How Convertize vs. Convert vs. Instapage stack up against each other
Compare Instapage with Convertize and Convert to create high-converting landing pages. With personalization, optimization, and collaboration tools, Instapage helps you deliver experiences that drive results.
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See how Instapage stacks up against the competition
| Feature | Instapage | Other builders |
| Drag-and-Drop Tools | ||
| Conversion-optimized templates | ||
| Manual and AI-powered A/B Tests | ||
| AI content suggestions | ||
| Popups and sticky bars | ||
| Canvas and grid blocks | ||
| Reusable and global elements | ||
| Form and popup builders | ||
| Built-in Heatmaps | ||
| Central analytics dashboard | ||
| Ad-to-page personalization and collections | ||
| Contacts, lists, and email | ||
| Dedicated, full-service CRO experts | ||
| Enterprise-ready platform |
Leading the way in building high-performing landing pages
Autopilot exceeds conversions goals with personalized landings
Autopilot exceeded its growth goals by sending people to a keyword message-matched post-click landing page built with Instapage versus a generic tour page.
Lattice increases conversion rate by 41.7% with Instapage
With Instapage’s help, Lattice’s production process has been streamlined, allowing Lattice to scale its advertising operations and drive down acquisition costs.
Vita escalate lead generation efforts and client engagement with Instapage
Vita is a full-spectrum professional brokerage firm in the employee benefits industry
Why Instapage is the smarter choice for your campaigns
Get everything you need to build, scale, and optimize high-converting landing pages—without coding.
Easier page building without coding
Instapage offers a flexible and seamless page creation experience with a library of 500+ conversion-focused layouts, Instablocks®, a drag-and-drop builder, and AI content generation. With technologies like Thor Render Engine®, you can create on-brand, mobile-responsive landing pages that load quickly and start converting during initial visitor clicks.
More insights — better results
Instapage lets you see in detail how each landing page experience and variation is performing so you can make targeted changes that boost page conversions. Use heatmaps for a better understanding of on-page activities, run A/B tests and AI-assisted experiments, and then track and evaluate results within robust analytics dashboards.
More personalized experiences
Instapage lets you quickly create high-performing landing pages tailored to each of your ad campaigns. Deliver personalized experiences for distinct audiences using dynamic text replacement. Effortlessly align specific advertisements to unique pages with AdMaps. Monitor audience-level metrics using our advanced data tools.
Built-in collaboration
Instapage collaboration capabilities bring your entire team together to speed up the process of landing page review, approval, and launch. No more frustrating and unnecessary revisions or edits scattered across emails. Provide instant feedback, conduct real-time page edits, and securely share your pages with outside stakeholders.
Free up time for your business
Invest time into business growth, not busy work. Launch landing pages faster with reusable forms and templates. Build once, reuse forever.
Explore all integrations
Easier page building without coding
Instapage offers a flexible and seamless page creation experience with a library of 500+ conversion-focused layouts, Instablocks®, a drag-and-drop builder, and AI content generation. With technologies like Thor Render Engine®, you can create on-brand, mobile-responsive landing pages that load quickly and start converting during initial visitor clicks.
More insights — better results
Instapage lets you see in detail how each landing page experience and variation is performing so you can make targeted changes that boost page conversions. Use heatmaps for a better understanding of on-page activities, run A/B tests and AI-assisted experiments, and then track and evaluate results within robust analytics dashboards.
More personalized experiences
Instapage lets you quickly create high-performing landing pages tailored to each of your ad campaigns. Deliver personalized experiences for distinct audiences using dynamic text replacement. Effortlessly align specific advertisements to unique pages with AdMaps. Monitor audience-level metrics using our advanced data tools.
Built-in collaboration
Instapage collaboration capabilities bring your entire team together to speed up the process of landing page review, approval, and launch. No more frustrating and unnecessary revisions or edits scattered across emails. Provide instant feedback, conduct real-time page edits, and securely share your pages with outside stakeholders.
Free up time for your business
Invest time into business growth, not busy work. Launch landing pages faster with reusable forms and templates. Build once, reuse forever.
Explore all integrations
“Instapage gives us the ability to tailor our landing page content and layout to tell a unique story for each geographical target. The platform also enables us to create different variations with content that performs well for each unique channel. Every marketing team needs this!”
"Instapage has truly maximized our digital advertising performance by enabling us to offer matching, personalized experiences for every ad and audience. Now we can scale our landing page experiences as efficiently and effectively as we scale the ads themselves."
"If we have to wait on a developer, our creative velocity plummets. But Instapage has made it possible for us to exponentially grow our advertising programs and convert more customers"
Get started with Instapage in a few steps
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Create your Instapage account
Start with Instapage by signing up via Google or your email. You'll get access to a free 14-day trial to discover Instapage capabilities. Feel free to cancel anytime during the 14-day trial if you decide that our product is not suitable for your business. -
Build and personalize your page
Create your first landing page from scratch or choose a template from 500+ customizable layouts. Use the drag-and-drop builder to add page elements, fonts, and backgrounds, refine content with AI, or add custom HTML, Javascript, and CSS. -
Review and make edits
Collaborate on page designs and streamline review processes. Invite your team members and stakeholders to review, edit, and provide feedback on your landing page. Collaborate knowing your page is confidential and only accessible to authorized users. -
Publish and track page performance
Publish your page to a domain or custom URL. Connect your pages to the ads you've created and track page performance within the analytics dashboard, run A/B tests and AI experiments, analyze results, and continuously optimize your landing page to maintain high conversions.
Instapage vs. Convertize vs. Convert – Which One Tops the Charts?
Choosing the right landing page builder can feel like assembling a superhero team for a big mission. Each tool has its unique abilities, ready to tackle specific challenges your marketing strategy might face. Whether you're looking to optimize conversion rates or create stunning templates, this comparison aims to help you decide which star player should join your ranks. Instapage, Convertize, and Convert each come with their strengths and quirks, contributing to the dynamic world of landing pages. With that said, let's embark on this journey to discover which option could be the ultimate game changer for your marketing team!
Meet the Contenders – A Friendly Showdown
In the left corner, we have Instapage, renowned for its robust customization options and conversion optimization capabilities. A favorite among marketers, it empowers users to craft landing pages that not only captivate but also convert. Next up is Convertize, a tool celebrated for its conversion-driven features and A/B testing capabilities, designed to help marketers refine their strategies effortlessly. Finally, we have Convert, which offers a unique blend of simplicity and efficiency aimed at businesses seeking quick solutions without sacrificing quality. Each contender brings something special to the table, and understanding their strengths will illuminate your path forward in the search for the perfect landing page builder.
Round One - Feature Face-Off
Template Variety and User Experience: A Closer Look
When it comes to landing page builders, the variety of templates and overall usability are key. Convertize shines here with its straightforward interface and library of professionally designed templates that make creating landing pages intuitive. Users can easily customize these templates to match their branding, streamlining the design process. On the flip side, Convert also offers a user-friendly experience, although its template selection is comparatively limited. Instapage, however, stands out with its vast array of customizable templates, allowing marketers to tailor every aspect of their landing pages. This extensive ability to personalize can significantly impact user engagement and that all-important conversion rate, making it a formidable option for those aiming for highly tailored strategies.
Instapage: The Champion of Customization
Instapage isn't just another landing page builder; it's a strategic partner in empowering marketers. With its unmatched customization features, users can manipulate every element on their pages, from text to images, ensuring nothing feels generic. Its advanced A/B testing tools allow marketers to experiment and optimize their content continually. This level of engagement drives down costs by increasing conversion rates, ensuring that your marketing spend is allocated effectively. More than just a tool, Instapage fosters relevant landing page experiences that enhance brand trust and customer loyalty, solidifying its position as a leader in the digital marketing landscape.
Round Two - Speed and Performance Showdown
As we dive into speed and performance, it's vital to consider how quickly a landing page loads. Imagine waiting forever for a coffee — it’s frustrating, isn’t it? Similarly, slow loading times can lead to lost visitors and missed conversion opportunities. A landing page that loads quickly keeps visitors engaged and encourages them to act. In this round, we’ll explore how each platform stacks up in terms of delivering rapid, responsive, and effective pages.
Advantages of Instapage in Speed and Performance
- Lightning-fast loading times to enhance user experience
- Optimized images and assets to improve responsiveness
- Feature of lazy loading for improved site speed
- Integration with CDN for global speed benefits
Benefits of Convertize in Speed and Performance
- Quick setup process for rapid deployment of landing pages
- Optimized code to ensure swift performance
- Built-in analytics for monitoring speed-related metrics
Strengths of Convert in Speed and Performance
- Basic templates designed for fast loading
- Simple interface aids in reducing development time
- Efficient integration with external tools for enhanced speed
- Mobile optimization to ensure quick access on the go
In conclusion, all three landing page builders offer decent speed and performance, but Instapage takes the lead for its robust features designed to optimize loading times. These characteristics are essential, as they play a crucial role in determining user experience and, ultimately, conversion rates.
Round Three - Navigating Usability and Learning Curves
Usability and the capacity to learn a platform quickly are vital, especially for new users. Instapage embraces newcomers with its intuitive interface and helpful onboarding guides, ensuring a smooth transition to creating effective landing pages. Convertize similarly aims to simplify the user experience, providing tutorials and tips for constructing optimized pages. Convert, while efficient, can present a steeper learning curve due to fewer resources compared to its competitors. However, once grasped, it seamlessly aids marketers in campaign execution. Overall, regardless of your starting point, each platform supports users on their journey towards becoming landing page pros.
Round Four - Your Support Crew
Picture each customer support team as the trusty sidekicks ready to assist when needed. Instapage offers support via chat, email, and phone, equipped with a comprehensive knowledge base to ensure users find solutions quickly. Convertize also excels in customer support with timely responses, providing an accessible knowledge bank. Convert has basic support options, but lacks some of the extensive resources found in its competitors. Each platform aims to ensure that users feel supported in their endeavors, though the level of assistance can vary.
Round Five - Pricing Plans into Focus
As we assess the pricing structures of these platforms, it's essential to consider what aligns best with your budget and needs. Instapage provides various plans catering to different user types, allowing customization based on your specific requirements. Convertize also offers flexible pricing, though some features may come with additional costs. Convert generally appears as the more cost-effective option. However, creating a value-centric decision means considering the features most crucial to your marketing goals.
Ultimately, while each platform possesses its unique strengths, the perfect fit will depend on your specific needs. Whether you prioritize features, customer support, or budget, it's clear that Instapage provides a compelling case for consideration with its capability to reduce costs, grow conversions, and offer relevant landing page experiences. Why not take Instapage for a free trial and experience its benefits firsthand?
