How Divi Builder vs. Convert vs. Instapage stack up against each other
Compare Instapage with Divi Builder and Convert to create high-converting landing pages. With personalization, optimization, and collaboration tools, Instapage helps you deliver experiences that drive results.
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See how Instapage stacks up against the competition
| Feature | Instapage | Other builders |
| Drag-and-Drop Tools | ||
| Conversion-optimized templates | ||
| Manual and AI-powered A/B Tests | ||
| AI content suggestions | ||
| Popups and sticky bars | ||
| Canvas and grid blocks | ||
| Reusable and global elements | ||
| Form and popup builders | ||
| Built-in Heatmaps | ||
| Central analytics dashboard | ||
| Ad-to-page personalization and collections | ||
| Contacts, lists, and email | ||
| Dedicated, full-service CRO experts | ||
| Enterprise-ready platform |
Leading the way in building high-performing landing pages
Autopilot exceeds conversions goals with personalized landings
Autopilot exceeded its growth goals by sending people to a keyword message-matched post-click landing page built with Instapage versus a generic tour page.
Lattice increases conversion rate by 41.7% with Instapage
With Instapage’s help, Lattice’s production process has been streamlined, allowing Lattice to scale its advertising operations and drive down acquisition costs.
CFI Financial Group invests in personalization with Instapage
CFI Financial Group integrates Instapage into their technology stack and dramatically increases page conversions
Why Instapage is the smarter choice for your campaigns
Get everything you need to build, scale, and optimize high-converting landing pages—without coding.
Easier page building without coding
Instapage offers a flexible and seamless page creation experience with a library of 500+ conversion-focused layouts, Instablocks®, a drag-and-drop builder, and AI content generation. With technologies like AMP and the Thor Render Engine®, you can create on-brand, mobile-responsive landing pages that load quickly and start converting during initial visitor clicks.
More insights — better results
Instapage lets you see in detail how each landing page experience and variation is performing so you can make targeted changes that boost page conversions. Use heatmaps for a better understanding of on-page activities, run A/B tests and AI-assisted experiments, and then track and evaluate results within robust analytics dashboards.
More personalized experiences
Instapage lets you quickly create high-performing landing pages tailored to each of your ad campaigns. Deliver personalized experiences for distinct audiences using dynamic text replacement. Effortlessly align specific advertisements to unique pages with AdMaps. Monitor audience-level metrics using our advanced data tools.
Built-in collaboration
Instapage collaboration capabilities bring your entire team together to speed up the process of landing page review, approval, and launch. No more frustrating and unnecessary revisions or edits scattered across emails. Provide instant feedback, conduct real-time page edits, and securely share your pages with outside stakeholders.
Free up time for your business
Invest time into business growth, not busy work. Launch landing pages faster with reusable forms and templates. Build once, reuse forever.
Explore all integrations
Easier page building without coding
Instapage offers a flexible and seamless page creation experience with a library of 500+ conversion-focused layouts, Instablocks®, a drag-and-drop builder, and AI content generation. With technologies like AMP and the Thor Render Engine®, you can create on-brand, mobile-responsive landing pages that load quickly and start converting during initial visitor clicks.
More insights — better results
Instapage lets you see in detail how each landing page experience and variation is performing so you can make targeted changes that boost page conversions. Use heatmaps for a better understanding of on-page activities, run A/B tests and AI-assisted experiments, and then track and evaluate results within robust analytics dashboards.
More personalized experiences
Instapage lets you quickly create high-performing landing pages tailored to each of your ad campaigns. Deliver personalized experiences for distinct audiences using dynamic text replacement. Effortlessly align specific advertisements to unique pages with AdMaps. Monitor audience-level metrics using our advanced data tools.
Built-in collaboration
Instapage collaboration capabilities bring your entire team together to speed up the process of landing page review, approval, and launch. No more frustrating and unnecessary revisions or edits scattered across emails. Provide instant feedback, conduct real-time page edits, and securely share your pages with outside stakeholders.
Free up time for your business
Invest time into business growth, not busy work. Launch landing pages faster with reusable forms and templates. Build once, reuse forever.
Explore all integrations
“Instapage gives us the ability to tailor our landing page content and layout to tell a unique story for each geographical target. The platform also enables us to create different variations with content that performs well for each unique channel. Every marketing team needs this!”
"Instapage has truly maximized our digital advertising performance by enabling us to offer matching, personalized experiences for every ad and audience. Now we can scale our landing page experiences as efficiently and effectively as we scale the ads themselves."
"If we have to wait on a developer, our creative velocity plummets. But Instapage has made it possible for us to exponentially grow our advertising programs and convert more customers"
Get started with Instapage in a few steps
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Create your Instapage account
Start with Instapage by signing up via Google or your email. You'll get access to a free 14-day trial to discover Instapage capabilities. Feel free to cancel anytime during the 14-day trial if you decide that our product is not suitable for your business. -
Build and personalize your page
Create your first landing page from scratch or choose a template from 500+ customizable layouts. Use the drag-and-drop builder to add page elements, fonts, and backgrounds, refine content with AI, or add custom HTML, Javascript, and CSS. -
Review and make edits
Collaborate on page designs and streamline review processes. Invite your team members and stakeholders to review, edit, and provide feedback on your landing page. Collaborate knowing your page is confidential and only accessible to authorized users. -
Publish and track page performance
Publish your page to a domain or custom URL. Connect your pages to the ads you've created and track page performance within the analytics dashboard, run A/B tests and AI experiments, analyze results, and continuously optimize your landing page to maintain high conversions.
Instapage vs. Divi Builder vs. Convert – Who Takes the Crown?
Choosing the right landing page builder can feel reminiscent of assembling a superhero team to tackle a big quest. Each option brings unique strengths to the table. They must be meticulous and efficient to succeed in the ever-evolving digital landscape. This article dives deep into the nitty-gritty of three heavyweight contenders: Instapage, Divi Builder, and Convert. Each of these platforms has its unique flair and champions in the landing page arena. By the end of this comparison, you'll understand which platform is best suited for your marketing mission and how Instapage empowers marketers by reducing costs, driving conversions, and improving landing page experiences that boost brand trust, customer loyalty, and ultimately conversion rates. Let's embark on this journey of discovery and find out who prevails in the world of landing page builders.
Meet the Gladiators of the Digital Age
In the realm of landing page creation, Instapage, Divi Builder, and Convert have carved their niches and developed strong communities of users. Instapage is often hailed as a powerful tool for marketers focused on delivering relevant landing page experiences, while Divi Builder has a massive following due to its flexibility and drag-and-drop feature. Convert, on the other hand, is celebrated for its robust A/B testing capabilities, allowing teams to optimize their funnels efficiently. These platforms serve different needs, but they all aim to create engaging and effective landing pages. As we dissect their features, benefits, and drawbacks, it's essential to recognize each contender's strengths and how they stack up against Instapage's impressive offerings.
Round One - Feature Showdown
Template Variety and Ease of Use: A Comparative Glance
When diving into landing page builders, the template selection and usability take center stage. Instapage shines with an extensive library of customizable templates designed for various industries and purposes. Marketers can effortlessly create pages that align with their brand's ethos while saving precious time. On the flip side, Divi Builder offers a unique combination of pre-designed layouts and a highly customizable interface that appeals to users who prefer tweaking every aspect. Convert, however, focuses more on its testing and analytics, which can sometimes overshadow template variety. Nevertheless, it offers a selection of reliable templates that serve their intended purpose effectively. An effective landing page builder should enhance the user experience with a smooth learning curve, offering features that do not bombard but empower users.
Instapage: Your Ultimate Ally in Customization and Conversion
Instapage takes pride in offering unmatched customization capabilities, allowing marketers to create conversion-focused landing pages meticulously. Its seamless integration with various marketing tools and platforms further streamlines the workflow, meaning users can focus on crafting compelling messages without being bogged down by technical hurdles. Additionally, Instapage's dynamic text replacement feature allows users to tailor landing experiences based on visitor data, ensuring each interaction is meaningful. This emotional connection builds brand trust, making it an invaluable tool for marketers aiming to boost customer loyalty and conversion rates. With Instapage, users can test endlessly and refine approaches to maximize success effortlessly.
Round Two - Speed and Performance: A Vital Factor
In this fast-paced digital world, speed can make or break the user experience on a landing page. Slow loading times are akin to waiting in a long line for your favorite coffee—frustrating and often leading to abandonment. The efficacy of a landing page rests not only on its content but also on its loading time, which can significantly impact your conversion rate. Fortunately, each of the three builders has carved out strategies to ensure their pages perform briskly.
Advantages of Instapage:
- Optimized caching systems reduce page load times, ensuring users have a smooth experience.
- Built with fast delivery networks, Instapage guarantees quick access to landing pages.
- Focus on performance optimization features assists in avoiding slow loading issues.
- Robust analytics tools allow users to track load times and make necessary adjustments.
Advantages of Divi Builder:
- Utilizes a drag-and-drop interface that doesn't compromise speed.
- Offers options to optimize images and media for faster loading.
- Lightweight coding options enhance page performance.
Advantages of Convert:
- Excels in A/B testing, allowing users to optimize page versions for speed.
- Streamlined user experience that focuses on essential elements, reducing bloat.
- Specific hosting configurations tailored to enhance performance.
- Built-in speed optimization tools assist users in achieving faster load times.
When evaluating speed and performance between Instapage, Divi Builder, and Convert, Instapage emerges as the leader due to its relentless focus on efficiency and optimization techniques suited for marketers. It's evident that having a speedy landing page can lead to better engagement and higher conversions.
Round Three - Usability: Welcoming Everyone
In the realm of usability, a welcoming atmosphere is essential for both newcomers and seasoned professionals. Each platform boasts unique strengths that cater to varying levels of expertise. Instapage stands out with its user-friendly interface, making navigation simple and intuitive. New users can easily familiarize themselves with the tools available, while advanced users have access to sophisticated features for customized campaigns. Divi Builder blends a robust feature set with an inviting drag-and-drop interface, allowing users to create visually appealing pages without a steep learning curve. Convert, while slightly more complex, offers strong documentation and support, ensuring users have the resources they need to get familiar quickly with the platform. Overall, all three platforms encourage growth and learning, allowing users to feel confident as they dive into the world of landing page optimization.
Round Four - The Support Network
Customer support can be likened to loyal sidekicks in the quest for marketing success. Each platform offers different levels of support, ensuring users are never left in the lurch. Instapage provides chat support and a comprehensive knowledge base, allowing for immediate assistance and self-driven learning. Divi Builder showcases a vibrant community forum, where users can share tips and tricks, fostering a collaborative environment. Convert offers premium support options, such as dedicated account managers for their higher-tier plans, enhancing the user experience. The varied forms of assistance enable users to tackle challenges and maintain momentum in their marketing efforts.
Round Five - Pricing Structures: Finding the Best Fit
As we analyze pricing structures, it’s imperative to evaluate how each platform aligns with your specific needs. Instapage offers flexible plans designed for various budgets, especially for businesses willing to invest in effective marketing solutions. With access to full features during free trials, users can experience the platform's full potential before committing. Divi Builder operates on a one-time payment structure that appeals to users looking for a cost-effective long-term solution. Convert offers tiered plans based on functionality and team size, which can cater to both small startups and large enterprises. When considering value, it’s essential to reflect on both your immediate and long-term requirements, keeping in mind that the right choice will inevitably depend on personal preferences and priorities.
In conclusion, there's no one-size-fits-all approach to selecting a landing page builder. While Instapage, Divi Builder, and Convert each have robust features and dedicated user bases, the ideal platform ultimately hinges on your unique goals and circumstances. Emphasizing the importance of aligning features, support, and pricing with your strategy can guide you toward making an informed decision. For those eager to experience the power of Instapage firsthand, why not take advantage of the free trial to see how it can elevate your landing page game?
