An easy-to-go landing page software for those transitioning from another platform

Dive into web page creation effortlessly and with minimal investment using Instapage. Our landing page creator for those transitioning from another platform delivers a seamless experience to bring your ideas to life and reach your target audience.

Note: Some features described here might be planned in our roadmap but not yet released. You can open a live chat from within your account and our Support team can offer more details or help you with workarounds.

Build landing pages Build landing pages Build landing pages at scale without coding

With Instapage’s intuitive drag-and-drop page builder with diverse design features, over 5,000 fonts, and 33 million images, anyone can easily create professional-looking, top-performing landing pages without technical or design skills.

Boost results Boost results Increase conversions with fast-loading pages

Reduce bounce rates and increase engagement with lightning-fast landing pages. Our Thor Render Engine™, back-end technology delivers 3x faster-loading landing pages so you won't lose a single lead.

Build landing pages Build landing pages Boost productivity with AI content generation

Scale page creation and overcome writer’s block or generate copy variations for A/B tests with the AI Content Generator. Create high-quality and engaging content for each audience and ad group, including paragraphs, CTAs, or entire copies directly in the Instapage builder.

Maximize campaign Maximize campaign Make the most of analytic insights

Get data-backed insights about your campaigns and page performance so you can test and optimize for higher ROI. Track visitors, conversions, conversion rates, cost-per-visitor, and cost-per-lead in real time. View heatmaps to understand user behavior - all without leaving Instapage.

Power up landing Power up landing Optimize traffic with AI experiments

Improve page performance fast with an AI-powered experimentation tool. It tracks your ongoing experiments and directs traffic to top-performing page variations, no matter how many versions you have. Achieve faster optimization insights without sacrificing the quality of your results.

Improve alignment across Improve alignment across Secure your business data

Instapage safeguards business data and your customer's privacy with enterprise-grade security measures, including SSL certification, two-factor authentication, SSO, and more. Instapage also maintains compliance with GDPR, SOC 2, and CCPA regulations.

Build landing pages that get results
Vita raises lead generation efforts and experiences with a 250% MQL growth using Instapage
Boost results through landing page optimization
Vita raises lead generation efforts and experiences with a 250% MQL growth using Instapage
Personalize experiences for higher engagement and ROI Personalize experiences for higher engagement and ROI sidebar
Vita raises lead generation efforts and experiences with a 250% MQL growth using Instapage
Maximize campaign efficiency with ad mapping Maximize campaign efficiency with ad mapping sidebar
Vita raises lead generation efforts and experiences with a 250% MQL growth using Instapage
Power up landing pages with AI Power up landing pages with AI sidebar
Vita raises lead generation efforts and experiences with a 250% MQL growth using Instapage
Improve alignment across your creative team sidebar
Vita raises lead generation efforts and experiences with a 250% MQL growth using Instapage
Build landing pagesBuild landing pages at scale without coding
With Instapage’s intuitive drag-and-drop page builder with diverse design features, over 5,000 fonts, and 33 million images, anyone can easily create professional-looking, top-performing landing pages without technical or design skills.
Boost resultsIncrease conversions with fast-loading pages
Reduce bounce rates and increase engagement with lightning-fast landing pages. Our Thor Render Engine™, back-end technology delivers 3x faster-loading landing pages so you won't lose a single lead.
Build landing pagesBoost productivity with AI content generation
Scale page creation and overcome writer’s block or generate copy variations for A/B tests with the AI Content Generator. Create high-quality and engaging content for each audience and ad group, including paragraphs, CTAs, or entire copies directly in the Instapage builder.
Maximize campaignMake the most of analytic insights
Get data-backed insights about your campaigns and page performance so you can test and optimize for higher ROI. Track visitors, conversions, conversion rates, cost-per-visitor, and cost-per-lead in real time. View heatmaps to understand user behavior - all without leaving Instapage.
Power up landingOptimize traffic with AI experiments
Improve page performance fast with an AI-powered experimentation tool. It tracks your ongoing experiments and directs traffic to top-performing page variations, no matter how many versions you have. Achieve faster optimization insights without sacrificing the quality of your results.
Improve alignment acrossBuild landing pages at scale without coding
Instapage safeguards business data and your customer's privacy with enterprise-grade security measures, including SSL certification, two-factor authentication, SSO, and more. Instapage also maintains compliance with GDPR, SOC 2, and CCPA regulations.

Instapage landing page platform: Your ultimate how-to guide

Switching to Instapage from another platform can be a game-changer for your marketing strategy. Our landing page builder is not only user-friendly but also packed with features that streamline the creation process. With over 100 ready-to-use layouts and customizable Instablocks, marketers like you can build engaging landing pages quickly, maximizing both brand trust and customer conversions.

Understand your audience's needs

Before diving into design, it's crucial to identify the unique needs of your target audience within various sectors like tech, education, and finance. Tailored content meets your audience where they are, enhancing their experience and increasing conversion rates. Here’s how to align content with audience expectations:

  1. Conduct audience research: Gather insights about preferences and pain points.
  2. Segment your audience: Split your contacts into distinct groups for better targeting.
  3. Utilize feedback: Leverage customer feedback to refine messaging.

Create visually appealing landing pages

With Instapage's landing page builder, creating visually stunning pages is easier than ever. Begin with our extensive library of templates, which are designed specifically for conversion. As you design, consider the following:

  1. Use high-quality images: Visuals are a key factor in retaining audience attention.
  2. Implement clear CTAs: Strong calls-to-action should guide visitor behavior effectively.
  3. Consistent branding: Make sure your landing pages reflect your brand identity.

Optimize with data-driven strategies

Leveraging data is essential for optimizing your landing pages to achieve higher conversions. With built-in experimentation features, you can continuously improve results. Focus on the following aspects:

  1. A/B testing: Test different elements to see what drives better results.
  2. Heatmaps: Analyze user engagement to identify patterns.
  3. Analytics dashboards: Use real-time data to make informed decisions.

Instapage's commitment to personalization and optimization ensures you can create a tailored experience for every user interaction. By focusing on your audience and making data-driven enhancements, you will see significantly improved conversion rates.

Transitioning to a powerful landing page builder like Instapage not only streamlines your workflow but also equips you with the tools necessary for success.

Ready to elevate your marketing campaigns? Start today with Instapage for a seamless transition and profound results.

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"If we have to wait on a developer, our creative velocity plummets. But Instapage has made it possible for us to exponentially grow our advertising programs and convert more customers"
User review
Alex Kracov, Head of Marketing

Leading the way in building high-performing landing pages

Frequently asked questions about instapage builder

See page transitioning platform feature in action

Driving traffic to your website means little if visitors leave without engaging. Most websites push away potential customers, with 95-98% of first-time visitors leaving and not returning. This poor retention rate indicates that only a small fraction of visitors actually stay to engage with the content. In this tutorial, you'll learn how to create a high-converting landing page that not only looks appealing but also effectively retains visitors. The focus will be on strategies that enhance engagement, ensuring that your landing page works effectively to capture the interest of visitors. Additionally, a template will be provided at the end to facilitate the creation process, allowing you to design a compelling page in just a few minutes.

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