Lead Nurturing - Instapage Marketing Dictionary

Lead Nurturing

Lead nurturing focuses on listening to prospects’ needs, providing answers to their needs, and involves several forms of marketing (email, social media, etc.) which businesses use to develop relationships with prospects all the way through the marketing funnel.

"If people like you, they’ll listen to you. If they trust you, they’ll do business with you."

Zig Ziglar

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