The intuitive HTML page software for real estate brokers

Harness the potential of Instapage's HTML page creator for real estate brokers and other intuitive solutions in the platform. Easily create impactful pages that resonate with your audience and achieve better outcomes.

Note: Some features described here might be planned in our roadmap but not yet released. You can open a live chat from within your account and our Support team can offer more details or help you with workarounds.
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Build landing pages Build landing pages Build landing pages at scale without coding

With Instapage’s intuitive drag-and-drop page builder with diverse design features, over 5,000 fonts, and 33 million images, anyone can easily create professional-looking, top-performing landing pages without technical or design skills.

Boost results Boost results Increase conversions with fast-loading pages

Reduce bounce rates and increase engagement with lightning-fast landing pages. Our Thor Render Engine™, back-end technology delivers 3x faster-loading landing pages so you won't lose a single lead.

Build landing pages Build landing pages Boost productivity with AI content generation

Scale page creation and overcome writer’s block or generate copy variations for A/B tests with the AI Content Generator. Create high-quality and engaging content for each audience and ad group, including paragraphs, CTAs, or entire copies directly in the Instapage builder.

Maximize campaign Maximize campaign Make the most of analytic insights

Get data-backed insights about your campaigns and page performance so you can test and optimize for higher ROI. Track visitors, conversions, conversion rates, cost-per-visitor, and cost-per-lead in real time. View heatmaps to understand user behavior - all without leaving Instapage.

Power up landing Power up landing Optimize traffic with AI experiments

Improve page performance fast with an AI-powered experimentation tool. It tracks your ongoing experiments and directs traffic to top-performing page variations, no matter how many versions you have. Achieve faster optimization insights without sacrificing the quality of your results.

Improve alignment across Improve alignment across Secure your business data

Instapage safeguards business data and your customer's privacy with enterprise-grade security measures, including SSL certification, two-factor authentication, SSO, and more. Instapage also maintains compliance with GDPR, SOC 2, and CCPA regulations.

Build landing pages that get results
Paramount Digital boosts client conversion rates by 3x using PPC landing pages
Boost results through landing page optimization
Paramount Digital boosts client conversion rates by 3x using PPC landing pages
Personalize experiences for higher engagement and ROI Personalize experiences for higher engagement and ROI sidebar
Paramount Digital boosts client conversion rates by 3x using PPC landing pages
Maximize campaign efficiency with ad mapping Maximize campaign efficiency with ad mapping sidebar
Paramount Digital boosts client conversion rates by 3x using PPC landing pages
Power up landing pages with AI Power up landing pages with AI sidebar
Paramount Digital boosts client conversion rates by 3x using PPC landing pages
Improve alignment across your creative team sidebar
Paramount Digital boosts client conversion rates by 3x using PPC landing pages
Build landing pagesBuild landing pages at scale without coding
With Instapage’s intuitive drag-and-drop page builder with diverse design features, over 5,000 fonts, and 33 million images, anyone can easily create professional-looking, top-performing landing pages without technical or design skills.
Boost resultsIncrease conversions with fast-loading pages
Reduce bounce rates and increase engagement with lightning-fast landing pages. Our Thor Render Engine™, back-end technology delivers 3x faster-loading landing pages so you won't lose a single lead.
Build landing pagesBoost productivity with AI content generation
Scale page creation and overcome writer’s block or generate copy variations for A/B tests with the AI Content Generator. Create high-quality and engaging content for each audience and ad group, including paragraphs, CTAs, or entire copies directly in the Instapage builder.
Maximize campaignMake the most of analytic insights
Get data-backed insights about your campaigns and page performance so you can test and optimize for higher ROI. Track visitors, conversions, conversion rates, cost-per-visitor, and cost-per-lead in real time. View heatmaps to understand user behavior - all without leaving Instapage.
Power up landingOptimize traffic with AI experiments
Improve page performance fast with an AI-powered experimentation tool. It tracks your ongoing experiments and directs traffic to top-performing page variations, no matter how many versions you have. Achieve faster optimization insights without sacrificing the quality of your results.
Improve alignment acrossBuild landing pages at scale without coding
Instapage safeguards business data and your customer's privacy with enterprise-grade security measures, including SSL certification, two-factor authentication, SSO, and more. Instapage also maintains compliance with GDPR, SOC 2, and CCPA regulations.

Harness the power of an HTML page builder for real estate brokers to optimize conversions

In the competitive landscape of real estate, having a streamlined and effective website is crucial. An HTML page builder for real estate brokers like Instapage offers a flexible and user-friendly platform to create landing pages tailored to attract potential clients. With a vast library of over 100 conversion-focused templates, brokers can quickly set up pages that resonate with their audience, enhancing their online marketing efforts.

Step 1: Selecting the right template

Choosing the right template is essential for aligning your marketing strategy with consumer needs. An effective HTML page builder helps you:

  1. Access a wide variety of conversion-rich layouts designed for real estate, ensuring that your landing pages are engaging and visually appealing.
  2. Utilize ready-made sections for testimonials, property showcases, and lead generation forms to capture essential client information.
  3. Preview your design on multiple devices to ensure responsiveness and optimal user experience across platforms.

Step 2: Customizing your landing page

Once you have selected a template, personalization is key to standing out in the real estate market. Here’s how to customize your page:

  1. Incorporate dynamic text replacement to tailor messaging specifically to the audience visiting your page, enhancing engagement and conversion likelihood.
  2. Align advertising campaigns seamlessly with your specific landing pages using AdMaps, ensuring a cohesive marketing strategy.
  3. Add high-quality images and compelling property descriptions to captivate visitors and encourage lead submissions.

Step 3: Implementing optimization strategies

Post-creation, ensure your landing pages are optimized for higher conversions. Consider these strategies:

  1. Leverage built-in experimentation features to conduct A/B tests on different elements of your page, refining based on real user data.
  2. Utilize detailed heatmaps to observe user behavior, identifying which sections of your page attract interest and which need improvement.
  3. Adopt performance analytics from the dashboard to track key metrics, enabling data-driven decisions to enhance your pages constantly.

A well-crafted HTML page allows real estate brokers to connect effectively with their audience, generating more leads and fostering client relationships.

Are you ready to elevate your real estate marketing strategy? Start leveraging Instapage’s HTML page builder today to create captivating landing pages that convert.

Explore Instapage and transform your approach to real estate marketing— get started today!

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“Instapage gives us the ability to tailor our landing page content and layout to tell a unique story for each geographical target. The platform also enables us to create different variations with content that performs well for each unique channel. Every marketing team needs this!”
User review
Tamar Friedland, Sr. Director of Global Paid Marketing
"Instapage has truly maximized our digital advertising performance by enabling us to offer matching, personalized experiences for every ad and audience. Now we can scale our landing page experiences as efficiently and effectively as we scale the ads themselves."
User review
Darren Lepke, Marketing Director
"If we have to wait on a developer, our creative velocity plummets. But Instapage has made it possible for us to exponentially grow our advertising programs and convert more customers"
User review
Alex Kracov, Head of Marketing

Leading the way in building high-performing landing pages

Grid Leader - Summer 2025
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Fastest Implementation Enterprise - Summer 2025
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See html page builder for real estate brokers in action

See html page builder for real estate brokers in action

As a realtor, you may be making critical mistakes with your website, missing out on opportunities for quality lead generation. This video discusses the four common pitfalls realtors encounter when building their websites and why these choices may be detrimental. It also promises a checklist of 11 essential items your website needs for automated lead generation at the end. The presenter, Jen Percival, has been a realtor since 2008, emphasizing that her success did not rely on traditional methods like door knocking or cold calling. Instead, her website was central to her achievements, motivating her to share strategies and insights to help others leverage their websites effectively for business growth.

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