it an ideal choice for both beginners seeking guidance and seasoned marketers looking for advanced features. GetLandy keeps things simple with straightforward onboarding processes and numerous template options, allowing users to build landing pages in mere minutes. Conversely, the 1&1 Website Builder offers a mix of hand-holding for newcomers and flexibility for advanced users, making it easy to shift from basic to more complex builds. Regardless of where users start, each platform ensures there's a path to expertise.
Round Four: The Support Systems Behind Each Platform
Let's personify the customer support team behind each platform as enthusiastic sidekicks always ready to assist. Instapage shines in its support systems, offering live chat, email assistance, and an extensive knowledge base available 24/7. For those who enjoy community-driven support, Instapage has a vibrant forum where users can exchange insights. GetLandy adopts a straightforward approach with responsive email support and organized tutorials to help users troubleshoot issues quickly. Meanwhile, the 1&1 Website Builder combines email support with an adequate knowledge library that addresses common queries and concerns, making sure customers feel guided throughout their journey.
Round Five: Cost Efficiency and Pricing Structures
In discussing the pricing structures, it's essential for users to understand where they can get the best bang for their buck. Instapage's pricing may seem a bit higher, but it reflects its extensive set of features that cater to serious marketers aiming for high conversion rates. GetLandy positions itself as a budget-friendly alternative, perfect for small businesses needing essential tools at a lower monthly fee. Finally, the 1&1 Website Builder offers various plans, ensuring there’s something for everyone, from beginners to those looking for more advanced options. As you weigh your options, remember that while each platform has its advantages, aligning your choice with your specific needs is key.
In wrapping up our friendly comparison of Instapage, GetLandy, and 1&1 Website Builder, it's evident that while all three have their own unique strengths, Instapage emerges as the top contender for marketers striving for cost-effective solutions with customization and conversion optimization. Regardless of which platform aligns best with your unique goals, it's essential to take the time to explore each option. Don’t hesitate to try Instapage with its free trial or demo to really understand how it can reshape your marketing efforts.
