One pager software for digital marketers — Effortless landing page creation & optimization

Use our beginner-friendly one pager creator for digital marketers and stand out in the digital landscape.

Note: Some features described here might be planned in our roadmap but not yet released. You can open a live chat from within your account and our Support team can offer more details or help you with workarounds.
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Build landing pages Build landing pages Build landing pages that get results

Drive ad campaign performance using targeted landing pages. With over 500+ layouts, AI-content generation, built-in collaboration, Instablocks®, and quick page load technology, you can easily create landing pages that deliver an unparalleled user experience that gets more people buying.

Boost results Boost results Boost results through landing page optimization

Optimize your landing pages using Instapage’s variety of testing tools. Track and analyze user behavior with heatmaps, run A/B testing to single-out the best performing version, or launch AI-assisted experiments that automatically analyze ad traffic and route it to best-performing.

Build landing pages Build landing pages Personalize experiences for higher engagement and ROI

Craft unique and high-performing landing pages that align with your ad messaging and resonate with your target audience. By crafting a landing page experience that resonates with your audience, you'll engage more visitors, maximize conversions, and reduce acquisition costs.

Maximize campaign Maximize campaign Maximize campaign efficiency with ad mapping

Efficiently manage campaigns by visualizing your ads and mapping them to corresponding landing pages in one place. Define what campaigns need a personalized experience and connect them with relevant ads to increase conversion rates and decrease CPA.

Power up landing Power up landing Power up landing pages with AI

Instantly create high-performing content for each audience segment and separate ad campaigns with the AI assistant. From catchy headlines to converting CTAs for A/B tests – access and use AI directly on your Instapage. No more writer’s block or workflow interruptions.

Improve alignment across Improve alignment across Improve alignment across your creative team

Get your campaigns off the ground faster with efficient teamwork that happens in real time. Empower your team members to provide immediate feedback, make edits to page versions, and securely share information with outside stakeholders all from a single secure space.

Build landing pages that get results
eSalon boosts ROAS and lowers costs across platforms by focusing on relevance
Boost results through landing page optimization
eSalon boosts ROAS and lowers costs across platforms by focusing on relevance
Personalize experiences for higher engagement and ROI Personalize experiences for higher engagement and ROI sidebar
eSalon boosts ROAS and lowers costs across platforms by focusing on relevance
Maximize campaign efficiency with ad mapping Maximize campaign efficiency with ad mapping sidebar
eSalon boosts ROAS and lowers costs across platforms by focusing on relevance
Power up landing pages with AI Power up landing pages with AI sidebar
eSalon boosts ROAS and lowers costs across platforms by focusing on relevance
Improve alignment across your creative team sidebar
eSalon boosts ROAS and lowers costs across platforms by focusing on relevance
Build landing pagesBuild landing pages that get results
Drive ad campaign performance using targeted landing pages. With over 500+ layouts, AI-content generation, built-in collaboration, Instablocks®, and quick page load technology, you can easily create landing pages that deliver an unparalleled user experience that gets more people buying.
Boost resultsBoost results through landing page optimization
Optimize your landing pages using Instapage’s variety of testing tools. Track and analyze user behavior with heatmaps, run A/B testing to single-out the best performing version, or launch AI-assisted experiments that automatically analyze ad traffic and route it to best-performing.
Build landing pagesPersonalize experiences for higher engagement and ROI
Craft unique and high-performing landing pages that align with your ad messaging and resonate with your target audience. By crafting a landing page experience that resonates with your audience, you'll engage more visitors, maximize conversions, and reduce acquisition costs.
Maximize campaignMaximize campaign efficiency with ad mapping
Efficiently manage campaigns by visualizing your ads and mapping them to corresponding landing pages in one place. Define what campaigns need a personalized experience and connect them with relevant ads to increase conversion rates and decrease CPA.
Power up landingPower up landing pages with AI
Instantly create high-performing content for each audience segment and separate ad campaigns with the AI assistant. From catchy headlines to converting CTAs for A/B tests – access and use AI directly on your Instapage. No more writer’s block or workflow interruptions.
Improve alignment acrossBuild landing pages that get results
Get your campaigns off the ground faster with efficient teamwork that happens in real time. Empower your team members to provide immediate feedback, make edits to page versions, and securely share information with outside stakeholders all from a single secure space.

Mastering the One pager builder for digital marketers with Instapage

A well-structured one pager can significantly enhance your marketing strategy by streamlining information and boosting engagement. Instapage provides marketers with an intuitive one pager builder designed to accelerate the creation process, enabling you to focus on what truly matters – conversions. By utilizing over 100 conversion-optimized layouts and features tailored for dynamic personalization, you can effectively deliver tailored landing page experiences that resonate with your target audience.

Understanding the role of a one pager builder in marketing

A one pager serves as a concise marketing tool that presents essential information in a clean, focused format. Instapage excels in designing these pages by incorporating critical features that cater to digital marketers. With its user-friendly design approach, even those without coding skills can quickly craft pages that engage and convert.

  1. Clear messaging: Communicate key information at a glance.
  2. Visual appeal: Utilize captivating images and layouts to draw in users.
  3. Optimized for conversion: Each element is strategically designed to guide visitors toward a desired action.

Step 1: Build your one pager with Instapage

To start creating your one pager, follow these steps using Instapage’s comprehensive tools:

  1. Choose a template: Select from over 100 pre-built, conversion-driven layouts available within the Instapage library.
  2. Customize your content: Integrate your unique brand message and visuals to align with your marketing goals.
  3. Utilize Instablocks: Leverage reusable content sections to save time and maintain consistency across pages.

Step 2: Optimize for higher conversions

Once your one pager is built, focus on optimization to boost conversion rates. Instapage’s built-in experimentation features allow you to make data-driven decisions.

  1. Implement A/B testing: Create variations to see which version converts better.
  2. Use heatmaps: Analyze user behavior to understand what draws attention and what doesn’t.
  3. Monitor analytics: Keep track of key metrics to refine and enhance your pages continuously.

Step 3: Personalize your audience’s experience

Personalization is essential in today's competitive landscape. With Instapage, you can dynamically adjust content to meet the needs of different audience segments.

Utilize dynamic text replacement to tailor messages to distinct visitor characteristics, enhancing engagement and driving conversions.

By implementing these steps, you can create impactful one pagers that not only inform but also convert. Start building your first one pager with Instapage today and see the difference it can make in your marketing efforts.

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“Instapage gives us the ability to tailor our landing page content and layout to tell a unique story for each geographical target. The platform also enables us to create different variations with content that performs well for each unique channel. Every marketing team needs this!”
User review
Tamar Friedland, Sr. Director of Global Paid Marketing
"Instapage has truly maximized our digital advertising performance by enabling us to offer matching, personalized experiences for every ad and audience. Now we can scale our landing page experiences as efficiently and effectively as we scale the ads themselves."
User review
Darren Lepke, Marketing Director
"If we have to wait on a developer, our creative velocity plummets. But Instapage has made it possible for us to exponentially grow our advertising programs and convert more customers"
User review
Alex Kracov, Head of Marketing

Leading the way in building high-performing landing pages

Grid Leader - Summer 2025
Best Est. ROI Enterprise - Summer 2025
Most Implementable Enterprise - Summer 2025
Fastest Implementation Enterprise - Summer 2025
High Performer - Summer 2025

FAQs

See one pager builder for digital marketers in action

See one pager builder for digital marketers in action

If you're facing a website conversion challenge, where visitors leave without taking action, you're not alone. Jamal from HubSpot explains that your website acts like a store; if it's empty, you may have marketing or product issues. Conversely, if it's full but few convert, it's a conversion issue. The positive aspect is that attracting visitors indicates there's interest in your product or service. However, once on your site, they might not find necessary information to encourage them to buy, get in touch, or complete important forms. It's essential to identify what potential customers need to make those decisions and improve your site's ability to facilitate those actions.

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