How Divi Builder vs. Campaign Monitor vs. Instapage stack up against each other

Compare Instapage with Divi Builder and Campaign Monitor to create high-converting landing pages. With personalization, optimization, and collaboration tools, Instapage helps you deliver experiences that drive results.

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Features that set us apart from Divi Builder and Campaign Monitor.
Feature Instapage Other builders
Drag-and-Drop Tools
Conversion-optimized templates
Manual and AI-powered A/B Tests
AI content suggestions
Popups and sticky bars
Canvas and grid blocks
Reusable and global elements
Form and popup builders
Built-in Heatmaps
Central analytics dashboard
Ad-to-page personalization and collections
Contacts, lists, and email
Dedicated, full-service CRO experts
Enterprise-ready platform

Leading the way in building high-performing landing pages

Grid Leader - Summer 2025
Best Est. ROI Enterprise - Summer 2025
Most Implementable Enterprise - Summer 2025
Fastest Implementation Enterprise - Summer 2025
High Performer - Summer 2025
Swytch shifts into high gear with Instapage

Autopilot exceeds conversions goals with personalized landings

Autopilot exceeded its growth goals by sending people to a keyword message-matched post-click landing page built with Instapage versus a generic tour page.

Swytch shifts into high gear with Instapage

CFI Financial Group invests in personalization with Instapage

CFI Financial Group integrates Instapage into their technology stack and dramatically increases page conversions

Swytch shifts into high gear with Instapage

Netradyne drives higher results with Instapage

Netradyne’s products have multiple use cases, like improving fleet efficiency, and training drivers to follow safe driving practices, and securing legal exoneration.

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Why Instapage is the smarter choice for your campaigns

Get everything you need to build, scale, and optimize high-converting landing pages—without coding.

Instapage offers a flexible and seamless page creation experience with a library of 500+ conversion-focused layouts, Instablocks®, a drag-and-drop builder, and AI content generation. With technologies like AMP and the Thor Render Engine®, you can create on-brand, mobile-responsive landing pages that load quickly and start converting during initial visitor clicks.

Easier page building without coding

Instapage offers a flexible and seamless page creation experience with a library of 500+ conversion-focused layouts, Instablocks®, a drag-and-drop builder, and AI content generation. With technologies like AMP and the Thor Render Engine®, you can create on-brand, mobile-responsive landing pages that load quickly and start converting during initial visitor clicks.

Instapage lets you see in detail how each landing page experience and variation is performing so you can make targeted changes that boost page conversions. Use heatmaps for a better understanding of on-page activities, run A/B tests and AI-assisted experiments, and then track and evaluate results within robust analytics dashboards.

More insights — better results

Instapage lets you see in detail how each landing page experience and variation is performing so you can make targeted changes that boost page conversions. Use heatmaps for a better understanding of on-page activities, run A/B tests and AI-assisted experiments, and then track and evaluate results within robust analytics dashboards.

Instapage lets you quickly create high-performing landing pages tailored to each of your ad campaigns. Deliver personalized experiences for distinct audiences using dynamic text replacement. Effortlessly align specific advertisements to unique pages with AdMaps. Monitor audience-level metrics using our advanced data tools.

More personalized experiences

Instapage lets you quickly create high-performing landing pages tailored to each of your ad campaigns. Deliver personalized experiences for distinct audiences using dynamic text replacement. Effortlessly align specific advertisements to unique pages with AdMaps. Monitor audience-level metrics using our advanced data tools.

Instapage collaboration capabilities bring your entire team together to speed up the process of landing page review, approval, and launch. No more frustrating and unnecessary revisions or edits scattered across emails. Provide instant feedback, conduct real-time page edits, and securely share your pages with outside stakeholders.

Built-in collaboration

Instapage collaboration capabilities bring your entire team together to speed up the process of landing page review, approval, and launch. No more frustrating and unnecessary revisions or edits scattered across emails. Provide instant feedback, conduct real-time page edits, and securely share your pages with outside stakeholders.

Invest time into business growth, not busy work. Launch landing pages faster with reusable forms and templates. Build once, reuse forever.

Free up time for your business

Invest time into business growth, not busy work. Launch landing pages faster with reusable forms and templates. Build once, reuse forever.

Explore all integrations
Easier page building without coding
More insights — better results More insights — better results sidebar
More personalized experiences More personalized experiences sidebar
Built-in collaboration
Free up time for your business

Easier page building without coding

Instapage offers a flexible and seamless page creation experience with a library of 500+ conversion-focused layouts, Instablocks®, a drag-and-drop builder, and AI content generation. With technologies like AMP and the Thor Render Engine®, you can create on-brand, mobile-responsive landing pages that load quickly and start converting during initial visitor clicks.

More insights — better results

Instapage lets you see in detail how each landing page experience and variation is performing so you can make targeted changes that boost page conversions. Use heatmaps for a better understanding of on-page activities, run A/B tests and AI-assisted experiments, and then track and evaluate results within robust analytics dashboards.

More personalized experiences

Instapage lets you quickly create high-performing landing pages tailored to each of your ad campaigns. Deliver personalized experiences for distinct audiences using dynamic text replacement. Effortlessly align specific advertisements to unique pages with AdMaps. Monitor audience-level metrics using our advanced data tools.

Built-in collaboration

Instapage collaboration capabilities bring your entire team together to speed up the process of landing page review, approval, and launch. No more frustrating and unnecessary revisions or edits scattered across emails. Provide instant feedback, conduct real-time page edits, and securely share your pages with outside stakeholders.

Free up time for your business

Invest time into business growth, not busy work. Launch landing pages faster with reusable forms and templates. Build once, reuse forever.

Explore all integrations
“Instapage gives us the ability to tailor our landing page content and layout to tell a unique story for each geographical target. The platform also enables us to create different variations with content that performs well for each unique channel. Every marketing team needs this!”
User review
Tamar Friedland, Sr. Director of Global Paid Marketing
"Instapage has truly maximized our digital advertising performance by enabling us to offer matching, personalized experiences for every ad and audience. Now we can scale our landing page experiences as efficiently and effectively as we scale the ads themselves."
User review
Darren Lepke, Marketing Director
"If we have to wait on a developer, our creative velocity plummets. But Instapage has made it possible for us to exponentially grow our advertising programs and convert more customers"
User review
Alex Kracov, Head of Marketing

Get started with Instapage in a few steps

  1. Create your Instapage account

    Start with Instapage by signing up via Google or your email. You'll get access to a free 14-day trial to discover Instapage capabilities. Feel free to cancel anytime during the 14-day trial if you decide that our product is not suitable for your business.
  2. Build and personalize your page

    Create your first landing page from scratch or choose a template from 500+ customizable layouts. Use the drag-and-drop builder to add page elements, fonts, and backgrounds, refine content with AI, or add custom HTML, Javascript, and CSS.
  3. Review and make edits

    Collaborate on page designs and streamline review processes. Invite your team members and stakeholders to review, edit, and provide feedback on your landing page. Collaborate knowing your page is confidential and only accessible to authorized users.
  4. Publish and track page performance

    Publish your page to a domain or custom URL. Connect your pages to the ads you've created and track page performance within the analytics dashboard, run A/B tests and AI experiments, analyze results, and continuously optimize your landing page to maintain high conversions.

Instapage vs. Divi Builder vs. Campaign Monitor – The Battle for Best Landing Page Builder

Choosing the right landing page builder can feel a lot like assembling a superhero team. Each platform comes with its unique set of powers, ready to help you conquer the challenges of digital marketing. In this battle, we’ll pit Instapage against two formidable opponents: Divi Builder and Campaign Monitor. By the end, not only will you be well-informed about their strengths and weaknesses, but you’ll also feel empowered to make an informed decision for your marketing strategy. So grab some popcorn and settle in, because we’re about to conduct a thorough examination of these three heavyweights. It’s not just about creating stunning landing pages; it’s about driving conversions and enhancing customer loyalty, and every superhero has their own unique way of achieving that goal.

Overview of the Contenders: Who’s in the Ring?

In the left corner, we have Instapage, a platform designed explicitly for marketers looking to optimize their landing pages for conversions. Known for its advanced features and conversion optimization tools, Instapage empowers users to produce finely-tuned, cost-effective landing page experiences that build brand trust and loyalty. Next up is Divi Builder, known for its stunning design options and flexibility, allowing users to create visually appealing websites with relative ease. Last but not least, Campaign Monitor adds an email marketing twist to the ring, specializing in creating landing pages that integrate closely with email campaigns. Together, these platforms make compelling options for anyone serious about their online marketing strategy. We’ll explore how each contender measures up in the coming rounds.

First Round - Analyzing Features and User Friendliness

Template Variety and User-Friendliness Comparison

Let’s kick things off by diving into the heart of what each platform offers in terms of features, particularly focusing on template variety and ease of use. Instapage is frequently lauded for its extensive library of high-converting templates designed to cater to various industries and goals, making it easy for users to get started without needing to design from scratch. On the other hand, Divi Builder presents a wide array of customizable design modules, allowing for greater creativity in web design, although this might require a steeper learning curve for complete novices. Meanwhile, Campaign Monitor offers templates optimized for email marketing that can double as effective landing pages. The trade-off here is that while the templates are appealing, they may not offer the extensive conversion features found in dedicated landing page platforms like Instapage. Thus, while each tool brings unique traits to the table, Instapage shines particularly through its user-centric design geared towards maximizing conversions.

Instapage: The Pinnacle of Customization and Conversion Tools

When it comes to customization and optimizing conversion rates, Instapage stands out distinctly. This platform is designed not simply as a tool, but rather as a partner that facilitates success in marketing endeavors. Its user-friendly interface allows both beginners and experts to build and adjust landing pages with precision. Instapage's focus on A/B testing and performance analytics empowers marketers to make informed choices that directly impact conversion rates. The comprehensive tracking tools help in identifying what works best for your audience, resulting in pages that not only look impressive but perform exceptionally well. This level of customization and optimization signifies why Instapage is favored by many marketers looking to enhance their brand’s online presence.

Second Round - Speed and Performance

Let’s take a moment to appreciate how speed impacts user experience and conversion rates. Imagine standing in line at a popular café; if the barista is slow, it might deter you from revisiting. Similarly, fast loading times are crucial for landing pages, creating positive initial interactions for users. A fast landing page can be your best friend when it comes to minimizing bounce rates and maximizing engagements. Alongside beautiful designs and catchy copy, speed can make or break your campaign as the first impression is vital to online success.

Instapage Advantages in Speed and Performance

  1. Built-in AMP (Accelerated Mobile Pages) support for lightning-fast loading.
  2. Automatic image optimization to enhance speed while maintaining quality.
  3. Robust hosting that ensures quick server response times.
  4. Easy integration with leading analytics tools to track performance.

Divi Builder Advantages in Speed and Performance

  1. Customizable caching options for improved loading speeds.
  2. Optimized code for streamlined performance on WordPress sites.
  3. Distraction-free editing features to keep designs efficient.

Campaign Monitor Advantages in Speed and Performance

  1. Fast email integration that seamlessly translates into landing pages.
  2. Optimized for mobile users, ensuring quick load on devices.
  3. Strong hosting capabilities that reduce downtime.

Upon looking at the speed and performance factors, it's clear that while all three platforms have their advantages, Instapage leads the pack. By focusing on quick load times and enhanced user experience, Instapage sets a high standard that can greatly influence conversion rates and user satisfaction.

Third Round - Usability and Learning Curve

Moving on to usability, this round aims to clarify how each platform welcomes both beginners and seasoned pros. Instapage offers a straightforward dashboard, essentially guiding novices through the landing page creation process without feeling overwhelmed. It acknowledges that newcomers might need assistance and offers in-depth tutorials and resources to aid transition. Divi Builder, while user-friendly, may present a learning curve due to its multitude of features. However, for those willing to invest time, the returns can be worthwhile as it provides extensive design flexibility. Campaign Monitor is simple in its process, particularly for users already familiar with email marketing, presenting user-friendly interfaces and support to ease hesitation. Overall, each platform provides valuable guidance and resources. However, Instapage's specific focus on landing pages makes it particularly approachable for marketers concentrated on conversions.

Fourth Round - Customer Support Comparison

In this arena, customer support acts like a trusty sidekick, always present to help when the going gets tough. Instapage excels here with 24/7 chat support and comprehensive resources like tutorials and a community forum. This level of accessibility makes it easier for users to navigate through any hiccups they might encounter. Divi Builder also offers strong customer support but with additional emphasis on community-driven responses where users can share tips and tricks. Campaign Monitor provides good documentation along with email support but lacks the real-time options such as chat. Each platform presents its unique strategies, but for those needing immediate assistance, Instapage's real-time support outshines the others, providing an excellent customer experience.

Fifth Round - Analyzing Pricing Structures

As we wrap up our rounds, let’s dive into the pricing strategies of these platforms, recognizing that understanding your options can save you money and aid in the decision-making process. Instapage positions itself as a premium service, which reflects in its features but may come at a steeper price point. However, many users find the investment worth every penny due to the robust features and increased conversion opportunities it provides. Divi Builder offers a more wallet-friendly subscription or one-time payment option, which appeals to users looking to create multiple sites. Meanwhile, Campaign Monitor's pricing is based on email subscriptions, which can also lead to additional fees for landing page creation. This factor can be beneficial for those focusing heavily on email campaigns. Ultimately, while pricing varies, it's crucial to consider what you value most in a platform before making your decision.

In conclusion, our friendly showdown reveals that each of these three landing page builders has its own strengths that cater to different needs. However, when considering factors like features, support, and conversion optimization strategies, Instapage truly shines, making it the best choice for marketers enthusiastic about improving their landing page performance. Ultimately, choosing the right tool depends on your unique business goals. We invite you to take Instapage for a trial run and discover how it can streamline your landing page creation and enhance your conversion rates, all while building brand trust and customer loyalty.

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