Divi Builder vs. Instapage: choose the right tool to elevate your website creation experience
Transitioning from Divi Builder to Instapage allows you to deliver ad-to-page experiences to visitors. With an intuitive drag-and-drop builder, experimentation, optimization, reporting, and growth tools — you have everything you need to create ad-relevant landing pages that convert.
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See how Instapage stacks up against the competition
| Feature | Instapage | Other builders |
| Drag-and-Drop Tools | ||
| Conversion-optimized templates | ||
| Manual and AI-powered A/B Tests | ||
| AI content suggestions | ||
| Popups and sticky bars | ||
| Canvas and grid blocks | ||
| Reusable and global elements | ||
| Form and popup builders | ||
| Built-in Heatmaps | ||
| Central analytics dashboard | ||
| Ad-to-page personalization and collections | ||
| Contacts, lists, and email | ||
| Dedicated, full-service CRO experts | ||
| Enterprise-ready platform |
Leading the way in building high-performing landing pages
Swytch shifts into high gear with Instapage
Alex and the Swytch team became Instapage power users in just a few months, seeing the value of Instapage from the get-go.
Going forward, they plan to continue releasing Swytch Kits to eager customers in future launch events, using their improved digital experiences to get even more people riding electric.
Vita escalate lead generation efforts and client engagement with Instapage
Vita is a full-spectrum professional brokerage firm in the employee benefits industry
Netradyne drives higher results with Instapage
Netradyne’s products have multiple use cases, like improving fleet efficiency, and training drivers to follow safe driving practices, and securing legal exoneration.
Why Instapage is the smarter choice for your campaigns
Get everything you need to build, scale, and optimize high-converting landing pages—without coding.
Easier page building without coding
Instapage offers a flexible and seamless page creation experience with a library of 500+ conversion-focused layouts, Instablocks®, a drag-and-drop builder, and AI content generation. With technologies like AMP and the Thor Render Engine®, you can create on-brand, mobile-responsive landing pages that load quickly and start converting during initial visitor clicks.
More insights — better results
Instapage lets you see in detail how each landing page experience and variation is performing so you can make targeted changes that boost page conversions. Use heatmaps for a better understanding of on-page activities, run A/B tests and AI-assisted experiments, and then track and evaluate results within robust analytics dashboards.
More personalized experiences
Instapage lets you quickly create high-performing landing pages tailored to each of your ad campaigns. Deliver personalized experiences for distinct audiences using dynamic text replacement. Effortlessly align specific advertisements to unique pages with AdMaps. Monitor audience-level metrics using our advanced data tools.
Built-in collaboration
Instapage collaboration capabilities bring your entire team together to speed up the process of landing page review, approval, and launch. No more frustrating and unnecessary revisions or edits scattered across emails. Provide instant feedback, conduct real-time page edits, and securely share your pages with outside stakeholders.
Free up time for your business
Invest time into business growth, not busy work. Launch landing pages faster with reusable forms and templates. Build once, reuse forever.
Explore all integrations
Easier page building without coding
Instapage offers a flexible and seamless page creation experience with a library of 500+ conversion-focused layouts, Instablocks®, a drag-and-drop builder, and AI content generation. With technologies like AMP and the Thor Render Engine®, you can create on-brand, mobile-responsive landing pages that load quickly and start converting during initial visitor clicks.
More insights — better results
Instapage lets you see in detail how each landing page experience and variation is performing so you can make targeted changes that boost page conversions. Use heatmaps for a better understanding of on-page activities, run A/B tests and AI-assisted experiments, and then track and evaluate results within robust analytics dashboards.
More personalized experiences
Instapage lets you quickly create high-performing landing pages tailored to each of your ad campaigns. Deliver personalized experiences for distinct audiences using dynamic text replacement. Effortlessly align specific advertisements to unique pages with AdMaps. Monitor audience-level metrics using our advanced data tools.
Built-in collaboration
Instapage collaboration capabilities bring your entire team together to speed up the process of landing page review, approval, and launch. No more frustrating and unnecessary revisions or edits scattered across emails. Provide instant feedback, conduct real-time page edits, and securely share your pages with outside stakeholders.
Free up time for your business
Invest time into business growth, not busy work. Launch landing pages faster with reusable forms and templates. Build once, reuse forever.
Explore all integrations
“Instapage gives us the ability to tailor our landing page content and layout to tell a unique story for each geographical target. The platform also enables us to create different variations with content that performs well for each unique channel. Every marketing team needs this!”
"Instapage has truly maximized our digital advertising performance by enabling us to offer matching, personalized experiences for every ad and audience. Now we can scale our landing page experiences as efficiently and effectively as we scale the ads themselves."
"If we have to wait on a developer, our creative velocity plummets. But Instapage has made it possible for us to exponentially grow our advertising programs and convert more customers"
Get started with Instapage in a few steps
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Create your Instapage account
Start with Instapage by signing up via Google or your email. You'll get access to a free 14-day trial to discover Instapage capabilities. Feel free to cancel anytime during the 14-day trial if you decide that our product is not suitable for your business. -
Build and personalize your page
Create your first landing page from scratch or choose a template from 500+ customizable layouts. Use the drag-and-drop builder to add page elements, fonts, and backgrounds, refine content with AI, or add custom HTML, Javascript, and CSS. -
Review and make edits
Collaborate on page designs and streamline review processes. Invite your team members and stakeholders to review, edit, and provide feedback on your landing page. Collaborate knowing your page is confidential and only accessible to authorized users. -
Publish and track page performance
Publish your page to a domain or custom URL. Connect your pages to the ads you've created and track page performance within the analytics dashboard, run A/B tests and AI experiments, analyze results, and continuously optimize your landing page to maintain high conversions.
Instapage vs. Divi Builder: Which Optimizes Your Marketing Goals?
In the vast landscape of digital marketing, selecting the right tools can greatly influence your business outcomes. Enter Instapage and Divi Builder, two prominent contenders in the realm of landing page creation. This article aims to provide a comprehensive comparison of these platforms, focusing on how Instapage enables marketers to cut costs, boost conversions, and deliver tailored landing page experiences. The goal is to help you make an informed decision that aligns with your specific needs and aspirations.
Introducing the Key Players in Landing Page Design
Instapage and Divi Builder are both reliable, user-friendly tools in the world of website creation. Instapage boasts a strong focus on landing page optimization, targeting marketers who seek to refine their campaigns and maximize conversions through A/B testing and analytics. Divi Builder, on the other hand, stands out as a multifunctional WordPress plugin with customizable templates and a focus on overall website design. Understanding the strengths and focus of each will help you tap into the potential of your online presence, whether you prioritize landing pages or comprehensive website design.
Ease of Use: A Look at User Experience
Divi Builder: Intuitive Yet Comprehensive
Divi Builder impresses users with its drag-and-drop interface that, while powerful, may have a slight learning curve for those new to website design. Its extensive range of pre-built layouts and customization options allows users to create stunning websites with minimal coding knowledge. However, the vast array of features might overwhelm beginners. With practice, users can master the platform and unlock its potential, making it a go-to for sophisticated site designs.
Instapage: Designed for Marketers
Instapage stands out with its user-centric design, tailored specifically for marketers. Its interface is straightforward, allowing users to create landing pages quickly and with ease. Visual aids, like templates geared towards specific marketing objectives, guide users through the process. This focus on usability makes it ideally suited for those looking to launch high-converting landing pages without needing extensive technical expertise, empowering marketers to focus on strategy rather than tech.
Performance & Speed: The Need for Speed
When it comes to performance, both platforms strive for excellence. Users of Divi Builder can create highly customizable pages, yet sometimes these elaborations can slow loading times if not managed carefully. On the flip side, Instapage prioritizes speed, ensuring that landing pages load efficiently, keeping potential leads engaged without delay. Speed is vital in retaining visitors, as even a second's delay can cause significant losses in potential conversions.
Integrations that Work Seamlessly
- Instapage integrates smoothly with major email marketing services and CRMs, making it ideal for marketers.
- Divi Builder, being a WordPress plugin, easily connects with a wide array of plugins and services.
- Consider how each platform works with your existing tools for the best results.
Insights & Analytics: Understanding Your Data
Data-driven decision-making is at the heart of successful marketing. Instapage excels in providing robust analytics tools, enabling users to monitor their landing page performance in real-time. With detailed reports and A/B testing capabilities, marketers can continuously optimize their campaigns for better results. Though Divi Builder includes some analytics functionalities, it doesn’t match the depth that Instapage presents, leaving marketers wanting more insights to drive their strategies.
Page loading times are critical in the digital realm, with Instapage capitalizing on this by focusing on fast, optimized pages. This commitment minimizes bounce rates and ensures that more visitors engage with content, ultimately driving conversions.
Support Structures and Community Engagement
The Importance of Responsive Customer Support
Having reliable customer support can make or break your experience with a platform. Instapage has built a reputation for responsive support teams who guide users through issues promptly. Divi Builder also offers commendable support, but users have reported longer wait times during peak periods. Knowing that help is available when you face challenges can significantly impact your overall experience with the platform.
Community Resources: Learning Together
Both platforms provide valuable resources for users. Instapage has a wealth of tutorials, guides, and an active community that shares experiences and strategies. Similarly, Divi Builder boasts a vibrant community filled with forums, webinars, and tutorials. These resources can help users overcome hurdles and leverage the full potential of their chosen platform for their marketing efforts.
The Pricing Comparison: Getting Your Money's Worth
Evaluating the pricing models is essential when deciding between Instapage and Divi Builder. Instapage has a subscription-based model that includes various features tailored for marketers. Users can explore a free trial to assess compatibility. Divi Builder typically involves a one-time purchase for lifetime access or an annual subscription, generally providing more tools for a broader web design scope. Carefully analyzing what each plan includes is critical for selecting the optimal choice for your budget.
Price isn't the only factor to consider. Evaluating the features each platform offers for your investment is crucial. Instapage, with its focus on conversion and marketers’ needs, may provide better value for those prioritizing lead generation. In contrast, if comprehensive website design with advanced customizations is your focus, Divi Builder could be the more advantageous option.
Closing Thoughts: Making the Right Choice
After dissecting each element from usability to performance, both Instapage and Divi Builder have compelling offers tailored to different needs. Whether you prioritize marketing strategies with a focus on conversion or a more holistic approach to web design, understanding the nuances of each platform will help guide your decision. Choose the tool that aligns with your specific marketing goals.
Selecting the right website or landing page builder is crucial for success in the digital marketing landscape. Instapage, with its user-friendly design and focus on conversions, presents a strong case for those looking to enhance their marketing efforts. Test out Instapage’s capabilities yourself and experience firsthand how it can contribute to your campaign's success.
