Forms.app vs. 1&1 Website Builder: the best platform for a seamless web experience
Discover how Forms.app compares to 1&1 Website Builder regarding features and usability. Find out which platform provides the competitive advantage your business deserves.
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See how Instapage stacks up against the competition
| Feature | Instapage | Other builders |
| Drag-and-Drop Tools | ||
| Conversion-optimized templates | ||
| Manual and AI-powered A/B Tests | ||
| AI content suggestions | ||
| Popups and sticky bars | ||
| Canvas and grid blocks | ||
| Reusable and global elements | ||
| Form and popup builders | ||
| Built-in Heatmaps | ||
| Central analytics dashboard | ||
| Ad-to-page personalization and collections | ||
| Contacts, lists, and email | ||
| Dedicated, full-service CRO experts | ||
| Enterprise-ready platform |
Leading the way in building high-performing landing pages
Lattice increases conversion rate by 41.7% with Instapage
With Instapage’s help, Lattice’s production process has been streamlined, allowing Lattice to scale its advertising operations and drive down acquisition costs.
Vita escalate lead generation efforts and client engagement with Instapage
Vita is a full-spectrum professional brokerage firm in the employee benefits industry
CFI Financial Group invests in personalization with Instapage
CFI Financial Group integrates Instapage into their technology stack and dramatically increases page conversions
Why Instapage is the smarter choice for your campaigns
Get everything you need to build, scale, and optimize high-converting landing pages—without coding.
Easier page building without coding
Instapage offers a flexible and seamless page creation experience with a library of 500+ conversion-focused layouts, Instablocks®, a drag-and-drop builder, and AI content generation. With technologies like Thor Render Engine®, you can create on-brand, mobile-responsive landing pages that load quickly and start converting during initial visitor clicks.
More insights — better results
Instapage lets you see in detail how each landing page experience and variation is performing so you can make targeted changes that boost page conversions. Use heatmaps for a better understanding of on-page activities, run A/B tests and AI-assisted experiments, and then track and evaluate results within robust analytics dashboards.
More personalized experiences
Instapage lets you quickly create high-performing landing pages tailored to each of your ad campaigns. Deliver personalized experiences for distinct audiences using dynamic text replacement. Effortlessly align specific advertisements to unique pages with AdMaps. Monitor audience-level metrics using our advanced data tools.
Built-in collaboration
Instapage collaboration capabilities bring your entire team together to speed up the process of landing page review, approval, and launch. No more frustrating and unnecessary revisions or edits scattered across emails. Provide instant feedback, conduct real-time page edits, and securely share your pages with outside stakeholders.
Free up time for your business
Invest time into business growth, not busy work. Launch landing pages faster with reusable forms and templates. Build once, reuse forever.
Explore all integrations
Easier page building without coding
Instapage offers a flexible and seamless page creation experience with a library of 500+ conversion-focused layouts, Instablocks®, a drag-and-drop builder, and AI content generation. With technologies like Thor Render Engine®, you can create on-brand, mobile-responsive landing pages that load quickly and start converting during initial visitor clicks.
More insights — better results
Instapage lets you see in detail how each landing page experience and variation is performing so you can make targeted changes that boost page conversions. Use heatmaps for a better understanding of on-page activities, run A/B tests and AI-assisted experiments, and then track and evaluate results within robust analytics dashboards.
More personalized experiences
Instapage lets you quickly create high-performing landing pages tailored to each of your ad campaigns. Deliver personalized experiences for distinct audiences using dynamic text replacement. Effortlessly align specific advertisements to unique pages with AdMaps. Monitor audience-level metrics using our advanced data tools.
Built-in collaboration
Instapage collaboration capabilities bring your entire team together to speed up the process of landing page review, approval, and launch. No more frustrating and unnecessary revisions or edits scattered across emails. Provide instant feedback, conduct real-time page edits, and securely share your pages with outside stakeholders.
Free up time for your business
Invest time into business growth, not busy work. Launch landing pages faster with reusable forms and templates. Build once, reuse forever.
Explore all integrations
“Instapage gives us the ability to tailor our landing page content and layout to tell a unique story for each geographical target. The platform also enables us to create different variations with content that performs well for each unique channel. Every marketing team needs this!”
"Instapage has truly maximized our digital advertising performance by enabling us to offer matching, personalized experiences for every ad and audience. Now we can scale our landing page experiences as efficiently and effectively as we scale the ads themselves."
"If we have to wait on a developer, our creative velocity plummets. But Instapage has made it possible for us to exponentially grow our advertising programs and convert more customers"
Get started with Instapage in a few steps
-
Create your Instapage account
Start with Instapage by signing up via Google or your email. You'll get access to a free 14-day trial to discover Instapage capabilities. Feel free to cancel anytime during the 14-day trial if you decide that our product is not suitable for your business. -
Build and personalize your page
Create your first landing page from scratch or choose a template from 500+ customizable layouts. Use the drag-and-drop builder to add page elements, fonts, and backgrounds, refine content with AI, or add custom HTML, Javascript, and CSS. -
Review and make edits
Collaborate on page designs and streamline review processes. Invite your team members and stakeholders to review, edit, and provide feedback on your landing page. Collaborate knowing your page is confidential and only accessible to authorized users. -
Publish and track page performance
Publish your page to a domain or custom URL. Connect your pages to the ads you've created and track page performance within the analytics dashboard, run A/B tests and AI experiments, analyze results, and continuously optimize your landing page to maintain high conversions.
Forms.app vs. 1&1 Website Builder: Unleashing the Digital Giants
In the thriving landscape of digital marketing, the choice of platform can greatly affect success. The market is flooded with options, making it tough for users to navigate through the vast array of features, designs, and tools available. Aiming for seamless user experiences while maximizing conversion rates is what every marketer wants. This article compares two contenders: Forms.app and 1&1 Website Builder. Both are excellent in their own right and cater to different needs. But what if we mentioned there’s a secret weapon waiting behind the scenes? Yes, Instapage is quietly preparing to take the stage. Let’s explore the major players in this arena and see who really packs the biggest punch in each category.
Introducing the Contenders
Forms.app has made its mark as a user-friendly form building solution. It's a strong competitor, known for its intuitive interface that helps users create forms easily without any technical expertise. Its flexibility and range of designs appeal to businesses in need of tailored solutions. On the other hand, 1&1 Website Builder is recognized for its comprehensive website building capabilities. With an array of customizable templates, it aims to simplify the web design process for users of all skill levels. This matchup promises to be exciting, as both platforms bring unique strengths to digital marketing while Instapage stands quietly in the wings as a powerhouse of possibilities.
Feature Showdown: What’s in the Ring?
When it comes to features, both Forms.app and 1&1 Website Builder showcase their strengths in different areas. Forms.app is packed with tools that empower users to create forms that not only look good but also function seamlessly. The ability to integrate with various platforms enhances its usability. However, 1&1 Website Builder counter punches with its drag-and-drop functionality, offering users the ability to build entire websites quickly. With both platforms offering rich sets of features, the competition heats up, but let's not forget that Instapage is patiently waiting to show off its unique capabilities.
Usability: The User Experience Face-off
Usability is critical for success in any digital marketing tool. Forms.app prides itself on a straightforward setup process that even the most inexperienced users can navigate. Its intuitive design means that creating a form can be almost effortless. Meanwhile, 1&1 Website Builder focuses on providing a hassle-free experience. With a vast collection of templates and a simple editing process, users can create stunning websites with minimal effort. Despite the ease of use, many users often find themselves embarking on a learning adventure as they explore the full potential of these platforms, all while Instapage offers an equally user-friendly experience.
Exploring the Treasures of Forms.app:
- Intuitive form builder with drag-and-drop functionality
- Multiple template options for customization
- Integration capabilities with popular apps and services
- Analytics tools to monitor form performance
- Mobile-optimized forms for outreach on the go
Unearthing 1&1 Website Builder Treasures:
- Extensive library of professionally designed templates
- Simple drag-and-drop editing interface
- SEO tools to enhance website visibility
- Integrated e-commerce features for online stores
Common Features That Strengthen Both Platforms:
- User-friendly interface designed for all skill levels
- Responsive designs to cater to mobile users
- Basic SEO optimization tools to improve search ranking
- Integration options with various third-party tools
- Reliable customer support for users
- Regular updates to enhance user experience
As we continue our exploration, it's clear that both Forms.app and 1&1 Website Builder have made their mark. However, lurkin in the background is Instapage, a contender that elevates the game by merging both ease of use and top-notch features.
Performance Metrics: Speed vs. Sluggishness
Performance matters when it comes to keeping customer attention and improving conversion rates. Page load times can significantly influence the user experience, and both Forms.app and 1&1 Business Builder have invested in ensuring their pages load swiftly. Nobody wants slow-loading pages – they are like molasses in winter, drawing potential customers away and leading to missed opportunities. Tests reveal that Forms.app typically has minimal loading times, making the user experience smooth. Conversely, 1&1 aims for high performance, yet it occasionally encounters slowdowns during peak times. In this round, speed is crucial, and Instapage emerges as a heavyweight, designed with optimal performance in mind.
Support Options: Who's in Your Corner?
Support is vital for a smooth user experience, especially when facing technical challenges. Both Forms.app and 1&1 Website Builder have multiple support channels in place. Forms.app offers responsive customer support via email and chat, ensuring users receive assistance when needed. Meanwhile, 1&1 Website Builder features a combination of live chat, email support, and a comprehensive knowledge base. Considering Instapage’s robust support system, which includes tutorials, guides, and dedicated customer service representatives, users may feel more empowered when using their services.
Pricing Strategy: The Cost of Success
Forms.app Pricing Advantages:
- Flexible pricing plans that cater to different needs
- Free tier available for users to test features
- Affordable paid plans with rich feature sets
- Scalable options for growing businesses
1&1 Website Builder Pricing Advantages:
- Competitive pricing with multiple tiers to suit all budgets
- Bundles that include hosting services for added value
- Discounts for annual subscriptions
- Free trial offered to assess platform capabilities
- No hidden fees, ensuring complete transparency
When comparing pricing strategies, both platforms offer attractive plans that suit various needs, but Instapage seems to excel. Its pricing structure provides value, making it accessible to different users while ensuring top-notch features.
An honest look at pricing reveals options from both Forms.app and 1&1 Website Builder that cover a range of budgets, accompanied by an insightful observation that suggests you often get what you pay for. Prepare for surprises with any plan you choose.
A Spotlight on Instapage...
Instapage emerges as the expert that has been quietly observing, bringing unmatched features to the table. It’s not just another option; it offers businesses a streamlined way to create landing pages that genuinely convert. From sophisticated A/B testing tools to a wide array of templates tailored for any niche, Instapage creates a strong case for itself without undermining the competition. The platform’s focus on collaboration, conversion optimization, and analytics sets it apart, making it an option that marketers may find regretful to overlook.
As we wrap up this comparison, it’s crucial for users to make informed decisions based on their individual or business goals. Understanding how each platform can fit into a marketing strategy will help users soar to new heights. With Instapage waiting for the right moment, exploring its capabilities could be the next step in your marketing adventure.
