A go-to website software for Appraisers to create professional websites

Enjoy a range of website building and optimization options our website creator for Appraisers offers, from affordable to premium, without needing technical skills.

Note: Some features described here might be planned in our roadmap but not yet released. You can open a live chat from within your account and our Support team can offer more details or help you with workarounds.
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Build landing pages Build landing pages 500+ customizable layouts

Get your campaigns up and running faster with conversion-focused landing page layouts designed for every industry and business type. Easily scale landing page generation with Instablocks® and Global Blocks that you can save, reuse, and update globally.

Boost results Boost results Mobile responsiveness

All Instapage landing pages are optimized for responsiveness. They adapt to any screen size, ensuring a consistent user experience across all devices. Its built-in AMP support gives future customers a superior mobile browsing experience.

Build landing pages Build landing pages A/B split testing

Make data-driven decisions to optimize conversions with A/B testing capabilities applicable to both standard landing pages and AMP pages. Experiment with different landing page variations, separate elements, layouts, and content that you can instantly generate with AI.

Maximize campaign Maximize campaign Seamless ad mapping

Boost conversions and lower your CPA by personalizing your landing pages. With AdMap®, you can effortlessly visualize your ad campaigns, link them to relevant landing pages, or create new personalized pages. Then, synchronize updates of ads and landing pages without any back-and-forth.

Power up landing Power up landing Detailed reporting

Instapage provides detailed real-time reports over any period of time and across all your devices. To help you better understand your audience and optimize your marketing strategy, check conversion analytics that you can view directly from Instapage.

Improve alignment across Improve alignment across Integrations with 120+ marketing tools

Instapage seamlessly connects with popular marketing tools and platforms, including CRMs, e-commerce, analytics tools, marketing automation platforms, email marketing software, and more. Everything you need to drive conversions and grow your business is at your fingertips.

Build landing pages that get results
RealtyShares cuts customer acquisition costs in half with Instapage landing pages
Boost results through landing page optimization
RealtyShares cuts customer acquisition costs in half with Instapage landing pages
Personalize experiences for higher engagement and ROI Personalize experiences for higher engagement and ROI sidebar
RealtyShares cuts customer acquisition costs in half with Instapage landing pages
Maximize campaign efficiency with ad mapping Maximize campaign efficiency with ad mapping sidebar
RealtyShares cuts customer acquisition costs in half with Instapage landing pages
Power up landing pages with AI Power up landing pages with AI sidebar
RealtyShares cuts customer acquisition costs in half with Instapage landing pages
Improve alignment across your creative team sidebar
RealtyShares cuts customer acquisition costs in half with Instapage landing pages
Build landing pages500+ customizable layouts
Get your campaigns up and running faster with conversion-focused landing page layouts designed for every industry and business type. Easily scale landing page generation with Instablocks® and Global Blocks that you can save, reuse, and update globally.
Boost resultsMobile responsiveness
All Instapage landing pages are optimized for responsiveness. They adapt to any screen size, ensuring a consistent user experience across all devices. Its built-in AMP support gives future customers a superior mobile browsing experience.
Build landing pagesA/B split testing
Make data-driven decisions to optimize conversions with A/B testing capabilities applicable to both standard landing pages and AMP pages. Experiment with different landing page variations, separate elements, layouts, and content that you can instantly generate with AI.
Maximize campaignSeamless ad mapping
Boost conversions and lower your CPA by personalizing your landing pages. With AdMap®, you can effortlessly visualize your ad campaigns, link them to relevant landing pages, or create new personalized pages. Then, synchronize updates of ads and landing pages without any back-and-forth.
Power up landingDetailed reporting
Instapage provides detailed real-time reports over any period of time and across all your devices. To help you better understand your audience and optimize your marketing strategy, check conversion analytics that you can view directly from Instapage.
Improve alignment across500+ customizable layouts
Instapage seamlessly connects with popular marketing tools and platforms, including CRMs, e-commerce, analytics tools, marketing automation platforms, email marketing software, and more. Everything you need to drive conversions and grow your business is at your fingertips.

Web site appraisal: Your ultimate how-to guide

In the competitive landscape of appraisal services, having a dedicated website is not just beneficial but essential for growth. Instapage’s website builder for appraisers allows professionals to craft landing pages that resonate with potential clients, ultimately leading to increased conversions and brand trust. By leveraging user-friendly templates and dynamic content options, appraisers can effectively showcase their services, ensuring they stand out in the crowded market.

Understanding the Benefits of the Website Builder for Appraisers

Utilizing Instapage means you can effortlessly create tailored landing pages designed specifically for your target audience within the appraisal industry. Here are key benefits to consider:

  1. User-Friendly Interface: Instapage’s intuitive drag-and-drop builder makes it simple to create pages without needing coding skills.
  2. High-Impact Templates: Choose from over 100 conversion-focused layouts that cater to the unique needs of appraisers.
  3. Optimization Tools: Use built-in A/B testing and heat-mapping features to track visitor behavior and enhance page performance.

Step 1: Designing Your Landing Page

Kickstart your website creation by selecting a layout that aligns with your brand and the services you offer. Instapage allows complete customization for a more personalized touch.

Step 2: Optimize for Conversions

To ensure your landing page converts effectively, consider the following strategies:

  1. Utilize Dynamic Text Replacement: This technique modifies text based on the visitor's source, making your message more relevant.
  2. Incorporate Strong Call-to-Actions (CTAs): Guide potential clients towards booking an appraisal or contacting you for more information.
  3. Leverage Analytics: Use Instapage’s analytic tools to monitor visitor engagement and refine your landing page for optimal results.

Step 3: Collaborate and Launch

Collaboration is streamlined with Instapage. Work with team members or external stakeholders efficiently using:

  1. Real-Time Edits: Make changes on-the-fly and see updates instantly.
  2. Instant Feedback: Share pages securely to gather insights and improve before launching.
  3. Version Control: Keep track of changes made, ensuring your landing page meets quality standards.

By following these steps, you're well on your way to establishing a robust online presence that caters to your clients’ needs.

Ready to create your custom landing page? Start with Instapage today and transform how you connect with your clients!

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Improve your Quality Score with quick load technology for landing pages

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“Instapage gives us the ability to tailor our landing page content and layout to tell a unique story for each geographical target. The platform also enables us to create different variations with content that performs well for each unique channel. Every marketing team needs this!”
User review
Tamar Friedland, Sr. Director of Global Paid Marketing
"Instapage has truly maximized our digital advertising performance by enabling us to offer matching, personalized experiences for every ad and audience. Now we can scale our landing page experiences as efficiently and effectively as we scale the ads themselves."
User review
Darren Lepke, Marketing Director
"If we have to wait on a developer, our creative velocity plummets. But Instapage has made it possible for us to exponentially grow our advertising programs and convert more customers"
User review
Alex Kracov, Head of Marketing

Leading the way in building high-performing landing pages

Grid Leader - Summer 2025
Best Est. ROI Enterprise - Summer 2025
Most Implementable Enterprise - Summer 2025
Fastest Implementation Enterprise - Summer 2025
High Performer - Summer 2025

Frequently asked questions about free website appraisals

See internet appraisal sites feature in action

See internet appraisal sites feature in action

In this tutorial, you will learn how to create a website for your property appraisal business using the Wix platform. Wix is recommended for its beginner-friendly interface and ease of use, allowing you to start for free without a credit card—only an email address is required to sign up. After creating your account, you will click on 'create new site.' Next, select 'create on Wix editor,' which redirects you to the Wix editing page. From there, tap on 'set up without AI.' You will then use the search bar to type 'property appraisal' to find the appropriate template for your agency. Ensure you select the available 'property appraisal agency' option to proceed with your site design.

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