A go-to microsite software for Clinical research coordinators to create professional websites

Enjoy a range of website building and optimization options our microsite creator for Clinical research coordinators offers, from affordable to premium, without needing technical skills.

Note: Some features described here might be planned in our roadmap but not yet released. You can open a live chat from within your account and our Support team can offer more details or help you with workarounds.
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Build landing pages Build landing pages Build landing pages that get results

Drive ad campaign performance using targeted landing pages. With over 500+ layouts, AI-content generation, built-in collaboration, Instablocks®, and quick page load technology, you can easily create landing pages that deliver an unparalleled user experience that gets more people buying.

Boost results Boost results Boost results through landing page optimization

Optimize your landing pages using Instapage’s variety of testing tools. Track and analyze user behavior with heatmaps, run A/B testing to single-out the best performing version, or launch AI-assisted experiments that automatically analyze ad traffic and route it to best-performing.

Build landing pages Build landing pages Personalize experiences for higher engagement and ROI

Craft unique and high-performing landing pages that align with your ad messaging and resonate with your target audience. By crafting a landing page experience that resonates with your audience, you'll engage more visitors, maximize conversions, and reduce acquisition costs.

Maximize campaign Maximize campaign Maximize campaign efficiency with ad mapping

Efficiently manage campaigns by visualizing your ads and mapping them to corresponding landing pages in one place. Define what campaigns need a personalized experience and connect them with relevant ads to increase conversion rates and decrease CPA.

Power up landing Power up landing Power up landing pages with AI

Instantly create high-performing content for each audience segment and separate ad campaigns with the AI assistant. From catchy headlines to converting CTAs for A/B tests – access and use AI directly on your Instapage. No more writer’s block or workflow interruptions.

Improve alignment across Improve alignment across Improve alignment across your creative team

Get your campaigns off the ground faster with efficient teamwork that happens in real time. Empower your team members to provide immediate feedback, make edits to page versions, and securely share information with outside stakeholders all from a single secure space.

Build landing pages that get results
Autopilot exceeds conversion goals and cuts CPC in half with personalized landing pages
Boost results through landing page optimization
Autopilot exceeds conversion goals and cuts CPC in half with personalized landing pages
Personalize experiences for higher engagement and ROI Personalize experiences for higher engagement and ROI sidebar
Autopilot exceeds conversion goals and cuts CPC in half with personalized landing pages
Maximize campaign efficiency with ad mapping Maximize campaign efficiency with ad mapping sidebar
Autopilot exceeds conversion goals and cuts CPC in half with personalized landing pages
Power up landing pages with AI Power up landing pages with AI sidebar
Autopilot exceeds conversion goals and cuts CPC in half with personalized landing pages
Improve alignment across your creative team sidebar
Autopilot exceeds conversion goals and cuts CPC in half with personalized landing pages
Build landing pagesBuild landing pages that get results
Drive ad campaign performance using targeted landing pages. With over 500+ layouts, AI-content generation, built-in collaboration, Instablocks®, and quick page load technology, you can easily create landing pages that deliver an unparalleled user experience that gets more people buying.
Boost resultsBoost results through landing page optimization
Optimize your landing pages using Instapage’s variety of testing tools. Track and analyze user behavior with heatmaps, run A/B testing to single-out the best performing version, or launch AI-assisted experiments that automatically analyze ad traffic and route it to best-performing.
Build landing pagesPersonalize experiences for higher engagement and ROI
Craft unique and high-performing landing pages that align with your ad messaging and resonate with your target audience. By crafting a landing page experience that resonates with your audience, you'll engage more visitors, maximize conversions, and reduce acquisition costs.
Maximize campaignMaximize campaign efficiency with ad mapping
Efficiently manage campaigns by visualizing your ads and mapping them to corresponding landing pages in one place. Define what campaigns need a personalized experience and connect them with relevant ads to increase conversion rates and decrease CPA.
Power up landingPower up landing pages with AI
Instantly create high-performing content for each audience segment and separate ad campaigns with the AI assistant. From catchy headlines to converting CTAs for A/B tests – access and use AI directly on your Instapage. No more writer’s block or workflow interruptions.
Improve alignment acrossBuild landing pages that get results
Get your campaigns off the ground faster with efficient teamwork that happens in real time. Empower your team members to provide immediate feedback, make edits to page versions, and securely share information with outside stakeholders all from a single secure space.

Maximize your clinical research coordination with a microsite creator

In the competitive landscape of clinical research, having a purpose-driven microsite can significantly enhance your outreach and engagement with key stakeholders. Instapage's microsite creator stands out by enabling you to quickly design tailored landing pages that resonate with your target audiences, such as clinical research coordinators, medical professionals, and institutions involved in healthcare.

Understanding the need for a microsite in clinical research

Microsites serve as focused, standalone webpages that drive user engagement specific to particular campaigns or research studies. The flexibility of Instapage's platform allows for quick deployment of these pages, crucial for time-sensitive clinical trials and marketing initiatives. You'll not only reduce costs but also improve the overall experience for visitors searching for relevant clinical research information.

  1. Customized designs: Create a unique microsite that reflects the specific branding of your clinical trial or research project.
  2. Enhanced user experience: Using Instapage's library of over 100 conversion-focused templates allows you to optimize for user engagement.
  3. Real-time collaboration: Engage stakeholders in the creation process, ensuring that the content aligns with the latest research protocols.

Steps to effectively create your microsite

Creating an impactful microsite involves several strategic steps. To start, assess your target audience, which includes potential participants, healthcare professionals, and regulatory bodies. Then, leverage Instapage’s drag-and-drop functionality to build pages that cater specifically to these groups, enhancing clarity and engagement.

Optimizing your microsite for conversions

Optimization is key in ensuring that your microsite performs well. Utilize built-in A/B testing features to understand user interaction more deeply and to refine your content continually. By tracking metrics such as click-through rates and conversions, you can iterate effectively.

  1. Implement heatmaps: Discover how visitors interact with your site to make informed changes.
  2. Conduct A/B tests: Experiment with different content or layouts to see which versions yield better engagement.
  3. Use analytics dashboards: Gain insights into visitor demographics and behaviors to further personalize the experience.

Ensuring personalized experiences for unique audiences

Personalization is crucial for making any microsite resonate with its users. With Instapage, you can dynamically replace text based on user data, ensuring that each visitor feels directly addressed. Tailor your content to specific segments of your audience for optimal impact.

  1. Dynamic text replacement: Customize messaging based on the visitor's origin or demographics, increasing relevance.
  2. AdMaps feature: Align specific ads with corresponding landing pages to improve user experience.
  3. Track audience metrics: Analyze unique audience behaviors to refine future content strategies.

Ultimately, a strategic approach to setting up your microsite can lead to increased brand trust and higher conversion rates among your target audience. With Instapage's intuitive tools and resources, embracing this digital transformation has never been easier.

Ready to elevate your clinical research coordination? Start using Instapage today to create impactful microsites that engage, inform, and convert. Sign up and take the first step towards optimizing your digital presence.

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“Instapage gives us the ability to tailor our landing page content and layout to tell a unique story for each geographical target. The platform also enables us to create different variations with content that performs well for each unique channel. Every marketing team needs this!”
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Tamar Friedland, Sr. Director of Global Paid Marketing
"Instapage has truly maximized our digital advertising performance by enabling us to offer matching, personalized experiences for every ad and audience. Now we can scale our landing page experiences as efficiently and effectively as we scale the ads themselves."
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Darren Lepke, Marketing Director
"If we have to wait on a developer, our creative velocity plummets. But Instapage has made it possible for us to exponentially grow our advertising programs and convert more customers"
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Alex Kracov, Head of Marketing

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See microsite creator for clinical research coordinators in action

See microsite creator for clinical research coordinators in action

In this video, clinical research coordinators, Brown and Aubrey Wooten, discuss the rewarding aspects of their roles. Brown highlights the importance of patient interaction, describing how he serves as an intermediary between patients and doctors, helping navigate clinical trial protocols and ensuring patient needs are met. This central role aids in facilitating research studies effectively for optimal results. Aubrey adds that making a difference in patients' lives, particularly when they experience significant improvements from the study, is what makes her job fulfilling. Both coordinators emphasize the multitude of activities involved in their work, including regular communication with patients.

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