Microsite software for online sellers — Effortless landing page creation & optimization

Use our beginner-friendly microsite creator for online sellers and stand out in the digital landscape.

Note: Some features described here might be planned in our roadmap but not yet released. You can open a live chat from within your account and our Support team can offer more details or help you with workarounds.
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Build landing pages Build landing pages 500+ customizable layouts

Get your campaigns up and running faster with conversion-focused landing page layouts designed for every industry and business type. Easily scale landing page generation with Instablocks® and Global Blocks that you can save, reuse, and update globally.

Boost results Boost results Mobile responsiveness

All Instapage landing pages are optimized for responsiveness. They adapt to any screen size, ensuring a consistent user experience across all devices. Its built-in AMP support gives future customers a superior mobile browsing experience.

Build landing pages Build landing pages A/B split testing

Make data-driven decisions to optimize conversions with A/B testing capabilities applicable to both standard landing pages and AMP pages. Experiment with different landing page variations, separate elements, layouts, and content that you can instantly generate with AI.

Maximize campaign Maximize campaign Seamless ad mapping

Boost conversions and lower your CPA by personalizing your landing pages. With AdMap®, you can effortlessly visualize your ad campaigns, link them to relevant landing pages, or create new personalized pages. Then, synchronize updates of ads and landing pages without any back-and-forth.

Power up landing Power up landing Detailed reporting

Instapage provides detailed real-time reports over any period of time and across all your devices. To help you better understand your audience and optimize your marketing strategy, check conversion analytics that you can view directly from Instapage.

Improve alignment across Improve alignment across Integrations with 120+ marketing tools

Instapage seamlessly connects with popular marketing tools and platforms, including CRMs, e-commerce, analytics tools, marketing automation platforms, email marketing software, and more. Everything you need to drive conversions and grow your business is at your fingertips.

Build landing pages that get results
Boll & Branch cuts customer acquisition costs by 38% with Instapage pre-cart landing pages
Boost results through landing page optimization
Boll & Branch cuts customer acquisition costs by 38% with Instapage pre-cart landing pages
Personalize experiences for higher engagement and ROI Personalize experiences for higher engagement and ROI sidebar
Boll & Branch cuts customer acquisition costs by 38% with Instapage pre-cart landing pages
Maximize campaign efficiency with ad mapping Maximize campaign efficiency with ad mapping sidebar
Boll & Branch cuts customer acquisition costs by 38% with Instapage pre-cart landing pages
Power up landing pages with AI Power up landing pages with AI sidebar
Boll & Branch cuts customer acquisition costs by 38% with Instapage pre-cart landing pages
Improve alignment across your creative team sidebar
Boll & Branch cuts customer acquisition costs by 38% with Instapage pre-cart landing pages
Build landing pages500+ customizable layouts
Get your campaigns up and running faster with conversion-focused landing page layouts designed for every industry and business type. Easily scale landing page generation with Instablocks® and Global Blocks that you can save, reuse, and update globally.
Boost resultsMobile responsiveness
All Instapage landing pages are optimized for responsiveness. They adapt to any screen size, ensuring a consistent user experience across all devices. Its built-in AMP support gives future customers a superior mobile browsing experience.
Build landing pagesA/B split testing
Make data-driven decisions to optimize conversions with A/B testing capabilities applicable to both standard landing pages and AMP pages. Experiment with different landing page variations, separate elements, layouts, and content that you can instantly generate with AI.
Maximize campaignSeamless ad mapping
Boost conversions and lower your CPA by personalizing your landing pages. With AdMap®, you can effortlessly visualize your ad campaigns, link them to relevant landing pages, or create new personalized pages. Then, synchronize updates of ads and landing pages without any back-and-forth.
Power up landingDetailed reporting
Instapage provides detailed real-time reports over any period of time and across all your devices. To help you better understand your audience and optimize your marketing strategy, check conversion analytics that you can view directly from Instapage.
Improve alignment across500+ customizable layouts
Instapage seamlessly connects with popular marketing tools and platforms, including CRMs, e-commerce, analytics tools, marketing automation platforms, email marketing software, and more. Everything you need to drive conversions and grow your business is at your fingertips.

Maximize Your Success with a Microsite Creator for Online Sellers

Creating targeted microsites can significantly enhance your marketing strategy by delivering tailored landing page experiences that resonate with specific audience segments. Instapage's innovative microsite creator equips marketers, particularly in sectors like Tech/SaaS and Education, with the tools to streamline landing page production and drive measurable conversion improvements.

Why Choose a Microsite Creator?

Microsite creators offer a host of advantages for online sellers, allowing businesses to cater to niche markets and specific customer needs. By utilizing a dedicated platform like Instapage, you benefit from:

  1. Rapid page creation: Build and launch microsites in minutes, leveraging over 100 customizable templates designed for high conversions.
  2. Efficiency through collaboration: Involve team members and stakeholders with real-time edits and feedback, ensuring everyone is aligned on the project.
  3. Data-driven optimization: Use A/B testing and analytics to refine pages based on audience interactions and improve engagement.

Step 1: Leverage Instablocks for Quick Assembly

Begin by utilizing Instablocks, versatile and pre-built sections that allow marketers to create cohesive, branded microsites swiftly. This feature empowers you to maintain consistency while saving time during the design process.

Step 2: Optimize with Built-in Experimentation Tools

Enhance your landing page's performance with integrated optimization tools. Employ heatmaps to visualize user behavior, conduct A/B tests to explore different design elements, and gather insights from the analytics dashboard.

  1. Heatmaps: Understand how users interact with landing areas.
  2. A/B Testing: Test different headlines, images, or calls-to-action and choose the most effective.
  3. Analytics Dashboard: Get comprehensive data on page performance and audience engagement.

Step 3: Personalize Content for Your Audience

Utilize dynamic text replacement to craft personalized messages for varying audience segments. Instapage's AdMaps feature connects specific ads to uniquely designed landing pages, ensuring relevance and higher conversion probabilities.

  1. Dynamic text replacement: Tailor messages automatically according to the visitor's characteristics.
  2. AdMaps: Match your advertising campaigns with specific microsite pages to enhance relevance.
  3. Audience-level tracking: Analyze how different demographics interact with your content.

By implementing these steps using Instapage's microsite creator, online sellers can enhance their engagement and successfully convert visitors into loyal customers.

Ready to elevate your online selling strategy? Start exploring Instapage's microsite creator features and watch your brand's trust, customer loyalty, and conversion rates flourish.

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Improve your Quality Score with quick load technology for landing pages

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“Instapage gives us the ability to tailor our landing page content and layout to tell a unique story for each geographical target. The platform also enables us to create different variations with content that performs well for each unique channel. Every marketing team needs this!”
User review
Tamar Friedland, Sr. Director of Global Paid Marketing
"Instapage has truly maximized our digital advertising performance by enabling us to offer matching, personalized experiences for every ad and audience. Now we can scale our landing page experiences as efficiently and effectively as we scale the ads themselves."
User review
Darren Lepke, Marketing Director
"If we have to wait on a developer, our creative velocity plummets. But Instapage has made it possible for us to exponentially grow our advertising programs and convert more customers"
User review
Alex Kracov, Head of Marketing

Leading the way in building high-performing landing pages

Grid Leader - Summer 2025
Best Est. ROI Enterprise - Summer 2025
Most Implementable Enterprise - Summer 2025
Fastest Implementation Enterprise - Summer 2025
High Performer - Summer 2025

FAQs

See microsite creator for online sellers in action

See microsite creator for online sellers in action

In today's video, I will demonstrate how to create a mobile-friendly microsite that can be added to social media profiles like Instagram. These microsites are easy to modify and completely free to create. We will utilize Canva, a straightforward and free graphic design tool that allows for professional-looking designs for various purposes. While Canva is entirely free with no credit card needed, there are paid options that provide additional images, templates, and features. If you're new to Canva, please use the link in the video description to support my channel at no additional cost. Signing up is recommended so you can save your designs, and I will log into my existing account to get started.

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