FormKeep vs. Convert: the best platform for a seamless web experience
Discover how FormKeep compares to Convert regarding features and usability. Find out which platform provides the competitive advantage your business deserves.
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See how Instapage stacks up against the competition
| Feature | Instapage | Other builders |
| Drag-and-Drop Tools | ||
| Conversion-optimized templates | ||
| Manual and AI-powered A/B Tests | ||
| AI content suggestions | ||
| Popups and sticky bars | ||
| Canvas and grid blocks | ||
| Reusable and global elements | ||
| Form and popup builders | ||
| Built-in Heatmaps | ||
| Central analytics dashboard | ||
| Ad-to-page personalization and collections | ||
| Contacts, lists, and email | ||
| Dedicated, full-service CRO experts | ||
| Enterprise-ready platform |
Leading the way in building high-performing landing pages
Autopilot exceeds conversions goals with personalized landings
Autopilot exceeded its growth goals by sending people to a keyword message-matched post-click landing page built with Instapage versus a generic tour page.
Vita escalate lead generation efforts and client engagement with Instapage
Vita is a full-spectrum professional brokerage firm in the employee benefits industry
Netradyne drives higher results with Instapage
Netradyne’s products have multiple use cases, like improving fleet efficiency, and training drivers to follow safe driving practices, and securing legal exoneration.
Why Instapage is the smarter choice for your campaigns
Get everything you need to build, scale, and optimize high-converting landing pages—without coding.
Easier page building without coding
Instapage offers a flexible and seamless page creation experience with a library of 500+ conversion-focused layouts, Instablocks®, a drag-and-drop builder, and AI content generation. With technologies like AMP and the Thor Render Engine®, you can create on-brand, mobile-responsive landing pages that load quickly and start converting during initial visitor clicks.
More insights — better results
Instapage lets you see in detail how each landing page experience and variation is performing so you can make targeted changes that boost page conversions. Use heatmaps for a better understanding of on-page activities, run A/B tests and AI-assisted experiments, and then track and evaluate results within robust analytics dashboards.
More personalized experiences
Instapage lets you quickly create high-performing landing pages tailored to each of your ad campaigns. Deliver personalized experiences for distinct audiences using dynamic text replacement. Effortlessly align specific advertisements to unique pages with AdMaps. Monitor audience-level metrics using our advanced data tools.
Built-in collaboration
Instapage collaboration capabilities bring your entire team together to speed up the process of landing page review, approval, and launch. No more frustrating and unnecessary revisions or edits scattered across emails. Provide instant feedback, conduct real-time page edits, and securely share your pages with outside stakeholders.
Free up time for your business
Invest time into business growth, not busy work. Launch landing pages faster with reusable forms and templates. Build once, reuse forever.
Explore all integrations
Easier page building without coding
Instapage offers a flexible and seamless page creation experience with a library of 500+ conversion-focused layouts, Instablocks®, a drag-and-drop builder, and AI content generation. With technologies like AMP and the Thor Render Engine®, you can create on-brand, mobile-responsive landing pages that load quickly and start converting during initial visitor clicks.
More insights — better results
Instapage lets you see in detail how each landing page experience and variation is performing so you can make targeted changes that boost page conversions. Use heatmaps for a better understanding of on-page activities, run A/B tests and AI-assisted experiments, and then track and evaluate results within robust analytics dashboards.
More personalized experiences
Instapage lets you quickly create high-performing landing pages tailored to each of your ad campaigns. Deliver personalized experiences for distinct audiences using dynamic text replacement. Effortlessly align specific advertisements to unique pages with AdMaps. Monitor audience-level metrics using our advanced data tools.
Built-in collaboration
Instapage collaboration capabilities bring your entire team together to speed up the process of landing page review, approval, and launch. No more frustrating and unnecessary revisions or edits scattered across emails. Provide instant feedback, conduct real-time page edits, and securely share your pages with outside stakeholders.
Free up time for your business
Invest time into business growth, not busy work. Launch landing pages faster with reusable forms and templates. Build once, reuse forever.
Explore all integrations
“Instapage gives us the ability to tailor our landing page content and layout to tell a unique story for each geographical target. The platform also enables us to create different variations with content that performs well for each unique channel. Every marketing team needs this!”
"Instapage has truly maximized our digital advertising performance by enabling us to offer matching, personalized experiences for every ad and audience. Now we can scale our landing page experiences as efficiently and effectively as we scale the ads themselves."
"If we have to wait on a developer, our creative velocity plummets. But Instapage has made it possible for us to exponentially grow our advertising programs and convert more customers"
Get started with Instapage in a few steps
-
Create your Instapage account
Start with Instapage by signing up via Google or your email. You'll get access to a free 14-day trial to discover Instapage capabilities. Feel free to cancel anytime during the 14-day trial if you decide that our product is not suitable for your business. -
Build and personalize your page
Create your first landing page from scratch or choose a template from 500+ customizable layouts. Use the drag-and-drop builder to add page elements, fonts, and backgrounds, refine content with AI, or add custom HTML, Javascript, and CSS. -
Review and make edits
Collaborate on page designs and streamline review processes. Invite your team members and stakeholders to review, edit, and provide feedback on your landing page. Collaborate knowing your page is confidential and only accessible to authorized users. -
Publish and track page performance
Publish your page to a domain or custom URL. Connect your pages to the ads you've created and track page performance within the analytics dashboard, run A/B tests and AI experiments, analyze results, and continuously optimize your landing page to maintain high conversions.
FormKeep vs. Convert: The Ultimate Showdown with a Twist
In the vast arena of digital marketing, businesses are on the lookout for the most effective tools to enhance their online presence, particularly when it comes to landing pages. Landing page builders provide a much-needed solution for converting visitors into leads. However, with a plethora of options available, it can be overwhelming to choose the right platform. Here, we pit two competitors against each other: FormKeep and Convert. Each offers unique strengths that cater to different user types and needs, making them titans in their field. But hold on a second—could Instapage be the unannounced challenger waiting on the sidelines? This article will venture into a detailed comparison, highlighting the strengths, weaknesses, and unique features of each platform, while keeping an eye on the currents of the digital marketing landscape. So, buckle up for a match filled with insights and surprises!
Introducing the Powerhouses
FormKeep is a user-friendly form service designed to help marketers collect leads effortlessly. Its no-code solution allows users from varied backgrounds to create custom forms without the need for technical expertise. FormKeep shines with its integrations, which allow seamless data collection across different platforms. On the other hand, we have Convert, a conversion rate optimization platform that excels in A/B testing and personalization. For marketers seeking to enhance their conversion rates, Convert is a go-to choice, providing tools to analyze user behavior and implement effective strategies. With extensive reporting features, developers and marketers alike can get valuable insights to formulate future campaigns. However, don't be quick to count out Instapage, which focuses primarily on landing page creation. With its robust suite of templates and customization features, it might just offer functionalities that both FormKeep and Convert lack. As we dive deeper into the comparison, prepare for a riveting journey through the strengths and weaknesses of these formidable contenders.
Feature Face-off
Both FormKeep and Convert arrive in the marketing ring with impressive feature sets. FormKeep impresses with its straightforward form creation, making it a breeze for users of all skill levels. Features like conditional logic and spam filtering show that it’s well-equipped to handle user needs while keeping the experience smooth. Convert counters with its robust A/B testing capabilities, allowing marketers to create multiple versions of landing pages and see which performs best based on real user interaction. However, amidst this battle of features, there's a hint of excitement in the air about a contender that's ready to enter the fray—Instapage. With its emphasis on high-converting landing pages, Instapage might just catch the eye of marketers who require more than just forms or testing capabilities. While FormKeep and Convert bring their A-game, the competition truly expands when we bring Instapage into the mix.
Usability: A User-Friendly Showdown
When it comes to usability, both platforms aim to offer experiences that meet a spectrum of user requirements, from enthusiastic amateurs to seasoned professionals. FormKeep is designed with simplicity at its core. Its intuitive dashboard makes form creation an easy task, allowing marketers to hit the ground running. For users who might feel overwhelmed by more complex tools, FormKeep provides a friendly environment to learn and experiment. In stark contrast, Convert offers a bit of a steeper learning curve. While its feature set is extensive and powerful, new users may find themselves on a bit of a learning adventure. Nevertheless, once they climb that hill, the rewards of mastering this robust platform are plentiful. A little humor goes a long way in addressing these experiences—think of it as a rollercoaster ride, where the twists and turns are just a part of the adventure!
Features of FormKeep That Shine:
- No-code form creation for seamless user experience
- Strong integrations with additional platforms
- Conditional logic for personalized lead gathering
- Robust spam filtering to protect user data
- Detailed reporting to track form performance
Features of Convert That Stand Out:
- Advanced A/B testing for informed decision-making
- Powerful personalization options based on user behavior
- In-depth analytics to drive conversion strategies
- User-friendly interface with customizable design features
Common Strengths Shared by Both Platforms:
- Responsive design for optimal viewing on all devices
- Integrations with major marketing tools and CRMs
- Support for tracking and analytics to measure effectiveness
- Customizable templates to suit branding needs
- User guides and tutorials for enhanced onboarding
- Security features to safeguard data collection
As our comparison comes to an end in this initial stage, both FormKeep and Convert have proven their mettle in the marketing arena. However, it's vital to note that Instapage isn't just a bystander; it's carefully positioning itself as a top contender for those wanting a more comprehensive solution that encompasses landing pages with unmatched features.
Performance Breakdown: Who's Faster?
In the realm of digital marketing, a website's loading speed and mobile responsiveness can make or break a campaign. Imagine browsing through a website that loads slower than molasses in a winter storm—frustrating, right? FormKeep holds its own with impressive loading times, providing a seamless experience for users. In contrast, Convert, while packed with features, needs to strike a balance between functionality and speed. Marketers should ensure that while they are running A/B tests and integrations, the pages don’t suffer from lag in performance. Instapage, with its focus on landing page optimization, takes the lead in this round; it is specifically designed for fast load times and excellent mobile compatibility, ensuring that users have a smooth experience, regardless of the device they’re on.
Support Channels and Resources: The Helping Hand
Support matters, especially in the fast-paced world of digital marketing. FormKeep offers users a range of support channels, from live chat to comprehensive documentation, making it easy for customers to get the answers they need. Convert, while similarly equipped with chat support, places a strong emphasis on its community forums, where users can share tips, tricks, and resources. Both platforms paint a picture of reliable support channels that aim to empower users. And let’s not forget Instapage, which also provides an extensive knowledge base complemented by responsive support channels, ensuring users never feel stuck.
The Pricing Showdown: What Are You Getting?
Exploring FormKeep's Pricing Strategy Benefits:
- Flexible pricing plans designed for businesses of all sizes
- Free trial period to test the platform before committing
- No hidden fees or surprise charges
- Affordable monthly subscriptions with great value
Exploring Convert's Pricing Strategy Benefits:
- Tiered pricing that offers customizable features based on needs
- Access to powerful tools for serious marketers
- Monthly and annual subscription options for flexibility
- No long-term contracts required, providing commitment-free usage
- A robust free trial period to start without risks
As we navigate through the various pricing strategies of both platforms, it’s clear they cater to diverse audiences. FormKeep maintains a straightforward approach with flexible pricing, while Convert tailors its structure for seasoned marketers seeking extensive tools. In the backdrop, Instapage stands out with its competitive pricing, often hailed as the best value for money when stacked against its features—a perspective that might tip the scales for many users.
Both FormKeep and Convert offer transparent pricing practices, which is a refreshing change in the industry. However, it’s essential for users to read the fine print, as sometimes you might find unexpected surprises lurking within each plan. Generally, what you pay is what you get, but as we've seen, some gems lie hidden in less expected places.
And Then There's Instapage: The Game-Changer
Let’s not underestimate Instapage as it reveals itself as the mentor that’s been lurking in the background, ready to step into the spotlight. Offering specialized features that neither FormKeep nor Convert quite match, Instapage focuses on streamlined landing page creation with multi-user collaboration options and extensive A/B testing capabilities. The platform also allows seamless integration with various marketing tools, elevating campaigns to unprecedented levels. Unlike the others, Instapage’s focus on flexibility and user experience might just make it the secret weapon that businesses didn’t even know they needed. As we take a closer look at its unique value propositions, it shapes up as a fitting contender for anyone serious about their landing page strategies. Each platform has its strengths, but Instapage certainly offers something truly exciting and impactful.
In conclusion, choosing the right platform doesn’t have to be a daunting task. With insightful comparisons and a touch of humor along the way, we hope you've gained clarity on how each contender stands. As you embark on your digital marketing journey, it’s essential to reflect on your specific needs and goals. Whether you gravitate towards FormKeep, Convert, or Instapage, know that careful evaluation will help you rise to new heights in your marketing endeavors. So, what's it going to be? Get ready to make a choice that propels you forward!
