Explore our white label website software

Build your online presence with minimal effort using Instapage’s white label website creator

Note: Some features described here might be planned in our roadmap but not yet released. You can open a live chat from within your account and our Support team can offer more details or help you with workarounds.
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Build landing pages Build landing pages Build landing pages at scale without coding

With Instapage’s intuitive drag-and-drop page builder with diverse design features, over 5,000 fonts, and 33 million images, anyone can easily create professional-looking, top-performing landing pages without technical or design skills.

Boost results Boost results Increase conversions with fast-loading pages

Reduce bounce rates and increase engagement with lightning-fast landing pages. Our Thor Render Engine™, back-end technology delivers 3x faster-loading landing pages so you won't lose a single lead.

Build landing pages Build landing pages Boost productivity with AI content generation

Scale page creation and overcome writer’s block or generate copy variations for A/B tests with the AI Content Generator. Create high-quality and engaging content for each audience and ad group, including paragraphs, CTAs, or entire copies directly in the Instapage builder.

Maximize campaign Maximize campaign Make the most of analytic insights

Get data-backed insights about your campaigns and page performance so you can test and optimize for higher ROI. Track visitors, conversions, conversion rates, cost-per-visitor, and cost-per-lead in real time. View heatmaps to understand user behavior - all without leaving Instapage.

Power up landing Power up landing Optimize traffic with AI experiments

Improve page performance fast with an AI-powered experimentation tool. It tracks your ongoing experiments and directs traffic to top-performing page variations, no matter how many versions you have. Achieve faster optimization insights without sacrificing the quality of your results.

Improve alignment across Improve alignment across Secure your business data

Instapage safeguards business data and your customer's privacy with enterprise-grade security measures, including SSL certification, two-factor authentication, SSO, and more. Instapage also maintains compliance with GDPR, SOC 2, and CCPA regulations.

Build landing pages that get results
Xola uses Instapage to optimize landing pages and double its sales lead database
Boost results through landing page optimization
Xola uses Instapage to optimize landing pages and double its sales lead database
Personalize experiences for higher engagement and ROI Personalize experiences for higher engagement and ROI sidebar
Xola uses Instapage to optimize landing pages and double its sales lead database
Maximize campaign efficiency with ad mapping Maximize campaign efficiency with ad mapping sidebar
Xola uses Instapage to optimize landing pages and double its sales lead database
Power up landing pages with AI Power up landing pages with AI sidebar
Xola uses Instapage to optimize landing pages and double its sales lead database
Improve alignment across your creative team sidebar
Xola uses Instapage to optimize landing pages and double its sales lead database
Build landing pagesBuild landing pages at scale without coding
With Instapage’s intuitive drag-and-drop page builder with diverse design features, over 5,000 fonts, and 33 million images, anyone can easily create professional-looking, top-performing landing pages without technical or design skills.
Boost resultsIncrease conversions with fast-loading pages
Reduce bounce rates and increase engagement with lightning-fast landing pages. Our Thor Render Engine™, back-end technology delivers 3x faster-loading landing pages so you won't lose a single lead.
Build landing pagesBoost productivity with AI content generation
Scale page creation and overcome writer’s block or generate copy variations for A/B tests with the AI Content Generator. Create high-quality and engaging content for each audience and ad group, including paragraphs, CTAs, or entire copies directly in the Instapage builder.
Maximize campaignMake the most of analytic insights
Get data-backed insights about your campaigns and page performance so you can test and optimize for higher ROI. Track visitors, conversions, conversion rates, cost-per-visitor, and cost-per-lead in real time. View heatmaps to understand user behavior - all without leaving Instapage.
Power up landingOptimize traffic with AI experiments
Improve page performance fast with an AI-powered experimentation tool. It tracks your ongoing experiments and directs traffic to top-performing page variations, no matter how many versions you have. Achieve faster optimization insights without sacrificing the quality of your results.
Improve alignment acrossBuild landing pages at scale without coding
Instapage safeguards business data and your customer's privacy with enterprise-grade security measures, including SSL certification, two-factor authentication, SSO, and more. Instapage also maintains compliance with GDPR, SOC 2, and CCPA regulations.

White label website builders: Your ultimate how-to guide

Creating strong online marketing strategies starts with utilizing unique tools tailored to your needs. Instapage offers an exceptional white label website creator aimed at marketers in various industries, ensuring a seamless path towards higher conversion rates and reduced overhead costs.

Why choose a white label website creator?

A white label website creator simplifies the process of building customized landing pages without the need for development skills. This solution is ideal for businesses in sectors like education, financial services, tech, and marketing, looking to enhance brand trust and customer loyalty through specialized, relevant page experiences.

  1. No coding required: Instapage's intuitive interface allows users to create landing pages quickly without prior programming knowledge, saving you time and stress.
  2. Extensive layout options: With over 100 conversion-focused templates and Instablocks, there's no shortage of designs that suit your branding.
  3. Performance optimization: Built-in A/B testing and analytics features ensure your landing pages continually perform at their best, giving you actionable insights.

Step 1: Getting started with Instapage

To start utilizing Instapage for your white label website creation, follow these essential first steps:

  1. Sign up for an Instapage account: Visit the Instapage website and choose a plan that suits your business needs to initiate your page-building journey.
  2. Select a template: Browse through the extensive library of customizable templates designed to target various customer segments effectively.
  3. Customize your page: Use the intuitive editor to modify text, visuals, and layouts, ensuring your landing page aligns with your branding.

Step 2: Optimizing for conversions

Once your page is set up, ensure it’s optimized for the best results with the following approaches:

  1. Conduct A/B testing: Use Instapage’s built-in A/B testing capabilities to compare different versions of your pages and identify which resonates best with your audience.
  2. Utilize heatmaps: Analyze detailed heatmaps to understand visitor behavior and interactions on your page, allowing for informed adjustments.
  3. Track performance metrics: Leverage the analytics dashboard to monitor page traffic, conversion rates, and engagement levels to continuously improve performance.

Step 3: Personalizing your landing pages

Effective personalization can dramatically boost conversion rates. Follow these pointers:

  1. Dynamic text replacement: Tailor your landing pages based on user data to create highly relevant content for visitors.
  2. AdMap integration: Align specific ads with unique landing pages for cohesive user experiences, ensuring that clicks lead to the most fitting content.
  3. Audience-level tracking: Use data tools to monitor how different demographics engage with your content, helping you refine your approach.

With these steps, you are well on your way to leveraging a white label website creator that not only elevates your marketing strategy but ensures you resonate with your target audiences.

Ready to elevate your online marketing with a powerful white label website creator? Try Instapage today to start crafting custom, high-performing landing pages tailored to your business needs!

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“Instapage gives us the ability to tailor our landing page content and layout to tell a unique story for each geographical target. The platform also enables us to create different variations with content that performs well for each unique channel. Every marketing team needs this!”
User review
Tamar Friedland, Sr. Director of Global Paid Marketing
"Instapage has truly maximized our digital advertising performance by enabling us to offer matching, personalized experiences for every ad and audience. Now we can scale our landing page experiences as efficiently and effectively as we scale the ads themselves."
User review
Darren Lepke, Marketing Director
"If we have to wait on a developer, our creative velocity plummets. But Instapage has made it possible for us to exponentially grow our advertising programs and convert more customers"
User review
Alex Kracov, Head of Marketing

Leading the way in building high-performing landing pages

Grid Leader - Summer 2025
Best Est. ROI Enterprise - Summer 2025
Most Implementable Enterprise - Summer 2025
Fastest Implementation Enterprise - Summer 2025
High Performer - Summer 2025

Frequently asked questions about white label web builder

See free white label website builder feature in action

See free white label website builder feature in action

In this video, Tan highlights why Simply is the top white label website and funnel building tool available. He emphasizes its status as the only true white label solution, its full customization capabilities, and its all-in-one tools that include email marketing and website creation. The platform allows extensive customization of the user interface, enabling users to incorporate their branding and colors throughout. Tan demonstrates the page building experience, describing it as the fastest and smallest page builder on the market, allowing for efficient creation of content with just a few clicks. Overall, Simply offers a unique and comprehensive solution that meets various needs for online store and funnel creation.

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