HTML page software with analytics and tracking unleashed

Experience the potential of HTML page creator with analytics and tracking and seamlessly craft high-performing landing pages specific to various ads and audiences. Drive conversions, boost brand credibility, and cultivate lasting customer loyalty.

Note: Some features described here might be planned in our roadmap but not yet released. You can open a live chat from within your account and our Support team can offer more details or help you with workarounds.
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Honey
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Build landing pages Build landing pages 500+ customizable layouts

Get your campaigns up and running faster with conversion-focused landing page layouts designed for every industry and business type. Easily scale landing page generation with Instablocks® and Global Blocks that you can save, reuse, and update globally.

Boost results Boost results Mobile responsiveness

All Instapage landing pages are optimized for responsiveness. They adapt to any screen size, ensuring a consistent user experience across all devices. Its built-in AMP support gives future customers a superior mobile browsing experience.

Build landing pages Build landing pages A/B split testing

Make data-driven decisions to optimize conversions with A/B testing capabilities applicable to both standard landing pages and AMP pages. Experiment with different landing page variations, separate elements, layouts, and content that you can instantly generate with AI.

Maximize campaign Maximize campaign Seamless ad mapping

Boost conversions and lower your CPA by personalizing your landing pages. With AdMap®, you can effortlessly visualize your ad campaigns, link them to relevant landing pages, or create new personalized pages. Then, synchronize updates of ads and landing pages without any back-and-forth.

Power up landing Power up landing Detailed reporting

Instapage provides detailed real-time reports over any period of time and across all your devices. To help you better understand your audience and optimize your marketing strategy, check conversion analytics that you can view directly from Instapage.

Improve alignment across Improve alignment across Integrations with 120+ marketing tools

Instapage seamlessly connects with popular marketing tools and platforms, including CRMs, e-commerce, analytics tools, marketing automation platforms, email marketing software, and more. Everything you need to drive conversions and grow your business is at your fingertips.

Build landing pages that get results
MAËLYS experiences a remarkable 23x increase in ROI with Instapage targeted landing pages
Boost results through landing page optimization
MAËLYS experiences a remarkable 23x increase in ROI with Instapage targeted landing pages
Personalize experiences for higher engagement and ROI Personalize experiences for higher engagement and ROI sidebar
MAËLYS experiences a remarkable 23x increase in ROI with Instapage targeted landing pages
Maximize campaign efficiency with ad mapping Maximize campaign efficiency with ad mapping sidebar
MAËLYS experiences a remarkable 23x increase in ROI with Instapage targeted landing pages
Power up landing pages with AI Power up landing pages with AI sidebar
MAËLYS experiences a remarkable 23x increase in ROI with Instapage targeted landing pages
Improve alignment across your creative team sidebar
MAËLYS experiences a remarkable 23x increase in ROI with Instapage targeted landing pages
Build landing pages500+ customizable layouts
Get your campaigns up and running faster with conversion-focused landing page layouts designed for every industry and business type. Easily scale landing page generation with Instablocks® and Global Blocks that you can save, reuse, and update globally.
Boost resultsMobile responsiveness
All Instapage landing pages are optimized for responsiveness. They adapt to any screen size, ensuring a consistent user experience across all devices. Its built-in AMP support gives future customers a superior mobile browsing experience.
Build landing pagesA/B split testing
Make data-driven decisions to optimize conversions with A/B testing capabilities applicable to both standard landing pages and AMP pages. Experiment with different landing page variations, separate elements, layouts, and content that you can instantly generate with AI.
Maximize campaignSeamless ad mapping
Boost conversions and lower your CPA by personalizing your landing pages. With AdMap®, you can effortlessly visualize your ad campaigns, link them to relevant landing pages, or create new personalized pages. Then, synchronize updates of ads and landing pages without any back-and-forth.
Power up landingDetailed reporting
Instapage provides detailed real-time reports over any period of time and across all your devices. To help you better understand your audience and optimize your marketing strategy, check conversion analytics that you can view directly from Instapage.
Improve alignment across500+ customizable layouts
Instapage seamlessly connects with popular marketing tools and platforms, including CRMs, e-commerce, analytics tools, marketing automation platforms, email marketing software, and more. Everything you need to drive conversions and grow your business is at your fingertips.

Landing page tracking code: Your ultimate how-to guide

Instapage offers an intuitive HTML page creator with analytics and tracking functionalities designed for marketers. By utilizing our platform, you can swiftly build landing pages that capture your audience's attention and drive conversions effectively. With over 100 pre-built templates, tailored to various industries such as business services, tech, and education, you can ensure that your landing pages resonate with your target audience.

Step 1: Crafting Your Landing Page

Begin by selecting a template from our extensive library. Each layout is designed with conversion in mind, providing you with a jumpstart for your campaign. Here’s how you can craft your page:

  1. Choose a template that matches your campaign objectives. Each template is customizable and visually appealing.
  2. Utilize Instablocks to drag and drop pre-designed sections, which saves time while maintaining a professional look.
  3. Incorporate dynamic text replacement to personalize your messaging based on user data.

Step 2: Optimize for Conversions

Once your landing page is set up, it’s essential to optimize it for better performance. Harness the built-in analytics tools to monitor user interactions:

  1. Use heatmaps to analyze where users click and what content they engage with the most.
  2. Conduct A/B testing to experiment with different versions of your page, identifying which elements yield higher conversion rates.
  3. Regularly check the analytics dashboard to gain insights on visitor data and overall page performance.

Step 3: Personalization and Collaboration

The next step involves personalizing the user experience and enhancing collaboration efforts with team members:

  1. Implement AdMaps to align your ads with specific landing pages, ensuring a seamless transition for users.
  2. Share the page with stakeholders for instant feedback. Our collaboration features enable real-time editing and comments, speeding up the production process.
  3. Track audience metrics at various levels to refine your strategies based on user behavior.

Leveraging an HTML page creator with analytics and tracking helps marketing teams to understand their audience better and create more effective campaigns.

In conclusion, Instapage empowers you to create dynamic and optimized landing pages, leveraging analytics for continuous improvement and better user engagement.

Start maximizing your conversion potential today with Instapage. Sign up now to experience the power of effective landing page creation.

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“Instapage gives us the ability to tailor our landing page content and layout to tell a unique story for each geographical target. The platform also enables us to create different variations with content that performs well for each unique channel. Every marketing team needs this!”
User review
Tamar Friedland, Sr. Director of Global Paid Marketing
"Instapage has truly maximized our digital advertising performance by enabling us to offer matching, personalized experiences for every ad and audience. Now we can scale our landing page experiences as efficiently and effectively as we scale the ads themselves."
User review
Darren Lepke, Marketing Director
"If we have to wait on a developer, our creative velocity plummets. But Instapage has made it possible for us to exponentially grow our advertising programs and convert more customers"
User review
Alex Kracov, Head of Marketing

Leading the way in building high-performing landing pages

Grid Leader - Summer 2025
Best Est. ROI Enterprise - Summer 2025
Most Implementable Enterprise - Summer 2025
Fastest Implementation Enterprise - Summer 2025
High Performer - Summer 2025

FAQs

See html page creator with analytics and tracking in action

See html page creator with analytics and tracking in action

In this tutorial, the presenter demonstrates how to add Google Analytics (GA) tracking code to an HTML page using cPanel's file manager. First, access your cPanel dashboard and navigate to the file manager. Locate your HTML file, right-click it, and select 'Edit'. In the HTML code, find the closing head tag. To retrieve your GA tracking code, go to the Admin section on the GA dashboard, click on 'Tracking Info', and select 'Tracking Code'. Copy the entire code snippet provided and paste it just above the closing head tag in your HTML code. This process ensures that Google Analytics can track the activity on your webpage effectively.

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