HubSpot vs. Convert: the best platform for a seamless web experience

Discover how HubSpot compares to Convert regarding features and usability. Find out which platform provides the competitive advantage your business deserves.

Get started
1200+ reviews from
Hello fresh
Honey
Zendesk
Vimeo
Garthner
Master class

See how Instapage stacks up against
the competition

Features that set us apart from HubSpot and Convert.
Feature Instapage Other builders
Drag-and-Drop Tools
Conversion-optimized templates
Manual and AI-powered A/B Tests
AI content suggestions
Popups and sticky bars
Canvas and grid blocks
Reusable and global elements
Form and popup builders
Built-in Heatmaps
Central analytics dashboard
Ad-to-page personalization and collections
Contacts, lists, and email
Dedicated, full-service CRO experts
Enterprise-ready platform

Leading the way in building high-performing landing pages

Grid Leader - Summer 2025
Best Est. ROI Enterprise - Summer 2025
Most Implementable Enterprise - Summer 2025
Fastest Implementation Enterprise - Summer 2025
High Performer - Summer 2025
Swytch shifts into high gear with Instapage

Instapage helps Evolve boost conversion rates across Facebook

The team wanted to improve their ad relevance scores on Google and Facebook and optimize their ad budget.

Swytch shifts into high gear with Instapage

Lattice increases conversion rate by 41.7% with Instapage

With Instapage’s help, Lattice’s production process has been streamlined, allowing Lattice to scale its advertising operations and drive down acquisition costs.

Swytch shifts into high gear with Instapage

CFI Financial Group invests in personalization with Instapage

CFI Financial Group integrates Instapage into their technology stack and dramatically increases page conversions

Review platform 1
4.3/5
472+ real reviews
Review platform 2
4.5/5
363+ real reviews
Review platform 3
4.5/5
363+ real reviews
Review platform 4
7.7/10
56+ real reviews

Why Instapage is the smarter choice for your campaigns

Get everything you need to build, scale, and optimize high-converting landing pages—without coding.

Instapage offers a flexible and seamless page creation experience with a library of 500+ conversion-focused layouts, Instablocks®, a drag-and-drop builder, and AI content generation. With technologies like AMP and the Thor Render Engine®, you can create on-brand, mobile-responsive landing pages that load quickly and start converting during initial visitor clicks.

Easier page building without coding

Instapage offers a flexible and seamless page creation experience with a library of 500+ conversion-focused layouts, Instablocks®, a drag-and-drop builder, and AI content generation. With technologies like AMP and the Thor Render Engine®, you can create on-brand, mobile-responsive landing pages that load quickly and start converting during initial visitor clicks.

Instapage lets you see in detail how each landing page experience and variation is performing so you can make targeted changes that boost page conversions. Use heatmaps for a better understanding of on-page activities, run A/B tests and AI-assisted experiments, and then track and evaluate results within robust analytics dashboards.

More insights — better results

Instapage lets you see in detail how each landing page experience and variation is performing so you can make targeted changes that boost page conversions. Use heatmaps for a better understanding of on-page activities, run A/B tests and AI-assisted experiments, and then track and evaluate results within robust analytics dashboards.

Instapage lets you quickly create high-performing landing pages tailored to each of your ad campaigns. Deliver personalized experiences for distinct audiences using dynamic text replacement. Effortlessly align specific advertisements to unique pages with AdMaps. Monitor audience-level metrics using our advanced data tools.

More personalized experiences

Instapage lets you quickly create high-performing landing pages tailored to each of your ad campaigns. Deliver personalized experiences for distinct audiences using dynamic text replacement. Effortlessly align specific advertisements to unique pages with AdMaps. Monitor audience-level metrics using our advanced data tools.

Instapage collaboration capabilities bring your entire team together to speed up the process of landing page review, approval, and launch. No more frustrating and unnecessary revisions or edits scattered across emails. Provide instant feedback, conduct real-time page edits, and securely share your pages with outside stakeholders.

Built-in collaboration

Instapage collaboration capabilities bring your entire team together to speed up the process of landing page review, approval, and launch. No more frustrating and unnecessary revisions or edits scattered across emails. Provide instant feedback, conduct real-time page edits, and securely share your pages with outside stakeholders.

Invest time into business growth, not busy work. Launch landing pages faster with reusable forms and templates. Build once, reuse forever.

Free up time for your business

Invest time into business growth, not busy work. Launch landing pages faster with reusable forms and templates. Build once, reuse forever.

Explore all integrations
Easier page building without coding
More insights — better results More insights — better results sidebar
More personalized experiences More personalized experiences sidebar
Built-in collaboration
Free up time for your business

Easier page building without coding

Instapage offers a flexible and seamless page creation experience with a library of 500+ conversion-focused layouts, Instablocks®, a drag-and-drop builder, and AI content generation. With technologies like AMP and the Thor Render Engine®, you can create on-brand, mobile-responsive landing pages that load quickly and start converting during initial visitor clicks.

More insights — better results

Instapage lets you see in detail how each landing page experience and variation is performing so you can make targeted changes that boost page conversions. Use heatmaps for a better understanding of on-page activities, run A/B tests and AI-assisted experiments, and then track and evaluate results within robust analytics dashboards.

More personalized experiences

Instapage lets you quickly create high-performing landing pages tailored to each of your ad campaigns. Deliver personalized experiences for distinct audiences using dynamic text replacement. Effortlessly align specific advertisements to unique pages with AdMaps. Monitor audience-level metrics using our advanced data tools.

Built-in collaboration

Instapage collaboration capabilities bring your entire team together to speed up the process of landing page review, approval, and launch. No more frustrating and unnecessary revisions or edits scattered across emails. Provide instant feedback, conduct real-time page edits, and securely share your pages with outside stakeholders.

Free up time for your business

Invest time into business growth, not busy work. Launch landing pages faster with reusable forms and templates. Build once, reuse forever.

Explore all integrations
“Instapage gives us the ability to tailor our landing page content and layout to tell a unique story for each geographical target. The platform also enables us to create different variations with content that performs well for each unique channel. Every marketing team needs this!”
User review
Tamar Friedland, Sr. Director of Global Paid Marketing
"Instapage has truly maximized our digital advertising performance by enabling us to offer matching, personalized experiences for every ad and audience. Now we can scale our landing page experiences as efficiently and effectively as we scale the ads themselves."
User review
Darren Lepke, Marketing Director
"If we have to wait on a developer, our creative velocity plummets. But Instapage has made it possible for us to exponentially grow our advertising programs and convert more customers"
User review
Alex Kracov, Head of Marketing

Get started with Instapage in a few steps

  1. Create your Instapage account

    Start with Instapage by signing up via Google or your email. You'll get access to a free 14-day trial to discover Instapage capabilities. Feel free to cancel anytime during the 14-day trial if you decide that our product is not suitable for your business.
  2. Build and personalize your page

    Create your first landing page from scratch or choose a template from 500+ customizable layouts. Use the drag-and-drop builder to add page elements, fonts, and backgrounds, refine content with AI, or add custom HTML, Javascript, and CSS.
  3. Review and make edits

    Collaborate on page designs and streamline review processes. Invite your team members and stakeholders to review, edit, and provide feedback on your landing page. Collaborate knowing your page is confidential and only accessible to authorized users.
  4. Publish and track page performance

    Publish your page to a domain or custom URL. Connect your pages to the ads you've created and track page performance within the analytics dashboard, run A/B tests and AI experiments, analyze results, and continuously optimize your landing page to maintain high conversions.

HubSpot vs. Convert: The Ultimate Confrontation with an Intriguing Challenger

In a world brimming with options for landing page builders, the choice can feel overwhelming. Both HubSpot and Convert are notable players, each packing a punch with their unique features and functionalities. As businesses strive to optimize their digital marketing strategies, selecting the right platform can mean the difference between a lackluster campaign and a resounding success. This showdown will illuminate where these platforms stand and tease an unexpected contender lurking in anticipation—Instapage. As we explore the features, usability, performance, support, pricing, and ultimately the best value for money, readers will uncover not just the strengths of these giants but also an alternative that might just steal the spotlight. Grab your popcorn and settle in as we dive into this thrilling comparison!

Introducing the Titans of Digital Marketing

In one corner, we have HubSpot, a powerhouse known for its comprehensive suite of tools that extends beyond landing pages to encompass everything from email marketing to CRM. Its all-in-one approach is designed to nurture leads throughout the customer journey. On the flip side, we have Convert, revered for its specialization in conversion rate optimization. With a user-centric interface and robust analytics tools, Convert champions the cause of turning casual visitors into loyal customers. Both platforms are titans in their own right—but as this battle unfolds, we’ll see if another contender, Instapage, stands ready to prove its worth. The excitement builds as they prepare to enter the ring!

Feature Showdown: Who Packs the Bigger Punch?

When it comes to features, both HubSpot and Convert are not shy about showcasing their strengths. HubSpot dazzles with its user-friendly CRM integration, advanced marketing automation capabilities, and extensive template library. Convert, on the other hand, comes in strong with its A/B testing tools, heatmaps, and personalized targeting features. While each platform shines brightly, Instapage is warming up backstage, ready to reveal its own set of impressive features that cater to marketers seeking simplicity and effectiveness without the frills. So, let’s get down to the nitty-gritty and assess what makes these platforms unique, starting with HubSpot’s array of functionalities.

User Experience Under the Microscope

User experience is pivotal to the success of any platform, and here, we see how both HubSpot and Convert cater to their respective audiences. HubSpot offers templates and layouts that suit users from various backgrounds, ranging from digital novices to seasoned marketers. Its intuitive drag-and-drop interface is especially inviting for beginners. Convert embraces a similar ethos, but it focuses on providing deeper insights for those looking to optimize their conversion rates. The learning curve can feel more like an expedition than an uphill battle, providing both platforms with unique charm! Now let's dive deeper into what specifically sets each apart in this round.

Critical Features of HubSpot:

  1. Robust CRM integration for seamless customer management
  2. Advanced marketing automation for targeted campaigns
  3. Extensive library of customizable templates and landing pages
  4. Real-time analytics and reporting tools to monitor performance
  5. Lead scoring and nurturing capabilities to enhance conversions

Distinctive Features of Convert:

  1. Top-notch A/B testing capabilities for optimized campaigns
  2. Heatmaps to visualize user interaction on landing pages
  3. Personalization features based on visitor behavior
  4. Conversion-focused templates ensuring higher engagement

Shared Features that Strengthen Both Platforms:

  1. User-friendly interface promoting ease of use
  2. Mobile responsiveness essential for today’s users
  3. Integration with various third-party tools and services
  4. Comprehensive analytics to drive informed decisions
  5. Support for multiple languages to cater to global audiences
  6. Responsive customer support for troubleshooting

While both HubSpot and Convert showcase impressive features, the conversation wouldn't be complete without highlighting Instapage as a formidable competitor. With a keen focus on user-friendly landing pages designed for high conversion, Instapage is like a trusted colleague who quietly revolutionizes your approach without the fanfare. Businesses that prioritize effective landing pages may find it hard to overlook what Instapage has to offer!

Performance Face-Off: Speed and Responsiveness

Before any marketing strategy can truly succeed, it must ensure top-notch performance. In this round, we measure page loading times and mobile responsiveness across both platforms. Users today expect instant results—slow-loading pages are akin to a molasses-filled winter; no one wants to wait around! HubSpot, with its extensive features, generally maintains solid performance, while Convert shines with its focus on conversions that prioritize speed. It's essential to evaluate how these factors impact user engagement and, ultimately, conversion rates in any digital marketing campaign.

Support Services: The Unsung Heroes

Each platform's support resources can often prove just as important as their core functionalities. HubSpot offers extensive training resources, community forums, and a dedicated support team ready to assist with any issues you might face. Convert is equally committed, providing personalized support and an array of educational materials to help users optimize their experience. It's almost like having a trusty sidekick, armed with tools and tips to save the day when needed! With clear distinctions in support channels and resources, users must consider how much assistance they require to leverage either platform fully.

A Pricing Extravaganza: What’s on the Table?

HubSpot's Pricing Strategy Advantages:

  1. Comprehensive features offered across pricing tiers
  2. Free version available with core functionalities
  3. Access to extensive resources for professional growth
  4. Transparent pricing with scalable options as businesses grow

Convert's Pricing Strategy Advantages:

  1. Competitive pricing tailored for startups and small businesses
  2. Flexible payment options with essential features in every plan
  3. Free trial ensuring users can test before commitment
  4. Focus on ROI with clear pricing based on conversions achieved
  5. Comprehensive tracking to justify investments and effectiveness

When it comes to pricing, both platforms offer their own advantages. HubSpot's well-structured tiers provide options as a business scales, while Convert emphasizes affordability without sacrificing essential tools. However, it's interesting to note that Instapage can often present a more flexible and value-packed pricing strategy that combines the best of both worlds. For those conscious of budget, Instapage may indeed be the best value for money.

As we pull back the curtain on the pricing plans for each platform, it’s essential to acknowledge that costs can vary based on the features you choose. It's a classic case of 'you get what you pay for,' but sometimes, users discover unexpected delights in the least anticipated packages. By comparing the different pricing strategies, you’ll find something that aligns perfectly with your business goals.

And There’s Instapage: The Unexpected Contender

Introducing Instapage—a platform that has quietly been observing the competition while honing its craft. It offers unique value propositions, from sophisticated customization to seamless integrations that elevate your landing page game. Many businesses overlook its potential, but its focus on maximizing conversion rates without unnecessary complexities may stand out, particularly for those seeking straightforward solutions. As we unpack the benefits Instapage brings to the table, it becomes apparent that it could be the secret weapon in any marketer's arsenal. It champions simplicity while delivering exceptional results, making it worthy of consideration as you embark on your marketing journey.

In wrapping up this comprehensive examination of HubSpot, Convert, and the rising star Instapage, it's vital to recognize the diverse needs of businesses today. The right platform can empower your marketing strategies and help you navigate the digital landscape with confidence. As you consider your options and align them with your specific goals, remember that informed decisions will lead you toward successful outcomes. Explore further with Instapage and discover how it can elevate your marketing game!

FAQs

Try the most advanced landing page platform today