A go-to website software for Online business managers to create professional websites

Enjoy a range of website building and optimization options our website creator for Online business managers offers, from affordable to premium, without needing technical skills.

Note: Some features described here might be planned in our roadmap but not yet released. You can open a live chat from within your account and our Support team can offer more details or help you with workarounds.
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Build landing pages Build landing pages 500+ customizable layouts

Get your campaigns up and running faster with conversion-focused landing page layouts designed for every industry and business type. Easily scale landing page generation with Instablocks® and Global Blocks that you can save, reuse, and update globally.

Boost results Boost results Mobile responsiveness

All Instapage landing pages are optimized for responsiveness. They adapt to any screen size, ensuring a consistent user experience across all devices. Its built-in AMP support gives future customers a superior mobile browsing experience.

Build landing pages Build landing pages A/B split testing

Make data-driven decisions to optimize conversions with A/B testing capabilities applicable to both standard landing pages and AMP pages. Experiment with different landing page variations, separate elements, layouts, and content that you can instantly generate with AI.

Maximize campaign Maximize campaign Seamless ad mapping

Boost conversions and lower your CPA by personalizing your landing pages. With AdMap®, you can effortlessly visualize your ad campaigns, link them to relevant landing pages, or create new personalized pages. Then, synchronize updates of ads and landing pages without any back-and-forth.

Power up landing Power up landing Detailed reporting

Instapage provides detailed real-time reports over any period of time and across all your devices. To help you better understand your audience and optimize your marketing strategy, check conversion analytics that you can view directly from Instapage.

Improve alignment across Improve alignment across Integrations with 120+ marketing tools

Instapage seamlessly connects with popular marketing tools and platforms, including CRMs, e-commerce, analytics tools, marketing automation platforms, email marketing software, and more. Everything you need to drive conversions and grow your business is at your fingertips.

Build landing pages that get results
Gravity Digital increases CTR by 426% with message-matched landing pages
Boost results through landing page optimization
Gravity Digital increases CTR by 426% with message-matched landing pages
Personalize experiences for higher engagement and ROI Personalize experiences for higher engagement and ROI sidebar
Gravity Digital increases CTR by 426% with message-matched landing pages
Maximize campaign efficiency with ad mapping Maximize campaign efficiency with ad mapping sidebar
Gravity Digital increases CTR by 426% with message-matched landing pages
Power up landing pages with AI Power up landing pages with AI sidebar
Gravity Digital increases CTR by 426% with message-matched landing pages
Improve alignment across your creative team sidebar
Gravity Digital increases CTR by 426% with message-matched landing pages
Build landing pages500+ customizable layouts
Get your campaigns up and running faster with conversion-focused landing page layouts designed for every industry and business type. Easily scale landing page generation with Instablocks® and Global Blocks that you can save, reuse, and update globally.
Boost resultsMobile responsiveness
All Instapage landing pages are optimized for responsiveness. They adapt to any screen size, ensuring a consistent user experience across all devices. Its built-in AMP support gives future customers a superior mobile browsing experience.
Build landing pagesA/B split testing
Make data-driven decisions to optimize conversions with A/B testing capabilities applicable to both standard landing pages and AMP pages. Experiment with different landing page variations, separate elements, layouts, and content that you can instantly generate with AI.
Maximize campaignSeamless ad mapping
Boost conversions and lower your CPA by personalizing your landing pages. With AdMap®, you can effortlessly visualize your ad campaigns, link them to relevant landing pages, or create new personalized pages. Then, synchronize updates of ads and landing pages without any back-and-forth.
Power up landingDetailed reporting
Instapage provides detailed real-time reports over any period of time and across all your devices. To help you better understand your audience and optimize your marketing strategy, check conversion analytics that you can view directly from Instapage.
Improve alignment across500+ customizable layouts
Instapage seamlessly connects with popular marketing tools and platforms, including CRMs, e-commerce, analytics tools, marketing automation platforms, email marketing software, and more. Everything you need to drive conversions and grow your business is at your fingertips.

Your ultimate guide to the website builder for online business managers

Choosing the right website builder is crucial for online business managers who aim to optimize costs and boost conversions. Instapage stands out by offering intuitive tools designed for marketers across various industries, enabling quick and efficient landing page creation without requiring coding skills. This guide breaks down how to effectively utilize Instapage for your unique business needs.

Understanding website builders for online business managers

Website builders simplify the process of creating fully functional and visually appealing sites. With features specifically designed to enhance marketing efforts, an ideal solution enables seamless integration of various marketing strategies. It’s essential for online business managers to comprehend how these platforms can contribute to their overall marketing goals.

  1. User-friendly interface: Instapage's drag-and-drop functionality allows users to effortlessly create landing pages tailored to their audience.
  2. Conversion-focused templates: Access to a library of over 100 customizable layouts that cater to specific marketing campaigns and industries.
  3. Optimization tools: Built-in A/B testing and heatmaps enable users to make data-driven decisions to enhance page performance.

Steps to create a high-converting landing page on Instapage

Creating a compelling landing page requires a systematic approach. Start by identifying your objectives and leveraging Instapage's robust features to achieve your goals.

  1. Set clear goals: Determine what action you want visitors to take on your landing page.
  2. Design your layout: Utilize the drag-and-drop functionality to bring your vision to life, ensuring alignment with your brand identity.
  3. Optimize for conversions: Use A/B testing to gauge performance against set goals.

Optimizing your landing pages for better performance

Continuous optimization is vital for maintaining high conversion rates. Instapage provides various tools that help you refine your pages effectively.

  1. Use heatmaps: Analyze user behavior to see where visitors interact most on your page.
  2. Test variations: Conduct A/B tests on different elements to discover which versions yield better results.
  3. Utilize analytics: Make informed decisions based on performance metrics available through Instapage's dashboard.

Following these steps ensures that you leverage Instapage's capabilities to their fullest extent.

Implementing a robust website builder like Instapage can significantly elevate your marketing efforts.

Ready to create your first high-converting landing page? Start your free trial with Instapage today!

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“Instapage gives us the ability to tailor our landing page content and layout to tell a unique story for each geographical target. The platform also enables us to create different variations with content that performs well for each unique channel. Every marketing team needs this!”
User review
Tamar Friedland, Sr. Director of Global Paid Marketing
"Instapage has truly maximized our digital advertising performance by enabling us to offer matching, personalized experiences for every ad and audience. Now we can scale our landing page experiences as efficiently and effectively as we scale the ads themselves."
User review
Darren Lepke, Marketing Director
"If we have to wait on a developer, our creative velocity plummets. But Instapage has made it possible for us to exponentially grow our advertising programs and convert more customers"
User review
Alex Kracov, Head of Marketing

Leading the way in building high-performing landing pages

Grid Leader - Summer 2025
Best Est. ROI Enterprise - Summer 2025
Most Implementable Enterprise - Summer 2025
Fastest Implementation Enterprise - Summer 2025
High Performer - Summer 2025

FAQs

See website builder for online business managers in action

See website builder for online business managers in action

Choosing the right tools for building a website is crucial for ease of use and overall success. With numerous options available, it can be overwhelming to determine the best fit. After testing many website builders, I identified their strengths and weaknesses in usability and functionality. In this video, I will highlight five top website builders, organized by category, to cater to diverse needs. For instance, some users may prioritize blogging features while others might focus on e-commerce capabilities. Understanding these categories can help you select a builder that aligns with your specific requirements and simplifies the website creation process.

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